How I'd hit 10k/mo if I had to start again (the simple version)

Leo Moore
19 Sept 202411:45

Summary

TLDRThe speaker shares advice for beginners looking to make $10K a month, focusing on developing three key skills: sales, writing, and a third skill like copywriting or lead generation. They recommend selling to businesses or wealthy individuals, as they have larger budgets. The speaker advises practicing these skills daily through courses, YouTube, or working for agencies. Outreach and gaining experience by offering services to agency owners or freelance clients is key. Persistence, skill improvement, and learning from feedback are crucial to success.

Takeaways

  • 😀 Focus on skills that can help others make money, especially businesses or rich clients, as they have the largest budgets.
  • 📝 Develop three core skills: copywriting (or another money-making skill), sales (written and verbal), and lead generation.
  • 📚 Spend 30 to 60 minutes daily improving your chosen skills through YouTube, books, and courses.
  • 💼 Apply your skills by working with agencies or businesses that are already offering these services to gain experience and feedback.
  • 📈 Constantly practice and improve your skills by seeking feedback from clients or employers.
  • 💡 Approach agency owners or service providers to offer freelance or contract work, even if you're not paid much initially.
  • 🚀 Start outreach early, sending messages or emails to agency owners and potential clients to build connections.
  • 🤔 Learning outreach and sales techniques is crucial; this includes DMing, emailing, and conducting sales calls.
  • 🗣 Apply your skills in real-world situations to gain confidence and improve, even if it means making mistakes along the way.
  • 💪 Keep pushing forward by constantly learning, improving, and doing outreach every day, aiming to reach 10K a month over time.

Q & A

  • What is the main focus of the video?

    -The video provides advice to beginners on how to start earning $10,000 a month by developing and improving three key skills: writing (copywriting), selling, and learning a money-making skill.

  • Why does the speaker emphasize selling to businesses over consumers?

    -The speaker suggests focusing on businesses because they have more money to spend, especially rich business owners, making it easier to generate significant income compared to consumers who may have less purchasing power.

  • What three skills does the speaker recommend beginners focus on?

    -The speaker recommends beginners focus on improving their ability to write (copywriting), sell using words (sales), and learn a third skill that can help make money for others, such as Facebook ads, lead generation, or website creation.

  • How does the speaker suggest beginners start learning these skills?

    -The speaker suggests using free resources like YouTube to learn these skills, watching videos at 2x speed, or purchasing courses and reading books to gather information and gain context quickly.

  • Why does the speaker advise against selling to restaurants?

    -The speaker advises against selling to restaurants because they typically have low profit margins, making it difficult for them to afford high-priced services or products.

  • How can beginners gain practical experience in their chosen skill?

    -Beginners can gain practical experience by working for agencies or business owners who already offer the service they are trying to learn. This allows them to build their skills, get feedback, and gain valuable real-world experience.

  • What is the benefit of approaching agencies or service providers for work?

    -Approaching agencies allows beginners to get hands-on experience, build confidence in delivering the service, and improve through feedback from more experienced professionals. It also offers the opportunity to learn how a real business operates.

  • What strategy does the speaker recommend for reaching out to potential clients or agencies?

    -The speaker recommends sending out 100 outreach messages daily, either through direct messages (DMs) or emails, to agencies or businesses offering the service you want to learn. This will help develop outreach skills and generate opportunities.

  • Why is consistent practice important according to the speaker?

    -Consistent practice is crucial because it helps beginners hone their skills, gain valuable feedback, and ultimately become proficient enough to fulfill services for clients. The speaker stresses that this leads to better results over time.

  • What should beginners expect during their journey to earning $10K a month?

    -Beginners should expect challenges, such as mistakes and client churn, but the key is to keep improving skills, conduct daily outreach, and stay persistent. Over time, they will get better, land clients, and eventually make a substantial income.

Outlines

00:00

📝 How to Start Making $10K a Month as a Beginner

The speaker shares advice for beginners interested in making $10K a month by focusing on skills that generate revenue for businesses. The key strategy involves developing three core skills: writing (especially for sales and setting appointments), selling through verbal communication, and a third skill that makes money for others, such as copywriting, web development, or lead generation. Beginners should target businesses or wealthy individuals as clients and improve these skills daily through practice and consuming content, such as YouTube videos or courses. The speaker emphasizes the importance of aligning incentives and keeping things simple to maximize results.

