Daniel Fazio Made 40k in 30 days with a simple landing page Hack (Genius strategy)

Brilliance Oparaku
10 May 202421:23

Summary

TLDRThis video script offers an in-depth guide to crafting a high-performing landing page designed to generate substantial revenue. It emphasizes the importance of targeting the right traffic, crafting compelling offers, and having a valuable product. The script outlines essential components of a landing page, including a captivating header, a persuasive video sales letter, social proof, and a clear problem-solution framework. It also advises on structuring value stacking, pricing, personal storytelling, FAQs, and a call to action to maximize conversions, promising significant monthly earnings for those who implement the framework effectively.

Takeaways

  • πŸš€ The video outlines the components necessary to build a high-performing landing page aimed at generating substantial revenue.
  • 🎯 The success of a landing page hinges on three key elements: targeted traffic, a compelling offer, and a relevant product.
  • πŸ“ˆ The script emphasizes the importance of aligning the landing page with the target audience's needs to ensure conversions.
  • πŸ“ The headline is crucial and should be given the most attention; it should be compelling and emotionally engaging.
  • πŸŽ₯ A video sales letter (VSL) is considered one of the most impactful elements on a landing page, often significantly boosting sales.
  • πŸ”’ Social proof is essential to establish trust and validate the product's effectiveness to potential customers.
  • πŸ›€οΈ The landing page should include a roadmap that visually guides prospects from their current state to achieving their desired outcome.
  • πŸ’° Value stacking involves listing all the benefits and deliverables of the product to enhance its perceived value before presenting the pricing.
  • πŸ’¬ Including customer reviews in a carousel format can improve user experience by making it easy to scroll through testimonials.
  • πŸ’° The pricing section should clearly display the value received alongside the cost, often including logos of payment processors to normalize the purchasing process.
  • πŸ“– Providing a personal story can create an emotional connection with the audience, making them more likely to trust and purchase from you.
  • ❓ FAQs are important for addressing common concerns and objections, helping to alleviate potential customer hesitations.

Q & A

  • What is the main focus of the video?

    -The video focuses on explaining the components needed to build a high-performing landing page that can generate significant revenue.

  • What are the three essential elements to consider before building a landing page according to the video?

    -The three essential elements are traffic, offer, and product. These elements are crucial for the success of the landing page.

  • Why is traffic so important for a landing page?

    -Traffic is important because it brings potential customers to the landing page. Without the right traffic, even the best offers and products won't sell.

  • What role does the offer play in the landing page's success?

    -The offer ties into the product and solves a problem for the customer. It should be crafted in a way that it's hard for the customer to say no to it.

  • How does the video suggest structuring the headline for a landing page?

    -The headline should be attention-grabbing, promise an outcome, and elicit emotions from the user. It should be simple, straightforward, and resonate with the target audience.

  • Why is a video sales letter (VSL) considered important on a landing page?

    -A VSL is important because it serves as a video version of the sales copy, effectively communicating the value proposition and benefits of the product, which can significantly boost sales.

  • What is the purpose of social proof on a landing page?

    -Social proof is used to show that others have used and benefited from the product or service, which helps to build trust and credibility, making it easier for prospects to make a decision.

  • What should be included in the problem section of a landing page?

    -The problem section should identify and intensify the pain points that the target audience faces, making them feel understood and more likely to trust the solution being offered.

  • How can a roadmap be used in a landing page to help prospects visualize their journey?

    -A roadmap outlines the steps or phases from the current state to the desired outcome, helping prospects understand how they will get from point A to point B with the help of the product or service.

  • What is the significance of value stacking in the pricing section of a landing page?

    -Value stacking in the pricing section helps to increase the perceived value of the product or service by showing all the deliverables and benefits, making the actual price seem like a great deal in comparison.

  • Why are reviews and testimonials important on a landing page?

    -Reviews and testimonials provide social proof and validation from real users, which can greatly influence the decision-making process of potential customers.

  • What is the purpose of including a personal story in the landing page?

    -A personal story adds a human element to the landing page, allowing prospects to relate and connect with the seller's journey, increasing the likelihood of conversion.

