How I Made $2,000 In 5 Days With Copywriting As A Beginner (Tutorial)

Tyson 4D
11 Jun 202415:27

Summary

TLDRIn this video, Tyson, a beginner copywriter, shares his journey and strategies that led to earning $2,000 in just 5 days. He emphasizes the importance of skills over tactics, offering value before asking for a call, and understanding clients' needs. Tyson provides actionable advice and examples, including how to approach clients with a portfolio and diverse copywriting skills, ultimately securing high-paying projects by being consistent and delivering quality work.

Takeaways

  • πŸ˜€ The speaker made $2,000 in 5 days as a beginner copywriter and aims to show others how to achieve similar success.
  • πŸ’Ό The speaker previously worked three 9-to-5 jobs to barely make $2,000 a month, emphasizing the potential of copywriting compared to traditional employment.
  • πŸ“ˆ There's an urgent need to change financial situations due to stagnant wages and rising costs of living.
  • πŸš€ The speaker started copywriting in 2022 and found success after overcoming bad advice and struggles.
  • 🀝 Success in copywriting involves providing value to clients before asking for commitments, such as offering free copy or critiques.
  • πŸ›  The effectiveness of outreach methods depends on the user's skills, not the method itselfβ€”skills over tactics is key.
  • πŸ“š The speaker emphasizes the importance of understanding principles over relying on scripts or templates for copywriting.
  • πŸ‹οΈβ€β™‚οΈζ―”ε–»: Building skills in copywriting is like building muscle; it requires consistent effort and the right technique.
  • πŸ’‘ Always offer value before asking for a call, respecting the time of business owners and providing them with actionable improvements.
  • 🎯 Focus on offering what clients need rather than what you're good at; adaptability is crucial for a copywriter.
  • πŸ“ˆ The speaker's student earned $250 per script and $100 per email, highlighting the potential earnings in copywriting.
  • πŸ“˜ The speaker offers free resources like a 4-hour copywriting course and a 2-hour outreach course for those looking to learn more about the field.

Q & A

  • How much money did the speaker claim to make in 5 days as a beginner copywriter?

    -The speaker claimed to make 2 Grand ($2,000) in just 5 days as a beginner copywriter.

  • What was the speaker's initial situation before becoming a copywriter?

    -The speaker was working three 9-to-5 jobs, working 60 hours a week, to barely clear 2K a month.

  • Why is the speaker making the video?

    -The speaker is making the video to share how they made money as a copywriter and to help others improve their financial situation, as they believe the cost of living is increasing while job pay remains stagnant or decreases.

  • What was the speaker's experience with copywriting in 2022?

    -In 2022, the speaker discovered what copywriting was and started their copywriting journey, which included receiving a lot of bad advice and struggling for a long time.

  • What is one of the student's achievements mentioned in the video?

    -One of the speaker's students is getting paid $250 per real script and $100 per email, having started copywriting less than two months ago.

  • What is the first principle the speaker emphasizes for successful outreach?

    -The first principle is that a tool is only as valuable as its user, emphasizing that outreach methods are tools and the user's skill is what truly matters.

  • What does the speaker suggest offering to potential clients before asking for a call?

    -The speaker suggests offering value such as free copy, a Loom video, or a critique of their business to help them make more money.

  • What should a copywriter focus on offering to clients according to the speaker?

    -A copywriter should focus on offering what the clients need, not necessarily what they are good at.

  • What was the speaker's typical quote per email after the call with the client?

    -The speaker's typical quote per email was $200.

  • What is the importance of having a portfolio when approaching clients, as mentioned in the script?

    -Having a portfolio is important because it proves your skills and previous work to potential clients, which helps in establishing credibility and securing work.

  • What is the speaker's advice on how to approach learning and improving in copywriting?

    -The speaker advises to be consistent, learn the skills properly, and understand that it takes time and effort to produce results.

