Studi Kelayakan Bisnis #4 Aspek Teknik dan Teknologi - Didik Prasetyanto

Summary

This video discusses the technical and technological aspects of business feasibility studies. It covers critical topics such as product design, production capacity planning, machine and technology selection, and company location decisions. Emphasis is placed on achieving efficiency and quality through proper layout and technology integration. The video also touches on the importance of risk management, including internal and external risks, and how technological advancement can influence business operations and competition. The goal is to help businesses adapt and thrive in an ever-evolving technological landscape.

Takeaways

• 😀 Aspects of market and marketing are essential for understanding consumer needs, but technical and technological aspects focus on bringing the product to life and ensuring its quality and quantity.
• 😀 The design of the product plays a key role in making it marketable and desirable to consumers, requiring careful consideration of product features and design.
• 😀 Business capacity planning is critical; knowing whether the company can produce the desired quantity within its available resources is essential for success.
• 😀 The choice of machinery and technology—whether local or imported—affects production efficiency, cost, and the overall quality of the product.
• 😀 Selecting the right location for the business is vital to ensure access to raw materials, suppliers, and a suitable transportation network.
• 😀 Layout design is another critical factor, helping ensure efficient use of space and production flow in the factory or workplace.
• 😀 Technology is rapidly evolving, and businesses need to stay updated with advancements to remain competitive, adapt to market needs, and avoid obsolescence.
• 😀 Operational planning, including inventory management and product distribution, ensures the continuity and smooth operation of the business, preventing disruptions in production or delays in delivery.
• 😀 Quality control and workforce management are central to ensuring high product standards, customer satisfaction, and the efficient use of labor.
• 😀 Risk management is crucial; businesses need to assess both external risks (such as competition and market changes) and internal risks (such as fraud or operational inefficiencies) to safeguard their operations.

Q & A

What is the focus of the fourth session in the business feasibility course?

The fourth session focuses on discussing the technical and technological aspects of business feasibility, building on the previous discussions about market and marketing aspects.

Why is it important to understand market needs before addressing technical and technological aspects in business?

Understanding market needs is crucial because it helps ensure that the product being developed will meet consumer expectations. This understanding guides the design, quality, and quantity considerations for the product.

What is the primary challenge in determining product design for a new business?

The primary challenge is selecting the right product design that will not only fulfill market needs but also be feasible to produce at a reasonable cost while being attractive to consumers.

Why is the selection of the appropriate machine and technology critical in business operations?

Choosing the right machine and technology is crucial because it directly impacts the production capacity, cost-efficiency, and quality of the product. Decisions on whether to use local or imported machines, as well as the level of automation, must align with business goals.

What factors should be considered when determining the location for setting up a business?

Key factors include proximity to raw materials, suppliers, consumers, and transportation routes. The location must also comply with legal requirements and avoid potential disputes or disruptions.

How does the layout of a production facility influence operational efficiency?

The layout affects the flow of materials, ease of transport, and overall efficiency of the production process. A well-planned layout reduces unnecessary movements, delays, and costs, contributing to greater overall efficiency.

What role does technology play in determining the quality and speed of production?

Technology ensures that production processes are streamlined, reducing human error and increasing speed. Advanced technologies allow for higher precision, better product quality, and more efficient use of resources.

How does technology impact the inventory management process in a business?

Technology helps in managing inventory by providing accurate data on stock levels, helping to avoid shortages or overstocking. Automated systems can track materials in real time and optimize supply chain operations.

What is the significance of quality control in a business’s technical and technological strategies?

Quality control ensures that products meet the required standards and are consistent in quality. It helps to prevent defects, maintain customer satisfaction, and stay competitive in the market by providing reliable products.

How do business risks relate to technological aspects in the context of business feasibility?

Technological risks include the potential for outdated systems, machinery failures, or inability to keep up with advancements. These risks can impact production efficiency, product quality, and ultimately, profitability.