  • Why are FAQs included in a landing page?

    -FAQs are included to address common questions and concerns that prospects might have, helping to remove objections and provide clarity about the product or service.

  • What is the purpose of a call section in a landing page?

    -The call section is used to attempt to win back prospects who have not made a purchase, offering them an opportunity to book a call with a sales representative for further information or assistance.

  • What should be included in the footer of a landing page?

    -The footer typically includes the logo, a call to action, and footer links such as terms and conditions, which helps to close off the landing page professionally.

Outlines

00:00

πŸ“ˆ Introduction to Landing Page Success

The video's introduction highlights the goal of creating a landing page projected to generate $440,000 a month. The presenter emphasizes the importance of having a successful landing page, which is currently on track to make $40,000 for clients. The audience is encouraged to subscribe, like, and comment for further engagement. The foundation for a successful landing page is set with three key elements: traffic, offer, and product. The presenter stresses the importance of aligning traffic with the product to avoid mismatched marketing, which would lead to poor sales.

05:00

🎯 Essential Components of a Landing Page

This paragraph delves into the critical components of a landing page, starting with the header that includes a headline, sub-headline, video sales letter, and social proof. The video sales letter (VSL) is portrayed as a crucial element that significantly impacts sales. Social proof is introduced as a method to validate the product and encourage trust. The section also discusses the importance of addressing the prospect's problems and offering solutions, with an emphasis on crafting compelling headlines that resonate with the target audience.

10:01

πŸ›€οΈ The Roadmap and Value Stacking

The speaker introduces the concept of a roadmap, which is essential for visualizing the journey from the current state to the desired outcome. The roadmap is followed by value stacking, where all the benefits and deliverables of the program are listed to demonstrate the value provided. This section is particularly important for high-ticket items, as it helps to overcome objections by showing the worth of the investment. The importance of including pricing information to increase perceived value and reduce purchase resistance is also highlighted.

15:01

πŸ’¬ Social Proof and Personal Stories

The paragraph discusses the role of social proof, such as reviews and testimonials, in reinforcing the credibility of the product. It suggests using a carousel format for reviews to enhance user experience. Additionally, personal stories are encouraged as a way to connect with the audience on a deeper level, making the sales process more relatable and persuasive. The inclusion of a call to action (CTA) with these elements is stressed to maximize the conversion intent.

20:02

πŸ’° Pricing Strategy and FAQs

This section focuses on the pricing strategy, where the presenter explains the importance of value stacking in the pricing section to emphasize the benefits received. Payment processor logos are recommended to subtly introduce the concept of making a payment. FAQs are introduced as a way to address potential objections and questions from the audience, helping to alleviate concerns and guide them towards making a purchase. The paragraph concludes with the importance of a clear call section for high-ticket items to win back prospects who may be hesitant.

πŸ“ Conclusion and Call to Action

The final paragraph wraps up the video by summarizing the importance of having all the discussed components in a landing page. It stresses the necessity of aligning traffic, offer, and product for success. The presenter invites viewers to like, subscribe, and comment with any questions or feedback. There's also a call to action for those needing a landing page, encouraging them to schedule a call for assistance in creating a landing page that can generate significant revenue.

Mindmap

Keywords

πŸ’‘Landing Page

A landing page is a standalone web page, created specifically for marketing or advertising purposes. It is designed to attract visitors and persuade them to take a specific action, such as making a purchase or signing up for a newsletter. In the video's context, the landing page is crucial for generating revenue, and the script discusses various elements that should be included to make it effective.

πŸ’‘Traffic

In the realm of digital marketing, traffic refers to the number of visitors a website receives. The script emphasizes the importance of targeting the right traffic for a landing page. If the traffic is not interested in the product being sold, such as people wanting to buy apples being directed to a page selling oranges, the conversion rate will be low.

πŸ’‘Offer

An offer in marketing is a proposal of a product or service for sale. The script discusses crafting compelling offers that are tied to the product and solve a specific problem, making it difficult for potential customers to refuse the offer. The concept is integral to the video's theme of creating a high-converting landing page.

