Post On LinkedIn: Here's My Exact Strategy If You Want To Make Money 😎🏆💸💻

Summary

In this insightful script, Alicia Collins shares her success story of generating significant revenue through LinkedIn without spending on ads. She emphasizes the importance of authenticity, consistency, and building a personal brand on the platform. Alicia provides actionable tips on content creation, scheduling, and setting clear goals for LinkedIn engagement. Her advice challenges the focus on vanity metrics, urging instead to prioritize meaningful connections and value-driven posts for long-term business growth.

Takeaways

• 🚀 Consistent LinkedIn posting without ads has led to significant revenue and lead generation for the speaker's agency.
• 🔑 Building a personal brand on LinkedIn is crucial and can provide a competitive edge in both personal and professional settings.
• 🤔 Overcoming the fear of posting on LinkedIn is essential, as it can be a powerful tool for networking and positioning in the market.
• 📝 Authenticity in posts is key; it's important to express personal opinions and not be afraid of polarizing content.
• ⏰ Setting aside time for writing and maintaining consistency is vital for success on LinkedIn.
• 📈 The speaker emphasizes the importance of having a clear goal and understanding what topics you want to be known for in the industry.
• 📅 Scheduling posts in advance reduces friction and helps maintain consistency in posting.
• 📝 Taking notes and repurposing content from other platforms can be an effective strategy for content creation.
• 🔄 Creating a system for content creation and categorization helps streamline the process and ensures quality.
• 💡 Posting a variety of content, including behind-the-scenes, thought leadership, and random thoughts, can engage a wider audience.
• 💰 Focus on actions that drive results rather than vanity metrics like likes and impressions.

Q & A

What has been the impact of LinkedIn on the speaker's business?

The speaker's business has seen significant growth, with 50 to 80k in revenue per month without spending on ads, largely attributed to LinkedIn posts, which have generated over 400 thousand dollars in revenue.

Why did the speaker start using LinkedIn for their business?

The speaker started using LinkedIn to build their personal brand and generate leads and sales, wishing they had started earlier in their career to be further ahead.

What challenges does the speaker mention about posting on LinkedIn?

The speaker mentions that many people are scared to post on LinkedIn due to its professional nature and the fear of being judged or disagreed with.

What advice does the speaker give for being successful on LinkedIn?

The speaker advises to be authentic, have an opinion, and not be scared to be polarizing. They also emphasize the importance of consistency and setting aside time to write.

What is the speaker's approach to creating LinkedIn posts?

The speaker uses voice to text on their phone to create a monologue, which is then turned into draft posts, making the editing process easier and more authentic.

How does the speaker maintain consistency in posting on LinkedIn?

The speaker sets aside time to write and uses scheduling tools like Buffer and Hype Theory to ensure posts are published consistently without creating friction.

What is the speaker's strategy for choosing topics to post about on LinkedIn?

The speaker focuses on a few key areas they want to be known for, such as sales, business building, and women's issues, and ensures their posts align with these topics.

What role does personal branding play in the speaker's LinkedIn strategy?

Personal branding is crucial in the speaker's strategy as it helps differentiate them in the market, positions them as an authority, and assists in achieving long-term goals such as speaking at conferences.

How does the speaker categorize their LinkedIn content?

The speaker categorizes their content into 'behind the scenes' posts, thought leader posts on specific topics, and random thoughts to provide a mix of personal and professional insights.

What is the speaker's view on vanity metrics like likes and impressions on LinkedIn?

The speaker advises that likes and impressions are not as important as they do not directly contribute to revenue or business growth, emphasizing the need to focus on actionable outcomes.

What is the speaker's final tip for those looking to start posting on LinkedIn?

The speaker's final tip is to take action and post on LinkedIn, emphasizing that knowledge without action is useless and encouraging others to share their first post and engage with them.