EXACTLY How to Make Your First $10,000

Summary

In this motivational video script, Arand Hamilton, a successful entrepreneur and venture capitalist, outlines a step-by-step guide to help individuals earn their first $10,000 and beyond. The journey begins with instilling a core belief in one's ability to achieve financial success, emphasizing the importance of self-worth and challenging limiting beliefs. Hamilton encourages setting immediate and long-term goals, understanding and leveraging one's unique advantages, and focusing on a single area of expertise to build a strong foundation. She also discusses the importance of managing debt, identifying the right audience, and crafting a compelling offer. The script concludes with the crucial step of learning to sell effectively, which is essential for generating income and achieving financial freedom. Hamilton's approach is a blend of personal anecdotes, actionable strategies, and a deep understanding of the mindset required to succeed in business.

Takeaways

• 💡 **Core Belief**: To start making money, you must first believe in your ability to earn it. Self-worth is crucial for aiming high and achieving financial goals.
• 🚀 **Immediate Objectives**: Set short-term goals like making $1,000 in a week to work towards your first $10,000, which can then lead to your first million.
• 🔄 **Debt Management**: Recognize and start addressing your debt to begin with a clean slate. Understanding and leveraging debt can be a powerful tool later on.
• 🎯 **Unique Advantage**: Identify what gives you an unfair advantage – your skills, talents, or network – and use it to your benefit in your business endeavors.
• 🧐 **Finding Focus**: Focus on one thing at a time to maximize your efforts. Juggling too many tasks can lead to suboptimal results.
• 📈 **Monetization**: Determine what you can monetize based on your unique advantage and what the market is willing to pay for.
• 📚 **Educational Content**: Use the 'teach, show, do' framework to create educational content that can be delivered through courses, consultations, or services.
• 🤔 **Decision Making**: Regularly evaluate if you should continue your current path or pivot, decide if you're a salesperson, visionary, or builder, and understand if your venture is a company or a side feature.
• 👥 **Identify Your Audience**: Clearly define your ideal customer or 'avatar' to tailor your marketing and sales efforts effectively.
• 💼 **Create a Specific Offer**: Develop a clear and specific offer that communicates its value to the customer, including what they will receive and how they will benefit.
• 📈 **Sales Ability**: Learn to sell effectively, as this skill is crucial for success. It's not about being pushy but about communicating the value of what you're offering.
• 📘 **Actionable Steps**: Take actionable steps to sell your offer, starting with your network and scaling up as you gain confidence and experience.

Q & A

What is the first step to making your first $10,000 according to Arand Hamilton?

The first step is to have a core belief in your ability to make money. You need to understand why you can and believe that you can make your first $10,000 or million. This involves self-worth and the idea that you deserve financial success.

What is the significance of making $1,000 in the next seven days as mentioned in the script?

Making $1,000 in the next seven days is an immediate, tangible objective that serves as a stepping stone towards the larger goal of making $10,000. It's a way to start building momentum and confidence in one's ability to generate income.

How does Arand Hamilton suggest dealing with debt when starting from zero?

Arand suggests starting by thinking about your debt and working towards getting out of personal debt. This allows you to start with a clean slate. She recommends reading books by Tiffani the Budgetnista and Jam Smith, who share their experiences with getting out of debt.

What is an 'unfair Advantage' and why is it important?

An 'unfair Advantage' is a unique attribute, skill, or resource that gives you an edge over others. It could be your experience, talent, skill, or network. Identifying and leveraging your unfair Advantage is crucial as it can help you stand out and succeed in your business ventures.

What does Arand Hamilton mean by 'Teach, Show, Do' framework?

The 'Teach, Show, Do' framework is a method for creating and selling your services. 'Teach' involves creating a course or educational content, 'Show' is about demonstrating the teaching one-on-one or in a group setting, and 'Do' is where you actually perform the service for the client if they lack the time or expertise to do it themselves.

What is the importance of focusing on one thing when starting out?

Focusing on one thing allows you to put all your efforts and resources into a single area, increasing the chances of success. Spreading yourself too thin across multiple projects can lead to suboptimal results and slow progress towards your financial goals.

What are the three key decisions one needs to make to continue on the path to making their first $10,000?

The three key decisions are: 1) Deciding whether to keep going or to stop and pivot, 2) Determining if you are a salesperson, a visionary, or a builder, and 3) Understanding if your venture is a company or a feature, which helps in planning the structure and future of your business.