πŸ’‘Product

The product is the item or service being sold on the landing page. The script mentions that the product should solve an actual problem and be of high value to the target audience. It's one of the foundational elements, along with traffic and offer, necessary for a successful landing page.

πŸ’‘Headline

A headline is the main title or phrase that introduces the content on a page. The video script highlights the importance of spending time crafting a headline for a landing page, as it is meant to grab the user's attention and keep them engaged. Examples from the script include 'The new way to make $10,000 a month in as little as 14 days'.

πŸ’‘Subheadline

A subheadline is a secondary title that follows the main headline and provides additional information or context. The script explains that the subheadline should be simple and straightforward, expanding on the main headline's message without complicating the message.

πŸ’‘Video Sales Letter (VSL)

A Video Sales Letter is a video version of a sales copy, used to promote a product or service on a landing page. The script argues that a VSL is one of the most important elements of a landing page, as it can significantly influence sales by presenting the offer in a dynamic, engaging format.

πŸ’‘Social Proof

Social proof is a psychological phenomenon where people conform to the actions of others under the assumption that those actions are reflective of correct behavior. In the context of the video, social proof on a landing page, such as testimonials or reviews, can validate the product and encourage potential customers to make a purchase.

πŸ’‘Value Stacking

Value stacking is the process of listing all the benefits, bonuses, or additional features that come with a product or service to increase its perceived value. The script describes how value stacking can be used on a landing page to show the customer everything they are getting, making the offer seem like a great deal.

πŸ’‘Call to Action (CTA)

A call to action is a prompt that tells the audience what to do next, such as 'Buy Now' or 'Sign Up.' The video script discusses the importance of including a clear CTA on a landing page to guide visitors towards making a purchase or taking the desired action.

πŸ’‘Pricing

Pricing refers to the cost at which a product or service is offered for sale. The script talks about the importance of presenting the pricing information in a way that maximizes perceived value and minimizes objections, such as by showing the total value of what the customer is receiving before revealing the actual cost.

πŸ’‘Personal Story

A personal story is a narrative that comes from an individual's own experiences. The video script suggests that including a personal story on a landing page can help build trust and relatability, as it shows that the seller has personal experience with the product or service being offered.

πŸ’‘FAQs

Frequently Asked Questions (FAQs) are a list of questions and answers that address common inquiries about a product or service. The script mentions that including an FAQ section on a landing page can help answer potential customers' questions and remove any objections they may have before making a purchase.

πŸ’‘Footer

The footer is the area at the bottom of a webpage that typically contains additional navigation links, copyright information, and other relevant details. In the context of the video, the footer serves to close off the landing page with essential information like terms and conditions, CTAs, and links.

Highlights

The video discusses the essential components for building a high-performing landing page.

A successful landing page can generate substantial revenue, with the example given aiming for $440,000 a month.

Three critical prerequisites for landing page success are identified: traffic, offer, and product.

Traffic targeting is crucial; mismatched traffic can lead to low conversion rates.

The offer must be compelling and tied to the product, addressing a specific problem or need.

Product effectiveness and value are key to customer satisfaction and sales success.

The importance of the landing page's header in capturing and retaining user attention is emphasized.

Headlines should be attention-grabbing and emotionally resonant, with a clear promise or outcome.

Subheadlines should be straightforward, expanding on the headline's message.

Video sales letters (VSL) are highlighted as a critical component for effective sales on a landing page.

Social proof is essential to build trust and validate the product's effectiveness.

The problem section of the landing page should resonate with the visitor's challenges and frustrations.

Pain points should be intensified to establish understanding and trust with the prospect.

The solution section presents the product as the answer to the visitor's problems, with clear benefits.

A roadmap is vital for helping prospects visualize their journey from current state to desired outcome.

Value stacking is a technique to demonstrate the comprehensive benefits and value of the product.

Reviews presented in a carousel format can improve user experience and engagement.

Pricing strategy involves value stacking to show the worth of the product before revealing the cost.

