Sempat Dianggap Gila, Dudi Krisnadi Raup Miliaran Rupiah berkat Budidaya Kelor

Kompas.com
7 Sept 202104:10

Summary

TLDRAidi Krisnadi, a 52-year-old entrepreneur from Blora, Central Java, turned his passion for Moringa into a thriving business with an annual turnover of 4 billion rupiahs. Starting in 2011, Aidi faced local resistance, with some considering his business ventures 'crazy.' Despite these challenges, his innovative Moringa products gained international attention, with people from countries like Germany, Israel, and the US traveling to witness his methods. With Moringa in high demand globally, Aidi believes there are vast opportunities for further growth, especially as the world market is only meeting 30% of its Moringa supply needs.

Takeaways

  • 😀 Aidi Krisnadi is a successful moringa entrepreneur from Blora, Central Java, with an annual revenue of 4 billion Rupiah from his moringa business.
  • 😀 He started researching moringa in 2011 and now offers around 150 different products derived from moringa plants.
  • 😀 Most of Aidi's products have received certification from BPOM (Indonesian Food and Drug Authority).
  • 😀 Aidi faced significant challenges when he first began his business, including being viewed as 'crazy' by locals and even being expelled by community leaders due to his unconventional ideas.
  • 😀 Early on, people misunderstood his moringa business, linking it to magical practices instead of recognizing its potential as a health-focused product.
  • 😀 Despite the initial resistance, Aidi persisted and continued innovating, ultimately gaining international attention for his moringa products.
  • 😀 People from countries like Germany, Israel, and the United States visited Blora to verify the claims about the health benefits of Aidi's moringa products.
  • 😀 Aidi's innovation in moringa products, such as moringa chocolate and moringa powder, sparked interest from international markets.
  • 😀 There is still great business potential in moringa, especially in tropical regions like Indonesia, where the plant thrives.
  • 😀 The global demand for moringa products is growing, but current production only meets 30% of the market's needs, leaving ample opportunity for expansion.
  • 😀 The European Union has recognized the high market value of moringa, with annual sales potential in the trillions of Rupiah.

Q & A

  • What is Aidi Krisnadi known for?

    -Aidi Krisnadi is known for being a moringa entrepreneur in Blora, Central Java, who has successfully built a business around moringa products, reaching an annual turnover of 4 billion rupiah.

  • When did Aidi start his research on moringa?

    -Aidi began his research on moringa in 2011.

  • How many products does Aidi have in his moringa business?

    -Aidi has around 150 products made from moringa.

  • What is notable about Aidi's products?

    -Nearly all of Aidi's products have been certified by BPOM, which ensures their quality and safety.

  • What challenges did Aidi face when starting his business?

    -Aidi faced skepticism from locals, who even considered him 'crazy' and opposed his business. Some local leaders expelled him due to the belief that his moringa business conflicted with traditional beliefs.

  • How did the public perception of Aidi's business change over time?

    -Initially dismissed, Aidi's business gained credibility over time, especially after it attracted international attention. People from various countries visited Blora to verify the claims about the moringa products.

  • Which countries showed interest in Aidi's moringa products?

    -People from Germany, Israel, and the United States, among others, showed interest in Aidi's moringa products.

  • What was the significance of the international visits to Aidi's business?

    -The international visits helped validate the effectiveness of Aidi's products, with foreign visitors staying in Blora to confirm the quality and nutritional value of his moringa products.

  • What potential does Aidi see for the moringa business globally?

    -Aidi believes there is a significant opportunity for the moringa business, especially in tropical regions like Indonesia, with global demand for moringa products still far from being fully met.

  • How much of the global market for moringa is currently supplied?

    -Currently, only about 30% of the global demand for moringa is being met, leaving a large gap in the market.

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Related Tags
Moringa BusinessEntrepreneurshipInnovationGlobal DemandIndonesiaBusiness SuccessMoringa ProductsLocal ChallengesInternational InterestBPOM CertificationHealth Industry