Bersama Telkom Indonesia, UMKM Unggul

Summary

The video highlights Telkom Indonesia's mission to support and empower local MSMEs (Micro, Small, and Medium Enterprises) through digital transformation. The program focuses on overcoming challenges in marketing, human resources, and product development. It features inspiring stories of entrepreneurs, including those with disabilities, who thrive with Telkom's support. From producing local sambal to creating handicrafts, these MSMEs benefit from training, certifications, and expanded networks. Telkom's efforts help businesses grow and compete globally, demonstrating a commitment to community development and economic empowerment in Indonesia.

Takeaways

• 🌟 Telkom Indonesia embraces innovation, seeing challenges as opportunities to foster creativity and growth.
• 🤝 The company supports UMK (Micro, Small, and Medium Enterprises) through a comprehensive development program, addressing marketing and human resource challenges.
• 📱 Telkom Indonesia's digital platform helps UMKM (Micro, Small, and Medium Enterprises) integrate into the broader digital economy.
• 💪 Telkom Indonesia’s initiatives empower entrepreneurs with disabilities, providing training and employment opportunities.
• 🌶️ An entrepreneur chose to produce chili paste using locally sourced ingredients and hired local women, reflecting community involvement and sustainability.
• 🔍 The chili paste business has obtained international food safety certifications, enabling it to expand to global markets.
• ♻️ Efforts are made to reduce food waste by donating products nearing expiration to local mosques and orphanages.
• 🛠️ Another entrepreneur developed a handicraft business, engaging local women and donating part of the revenue to orphanages.
• 🚀 Through Telkom’s support and training, these businesses have expanded their reach, using digital marketing and e-commerce platforms.
• 🌍 Telkom Indonesia fosters a collaborative environment among its partners, promoting knowledge sharing and business growth for all UMKMs.

Q & A

What is the main focus of Telkom Indonesia's program for UMKM (Micro, Small, and Medium Enterprises)?

Telkom Indonesia's program focuses on addressing challenges faced by UMKM, especially in marketing, human resource development, and business sustainability through digital platforms.

How does Telkom Indonesia support UMKM in overcoming business challenges?

Telkom Indonesia provides training, mentorship, and digital solutions to help UMKM develop their businesses, enhance marketing strategies, and build human resources.

What is the significance of digital platforms in Telkom Indonesia’s approach to supporting UMKM?

Digital platforms allow UMKM to connect with broader markets, streamline business processes, and utilize intelligent technologies that improve efficiency and outreach.

How has Telkom Indonesia's support impacted the speaker's business during the pandemic?

Telkom Indonesia's support helped the speaker's business survive the challenges brought by the pandemic, enabling the business to continue operating and eventually expand.

How does the speaker’s business involve and support people with disabilities?

The speaker employs people with disabilities in their business, providing training and creating job opportunities for individuals who face challenges in finding employment.

What are some achievements mentioned by the speaker related to their business?

The speaker mentioned obtaining international certifications like HACCP for food safety, recruiting local workers, and aiming to expand their product globally.

How has the partnership with Telkom Indonesia helped the speaker's business expand globally?

Through training and participation in events and expos provided by Telkom Indonesia, the speaker’s business has been able to grow its online presence and reach international markets.

What are some of the community-driven initiatives mentioned in the transcript?

The speaker’s business not only employs local women but also donates part of their sales to orphanages and contributes to community welfare.

What role does digital marketing play in the success of UMKM mentioned in the transcript?

Digital marketing, supported by Telkom Indonesia’s training, has enabled UMKM to expand their reach to online marketplaces and attract customers from international markets.

What are the long-term benefits of Telkom Indonesia's partnership with UMKM according to the speaker?

The partnership provides continuous business development, access to networking opportunities, sharing of knowledge with other UMKM, and broader market exposure.