05:01

💼 Gaining Real-World Experience Through Freelance Work

The speaker advises beginners to start by approaching agency owners or established service providers to gain practical experience. Working for an agency allows for hands-on practice, valuable feedback, and a deep understanding of how businesses operate, including client communication, taking meetings, and using tools like Slack. Beginners should also be prepared for lower pay initially but focus on learning and improving their skills. By stacking freelance jobs and gaining repetitions in practice, they can significantly improve and potentially reach $10K a month.

10:01

🚀 Transitioning from Freelance to Building Your Own Business

As skills improve, the speaker recommends switching outreach efforts from getting agency work to acquiring individual clients. They emphasize the importance of consistent daily outreach, learning from mistakes, and continuing to improve both skills and outreach techniques. The speaker highlights the need for patience and persistence, acknowledging that failure and client loss are part of the journey. Eventually, proficiency in skills, outreach, and sales will lead to client acquisition and financial success. The speaker also suggests targeting wealthy clients for better financial outcomes.

🎯 Keep It Simple: Learn, Outreach, and Improve

The speaker emphasizes the simplicity of the process: learn a skill, do outreach, and sell. They advise against complicating things and point out that selling to restaurants can be challenging due to low profit margins. Instead, they recommend focusing on wealthier clients. The speaker shares their personal experience of securing their first client without any prior knowledge and emphasizes the importance of taking action, learning on the go, and reaching out to people who may provide valuable insights. They conclude by encouraging consistency, persistence, and skill stacking to achieve financial success.

Mindmap

Keywords

💡Skill Acquisition

Skill acquisition refers to the process of learning new abilities, which is central to the video's theme of building a business or freelancing career. The speaker emphasizes the need to dedicate 30 to 60 minutes per day to improving skills such as sales, copywriting, or lead generation. By acquiring these skills, individuals can offer valuable services to clients and ultimately reach financial goals.

💡Outreach

Outreach involves contacting potential clients or employers, a crucial step in starting a business or freelancing career. In the video, the speaker highlights the importance of conducting daily outreach to agencies or business owners, particularly through direct messaging (DMs) or emails. This proactive approach helps secure work opportunities and gain real-world experience.

💡Context

Context in this video refers to the foundational knowledge needed to understand and excel in a new skill. The speaker advises beginners to flood their minds with information from YouTube, courses, and books in order to grasp the basics of skills like sales and copywriting. Gaining context is the first step in becoming proficient in a skill and making it marketable.

💡Copywriting

Copywriting is the art of writing persuasive content designed to sell products or services. It is one of the core skills the speaker recommends beginners to learn because it can generate money for businesses. The speaker suggests studying copywriting by consuming YouTube content and writing practice pieces to build a portfolio.

💡Lead Generation

Lead generation involves attracting and converting potential customers into leads. It is another crucial skill for beginners looking to offer services to businesses. The video advises developing expertise in lead generation as it helps businesses grow by bringing in clients, and this skill is highly marketable.

💡Freelancing

Freelancing is working independently rather than being employed by a single organization. The speaker encourages beginners to offer their services as freelancers to gain real-world experience. By doing freelance work for agency owners, they can develop and hone their skills while getting paid, even if the pay is initially low.

💡Mentorship

Mentorship refers to guidance from experienced professionals who help newcomers improve their skills. In the video, the speaker suggests reaching out to agency owners to gain both work experience and mentorship. By working closely with these individuals, beginners can learn valuable lessons and receive feedback on their performance.

💡Selling to Businesses

Selling to businesses is emphasized as a more lucrative strategy compared to selling to individual consumers. The speaker advises focusing on business clients because they have larger budgets and are more willing to pay for services that make them money. This business-to-business (B2B) approach is crucial for reaching financial targets like $10K per month.

💡Sales

Sales involve persuading others to purchase goods or services. The speaker stresses that learning how to sell, both in writing and verbally, is essential for anyone starting out. Sales skills are not only needed to secure clients but also to maintain business relationships and drive revenue.

