Grow Your Business on LinkedIn with Video and AI (new strategy)
Summary
TLDRLinkedIn is introducing a vertical video feed, similar to TikTok, Instagram Reels, and YouTube Shorts. While many were initially skeptical of these platforms, early adopters have reaped the rewards of increased reach and engagement. This video outlines how you can take advantage of LinkedIn’s new feature by repurposing long-form content into short, shareable videos using AI tools like V Clips. Consistency is key—posting daily or a few times a week will help you get noticed. Start now to capitalize on this LinkedIn gold rush before everyone else catches on!
Takeaways
- 😀 LinkedIn has launched a new vertical video feed, creating a golden opportunity for early adopters to capitalize on this trend.
- 😀 Just like TikTok, Instagram Reels, and YouTube Shorts, vertical video content is the future of social media, and LinkedIn is next in line for massive growth in this area.
- 😀 Early adoption of LinkedIn video will lead to greater reach, more connections, and increased chances of making money through more impressions.
- 😀 AI tools like V Clips make it easy to repurpose long-form video content into multiple short clips, which can be shared consistently on LinkedIn to boost engagement.
- 😀 Posting one vertical video per day on LinkedIn can maximize your chances of success, but even two videos per week will help maintain consistency and visibility.
- 😀 Even if you don't have existing long-form content, you can easily create short-form videos by using ChatGPT to generate talking points, then recording yourself speaking about them.
- 😀 Using V Clips, you can quickly convert long-form videos into short-form clips with dynamic subtitles, ready for sharing on LinkedIn with minimal effort.
- 😀 AI tools like V Clips score your video clips based on flow, hooks, engagement potential, and attention retention, helping you pick the best-performing content.
- 😀 Once a video is uploaded to V Clips, it can be customized with personal branding, logos, and even background music, all within a few minutes.
- 😀 The LinkedIn gold rush is a low-effort, high-reward strategy—repurposing one long-form video can provide you with up to 15 short clips to post throughout the week.
Q & A
What is the main opportunity presented in the video?
-The main opportunity is the 'LinkedIn Gold Rush'—capitalizing on LinkedIn’s newly released vertical video feed. By creating and posting short-form video content, users can gain more reach and engagement on the platform as it becomes a priority for LinkedIn's algorithm.
How has the trend of short-form video content evolved on other platforms?
-The video explains how TikTok, Instagram Reels, and YouTube Shorts all started with skepticism, but over time became massively popular. TikTok initially faced resistance, followed by Instagram Reels, and eventually YouTube Shorts, which now receive trillions of views daily.
Why is it important to act quickly on LinkedIn's vertical video feed?
-It’s important to act quickly because LinkedIn is still in the early stages of promoting vertical video content. Once the platform optimizes the algorithm to favor these videos, early adopters will have a significant advantage in terms of visibility and engagement.
What tools are recommended for repurposing long-form video content into short-form clips?
-The video recommends using **V Clips**, an AI tool that can automatically repurpose long-form videos into multiple short clips (10-15 clips from a 15-20 minute video), making the process of creating social media content easier and faster.
How can someone with no pre-existing video content create short-form videos for LinkedIn?
-If you don’t have long-form video content, you can generate talking points using **ChatGPT** on a subject you're an expert in or interested in. Record yourself speaking about those points using a simple camera setup, and upload the raw footage to V Clips for automatic editing into short clips.
What are the benefits of posting videos consistently on LinkedIn?
-Posting consistently helps maintain visibility and builds momentum. While the ideal frequency is daily, posting at least a couple of times per week ensures that you stay engaged with your audience and make the most of the algorithm’s push for video content.
What are the key features of **V Clips** that make it ideal for this strategy?
-V Clips uses AI to automatically repurpose long videos into short clips, add subtitles, and frame the speaker correctly. It also allows for customization with branding elements like logos and background music. Additionally, V Clips scores clips based on their potential engagement, helping users prioritize content that’s more likely to go viral.
What should users do to optimize their LinkedIn videos for better engagement?
-Users should add dynamic subtitles, as people are more likely to watch without sound. Additionally, ensuring videos are engaging and focus on delivering value or insights is key to holding the viewer's attention.
Is it necessary to have professional video equipment to create LinkedIn videos?
-No, professional equipment is not necessary. A simple camera setup or even a smartphone with good lighting (such as natural daylight) can work perfectly for recording short-form content.
What is the 'viral shorts' option in **V Clips**, and how does it help content creators?
-The 'viral shorts' option in V Clips directs the AI to extract clips that are likely to perform well in terms of engagement. It helps creators focus on the most compelling and attention-grabbing parts of their videos, which increases the chances of their content going viral.
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