Продажа уровня "бог". Как продать что угодно и кому угодно 16+

Summary

In this insightful video, negotiation expert Igor Ryzov demonstrates how to excel in job interviews and sales negotiations by drawing lessons from the character Sasha in the series 'Sasha Tanya.' Ryzov emphasizes the importance of evoking curiosity rather than focusing solely on benefits, highlighting the psychological tactics of creating a sense of scarcity and urgency to close deals. The video is a practical guide for those looking to hone their negotiation and persuasion skills.

Takeaways

• 😀 The video script is a tutorial by Igor Ryzov, an expert in conducting negotiations, focusing on job interviews, conducting interviews, and selling through negotiations.
• 📝 The character in the video uses a scenario where a manager tears up resumes to demonstrate the importance of showing real skills and abilities rather than relying on past education or work experience.
• 💡 The script emphasizes the importance of curiosity in sales and negotiations, suggesting that it is a key to engage the other party's interest and lead to a deal.
• 🤔 Igor Ryzov points out that most salespeople make the mistake of immediately lowering prices or giving unnecessary presentations, which is not the correct approach.
• 🛍️ The character 'Sasha' in the video uses a unique approach by speaking in riddles to pique the interest of the 'interviewer', which is a strategy to create curiosity and engagement.
• 📉 The script criticizes the common sales tactic of immediately offering discounts, suggesting it is not an effective strategy for successful negotiations.
• 🗣️ Igor Ryzov explains that the character 'Sasha' is using subtext and indirect questioning to dig deeper into the interviewer's mind, which is a powerful negotiation technique.
• 📚 The video references Robert Cialdini's principles of influence, specifically the scarcity principle, which is used to push someone towards making a decision.
• 📉 It is highlighted that 70% of decisions in negotiations are made out of fear of loss rather than the desire to gain, which is a key insight for effective negotiation strategies.
• 📞 The script uses a phone call as a narrative device to illustrate the principle of urgency in pushing someone towards a deal, which is a common technique in sales and negotiations.
• 👍 Igor Ryzov encourages viewers to subscribe to his channel, like the video, and share their thoughts in the comments, indicating the importance of engagement and feedback in learning from such content.

Q & A

What is the main topic of the video script?

The main topic of the video script is about conducting job interviews and selling skills, using the character Sasha from the series 'Sasha Tanya' as an example.

Who is Igor Ryzov and what is his expertise?

Igor Ryzov is an expert in conducting negotiations, and in this video, he shares insights on job interviews and sales techniques.

What is the purpose of the character tearing up the resumes in the video?

The character tears up the resumes to demonstrate that he is not interested in the candidates' past experiences or education, but rather in their ability to perform in the present situation.

What is the significance of the pen selling exercise in the video?

The pen selling exercise is a test to see how the candidates react under pressure and to evaluate their sales and negotiation skills.

What is the first step Igor Ryzov suggests for selling effectively?

The first step Igor Ryzov suggests is to arouse curiosity in the potential buyer, which is a key aspect of the sales process.

What are the three key words Igor Ryzov emphasizes for successful negotiations?

The three key words Igor Ryzov emphasizes are curiosity, interest, and deal.

What type of motivation does Sasha use in the video to engage the interviewer?

Sasha uses a motivational approach that focuses on the fear of losing out on potentially valuable information, rather than just the benefits of the pen.

What influence principle does Sasha apply when he receives a phone call in the video?

Sasha applies the principle of scarcity or the perception of a limited opportunity, which is one of the influence laws described by Robert Cialdini.

What does Igor Ryzov suggest is the percentage of decisions in negotiations that occur due to fear of loss?

Igor Ryzov suggests that 70% of decisions in negotiations occur due to the fear of loss rather than the desire to acquire.

What is the final call to action Igor Ryzov gives to his viewers?

Igor Ryzov's final call to action is for viewers to subscribe to his channel, like the video, comment their thoughts, and share the video with friends.