PERBEDAAN KUALITATIF DAN KUANTITATIF | MAHASISWA TINGKAT AKHIR

Summary

In this video, the speaker explains the key differences between qualitative and quantitative research approaches, highlighting nine distinct aspects. Qualitative research builds social realities and cultural meanings, focusing on interactive processes and authenticity. It integrates theory and data while being value-laden and context-specific. In contrast, quantitative research measures objective facts, emphasizes variables, and ensures reliability through statistical analysis, with a broader, free-context approach. The video concludes by encouraging researchers to choose the appropriate method based on their study's focus, whether qualitative for depth or quantitative for measurable results.

Takeaways

• 😀 The script compares qualitative and quantitative research approaches, emphasizing their key differences.
• 😀 Qualitative research builds social realities and cultural meanings, while quantitative research measures objective facts.
• 😀 Qualitative research focuses on interactive processes, while quantitative research focuses on variables.
• 😀 In qualitative research, authenticity is key, while in quantitative research, reliability and validity are prioritized.
• 😀 Qualitative research is explicitly value-laden, whereas quantitative research is value-neutral.
• 😀 In qualitative research, theory and data are integrated, while in quantitative research, they are kept separate.
• 😀 Qualitative research is context-bound, whereas quantitative research is free from contextual limitations.
• 😀 Qualitative research involves fewer cases or subjects, while quantitative research involves many cases or subjects.
• 😀 Qualitative research uses thematic analysis, whereas quantitative research uses statistical analysis.
• 😀 In qualitative research, the researcher is highly involved in the study, whereas in quantitative research, the researcher remains detached.

Q & A

What is the key difference between qualitative and quantitative research in terms of focus?

Qualitative research focuses on building social realities and understanding cultural meanings, while quantitative research focuses on measuring objective facts using numerical data.

How does the focus of qualitative research differ from quantitative research regarding process and variables?

Qualitative research focuses on interactive processes, such as personal or group interactions, whereas quantitative research focuses on variables and their measurable aspects.

What role does authenticity play in qualitative research compared to reliability in quantitative research?

In qualitative research, authenticity is key, meaning the research should accurately reflect social realities. In quantitative research, reliability is the focus, ensuring consistent and repeatable measurements through tools and methods.

What does 'value-free' mean in the context of quantitative research, and how does it contrast with qualitative research?

In quantitative research, 'value-free' means the research is objective and free from personal biases. In contrast, qualitative research is value-driven, focusing on transparency and the researcher’s personal perspective on the data.

How does the relationship between theory and data differ in qualitative and quantitative approaches?

In qualitative research, theory and data are intertwined, with the theory evolving alongside data collection. In quantitative research, theory and data are separate, with the theory guiding the research design and data collection methods.

What does it mean for qualitative research to be 'limited by context'?

Qualitative research is context-bound, meaning it focuses on specific situations or environments, often limited to the researcher’s immediate observations or the particular case being studied.

How does the number of subjects differ between qualitative and quantitative research?

Qualitative research typically involves fewer subjects, focusing on in-depth exploration of each case, while quantitative research involves many subjects to ensure the findings are broad and generalizable.

What is the difference between thematic analysis in qualitative research and statistical analysis in quantitative research?

In qualitative research, thematic analysis looks at the relationships between themes and data, often focusing on patterns in human behavior or social contexts. In quantitative research, statistical analysis involves using numbers and data to identify trends or correlations.

How does the involvement of the researcher differ in qualitative and quantitative research?

In qualitative research, the researcher is highly involved, often immersing themselves in the environment they are studying. In quantitative research, the researcher is less involved and focuses on objective measurement and analysis.

What factors should a researcher consider when deciding whether to use a qualitative or quantitative approach?

A researcher should consider the nature of the research question, the type of data available, and the depth of understanding they wish to achieve. If the goal is to explore meanings and social interactions, qualitative is preferred; if measuring variables and testing hypotheses is the aim, quantitative is more suitable.