How does Arand Hamilton define her ideal customer or 'avatar'?

Arand Hamilton's ideal customer is a woman of color, aged 35 to 55, who is an executive or a business owner. This person is successful but feels they have not reached their full potential and wants to make a significant impact on the world.

What is the importance of creating a specific offer for your customers?

Creating a specific offer is important because it clearly communicates the value and deliverables to potential customers. It helps in setting expectations and provides a clear path for the customer to understand what they are paying for.

Why is salesmanship considered a crucial skill to learn, even if you are not naturally inclined towards sales?

Salesmanship is crucial because it is the means by which you communicate the value of your product or service to potential customers. Being good at sales ensures that you can effectively market your offerings and is a skill that can help prevent financial struggles.

What advice does Arand Hamilton give regarding quitting your day job to pursue your business full-time?

Arand Hamilton advises not to quit your day job until you are certain that your business can sustain you financially. She recommends watching her video on when and how to make the transition from a day job to a full-time business.

Outlines

00:00

💰 Starting Your Journey to Financial Success

The first paragraph introduces the video's purpose: guiding viewers on how to make their first $10,000 as a stepping stone to greater financial achievements. Arand Hamilton, the speaker, shares her background in building a multi-million dollar venture capital firm and her experience in helping diverse founders reach their first million. She emphasizes the importance of self-belief and understanding one's potential to earn money. The audience is challenged to set immediate and long-term goals, with the immediate goal being to make $1,000 in the next few days. Hamilton also touches on the topic of debt, suggesting that understanding and managing it is crucial for a clean financial start.

05:02

📚 Overcoming Debt and Leveraging Unique Advantages

The second paragraph discusses strategies for overcoming personal debt and leveraging one's unique advantages. Hamilton recommends books by Tiff and Jam that provide insights on debt management. She then shifts the focus to identifying one's unfair advantage, which could be a skill, talent, or network that gives a competitive edge. She shares her own experience with communication as her unfair advantage and how she used it to build a community and eventually a successful business. The paragraph concludes with the advice to find one's focus and commit to it, using Danielle Leslie's story as an example of the power of focus and consistency.

10:02

🎓 The Teach-Show-Do Framework for Earning Money

In the third paragraph, Hamilton outlines the 'Teach-Show-Do' framework as a method for making money. This involves teaching others a skill, showing them how to do it, or doing the task for them. She suggests creating a course, offering one-on-one consulting, or providing a service as ways to monetize knowledge and skills. Hamilton also discusses the importance of providing value to customers and the potential to earn more by saving clients time. She encourages viewers to choose one of these methods and apply it to earn their first $1,000 and then work towards $10,000.

15:02

🛠️ Assessing Your Business Path and Making Key Decisions

The fourth paragraph emphasizes the importance of making key decisions when building a business. Hamilton advises viewers to evaluate if they should continue their current path or pivot, decide whether they are a salesperson, visionary, or builder, and determine if their venture is a full-fledged company or a side feature. She also recommends consulting with a CPA to understand the business's legal and financial structure.

20:03

🎯 Identifying Your Ideal Customer and Creating an Offer

In the fifth paragraph, Hamilton focuses on identifying the ideal customer, or 'avatar,' and creating a specific offer for them. She explains the importance of understanding the customer's demographics and psychographics to tailor the offer effectively. Hamilton also stresses the need for a clear and compelling offer, including a well-defined value proposition and deliverables. She suggests looking at other successful offers for inspiration and reminds viewers to subscribe for more information on achieving financial success.

25:04

💬 The Importance of Sales and Quitting Your Day Job

The sixth and final paragraph of the script stresses the necessity of sales skills for business success. Hamilton insists that even if viewers are not natural salespeople, they must learn to sell effectively. She advises against being pushy or desperate but encourages being persuasive and providing value. The paragraph concludes with a teaser about a future video on knowing when to quit one's day job to pursue a passion full-time.

Keywords

💡Core Belief

Core Belief refers to an individual's fundamental conviction that they are capable of achieving their financial goals. In the video, Arand Hamilton emphasizes the importance of self-belief in making the first $10,000 and ultimately reaching a million dollars. It is the foundational mindset that drives one's actions and decisions throughout their entrepreneurial journey.