Outlines

00:00

πŸ˜€ Becoming a Successful Copywriter: From Struggle to Success

Tyson, the narrator, shares his journey of making significant income as a beginner copywriter in just five days. He emphasizes the importance of adapting to the changing financial landscape, where traditional jobs are not keeping up with the rising cost of living. Tyson's personal experience with working multiple jobs to make ends meet is contrasted with his newfound success in copywriting. He aims to provide advice that can help viewers to start making money online, focusing on relieving financial stress and supporting loved ones. The video promises to reveal the secrets behind his rapid success and includes a screenshot of a student's achievement as proof of the effectiveness of his methods.

05:01

πŸ“ˆ The Power of Outreach and Value in Copywriting

In this paragraph, Tyson discusses the principles that have led him and his students to success in copywriting. He stresses that outreach methods are tools and that success depends on the user's skills, not the method itself. He uses the analogy of an F1 car to illustrate this point. Tyson also highlights the importance of giving value before asking for a call, as business owners value their time highly. He suggests offering free copy or critique as a way to demonstrate expertise and build trust. The paragraph concludes with the advice to offer what the client needs, not just what the copywriter is good at, using a student's successful sales call as an example.

10:01

πŸ’Ό Navigating the Copywriting Sales Process and Client Expectations

Tyson provides a detailed account of his interaction with a client, from the initial cold email offering email samples to the final agreement on project terms. He explains the importance of positioning oneself correctly, offering small projects initially, and demonstrating a portfolio of work. The client's interest in Tyson's capabilities is highlighted through their questions about his portfolio and experience with different types of copy. The summary includes the process of agreeing on a price per email and the client's request for a non-disclosure agreement, showcasing the high value of the deal and the client's serious intent.

15:02

πŸš€ Consistency and Skill Development in Copywriting

The final paragraph wraps up Tyson's narrative by emphasizing the importance of consistency and skill development in copywriting. He admits to being nervous during his first big deal but also acknowledges the necessity of having good copywriting skills to secure such opportunities. Tyson offers resources on his channel to help viewers develop their skills and achieve success in the field. The paragraph ends with a reminder of his responsibility to help viewers succeed and a sign-off with a promise to see them in the next video.

Mindmap

Keywords

πŸ’‘Copywriting

Copywriting refers to the art and skill of writing text for the purpose of advertising or other forms of marketing. In the video, Tyson discusses how he and his students make money through copywriting, emphasizing its potential to generate significant income with relatively low time investment compared to traditional jobs.

πŸ’‘Outreach

Outreach involves actively contacting potential clients or customers to offer services or products. Tyson highlights the importance of effective outreach methods, such as cold emails and Instagram DMs, to secure clients and deals in the copywriting business.

πŸ’‘Value

Value in this context means providing useful and beneficial services or content to potential clients before asking for anything in return. Tyson stresses the importance of giving value first, such as offering free copy or critiques, to build trust and increase the likelihood of securing a client.

πŸ’‘Cold Email

Cold email is an unsolicited email sent to a potential client or customer who has had no prior contact with the sender. Tyson explains how cold emails can be an effective outreach method if done correctly, by offering valuable samples and not just asking for a meeting upfront.

πŸ’‘Consistency

Consistency refers to the need for regular and persistent effort in outreach and skill development. Tyson emphasizes that success in copywriting comes from consistent practice and continual improvement, rather than expecting immediate results.

πŸ’‘Principles

Principles are fundamental truths or propositions that serve as the foundation for a system of belief or behavior. Tyson explains that understanding and applying the core principles of copywriting and outreach is more important than just following scripts or methods.

πŸ’‘Problem Solver

Being a problem solver means focusing on addressing the specific needs and challenges of clients rather than just selling services. Tyson advises copywriters to identify and fulfill the actual needs of their clients, which makes them more valuable and likely to be hired.

πŸ’‘Portfolio

A portfolio is a collection of a person's work that showcases their skills and experience. In the video, Tyson mentions that clients often ask for a portfolio to assess the quality and relevance of a copywriter's previous work before hiring them.

πŸ’‘NDA (Non-Disclosure Agreement)

An NDA is a legal contract that protects confidential information from being disclosed to third parties. Tyson mentions signing an NDA with a client, highlighting the importance of confidentiality in business dealings.

