How To Get Clients Using Cold Email- A Step-by-Step Guide

Summary

In this video, the 'Cold Email King' Alex Berman shares the anatomy of the perfect cold email, a framework that has generated millions in revenue and countless leads. The framework is simple: start with a subject line, follow with a custom compliment, add a relevant case study, include a clear call to action, and end with a signature. This 'SCCSC' structure ensures emails are personal, concise, and effective, fitting the 'one-to-one' nature of cold emailing. For more tips and 77 subject line examples, visit email10k.com.

Takeaways

• 📧 The perfect cold email structure is SCCCS: Subject Line, Compliment, Case Study, Call to Action, Signature.
• 🔖 The subject line should be catchy, like 'Quick Question', or visit email10k.com for more ideas.
• 🙋‍♂️ The compliment should be personalized to show familiarity with the recipient's work and business.
• 📚 The case study demonstrates past success with a similar niche, which is relevant to the recipient.
• 💼 The call to action should be clear and concise, inviting the recipient to consider your offer.
• 🖋️ The signature includes the sender's name, job title, contact information, and possibly LinkedIn profile if optimized.
• 📝 Cold emails should be written as one-to-one communication, even if sent to a large list.
• 📱 The email should be short enough to be read on an iPhone screen without scrolling.
• 💬 The three C's (Compliment, Case Study, Call to Action) and two S's (Subject Line, Signature) should each be limited to one or two sentences.
• 💰 The speaker has generated significant revenue and leads through effective cold emailing strategies.
• 🌐 For more leads and email campaigns, the speaker recommends visiting leadshark.com.

Q & A

Who is the speaker in the video script?

The speaker in the video script is Alex Berman, who refers to himself as the 'Cold Email King'.

What is the main topic of the video script?

The main topic of the video script is the anatomy of the perfect cold email, with the aim to teach viewers how to write effective cold emails.

What are the components of the perfect cold email framework mentioned in the script?

The components of the perfect cold email framework are the subject line, a custom compliment, a case study, a call to action, and the email signature.

What does the acronym 'SCCSC' stand for in the context of the video script?

In the context of the video script, 'SCCSC' stands for Subject, Compliment, Case Study, Call to Action, and Signature.

What is the purpose of the subject line in a cold email?

The purpose of the subject line in a cold email is to grab the recipient's attention and entice them to open the email.

What is the significance of a custom compliment in the cold email?

A custom compliment in the cold email is significant because it personalizes the email, shows that the sender knows the recipient's business, and establishes a connection.

Why is including a case study in the cold email important?

Including a case study in the cold email is important because it demonstrates the sender's expertise and provides evidence of past successes, which can build trust and credibility.

What is the role of the call to action in the cold email?

The call to action in the cold email serves to guide the recipient on what to do next, such as responding to the email or agreeing to a meeting.

What should be included in the email signature as per the script?

The email signature should include the sender's first name, last name, job title, address, contact phone number, and possibly a LinkedIn profile link if it's optimized.

What is the goal of keeping the cold email short according to the script?

The goal of keeping the cold email short is to ensure it can be read on a small screen like an iPhone without scrolling, making it convenient for busy recipients.

What is the incentive offered by the speaker at the end of the script?

The incentive offered by the speaker at the end of the script is 25 free leads for those who visit leadshark.com.