【Yakult Official】 Presenting the Yakult Group Full Version

Summary

Yakult, founded in 1935 by Dr. Minoru Shirota, revolutionized gut health with its probiotic drink, consumed daily by millions worldwide. With a commitment to scientific research and innovation, Yakult continues to expand its impact beyond probiotics into healthcare, cosmetics, education, and sports. By focusing on local production and community engagement, Yakult aims to provide tailored health solutions across the globe. As it approaches its 100th anniversary, Yakult remains dedicated to creating a healthier, more sustainable future for people everywhere, promoting well-being through both its products and environmental initiatives.

Takeaways

• 😀 Yakult was founded in 1935 and began its global journey in 1964, now enjoyed in 40 countries with 38 million bottles consumed daily.
• 😀 Yakult’s mission is to deliver health to as many people as possible, supporting wellness around the world.
• 😀 The company was founded by Dr. Minoru Shirota, who discovered the beneficial *Lactobacillus casei Shirota* probiotic strain to enhance gut health.
• 😀 The gut plays a crucial role in overall health with its own neural network and immune functions, influencing human wellbeing.
• 😀 Yakult’s research continues to explore probiotics' potential, driving scientific advancements in gut bacteria and health.
• 😀 Yakult upholds strict quality control in production, ensuring safety and reliability at every step—from raw materials to final packaging.
• 😀 The company focuses on local production and sales to meet the diverse needs of customers in each region, ensuring safety and reliability.
• 😀 Yakult products are accessible via various channels, including retail stores, vending machines, online sales, and school lunches.
• 😀 Local Yakult representatives hand-deliver products, building strong community relationships and offering tailored health recommendations.
• 😀 Yakult’s approach to health extends beyond probiotics, including cosmetics, health management apps, and outreach programs in local communities.
• 😀 As it approaches its 100th anniversary, Yakult is expanding into new fields, focusing on sustainable, planet-friendly practices, and fostering a comprehensive healthcare platform.

Q & A

What is the main mission of Yakult?

Yakult's mission is to deliver health to as many people as possible, promoting happiness through the foundation of good health.

When did Yakult begin its global journey, and how many countries does it operate in today?

Yakult began its global journey in 1964 and today operates in 40 countries and regions worldwide.

What was the scientific breakthrough that led to the creation of Yakult?

Yakult's founder, Dr. Minoru Shirota, discovered and successfully cultivated the lactic acid bacteria L. paracasei strain Shirota, a live probiotic microorganism with wide-ranging health benefits.

What role does the Yakult Central Institute play in the company's mission?

The Yakult Central Institute focuses on scientific research, studying gut bacteria and probiotics to unlock new health benefits and improve human wellness.

How does Yakult ensure the safety and reliability of its products?

Yakult upholds strict safety and reliability standards through meticulous quality control during manufacturing, including temperature regulation, hygiene protocols, and careful handling at every stage of production and distribution.

How does Yakult approach its operations in different countries?

Yakult follows a principle of localism overseas, focusing on local production and sales to ensure safety, reliability, and alignment with diverse lifestyles around the world.

What is unique about Yakult's distribution model?

Yakult's unique distribution model includes home delivery through local sales representatives who build close relationships with customers, offering tailored recommendations and personalized service.

How does Yakult integrate health and beauty into its business model?

Yakult takes a multifaceted approach to health by developing and selling cosmetic products, conducting health outreach classes, offering health management apps, and collaborating with local communities on wellness programs.

What role does sports play in Yakult's mission?

Yakult sponsors professional sports teams, such as baseball and rugby, and promotes physical activity through sporting events to create moments of excitement and well-being for both players and audiences.

What are Yakult's plans as it approaches its 100th anniversary?

As Yakult approaches its 100th anniversary, the company plans to expand into related healthcare fields, enhance its global presence, and tailor its R&D efforts to meet the specific health needs of local communities.