πŸ’‘Retainer

A retainer is an agreement where a client pays a service provider a fixed amount regularly for ongoing work. Tyson discusses how his student negotiated a potential retainer deal, showing how retainer agreements can provide steady income for copywriters.

Highlights

The speaker made $2,000 in 5 days as a beginner copywriter and shares their strategy.

Traditional jobs pay the same as years ago, but living costs are increasing, urging a change in financial situation.

The speaker's journey in copywriting started in 2022, overcoming bad advice and struggles.

The speaker emphasizes the importance of skills over tactics in copywriting.

Outreach methods are tools; success depends on the user's ability, not the method itself.

The speaker's students are closing deals with cold emails and Instagram DMs, proving various methods work.

Scripts and templates are provided for starting points, not for copying verbatim.

The necessity of understanding principles over memorizing scripts for adaptability in different situations.

Consistency and doing the work are key to seeing progress in copywriting.

Offering value before asking for a call is crucial to respect a business owner's time.

Providing free copy or critique videos can offer value and lead to client acquisition.

Focus on offering what the client needs rather than what you're good at.

The speaker's student earned $250 per script and $100 per email, illustrating the potential income in copywriting.

The importance of positioning oneself correctly when reaching out to potential clients.

The speaker secured a deal by offering email samples, showcasing the power of initial value provision.

After establishing credibility, the speaker was asked about their portfolio and other copywriting abilities.

The speaker's typical quote per email is $200, demonstrating the earning potential in the field.

The speaker emphasizes the importance of having a strong portfolio and being able to write various types of copy.

The speaker provides free resources and courses for copywriting skill development.

The speaker's personal experience and nervousness during the first big deal negotiation.

The process of closing the deal involved consistent communication, offering samples, and discussing rates.

Transcripts

play00:00

I made 2 Grand in just 5 days as a

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complete beginner copywriter and in this

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video I'm going to show you exactly how

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I did it and how you can do it as well

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because I don't know about you but me

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personally I had to work three jobs

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three9 to5 jobs in order to just barely

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clear 2K a month still working 60 hours

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a week but on the other hand as a

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copywriter I was able to make two grand

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in just 5 days of work with just a

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couple hours a day and look here's the

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thing everybody knows that jobs are

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paying the exact same as they did years

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ago go or if anything they're paying

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less and less but the cost of living is

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going way up the cost of groceries the

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cost of housing the cost of cars so look

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there has never been a more urgent time

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to change your financial situation

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because if you think it's bad now it's

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only going to go downhill from here and

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that is the exact reason why I'm making

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this video if you don't know me my name

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is Tyson back in 2022 I found out what

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copyrighting was and started my

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copyrighting journey and it was not all

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sunshine and rainbows there was a lot of

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bad advice out there that followed for a

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very very long time and in this video I

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want to give you the biggest pieces of

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advice that helped me actually start

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making money with copyrighting and

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actually led me to getting this deal

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where I was able to make two grand in

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just 5 days of actual work and also how

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it's working with my students and how

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they're making money as well because

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look back in 2022 when I just wanted to

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start making money online it wasn't

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about the fancy cars it wasn't about

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traveling it was more just about

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relieving my financial stress and also

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taking care of the people that I loved

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so if that's something that you want to

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get started doing I'm going to show you

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how in this video and just to give you

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guys a little bit more proof in context

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that the stuff that I actually talk

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about in this video works I actually

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have a screenshot here from one of my

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students so this is one of my one toone

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private students who's actually getting

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paid $250 flat per real uh every single

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script that he writes right so he's

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writing actual real scripts for a client

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and he's also getting paid $100 per

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email and he's literally been

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copywriting for less than two months

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like literally two months ago he didn't

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even know how to like send over a Google

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doc he didn't know anything about email

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structure or copyrighting or you know

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getting people's attention with the

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subject line or any of that right he had

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to be taught basically from scratch and

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the exact screenshot here is yep got a

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guy named and then he gives me his name