💡Self-Worth

Self-Worth is the intrinsic value that an individual places on themselves, which is crucial for pursuing financial success. The video discusses how a lack of self-worth can limit one's aspirations and achievements. Arand Hamilton points out that believing one deserves wealth is essential for setting and reaching financial milestones.

💡Debt Management

Debt Management involves strategies and practices to handle and reduce financial obligations effectively. In the context of the video, Arand Hamilton suggests starting with a clean slate by getting out of personal debt to begin the journey towards financial freedom. She recommends books that can guide viewers on how to manage and eliminate debt.

💡Unfair Advantage

Unfair Advantage refers to a unique skill, talent, or resource that provides a competitive edge. Arand Hamilton encourages viewers to identify their unique strengths that can give them an edge in their entrepreneurial endeavors. She uses her own experience with communication as an example of how she leveraged her unfair advantage to build a successful venture.

💡Focus

Focus is the act of concentrating one's efforts on a single area or goal. The video stresses the importance of concentrating on one thing to achieve the best results, rather than spreading oneself thin across multiple ventures. Arand Hamilton shares the story of Danielle Leslie, who made her first million by consistently focusing on teaching courses.

💡Teach, Show, Do

Teach, Show, Do is a framework for delivering value to customers through education, demonstration, and execution. In the video, Arand Hamilton explains that one can make money by teaching a skill, showing how to apply it, or doing the task for the customer. She suggests choosing one of these methods to quickly earn the first $1,000.

💡Salesmanship

Salesmanship is the art of selling products or services effectively. The video highlights that even if one is not naturally a salesperson, learning to sell is vital for entrepreneurial success. Arand Hamilton shares insights on how to sell without being pushy or unscrupulous, emphasizing the importance of providing value to customers.

💡Avatar

Avatar, in a marketing context, represents the ideal customer or target demographic for a product or service. Arand Hamilton describes creating a detailed profile of the ideal customer to understand their needs and preferences better. This helps in tailoring products and marketing messages to resonate with the target audience.

💡Offer Creation

Offer Creation is the process of designing a product or service offer that provides clear value to the customer. In the video, Arand Hamilton discusses the importance of being specific about what is being offered and how it benefits the customer. She advises considering what others in the market are offering and how one's offer can stand out.

💡Decision Making

Decision Making involves choosing between alternatives based on assessment and consideration. The video outlines key decisions an entrepreneur must make, such as whether to continue with a venture, whether they are a salesperson or a builder, and whether their business is a company or a side feature. These decisions are pivotal in guiding the direction and sustainability of the business.

💡Selling

Selling is the process of persuading someone to buy a product or service. Arand Hamilton emphasizes that selling is a skill that can be learned and is essential for financial success. She shares her personal experience of selling consulting calls to earn money and highlights that successful people are often good at selling.

Highlights

Starting with a core belief in one's ability to make money is crucial for financial success.

Self-worth plays a significant role in financial achievement, with the belief that one deserves wealth being a key motivator.

Setting immediate and long-term goals is essential for reaching financial milestones.

Debt can be a hindrance to starting from zero; understanding and managing it is vital.

Identifying one's unique advantage or unfair advantage can provide a competitive edge in business.

Communication skills can be a powerful unfair advantage, especially when capital is limited.

Focusing on a single venture increases the chances of success significantly.

Teaching, showing, and doing are three effective methods to monetize skills and knowledge.

Making the first sale is a pivotal moment that signifies the potential for further success.

Sales skills are fundamental to business success and should be learned by all entrepreneurs.

Creating a clear and compelling offer is key to attracting customers and making sales.

Understanding your ideal customer, or 'avatar,' is crucial for tailoring products and marketing efforts.

The decision to continue, pivot, or build a company should be based on careful self-assessment and market understanding.

Deciding whether one is a salesperson, a visionary, or a builder is important for aligning personal strengths with business roles.

Making the decision between treating a venture as a side project or a full-fledged company has significant implications.

Building a platform or system to house the offer, such as a website or landing page, is a necessary step in the sales process.

The importance of providing immense value to customers to build trust and ensure repeat business.

The strategy of leveraging social media and personal networks to market services and products.

The concept of 'showing' as a method to demonstrate expertise and build credibility with potential customers.

