Mengenal Budaya Kerja Apple Inc || Motivasi Kerja pada Apple Inc

Total Quality Indonesia
10 Oct 202203:04

Summary

TLDRThis video highlights Apple's organizational culture, emphasizing innovation, passion, and employee motivation. Apple fosters a work environment where every individual is encouraged to excel and adapt in the competitive global market. The company's approach includes conducting cultural assessments, forming new values, and launching internal campaigns. Apple promotes open dialogues with employees about their best experiences, driving a culture of trust and self-improvement. One of the key takeaways is the importance of motivating employees to achieve high performance, which in turn boosts productivity and organizational success.

Takeaways

  • 📱 Apple has successfully created a strong demand for its latest iPhone models, with customers willing to wait in long lines.
  • 💼 Apple employees work in a culture that requires constant innovation to remain competitive globally.
  • 🏢 Apple's organizational culture is shaped through cultural assessments and the formulation of new values and slogans.
  • 🎯 The company conducts internal campaigns to communicate new cultural shifts to employees.
  • 👥 Apple invites experts and motivational speakers to engage with employees and talk about the evolving corporate culture.
  • 🗣️ Dialogues are held with employees about their best experiences in the company, celebrating achievements fueled by passion, enthusiasm, and self-confidence.
  • 💡 The core theme of Apple's culture is captured in the tagline 'Think Different,' emphasizing creativity and innovation.
  • 🔟 The company has 10 organizational values, one of which is to continually motivate employees during their work.
  • 🚀 Employees are passionate and motivated to work, driven by the belief that success is achievable, a mindset promoted by Steve Jobs.
  • 📈 Proper motivation enhances productivity, leading to better performance and employee engagement.

Q & A

  • What motivates Apple employees to perform well?

    -Apple employees are motivated by a strong culture of innovation, passion, enthusiasm, and the belief that their work can make a significant impact. The leadership, particularly Steve Jobs, inspired confidence and a vision of achieving the impossible, which continues to drive the employees.

  • How does Apple maintain a high level of innovation among its employees?

    -Apple fosters innovation by creating a work culture that encourages employees to push their limits and continuously improve. They conduct internal campaigns and invite experts to motivate employees, emphasizing the importance of passion and self-development.

  • What is the significance of the ‘Think Different’ tagline in Apple’s organizational culture?

    -The ‘Think Different’ tagline encapsulates Apple’s commitment to innovation, creativity, and breaking conventional boundaries. It represents a core value in Apple’s culture, inspiring employees to approach challenges uniquely and push the company forward.

  • How does Apple assess and evolve its organizational culture?

    -Apple conducts culture assessments and engages with employees to gather feedback on significant experiences. This helps them refine their organizational values and create slogans that resonate with their workforce, ensuring the culture evolves positively.

  • How does Apple encourage its employees to develop personally and professionally?

    -Apple promotes personal and professional growth by creating a work environment that values passion, enthusiasm, and confidence. They provide opportunities for employees to challenge themselves and learn continuously, which helps them thrive in a competitive global market.

  • Why is motivation crucial for Apple employees’ performance?

    -Motivation is key to maintaining enthusiasm and productivity among Apple employees. When employees are motivated, they willingly strive to produce better results, improving the overall productivity of the company.

  • What role do leaders play in maintaining Apple’s organizational culture?

    -Leaders at Apple, including Steve Jobs, play a crucial role in maintaining the company’s culture. They are responsible for inspiring and motivating their teams, ensuring that employees remain passionate and focused on innovation.

  • How does Apple engage with its employees to understand their work experiences?

    -Apple conducts dialogues with employees about their best work experiences, focusing on moments of success driven by passion and enthusiasm. This engagement helps the company understand what motivates its workforce and informs its cultural strategy.

  • How does the leadership ensure that employees remain passionate about their work at Apple?

    -Apple’s leadership promotes a culture where employees are seen as essential contributors to the company’s success. By emphasizing passion, self-confidence, and innovation, leaders ensure that employees stay motivated and committed to their work.

  • What impact does motivation have on the productivity of Apple employees?

    -High motivation among Apple employees leads to increased enthusiasm, dedication, and better work outcomes. Motivated employees work more efficiently and with greater commitment, which in turn boosts the company’s overall productivity and success.

Outlines

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Highlights

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Apple cultureemployee motivationinnovationteamworkleadershipglobal competitionworkplace successcorporate valuesorganizational changeemployee development
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