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paying me $250 a pop for real scripts

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check out this script I love it and then

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he sent me the the link to it and I got

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somebody else waiting for them to send

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me 500 bucks and I'm going to send them

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five emails if they like that then I'm

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going to offer a 2.5k retainer email

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list buildout in management still giving

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free value to the other big dog so

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essentially as you can see he's out here

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making moves getting opportunities and

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getting deals with clients and again he

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only started around 2 months ago and

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before I get into some of the

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screenshots of the actual conversations

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that I had with my clients and how I was

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able to get this 2K in 5 days deal I

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want to go over some of the main

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principles that actually led me and my

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students to getting clients like this

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because there are tons and tons of copy

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ERS out there who will struggle and

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struggle and struggle to actually get

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their first client and especially the

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first client that's going to pay them a

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couple Grand so in this video I'm going

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to absolutely dispel everything and give

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you my top Outreach lessons because

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realistically there are only three

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things that you actually need to know

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and the first lesson is perfectly

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encapsulated in this tweet that I made

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just a couple days ago and it goes like

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this a tool is only as valuable as its

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user give an F1 car to a baby and the

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car is useless give the same vehicle to

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a Pro driver and is now a weapon on the

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track

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Outreach methods are just tools and

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you're the driver if you suck then your

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method sucks skills over tactics now the

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reason why this is so important is

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because people tell me all the time

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Tyson cold emails don't work when I have

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students who are closing deals with cold

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email all of the time every single day

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but they say Instagram also doesn't work

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well how is that possible actually the

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screenshots that I just showed you of

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one of my students getting all those

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clients all of those clients were from

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Instagram DMS so here's the thing

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everybody thinks that the secret is in

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the Outreach method right I mean it's

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it's literally a meme where people are

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like oh yo Tyson what's the best

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Outreach method the best Outreach method

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doesn't exist look I get it you want a

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script you want a template you want a

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method but you can't just steal a script

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and expect to get to success it doesn't

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work like that and yes I give out lots

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of scripts and templates and these sorts

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of things but these are to get you

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started these are to give you an idea

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these are an example you need to steal

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the ideas and not the exact word for

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word okay because the the problem is

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that I cannot script out nobody in the

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world can script out a complete

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conversation back and forth it doesn't

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work like that so what you want to do

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instead is understand the principles

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because principles can be used in any

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situation they are highly applicable

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okay so I got an example for you let's

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say you want to build a big chest right

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you want big packs well you ask me your

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texting how do I get huge packs well my

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answer is you got to do some bench press

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okay you got to bench press so here's

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the thing right some people might hear

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that and be like okay so the answer is

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bench press so what they do they go to

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the gym and they do about five reps five

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reps of bench bench press they go look

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at the mirror and they say hey man my

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chest ain't even big enough well the

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problem is they weren't consistent and

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they also didn't do enough reps but

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there's also another scenario people say

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Okay bench press That's the answer so

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they go to the gym and they do bench

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press but they do it completely wrong

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bro they're over there doing that little

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small range of motion where they're

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moving the bar like 2 in well here's the

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thing man if you don't do it properly

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and you don't do it consistently then

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how can you expect to see results and

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look I get it you want to do it properly

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off the bat but here's the thing you

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have to give yourself permission to suck

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my friend because you are never going to

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actually go ahead and make progress

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unless you put in the Reps first so your

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action step after of this video is to

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just send DMS or send cold Outreach or

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just start outreaching efficiently

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effectively and consistently so that you

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get better over time and that brings me

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to my second point which is also another

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another great way to actually increase

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the odds of you getting clients from

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your Outreach which is to always give

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value before you ask for the call and I

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can't stress this enough see the number

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one resource to any business owner is

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their time me as a business owner and

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let me give you some contexts I'm a

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small fish when it comes to business

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owners like yes I make a lot of money

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compared to the average person but in

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the business realm dude I'm I'm a small

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fish okay there are dudes out here

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making 200k 500k a million dollar every

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single month okay and these are the

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actual guys I've worked with and worked

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for before and even I hire people for