Personal stories can create a connection with the audience, increasing the likelihood of conversion.

Frequently Asked Questions (FAQs) help address potential concerns and objections.

A call section can be effective for high-ticket items, providing an opportunity to win back undecided prospects.

The footer of the landing page should be simple, closing off the page with a clear call to action.

The video concludes with a reminder of the importance of aligning traffic, offer, and product for landing page success.

Transcripts

play00:06

what's up guys welcome to the video in

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this video we're going to be talking

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about every single component that you

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need to build a landing page is going to

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generate $440,000 a month now before you

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click off this landing page be right

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here is on Pace to generate $40,000 for

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clients and it's already done about 9

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9,177 days so this is all you need to

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build the landing page that's going to

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perform like that now

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um before I go into the video and

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explain everything if you're not

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subscribed to the channel yet you don't

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want to miss out on all the source you

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want to be top 10 so hit the Subscribe

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button and also like the video if you

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get any value out of it and also leave

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any questions in the comments if you

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have any so let's get into it game um so

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first

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things before you even think about

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building a landing page you have two

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things two things you need to think

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about and is the traffic and the offer

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I'm actually going to add one more thing

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here so your

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traffic your

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offer

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and your product let me expand that a

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bit and I know my myu B doesn't look the

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best like all your gurus but we're going

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to use it anyways so you need your

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traffic you need your offer you need a

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product before you actually even think

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about your landing page now the reason

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is because let's say you're selling

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oranges and you target people who sell

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um who want to buy apples to come to

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your landing page to buy oranges how

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many people are going to buy um I guess

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you know the answer already

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so no one is going to buy no one is

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going to buy so that's why your traffic

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is one of the most important pieces of

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this formula right here that's going to

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help you generate $40,000 a month with

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your landing page the second thing we

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have is your offer and the offer is

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basically it's going to be tied into

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your product the the problem that you're

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solving with your product so if you read

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$100 million um $100 million offers by

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Alex hzi you're going to understand the

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concept of crafting offers you know

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putting in different things that are

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going to make people understand that it

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is it is going to be stupid if they

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don't accept this offer like it's too

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stupid to say no to right so it's going

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to be stupid to say no to sorry so yeah

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there you have a product you have to

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make sure your product is solving an

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actual problem if you're selling

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coaching your course should be good and

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it should um be of high value to the

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people you're actually selling to right

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so you always need to make sure you're

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dialing this in because if you don't

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have these three the lineing page this

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whole thing here doesn't matter right

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this this thing is trash if if this is

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not sorted out you're going to make $ Z

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forget about this where it's going to be

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zero for you right so you need to make

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sure you have good traffic you have good

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offer and you have good product right

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and then in some instances you might

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even not have a good product but then if

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you have good traffic and a good offer

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you're going to make a lot of money so

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if you have like big audiences like

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Logan Paul KSI and all these guys you're

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going to make a ton of money right so

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let's get into the landing page so first

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things you're going to see here you're

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going to see we have the we have the

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header and I'm going to show you visual

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representation like visual um examples

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of every single components here so just

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hang in there so first thing we had we

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have here is the header and within the

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header we have the headline we have the

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sub headline we have the video sales WEA

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we have the social group now basically

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what you're trying to do with your

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header is trying to you're trying to

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grab the attention of your user and keep

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them on the page this is you cannot miss

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this this is the most important part you

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should spend most of your time writing

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the headline for your learning page now

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if you take a look at this um you can

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see what we did here for clients the new

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onta way to make $10,000 a month in as

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little as 14 days and if you look at

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this one um for internet money you can

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see make your first $11,000 online now

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you're going to see a similarity in

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these two headlines the promis and

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outcome right but there are also

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different ways to do this you can either

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ask a question you can you know make it

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poizon in some way but also what you

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want to do is want to elicit emotions

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from these people right this doesn't

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really elicit any emotion in me because

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I've already drained my first $11,000

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online so you also need to consider your

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ICP who you're targeting so if it's

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someone who is yet to make their first

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$1,000 online or hasn't even made any

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money online this is going to appeal to