Transcripts

to make your first million you have to

start somewhere and making your first

10,000 is a great place to start in this

video I'm going to show you step by step

how to go from zero to

$10,000 I'm arand Hamilton I built a

multi-million dollar Venture Capital

firm I've invested in more than 200

companies led by women people of color

and lgbtq plus Founders and in the last

decade I've helped so many companies get

to their first million and Beyond I want

to help you do the same let's get

started on your business Step One Core

belief in order for you to make $10,000

a million dollar any amount of money you

have to believe that you can you have to

understand why you can you have to

understand that you can and believe that

you can I believe that you can I believe

that almost everyone watching this can

make their first $10,000 make their

first million so having that internally

is so so so important to get started a

lot of it has to do with selfworth the

idea that you deserve to have your first

million sometimes when I'm on my book

tour which I've been on for weeks I will

ask the audience how many people here

think that they deserve to have a

million dollars and only half of the

audience will raise their hands and I'll

ask why did some of you not raise their

hands and people will yell out ask them

for feedback and they'll say things like

I don't think any anyone should have

that much money or I don't know anyone

with a million dollars how can I be the

first person in my group in my Orbit to

have the million and so many people are

held back by this limiting belief you

watch these videos you start a company

you want better for yourself you want to

get out of rut you're in but you don't

want to shoot for the stars you just

want enough you just want what other

people think you should have I don't

think you should limit yourself to that

so this idea of

self-worth that you deserve you deserve

happiness you deserve success you

deserve to make your first million on

this Quest here for your first 10,000

we're going to talk about very immediate

objectives and also long-term goals so

one immediate objective is to actually

make $1,000 in the next s days that's

something that's tangible that's

something that we're going to aim for

and that'll get us to the

10,000 then thinking through your longer

term goals for us let's make that the

first million is that going to take us a

year two years 5 years I don't know how

long it will take you it took me a long

time took me years and years but once I

got there things got really interesting

and All Along The Journey once I

understood how to unlock Financial

Freedom things have been so so

compelling and such an interesting

challenging journey and having that

long-term view of why do I want this

like what do I want why do I want it

when do I want it to happen so important

sometimes we'll say oh I want to make a

million dollars but we won't say a time

period maybe we don't want to be

disappointed if it doesn't happen maybe

we don't know how long it takes to do

that but I want you to challenge

yourself to give yourself a time period

period I want to make

$11,000 in 7 days the next 7 days a week

from now I want to leave a comment on

this video after I subscribed of course

and I want to tell Arin tell me that you

did your first 1,000 can you challenge

yourself to that step two is to think

about debt now in 7even days you're not

going to get out of debt that's not

going to happen most likely but I want

you to start thinking about it in order

for us to start at zero we talk about

starting at scratch you kind of have to

not be negative so let me tell you I

know a ton about debt in fact I know

about it today I know what debt is but

it was that debt that was hanging over

me like a cloud when I started backstage

Capital when I started on my journey I

was 35 years old and I had so much debt

you may have debt from school you may

have debt from credit cards you may have

tried to take out loans and have all

kinds of

like Band-Aid fixes I understand what

that's like and I understand what that

feels like let me just tell you

something let tell you a secret that I

learned from millionaires you're going

to take on more debt than you ever

imagined debt is actually something that

can be used in a positive way as a

leverage but for now what you want to do

is get yourself out of personal debt so

that you can start at zero so that you

can start with a clean slate there is a

book by Tiff the budget nista where she

talks about getting out of debt there is

a book by Jam srant where she talks

about getting out of six figures of debt

with her husband you want to get both of

these books download them read them cuz

they're going to help you so so much

over the next few weeks step three what

is your unique Advantage we call it an

unfair Advantage which kind of sounds

bad but it's actually a really good

thing what's something about you that's

an unfair advantage that gives you a leg

up there's so many times where we feel

like we are held back by certain things

in our life let's flip that with's

something that your experience your

talent your skill your willingness to do

the people you know even if they're not

celebrities or rich people what's

something that if you spent a few

minutes or a few hours writing down

thinking through you could find your

unique Advantage one of mine especially

initially when I don't have like the

capital is that I can communicate really

well I used to have ridiculous

debilitating stage fright until I was 30

almost 37 so I couldn't spread my

message that way I do that now I get

paid to do it most times but even then

when I couldn't speak on big stages I

could write or I could go on video or I

could do audio or I could type out on

social I could communicate and and I

used my ability to communicate to then

build community to build a world where

people wanted to be part of something