💡High-Income Skill

A high-income skill is a specialized ability that allows individuals to earn a significant amount of money, such as $10K per month. The video encourages viewers to focus on developing high-income skills like sales, copywriting, or lead generation. These skills can be sold to businesses, helping beginners earn substantial income.

Highlights

The speaker shares advice for beginners, focusing on selling to businesses rather than consumers because businesses have more money.

To make money, get good at something that can make someone else money, ideally something you can sell to a rich business owner.

The three key skills needed are writing (for sales and appointments), verbal sales skills, and a third skill that generates revenue (e.g., websites, Facebook ads, etc.).

Beginners should focus on skill acquisition, starting with free resources like YouTube to get context and learn.

The speaker recommends investing 30-60 minutes per day improving key skills like sales, copywriting, and lead generation.

Approaching agency owners to offer freelance or employment opportunities is a practical way to gain real-world experience and mentorship.

Start by working for an agency, which offers feedback and the chance to hone skills through client work.

Outreach is crucial. Beginners should aim to contact at least 100 agency owners daily to find freelance work and improve their outreach skills.

Skill improvement combined with outreach will eventually lead to paying clients, even if some initial efforts fail.

Working within an established agency helps beginners understand the dynamics of online organizations and client management.

After learning and honing skills, transition from working for agencies to securing direct freelance clients.

Constant feedback, mentorship, and real-world practice help build confidence and competence in selling services.

The speaker shares their own experience of cold messaging potential clients, landing their first email marketing job, and figuring out how to deliver on the fly.

Selling to wealthy clients is preferable because they can afford higher-priced services, unlike restaurants or lower-margin businesses.

Ultimately, success comes from not giving up, constant outreach, and continually improving one's core skill set.

Transcripts

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so uh I don't usually make videos for

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beginners specifically mostly because I

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don't sell to them but a guy from

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Australia messaged me and he was selling

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websites to restaurants so I thought I'd

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just get on here and try and give him

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some advice uh and you know what I

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thought I may as well post it if I'm

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going to record it cuz I'm ass sure

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there's you know there's a lot of people

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that could use this sort of information

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from someone that's actually done it

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before and doesn't really have a vested

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interest in selling you something

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something um if you are a beginner to be

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honest the only value that you are to me

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is if you make a lot of money and then I

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can work with you later so you know

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incentives

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aligned uh basically when I'm looking at

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just trying to start making 10K a month

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really the only thing you need to do is

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get good at something that you can make

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someone else money because the problem

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is that when you're like when you're

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trying to sell something ideally you

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want to sell something to a business cuz

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they've got money you don't really want

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to sell to Consumers and you want to

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just sell to rich people cuz obviously

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they've you know they've got the biggest

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wallets so that's what I'm thinking

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first of all it's like what can I do

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that's going to make someone else money

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well it's kind of tough because if

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you've got no money you don't know how

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to make someone else money so I would

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kind of scroll YouTube and I would just

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look for one skill that I can then

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couple with two other skills the skills

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you you're going to need are going to be

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number one is writing like you're going

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to need to be able to sell via the

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written word and set appointments that's

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number one number two is you're going to

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need to learn learn how to uh sell with

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your your actual words so you're going

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to need to learn sales you're going to

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need to learn a little bit of lead gen

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and then you're going to need a third

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thing that can make someone money so you

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might be able to do copywriting you

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might be able to do um you know you

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might be able to do sales or Le genen

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for other people you might be doing

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websites you might be doing Facebook ads

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whatever it is you just need one thing

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that you can sell to some rich person to

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make the money that is it everything

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else is complete [ __ ] like whether

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you do growth operating or Drop Shipping

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I wouldn't do Drop Shipping but whether

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you do growth operating or email

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marketing or Google ads or Facebook ads

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or AI Automation in reality they're all

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the same [ __ ] you're just trying to get

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an outcome for another person and then

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sell them that

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outcome simply put don't need to get it

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too complicated the next thing that you

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need to focus on so you've got your

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three skills you need to focus on

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improving these three skills so I would

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schedule 30 to 60 minutes per day

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getting better at those things if you

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have no [ __ ] idea what those things

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are and you have no idea how to get good

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at them the first part of getting good

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is going to just be getting context so