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them because then they they're like oh I

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can actually make my first $1,000 online

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if I buy this program right so that's

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what you want to do the next thing is a

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sub headline and typically this is very

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simple all you have to do is just expand

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on what the hook said said and in a simp

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in should be very very simple to

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understand and just straight to the

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point right so you can see here even if

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you have no previous experience here you

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can see learn what to sell and who to

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sell it to sign your first client and

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start getting paid so it's

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straightforward there's nothing to be

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complicated there um the thing you need

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to pay more attention to is the headline

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and makeing sure you're ding it and

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because if you miss this even if you

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have G traffic and all these things no

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one is going to view the page like no

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one is going to want to check out the

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rest of the P to see what it's about see

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what your offer is about right then the

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third thing we have here is your video

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sales

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letter this is arguably one of the most

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important things on your landing page

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ever like this is going to be one of the

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most important factors is going to is

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going to determine how much sales you

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generate because this is literally like

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a video version of your sales copy and

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this works ridiculously well like

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there's no reason why should not have a

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video sales letter on your learning page

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it is ridiculous how well it works and

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that is going to be stupid for you to

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actually leave it out on your landing

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page you can see anybody who's selling

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info product they always going to have a

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vssl because it just helps you sell it a

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lot better like it's almost like having

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the sales score without the person

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jumping on any actual sales score right

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so you need to make sure you have a vsl

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and good formula is you know finding out

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all the problems and intensifying the

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problem when you intensify the problems

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then you link them to a solution which

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is you product and your offer that you

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have provided that's how you want to

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structure your vssl um you can watch a

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lot of videos on YouTube there's one

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Daniel F has I think that that works

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really well for vsl so you can check

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that out the next thing you want to have

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is Social proof now given that they've

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seen these three things and you have

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these three elements you need to have

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social proof there to wrap it up and

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make everything easy for them to like

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make the decision of you know continuing

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down the page easy for them that's why

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you want to have the social proof right

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after this to show that people are

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already using this stuff that you're

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trying to convince them to buy so you

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need the social proof to be there you

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need the social proof you need they need

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to see people who are using the stuff so

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that's it for the header this is your

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the most important part and I should

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actually put this in Red so you so you

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know this is actually this is what you

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need to be paying the most attention

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to now um the next section here is the

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problem

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so every single landing page every

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single prospect that is going to be

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having that you're going to be that's

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going to be visiting the landing page is

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going to have problems and this is going

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to work in your favor if you can

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intensify on all these problems and you

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know make it feel very very relatable

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make make like make it feel like they

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are seen like they understood make your

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prospect feel understood right that's

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what you want to do so first of all you

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want to have your headline

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for example what we have here you can

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see the problem so this is this

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literally States it like it makes a boat

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statement the problem and then they I

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have to see oh what's what's the problem

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what's the problem and then that leads

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that's going to lead into the next

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section which I'm going to break down as

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well so here have you ever been

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frustrated seeing people post Revenue

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screenshots online this is the problem

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they've been frustrated seeing people

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post these screenshots online so that's

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how you want to be thinking about your

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headl and it needs to call out a problem

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that they have or just make a bold

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statement just like we have in New the

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problem then you want to go ahead and

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intensify these

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pains that they have you want to make

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sure that you're being as graphic as

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possible this is going

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to it's going to make them feel like you

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understand the problems they are facing

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and if someone understands what you're

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facing you're more likely to trust them

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that they can actually provide you with

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the solution that's what you need to do

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in the um the pain intensification and

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then the more pain points just like we

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have here you just want to you know

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expand on every single paino that you

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think they may have so for example

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competition um time complexity low

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success everything sing and then you

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want to wrap it up with CTE to maximize

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any intent that they have so um I don't

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want to make this video too long but we

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going to go into the solution the

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solution here so what we have here

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you're going to see um the new way we

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have a description and then we have more

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benefits so the headline should also

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make a b statement you know promise them

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an outcome that they're going to have or

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just you know make them understand that

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this program is going to benefit them in

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such a way that they won't have the