even as recently as my event your first

million live that happened in La 2,000

people came to it from all over the

world people said their biggest takeaway

was the people in the room like people

on stage were cool and the venue was

awesome and the music was great but it

was the people who were attending that

was like the biggest takeaway for most

people that I'm hearing from and that's

because of years and years and years of

me cultivating that Ambiance that

community that came through

communication so that was my unfair

Advantage early it's still my unfair

Advantage it's still something that

helps me and ruins with Millionaires and

billionaires because a lot of

millionaires and a lot of billionaires

cannot adequately Express themselves

isn't that interesting they can't do

that so when I was learning all of this

information years ago I did what I call

becoming money I became money I put the

information in my head I could control

how much I learned every day I then took

that information and I used it to

exchange with someone with an investor

for Capital to start my fund because I

had the information she wanted and

needed and she had the capital that I

wanted and needed we exchanged that and

then I exchanged my information for

money because it's already money so all

of these things thinking through life in

these ways communicating a certain way

having these phrases be yourself so the

people looking for you can find you

that's a phrase that I came up with be

the money there's so many more the way

that I communicate the way that I'm

talking to you right now all of this is

part of that what is your unfair

Advantage what do you do really well

what do you love doing what do people

compliment you on what do people ask you

to for them help them with and then what

does the market bear what is something

that you can monetize this is where

you're going to start to figure out this

first 1,000 this first 10,000 step

number four is we're going to find our

Focus there are a million things that

you could be doing there's so many

opportunities for you especially today

you're going to think about one of them

because if you try to do five six things

even two things you're only going to do

the half as well if it's two and you're

to split 100% of yourself into these

parts but if you focus on one and you

stay the course and you do it well and

you learn from it you iterate you change

what you need to change as you go along

it gets better and better and better and

better and you focus you have a chance

of reaching your first

$10,000 Danielle Leslie I interviewed

her several months ago and she talked to

me about her first million through

teaching courses right she said that for

I think it was like six 16 months she

would do a webinar once a week every

single week without fail no matter how

many people were on the webinar no

matter how many sales she made and she

did that for so so long and over six 16

months she made some pretty good money

she made few thousand dollar then there

was this inflection point that hit and

she started making six figure days

because she was so focused she couldn't

have done that in month one because

month 7 9 15 had the Lessons Learned she

also got better at her pitch she also

got better at her communication she also

got her processes better all of that

happened because of focus and she wasn't

over here and Over There and Everywhere

now you might say well arand I heard

that you have more than one company

you're an entrepreneur you're an

investor you're a speaker author you're

were right you're absolutely correct but

I was not that for seven years for seven

years from 2015 on I worked day and

night night and day on Backstage capital

and what did that get me 200 plus

Investments 30 investments in funds

other people's funds got me on the cover

of Fast Company it got me on the cover

of Black Enterprise it got so much more

and then I started to Branch out and say

now let me start a fractional recruiting

company that is very helpful to our

portfolio now let me start this company

or Inspire this company or work with

these Founders that's when you can start

to Branch out but first first Focus to

make the first $11,000 in the next 7

days you're going to focus on this

framework that I teach which is teach

show do teach you could literally create

a course I love using teachable.com I

will put a link in the description for

my page on teachable I love teachable

because it's easy to use I have dozens

of courses on teachable I have two acmy

I have signature courses and free

courses and it runs the gamut so you can

teach something if you want to learn

more about that look at the Danielle

Leslie interview that I did and the Amy

Porterfield video that I did show what

do I mean by that well you can take what

you're teaching and actually show

someone oneon-one or in a group setting

how to do what you taught them about so

on the teacher kind of introducing them

to the concept and letting them know why

they need this thing why they need to

learn it what it is and in the show

you're actually it's more intimate it's

more one-on-one or it's more like in a

small group setting where they're not

just watching a video of you you're

actually maybe on a zoom and they paid

you to be on that Consulting call you're

maybe their coach maybe you're working

with them for a day or for a year but

you have something where you're working

with them you're doing a mastermind with

them all sorts of ways that you could

show and in this first 1,000 what I

would do let me tell you what I would do

right now if I was trying to make $1,000

quick 7 days I would choose the show

because you have teach that would be

great if I could spin up $50 course and

sell 20 of those I would do that too but

the show is kind of cool I would say

what what am I good good at and what

does someone else need then I would

decide on that I would go to zoom I