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I'd want to be flooding my brain with

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information ASAP as possible what that

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means is if you've got money I would

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just buy a course like that's what I did

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that's what a lot of people I know have

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done um it's you know it's could be a

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scam so I would be careful um about you

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know people you trust and stuff if

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someone's trying to flex too hard that's

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usually a good sign sign that it is a

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scam so I wouldn't go that hard with

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people like that the next thing is that

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you want to go to YouTube so you have

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courses you have books you have YouTube

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to me YouTube is the best place to start

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because obviously it's free it's easy to

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learn and you can just Spam YouTube

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videos on 2x speed so you're scheduling

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time every single day to get better at

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sales writing and your third skill that

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you

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choose do 30 to 60 minutes per day

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initially watching YouTube videos

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answering questions that you have about

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that thing if you don't have questions

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just go abroad if your skills

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copywriting watch the whole first page

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of search results for copywriting write

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down in a book like this every single

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question you have that comes up while

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you're looking for information about

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that skill like what's a headline what's

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a Fascination what's a bullet what's

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some good examples of copy all of these

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things are going to be coming up and

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you're going to write them down as

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you're watching that first page then

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you're getting this context you're

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getting this context you need to

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practice now so you're kind of mixing uh

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the acquisition process between getting

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that initial context and then uh actual

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you know applying it something you can

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do that's really underrated is going and

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approaching an agency owner or someone

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who sells that service already and

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offering to be an employee for them or a

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freelance contractor an employee or

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whatever a lot of people that if you if

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you're actually good like if you're

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actually getting good and you want to

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get

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good of course they'll pay you if you're

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actually you know decent and you should

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be decent if you do the YouTube and

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applying uh the stuff and getting your

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work in I would do my initial Outreach

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to people already selling that thing

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because you need to get better you need

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feedback you need a little bit of

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mentorship you probably don't have that

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much money to pay someone who's actually

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good to teach all this stuff so you need

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to bring value to them by working for

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them you're probably not going to get

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paid that much might be you know 2 2 to

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5K a month if you're lucky 5K but that's

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a great place to start just get a job at

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an agency all the while you're improving

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your skills uh you learn Outreach

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because you're probably going to have to

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reach out to a bunch of agency owners to

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learn how to do the actual

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skill but all of a sudden instead of

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just doing the skill into the void

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you're doing client work you're speaking

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with clients you're learning from the

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the agency own you're learning what a

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what a real business looks like you're

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learning what it's like to even be in an

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organization that's an online

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organization and how it works cuz then

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you're going to learn slack taking

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meetings that sort of [ __ ] and most

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importantly you're going to get feedback

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on the stuff you're creating so if

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you're doing copyrighting you're going

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to get told if you're [ __ ] sucks you're

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going to get told if it's good you're

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going to hone in that skill and you can

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probably stack two or three of these and

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get an insane amount of reps over 90

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days and probably get to 10K a month

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that way just by helping people already

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selling the skill to uh basically

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fulfill for their

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clients what that allows is it just let

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you get your skills up really well get a

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lot of of reps and understand that you

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can actually fulfill that thing like you

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can actually do it and you you can be

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good at it uh because a lot of beginners

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have problems with um not knowing if

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they can fulfill the service so they

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don't even want to sell clients so you

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can just sell to a someone already

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selling that service they can just teach

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you get your skills up and I don't

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necessarily endorse just kind of like

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rumping the business owner for all their

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information and then leaving but it's

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actually a good ide you know if you know

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you want to run your own thing the best

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thing you can do is work in a business

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that's already doing that thing so get

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your skills up stack a couple of

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freelance jobs like that get really good

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and you're learning Outreach like I said

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CU you're going to have to reach out to

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the agency owners just do like 100 a day

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so you're doing your skill acquisition

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then you're doing 100 outreaches per day

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to agencies who already sell that skill

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stack two or three of those uh it's

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basically like applying for a job so it

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shouldn't be shouldn't be too hard then

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over time you're going to actually be

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pretty good like you're going to

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actually get decent at the skill and

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then the Outreach skills that you

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learned from dming or emailing all of

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those agency owners all you have to do

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is do Outreach for clients and you're

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already going to be decent at the skill