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problem of let's say making a first

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$10,000 online or $1,000 online right

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that's what you want to do and we're

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also going to look at that here so the

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best business model to start is and

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always has been an agency

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this is very very clear this makes it

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very very clear that this is what you

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need to do to alleviate the pain of

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having not made your first $1,000

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online um then you go ahead and you know

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bring in all the solutions that you have

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for them bring in the benefits and also

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bring in the CTA to maximize any intent

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that they have um so we're going to look

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at this we're seeing here in our

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Solutions we have huge demand inanely

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quick Simplicity low entry and we're

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basically breaking down all the benefits

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that they're going to get from running

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like um trying to learn this particular

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business model and that's the same thing

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that we're doing here as well giving

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them all the

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benefits now the next step is your road

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map this step a lot of people who sell

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info on courses and coaching miss this

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step this is one of the most important

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parts of your landing page because it

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helps the prospect visualize where

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they're going like how to get from point

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A to point B so how to get from where

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they are to their dream state that's

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what you that's what you need to do once

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they see the solution that's the exact

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thing you need to do now

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myobi this is this is a framework that

play10:36

works extremely well and you might

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choose to okay do your value stacking

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and you know bring your value stacking

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back to this place but it's ideal is

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going to be a lot better for you if you

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have your road map first when you have

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the road map and then before you go on

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to the value stocking but we're going to

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explain that in a second so you want to

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have a headline you want to have a

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simple description and then you want to

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have the road map so that's what we have

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here your 10K month road map for the

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next 60 days so sign up today and in 90

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days from now you can be living a

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completely different life that's exactly

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what we have here then you have the road

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map road map is simple just show them

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all the phases from phase one to

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whatever phase they're going to be at by

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the time they get to their dream outcome

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that's the same thing here you can see

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like everything follows this particular

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this landing page right here this

play11:24

generated $1,500 in the first two days

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of launch without sending any traffic

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without any vssl sales for them nothing

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this generated $1,500 in sales and this

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is a $1,500 product so let's see the

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pricing $1,500 right so it's to show you

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that this works there's a structure

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there's a framework for all these things

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and this is what you need to

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do same thing here we have the road map

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as well that shows them learn a

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marketable skill crate and offer I get

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in front of clients sign first clients

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cre studies fly whe skill right so

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that's how you want to structure your

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road map then the next step here is

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going to be value stocking so you want

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to have your headline you want to have C

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content or deliverables with the pricing

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and then you want to have CTA

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so um if we go to the deliverables

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you're going to see we have every single

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thing that you're going to get from this

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program stacked on top of each other

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with the pricing so

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here this is very good example sells for

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$29.97 30 plus exclusive video courses

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four times weekly coaching calls $500

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per hour $500 per hour you can see every

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single thing they're getting here and if

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you go here this is not the exact okay

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we actually did

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something we value stack just a bit here

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and then we value stack the again

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towards the end of the page right so

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like I said you have a brain you can

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obviously structure some things where

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you need to but you need to make sure

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all these elements are all these

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elements are on the page right you want

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to make sure every single one of these

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elements are on the page because

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extremely important this especially when

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it's with like high ticket pricing

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people have like

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um people have a lot of objections

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towards purchasing something that high

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ticket if it's low ticket like internet

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money okay let's see some people might

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be convinced a little bit easier but

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when it comes to high tickets $1,500

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courses people need to see everything

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they're getting in detail you cannot say

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okay we're not going to show you this or

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this you need to show them every single

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thing and make it very very clear for

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them that this is a good value exchange

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for their money that's what you want to

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do and the reason you need to have all

play13:26

these prices here is to increase

play13:30

their increase their perspective like

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sorry what what was I trying to say

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right now um you're trying to increase

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the perceive value that they have of the

play13:39

program and when they see all the

play13:42

pricing and they add it up it's going to

play13:44

add up to like maybe crazy amount of

play13:46

money and then when you come to the

play13:47

pricing section you now drop that whole

play13:49

drop all the objections that they have

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by giving them a much lower price which