would set it up and Link it to PayPal or

link it to stripe then I would go on

social and I would go into my own pocket

and pull out names and I'm talking about

when I'm broke I'm not talking about

like me today I'm talking about me 10

years ago I'd pull out my phone if I had

the technology we have today and I would

say for $100 for $200 for $300 I will

jump on a zoom with you for 30 minutes

or an hour and I will consult with you I

actually did this back in the day I did

this with phone calls so I used to have

this blog that had 50,000 people who

looked at it every single month and that

was awesome so I would do these calls

these Consulting calls for $30 an hour

half an hour $30 for half an hour and I

tell people how to build their blogs and

anytime I was like really desperate for

for money which is a lot of times I

would do this and people would pay me

because I would give them more value

than what they were handing me that's

the important part like you're giving

them value why would you hold that back

from people if they don't want to buy

that from you they won't trust them they

won't but there are people right now who

really want what you have and they need

help and you have the help to give them

and you want to exchange that fair value

so that's what I would do I would say

can I get five phone calls in the next

seven days that cost $200 each and I

give them $2,000 worth of value I give

them everything I have help them with

whatever I can in that hour and get the

first thousand then the Third Way is do

and that one is actually quite lucrative

if you do it right sometimes people

learn from you on the teach they learn

from you on the Consulting in the in the

show but they don't have time to do the

thing you're teaching them so they may

just come to you and say hey can you do

this for me instead of you teaching me

how to spin up a website that has the

best funnel and the best dot dot dot can

you just make it for me I have spent so

much money on all three I spent so much

money on courses to this day I will buy

a course like it's my job cuz it kind of

is I'll buy a course I'm always learning

I love to learn I love to learn from

courses online so I'll buy a course

almost every weekend then on the the

show I have spent so much money on

conferences that's another version of

show if you want to check out my new

events course check the link below

because that will blow your mind if

you're thinking about how do I put on in

an event let me show you I put on a

2,000 person event in La this year and

and this course will take you from not

knowing anything about putting on an

event to starting your own event

launching it within days anyway I

digress then I spent a lot of money on

these locates and events Consulting one

on-one I will go to masterminds I will

have people coach me I will do VIP days

with people there are people you can pay

who like you admire you pay them enough

money they will spend a day with you and

just tell you everything they know and

they'll tell you how to do it it's like

one of the best hacks I've ever ever

found it's absolutely amazing so a lot

of times when I do a launch I'm

launching so I can earn enough money to

pay someone who has made millions of

dollars doing one thing to pay them for

a day of their time to teach me how to

do that it's the best investment but on

the due side I've spent the most because

I understand that time is money so if

you can do something for me that saves

me time and I don't have to figure all

of this out on my own you better believe

I'm going to find a way to pay you you

can become invaluable in this way so are

you going to teach are you going to show

or you going to do select one and then

go for it get that first 1,000 and then

get that first 10,000 to get to your

first 10,000 there's a step six that's

pretty important you're going to make

three key decisions we're making these

decisions because you have to ask

yourself of am I doing the right thing

am I on the right path is this something

I want to continue is it sustainable

first question you're going to ask

yourself is simply do I keep going or do

I stop is this working is this something

I'm enjoying is it good to do like

should I keep going or do I need to

Pivot rethink this the second question

you have to ask yourself if you decide

to keep going is am I a salesperson and

a Visionary or am I a builder now

sometimes this can be the same person

very very cool when it is but lots of

times it's not it's two separate people

and one of the people finds the other

person to make it work for instance I'm

like a vision person I don't like to

call myself a Visionary I think it's

very pompous but I have vision and I

also like to Market and sell and I like

to bring people in and create that

Community but I am not the best at

building out systems that execute so

what I like to do is I like to have

these bold ambitious moonshot ideas is

that go Way Beyond most people that I

know and I step out on faith I take the

risk for almost everyone involved and I

say yes we're going to do this then I

find the people who I think can make the

vision happen and I don't have an ego

that says oh I have to do everything

because I'm so great at everything I'm

not I'm really really good at launching

and really really good at bringing

people together so which one are you are

you sales or build or both the third

decision you have to make is is this a

company or kind of a feature right is it

a full-fledged company where you need to

incorporate and you need to put systems

in process or is this something that you

do on the side that is just every once

in a while you'll kind of launch this

thing or you have this course in the

background now don't let this be

accounting or tax advice sometimes you

have to really think about that no

matter what you consider it so talk to

re CPA R Vel cpa.com

Arland to learn more about if your

company is a company or not step seven