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thousands of dollars just to take a

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couple hours off of my plate so how do

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you think that these business owners

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feel they're making millions of dollars

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every single month they don't want to

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hop on a call with you in fact that is

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borderline offensive to actually ask

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them for their time like that so what do

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you want to do instead you want to

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actually pitch them or give them some

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value and then pitch them at the end

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what kind of value can you offer them

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well there's a whole different bunch of

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types right so first and foremost you

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can offer them some free copy second of

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all you can offer them a loom video or a

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video of you critiquing anything on

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their business right if you want to

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improve their funnel improve their

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landing page improve their email

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deliverability improve their email copy

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I mean there are so many different

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things that you can send to business

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owners that will actually help them make

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more money and if you pit yourself

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correctly then this is how you're able

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to actually go ahead and get those

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clients way faster and last but

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certainly not least the third way to

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actually go ahead and get these clients

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that are going to pay you $2,000 $3,000

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$4,000 every single month is to offer

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them what they need and not I repeat not

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what you are good at and this is a

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lesson that I had to learn the hard way

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so many times and I very thankfully been

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able to save some of my students from

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making as well that student in the

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screenshot that I actually sent you

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earlier he was about to hop on a sales

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call and the question that he asked was

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yo ton or anybody any of the coaches do

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you guys have have any good email

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statistics that I can bring to my sales

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call so that I can pitch him emails and

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the exact words that I gave him was it's

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not about statistics it's more about

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finding out what they actually need and

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then filling that position as you can

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see he was actually writing reals for

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this guy and reals isn't even really

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something that I teach or that I tell

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people to offer much but it's what the

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client needed and that comes back to one

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of the big meta points when it comes to

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being a copywriter is that you are

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simply not a copywriter you are a

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problem solver especially in the

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beginning and by using all three of

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those principles I was able to close the

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deal that I'm about to show you right

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here now look just as a disclaimer if

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you're new to copyrighting or you want

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to learn from the ground up you should

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actually go ahead and watch the free

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4our copywriting course that I uploaded

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on this channel it's the most viewed

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video that's because it is one of the

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most valuable videos not only on this

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channel but on the entire internet I'm

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just going to be frank and if you have

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started copyrighting and you want to

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master Outreach and learn some more

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Outreach principles then I have a free

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2-hour Outreach course that you you can

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watch after this one as well so with all

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that being said let's go through these

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screenshots so as you can see I all I

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did was I sent a cold email offering

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some email samples for their business

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that was it I offered them some email

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samples and they said hi Tyson great to

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Emet you would love to see the email

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samples smiley face Thanks and I sent

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them over and then they said hey Tyson

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thanks for sending those emails over

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she's sending a lot of smiley faces cuz

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this is a girl don't think that this is

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like some actual business owner dude

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also it's a girl on the guy's team it's

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not the guy himself essentially what I

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did was I offered him some emails he

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told me yeah I don't take care of

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marketing in my own business you can

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email this person and this is his head

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of marketing so that's some context hey

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Tyson thanks for sending those emails

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over questions one do you have a

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portfolio you can send over and two do

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you write other type of copy besides

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email so also very important this is

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giving you a great insight into what

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clients actually want first and foremost

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they don't want to work with you unless

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you're proven what does your portfolio

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look like they want to see your copy

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they want to know what clients you

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worked with before next of all they also

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want to know if you written other copy

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besides just emails now emails are

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important but guys emails like I said

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like I always say copywriting and emails

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are the tip of the iceberg okay first

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you understand copywriting then you

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understand emails once you understand

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those two now you can start writing

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things like sales tunnels landing pages

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so on and so forth and I have of course

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free courses all over this channel of

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everying single thing that you could

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possibly need I have things showing you

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how to create a portfolio and also

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things showing you how to write copy

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other than email I'll show you how to

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build a landing page in the actual

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software I'll show you to write landing

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pages I'll show you how to build sales

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funnels and literally everything in

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between it is nuts okay so here's my

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response hey yes I do here's a link to

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some of my work and then I give the link