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is going to be a steal for what they're

play13:54

going to get so um that's it for Value

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stacking you make sure your stacking

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it's nonnegotiable you need to make sure

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you do that right so now we go to the

play14:04

reviews you just want to have your

play14:05

headline have your Carousel with the

play14:07

video or text reviews now I know a lot

play14:08

of people like to you know just have

play14:12

long testimonial just flowing down the

play14:14

page endlessly which I've seen it works

play14:16

for people who have like already who

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have an insane amount of social proof

play14:20

but if you don't have um an insane

play14:21

amount of social proof that could also

play14:24

work but it's going to be more ideal for

play14:25

your landing page if you have if if you

play14:29

have your reviews in a carousel like

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this it's going to work a lot better

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it's going to work a lot better for you

play14:35

on this landing page we have we don't

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have any social proof yet because the

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new is the 2.0 version so we don't have

play14:41

any um reviews we're going to be

play14:42

updating that in the future so but for

play14:45

this you're going to see that we have a

play14:48

simple Carousel here that's to make it

play14:50

easily schable for anyone who's on this

play14:52

page and they see that okay um we have

play14:55

multiple videos here we don't have to

play14:56

scroll from top to bottom just to see

play14:59

let's say 10 reviews or so we can just

play15:01

scroll through them it's a lot easier

play15:02

like the user experience is a lot easier

play15:04

you don't want to piss off your users or

play15:07

um have them spend an unnecessary amount

play15:10

of energy

play15:12

right then we move on to the next

play15:14

section which is going to be your

play15:15

pricing and I wanted to come back to

play15:17

this video and actually digest this step

play15:19

by step I know this is a lot and also if

play15:22

you're still watching up to this point

play15:24

this about 15 minutes in now just please

play15:26

drop a like and also subscribe to the

play15:28

channel and also drop any questions you

play15:29

have um drop any questions you have so

play15:32

um here we have the

play15:34

pricing we have the headline we have the

play15:36

value stacking and then we have the CTA

play15:38

so the same thing we're doing with the

play15:41

um with the value stacking section we

play15:42

also want to Value stack um at the

play15:44

pricing section we have once we have our

play15:46

headline next thing we want to do is add

play15:49

all the delivery boots that they're

play15:50

going to get and then have the CTA to

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maximize intent with the payment

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processor logos under it so I'm going to

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show you a typical example right now

play15:59

so you can see here we have start of

play16:00

scale your 10K per month cluding brand

play16:02

today by joining today you get lifetime

play16:04

access so brand Discovery $1,500 and

play16:07

then we have all the deliverables here

play16:08

we have the CTE and then we have these

play16:11

payment processor logos and the reason

play16:12

we have this payment processor logos is

play16:14

so that

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you you kind of um you give them a clue

play16:19

that this is going to be a payment so

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it's going to introduce the idea of