is decide who your audience is who is

your customer who is that Avatar you've

probably heard this word before it's

like Avatar you know the movie but it's

like really like who is the person who's

buying from you the demographics are

important but the psychographics are

even more important you know what do

they like what do they feel what are

their opinions those types of things you

can look up psychographics to learn more

about that but you're pretty much just

putting together like you're creating a

person and you're saying who is this

ideal customer of mine for me for

instance my ideal customer is a woman of

color who is 35 to 55 years old and is

some sort of executive or someone who's

starting a company or has a company and

they're successful and they feel like

they have not completely reached their

potential there's something missing in

their life there's some direction or

inspiration that's missing and they want

to make a big impact on the world that's

my main customer you may be watching

this and saying that's me oh my God how

did she know or you may be watching this

and saying that is not me she got it

wrong didn't get it wrong necessarily

you have a core customer and then you

have of course people outside the core

they layers to it so you're going to

have women across the board you may have

women then of all ages then you may have

men of color then you may have you know

dot dot dot and certainly there are

white men in my audience there are

people from all over the world in my

audience the point of it is who is that

person that you're talking to right now

right in this moment I have an avatar in

my mind of who I'm talking to it is

really difficult to talk into a camera

by yourself it's not the easiest

naturalist thing in the world but the

way I do it is I think of this

particular woman that I want to win I

want her to win and so I'm having this

conversation with you and I'm saying I

hope she hears this I know what she

might feel if she hears this that's what

you should do next who is that person

for you this is one of the most fun

fulfilling exciting parts of the whole

journey the next step is you're going to

create an offer you can't just say well

I have this customer and I have this

product and I'm just going to hope that

they buy it at this price you could but

it's not going to take you very far you

want to be very specific with your offer

you want to let people know the value of

it so you also want to have a container

for this is it a website is it a landing

page there's so many different tools you

can use look them up there's like

websites you can have like a Shopify or

you can have card with two Arts C A R Rd

there's some great landing pages there

where are you going to to house this is

it going to be a stripe link where is

the money going right but then your

offer is what is the value you're

offering what is the specific

deliverables that you're giving to to

somebody are they getting a phone call

with you are they getting PDFs are they

getting a list are they getting SAS

software as a service some sort of tech

what are they getting from you create

this offer very specifically look at

other people's examples think about

something you purchased recently what

did that landing page look like what did

they say to you did they have a video

did you find them on social did they

have a form to fill out do they have

testimonials probably if you want to

think about offers Alex Heros has a

great book called $100 million offers

check out his offers book um you can

pick it up anywhere or listen to the

audio which is what I did but you want

to get your offer set before we get to

the final step to you making your first

$110,000 I want to remind you that if

you want more information like this

where I'm telling you how you can make

your first million you have to subscribe

if you don't subscribe you won't be

alerted to my next video and you won't

know that I'm giving you this

information week after week after week

check back here you can also go to your

first million. TV anytime to go through

all the videos that I have pick up the

knowledge and then implement it okay the

final step to your first 10,000 you're

going to sell baby you're going to sell

sell sell even if you're not a

salesperson you're going to sell and by

the way earlier I said you can either be

a salesperson or a builder learn to sale

no matter what Gary vaynerchuk said to

me at your first million live that if

you're great at sales that means you're

bad at marketing think about that it's

something to think about but first get

good at sales too the most successful

people I know know how to sell and maybe

they didn't at first but they taught

themselves they figured it out in their

own way does not mean you have to be

cringe or a used car sales person

doesn't mean you have to be slimy or

desperate I say stay hungry not thirsty

but you have to know how to communicate

to your potential customers it's a thing

that is going to make sure that you are

never homeless like I was 10 years ago

you don't want to be in the position

where you can't do anything for yourself

sales get you out of that position it's

done that for me and it does not have to

be slimy so you're going to learn that

and you're going to go out there and

you're just going to try you're going to

make your offer whether it's through an

email list that you're building social

your friends your contacts somebody you

used to work for somebody you work for

now be careful there though you're going

to make your first sale and when you

make your first sale know this you can

do anything if you can sale if this

inspired you and you're thinking hm I

love this I made my first th000 I'm

going to make my first 10,000 I actually

should quit my job before you quit your

day job watch my video where I tell you

if and when you should quit your day job

to follow your passion and your side

Hustle