Your Marketing Calendar

Summary

Branchup is an intuitive marketing tool designed for travel businesses to easily manage their social media and email campaigns. With a centralized marketing calendar, you can view, edit, and schedule posts for Facebook, Instagram, LinkedIn, and email newsletters. The AI Post Generator helps you create personalized posts, while automated and customizable features give you flexibility. Branchup ensures all your marketing efforts are organized and personalized, allowing you to focus on serving clients. With dedicated support and easy-to-use features, Branchup helps you grow your influence and expand your business effortlessly.

Takeaways

• 😀 BranchUp helps promote your travel business with personalized, high-quality, and fully automated marketing.
• 😀 The marketing calendar displays a unified schedule for social media posts and email marketing campaigns.
• 😀 You can filter the marketing calendar by social media platform or email campaigns using toggles.
• 😀 The calendar defaults to show the current week on desktop and the current day on mobile devices.
• 😀 Easily navigate through past posts using arrows to scroll forward or backward in the calendar.
• 😀 The calendar view can be toggled between daily and weekly modes for better organization.
• 😀 To manage posts and reels, select a campaign and click on the three dots to edit text, add hashtags, or reschedule posts.
• 😀 You can create AI-generated posts through the 'AI Post Generator' tool and schedule them directly from the calendar.
• 😀 Client email marketing newsletters are customizable, including the option to personalize the opening cover letter.
• 😀 Send test emails to yourself for proofreading before finalizing client newsletters.
• 😀 BranchUp offers both fully automated and customizable marketing campaigns, ensuring all lead-generating and relationship-building activities are organized in the marketing calendar.

Q & A

What is Branchup and how does it help travel businesses?

Branchup is a platform that simplifies marketing for travel businesses by providing personalized, high-quality, and fully automated marketing solutions. It allows businesses to focus more on serving clients while automating their social media and email marketing efforts.

What does the marketing calendar in Branchup display?

The marketing calendar in Branchup displays the schedule of posts and reels for Facebook, Instagram, and LinkedIn social media platforms, as well as client email marketing newsletters. It helps businesses stay organized and manage their marketing efforts in one place.

How can I view my posts separately by platform in Branchup?

You can view your posts separately by platform by toggling on or off the specific social media platform or email marketing options in the marketing calendar. For instance, you can select the Facebook toggle and deselect others to view only Facebook posts.

How does the calendar view work on different devices?

On desktop, the calendar displays the current week by default, while on mobile devices, it shows the current day. You can navigate through the calendar using the left or right arrows to scroll backward or forward through posts.

What is the purpose of the 'Today' button in Branchup?

The 'Today' button in Branchup allows users to quickly return to the current week in the calendar view, helping them stay up-to-date with the latest marketing activities.

Can I manage and edit my posts directly in Branchup?

Yes, you can manage and edit posts in Branchup. By selecting a campaign, you can edit the text, add hashtags, and personalize the post. You can also reschedule posts or choose to post immediately.

How do I create an AI-generated post in Branchup?

To create an AI-generated post in Branchup, you can select the 'AI Post Generator' from the left navigation menu, enter a post topic, and click 'Create'. Then, you can schedule the post for specific social media platforms and set a date and time.

How can I manage my client email marketing in Branchup?

To manage email marketing campaigns in Branchup, ensure the email marketing toggle is on and select the upcoming campaign. You can preview the campaign, personalize it with your contact details and links, and even customize the opening cover letter on your branded landing page.

What options are available for personalizing the email marketing newsletter?

You can personalize the email marketing newsletter by editing the text in the opening cover letter, adding or modifying links, and sending a test email to yourself for proofreading before sending it to clients.

What is the benefit of using Branchup's automated marketing campaigns?

Branchup's automated marketing campaigns help businesses generate leads and build relationships without needing constant manual effort. Whether fully automated or customized, these campaigns are part of the Branchup membership and ensure businesses stay on top of their marketing efforts.