play16:24

making a payment on the on the page it's

play16:26

going to it's it's psychological right

play16:28

if if there was nothing

play16:30

here it's not going to obviously like

play16:33

some people might click but when you

play16:36

have this it makes it clear to them that

play16:37

they're actually about to make a

play16:38

purchase and it reduces the resistance

play16:40

to make a purchase because they've seen

play16:42

these things it's just psychological

play16:43

there's something about it all right so

play16:47

um yeah we'll move on to the next

play16:50

section now the personal

play16:53

story so you want to have a story that's

play16:56

going to you know

play16:59

put them in your shoes kind of right so

play17:02

if you're a founder and you went from 0

play17:04

to $10,000 a month or 0 to $1,000 a

play17:06

month you want to give them a personal

play17:07

story because in some way some people

play17:09

are going to relate to it so you want to

play17:11

also grab the attention of those people

play17:14

and you know convert that the attention

play17:16

and the emotions they're going to have

play17:18

in relation to this story you want to

play17:20

convert that into someone who actually

play17:23

buys and not someone who just who's just

play17:25

reading through the pre this gives it a

play17:26

lot more personal touch and this is

play17:28

something madzi does very very well and

play17:31

he does it because it works so you need

play17:33

to always make sure if you have a

play17:35

personal story that you can share share

play17:37

that is going to increase the likelihood

play17:38

of them purchasing because then they see

play17:40

that they are not alone in this journey

play17:42

they the person who's actually selling

play17:45

this has actually gone through this

play17:48

process right that's how you want to

play17:51

think about your personal story it's

play17:53

going to be an extremely important

play17:55

component if you have a really

play17:57

interesting story that people people can

play17:59

buy

play18:00

into and Rel to so and then you want to

play18:03

add the CT at the end to maximize intent

play18:05

and that's what we have here um from the

play18:08

desk of aad MTA April 2024 and we have

play18:11

the

play18:12

story so the next thing you need is your

play18:16

FAQs your FAQ so you want to have your

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headlines and just FAQ so you find the

play18:21

10 7 to 15 most asked questions and you

play18:24

just put them in an FAQ arrange them and

play18:28

just put them in

play18:30

accordians and yeah that's that's

play18:32

literally it for your fqs who's this for

play18:35

how much money do I need to start and if

play18:36

you go to internet money as well we're

play18:39

going to see the fqs here so this is

play18:42

just to answer any questions they have

play18:44

and remove any objections they may have

play18:46

about the

play18:47

program um so yeah and then you want to

play18:50

have a call section so ideally you don't

play18:52

want to have a call section for a

play18:54

program let's say Lo program was $35

play18:56

$500 no that's going to be a waste of

play18:59

you know energy and effort it's only

play19:02

it's only good it's only beneficial to

play19:04

have it when you're selling a high

play19:06

ticket product like $1,500 and that's

play19:09

that's why we have it here so it's it's

play19:10

going to be an attempt to win the

play19:13

prospect back when they've gotten to

play19:15

this state they haven't made a purchase

play19:17

right so you want to use this

play19:18

opportunity to call them back and have

play19:20

them booking a call to speak with your

play19:21

sales rep and hopefully give them more

play19:24

reasons why they should buy this program

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so that's how you should be that's how

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you should be looking at it so headline

play19:31

description to attempt win back and then

play19:32

embedded call link always make sure it's

play19:34

embedded don't put the link and then

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have them go to another um website to go

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click it to go book it people are lazy

play19:41

so you want to make it as easy as

play19:42

possible for them to take that action

play19:44

that you

play19:45

want the next thing we have here is the

play19:47

futter and this is very very simple just

play19:49

to close off your landing page the logo

play19:51

the CTA the fter links very very easy

play19:53

and you can obviously play around with

play19:55

it and see what's and see what you get

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around with here we have terms and

play20:01

conditions and all this stuff for this

play20:03

one we have we don't have any terms we

play20:04

just have you know the header um the sub

play20:07

headline and then the

play20:10

C so that's it that's it for this 40

play20:14

keep month landing page framework make

play20:16

sure you make sure you have every single

play20:19

one of these components as long as it's

play20:21

necessary and also make sure that your

play20:23

traffic your offer and your products are

play20:25

nailed down if your offer traffic and

play20:27

your products are nailed you're going to

play20:29

make a ton of money and 40K per month is

play20:31

actually on the low end of what you

play20:32

could do to be honest you can do a lot

play20:35

more than that there people printing

play20:36

millions of dollars every single month

play20:38

using this exact plan plan structure so

play20:41

please like the video um subscribe to

play20:44

the channel and also drop a comment if

play20:45

you have any questions or you want to

play20:47

just um drop anything you need to say

play20:50

about this landing page framework also

play20:53

if you need a landing page just click if

play20:56

you need a landing page to sell your

play20:57

info product your course for your

play20:58

Consulting agency whatever you do click

play21:02

the link in the bio schedule a call and

play21:04

let's see how we can help you so we help

play21:07

info people selling info um people are

play21:09

selling courses people who sell

play21:11

consultant and all these different

play21:13

things we help them build learning pages

play21:15

that are going to print them a lot of

play21:17

cash so yeah that's it for this video

play21:19

and I'm going to see you in the next one

play21:21

goodbye

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