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you're going to learn more about

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Outreach and sales because you're doing

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that skill acquisition you're going to

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know do your out for clients and that is

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how you make money like you only make

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money by selling especially at the start

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money doesn't just fall in your lap so

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you got to think how am I going to sell

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some stuff oh [ __ ] well I need to learn

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how to DM I need to learn how to email I

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need to learn how to do a sales call I

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need to download Zoom I need to do all

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this stuff so you do

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that and by this time probably about 3

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months 6 months you're going to have a

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lot more

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context you're probably going to learn

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that a lot of the DM strategy you used

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completely sucked they didn't get any

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replies but you're just constantly

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improving this and learning the

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skill eventually you're going to get

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clients and you're going to [ __ ] up and

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maybe one will churn and you're going to

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lose all your money and then you're

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going to get more clients you're going

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to constantly be doing Outreach every

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single day and you're constantly going

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to be getting better at your skill every

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single day and maybe you just keep

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selling to agencies because you find out

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you like that and that's just what you

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want to do but that will work that will

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work that's exactly I've I've had a

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couple friends that I've um helped and

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they they just did that and they made

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plenty of money they eventually went out

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on their own made even more money so

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that's where I would start that's all

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you need to do get your initial skills

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get a couple of um retainers and just do

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Outreach so the stuff you're doing every

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day is maybe 2 to 3 hours of skill

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acquisition making a mock portfolio with

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all your practice stuff doing Outreach

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every single day getting feedback

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improving and then switching your

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Outreach from getting freelance clients

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to just getting agency clients and it's

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the exact same thing it is that simple

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like people online love to make it more

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difficult than it is they love to say

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you need to do some AI [ __ ] but the

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truth is business owners want to make

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money and they want to save time so you

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just have to figure out how to do that

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and then figure out how to speak to

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business owners figure out how to sell

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which is all stuff that's available on

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YouTube that is more than enough to get

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to 10K a month I've seen people get to

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10K a month with less than that knowing

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nothing and they just sell the first

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time I ever got a client all I did I DMD

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five people and said hey do you want

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some emails done for you got on a call

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with them and closed the first guy he's

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actually like kind of famous which I

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know now like at the time I obviously

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knew he was famous but I didn't know him

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I just dmed him got on a call with him I

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said uh yeah the price is

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2K I'll do half up front and half

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afterwards and I just I didn't even know

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what I I didn't didn't know email never

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done it before I just

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decided you know it's not rocket science

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I can figure it out I can watch a few

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Chase Diamond videos and figure out how

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to do email marketing

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then I did it and you know the emails

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were okay and that was what it was I

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never even sold another email client I

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just wanted to sell something um and

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that's kind of how it is you know that

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you just have to go you just have to do

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Outreach sell a skill that's it like

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people really over complicated a lot and

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they really go in the wrong direction

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like selling to selling to restaurants

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it's going to be hard they don't make

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any money like they don't have they

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don't have any margin so you want to

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sell to rich people like that's like I

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would just be thinking even just that at

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a base level like who do I know that's

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rich like who do I know that makes a lot

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of money and I'll just talk to them and

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just see they'll give you advice like

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people are really generous with their

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time when someone's really um genuine

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some people aren't but a lot of people

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will be so I would just start with that

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uh and go from there because once you've

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got your initial money you start

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learning about the space and your

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awareness really goes up and that's

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almost the most important thing is that

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you starting to just understand [ __ ] a

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little bit better um and yeah of course

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you [ __ ] up but you're not going to go

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through anything without making mistakes

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so really it's all the stuff I said in

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this video and then just not giving up

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and doing a [ __ ] ton of Outreach and

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getting better at your

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skill as much as I don't want to say

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like learn a high income skill because

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that's what everyone says um that's kind

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of what you have to do and then you

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stack more skills on top of that with

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the sales the writing and all that other

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stuff um and then you wake up one day

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and you're like oh [ __ ] I actually make

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money now that's pretty cool um and you

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keep having that realization every time

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you go to a new place or meet a new

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person and it goes pretty well for you

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so yeah hopefully this video helped bit

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of a change of pace but yeah now I can

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send this to everyone when they ask me

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how to make 10K month so that's good

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