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and yes I also write sales page copy as

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well here's the link if you're open to a

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call to the discuss ideas or small

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projects we could work on to see if we'd

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be a good fit Now understand the

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positioning here the positioning here is

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just completely like it's completely 4D

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here's a link if you're open to a call

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to discuss any ideas or small projects

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we could work on to see if we'd be a

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good fit to work together in the future

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okay so I'm offering them something

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small I'm not coming out the gate saying

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let's go 3K retainer off rip you got to

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be paying me every single month you got

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to you got to commit right that's not

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what they want they don't want to have a

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big commitment okay so I'm simply

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offering them let's get on a meeting so

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we can talk about ideas and see if

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there's any small projects that you'd

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like to discuss then they say hey Tyson

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awesome thanks I've booked a call with

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you our and our content strategist and

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myself we have a small project we'd like

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to discuss talk soon and at this point

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bro I was doing my happy dance I was I

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was I was feeling good and we we had had

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the meeting hey Tyson it was great to

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meet you yesterday as promised you

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should expect an NDA which means a

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non-disclosure agreement which is why I

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can't reveal what the business is or who

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I'm talking to is because you know

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that's business stuff sent to your email

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today please let me know if you've

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signed and we'll send you the brief uh

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with necessary resources then she says

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also I'm curious how much do you

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typically quote per email this was after

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the call after we've agreed that we're

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going to work together and I'm going to

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create the emails it was after

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everything right so now is when they're

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asking how much do you actually quote

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and the reason why this is important is

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because I want to highlight the fact

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that again money is not the end all BL

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like this is an8 figure entrepreneur he

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makes over $10 million a year I don't

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even know what he's at now bro this dude

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his money is insane I can't even fathom

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I even I cannot even fathom the amount

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of money this guy's bringing in he is

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not a brand new marketer he's not one of

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these dudes who just built a business

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this last year like bro he's been at it

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dude he's been creating business content

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for like the last 7 8 years which is

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just breaks my mind to even think about

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cuz people weren't even doing it back

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then hey it was a pleasure to make your

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acquaintance I don't know why I'm I'm

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speaking all speaking all formal like

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this man cuz I'm nervous just looked

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over the and signed the NDA well now get

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started going over the documents and

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creating the emails my typical quote per

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email is typically $200 thanks again as

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you can see I'm clearly nervous because

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I'm out here fumbling my words saying

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the same words twice I'm fumbling words

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over email like that's how bad it is um

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cuz this was my first big deal dude like

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imagine how crazy it would be you're

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making 2K a month from three full-time

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jobs and now someone's saying dude

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create US 10 emails a $200 a pop and uh

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that's it and then we'll we'll send you

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over the 2K and I create and I finish

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them over 5 days hey Tyson sounds good

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thanks for confirming please send over

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the email copy before tomorrow Thursday

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at 9:00

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a.m. looking forward to seeing what you

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produce that was it that was that it was

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it was really as simple as that and

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while you might be saying there say

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sitting there saying Tyson it cannot be

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that simple it cannot be that easy

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there's just no way guys this was not my

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first Outreach this was not even my

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500th Outreach I was out here in the

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trenches doing this okay and look this

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is something that I understand it's

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something that everybody wants to

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achieve everybody wants to have but all

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you have to do is be consistent be

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consistent actually learn your skill

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because if my copy was you you saw it

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right here the first thing that they

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asked to see was my copy and if my copy

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was Dookie Balls guess what they

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wouldn't have hired me of course they

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wouldn't have hired me so you have to

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make sure that your skills are in

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position you have to make sure that you

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are competent you have to make sure that

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you're writing good copy you have to

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make sure that you're also good at

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Outreach and you're good at positioning

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yourself these things take time okay

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they take time and they take effort to

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produce but luckily for you your success

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is my responsibility and I have tons of

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videos and resources that you can watch

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on this very channel in order to develop

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your skills so that you can pay the

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bills anyways guys that's it for today

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I'll leave some videos on screen that

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you can watch after this one and of

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course I will see you guys on the next

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one peace

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