The Two GREATEST Sales Tips I've Ever Heard // Andy Elliott
Summary
TLDRIn this sales-focused transcript, the speaker emphasizes the importance of sales in every aspect of life, equating it to helping others make decisions that benefit themselves. The advice centers on treating potential customers with familiarity, as if you've known them for a long time, to break down barriers. The speaker stresses the need for salespeople to be decisive, passionate, and to genuinely care about their clients. They advocate for building relationships that stand out and for salespeople to believe in the value of their product. The transcript also touches on the idea that not closing a sale can be a disservice to the customer, as it denies them the benefits of the product. The speaker concludes by encouraging viewers to take action and reach out for coaching to enhance their sales skills and achieve success.
Takeaways
- π **Sales as a Universal Skill**: The speaker emphasizes that sales is not just about transactions, but about helping others make decisions that benefit them.
- π£οΈ **Speak with Familiarity**: When reaching out, especially for the first time, it's important to speak with familiarity as if you've known the person for a long time to break down barriers.
- π‘ **Moral Authority and Self-Care**: To be an effective salesperson, one must have moral authority and take care of oneself, as you can't give what you don't have.
- π€ **Building Genuine Relationships**: The speaker stresses the importance of making people feel important and significant, focusing on building relationships that others can't replicate.
- π« **Avoid Overthinking**: Simple, genuine communication is more effective than complex tactics; overthinking can hinder the natural sales process.
- ποΈββοΈ **Leadership as Influence**: Leadership is not a position but a skill of influence, which is crucial for sales. One must be a leader to effectively sell.
- πͺ **Personal Development**: Becoming a decisive person is key to helping clients make decisions; personal development is integral to sales success.
- π€ **Sales and Wealth**: While sales can lead to wealth, the speaker advises not to separate sales skills from leadership, as they are intertwined.
- π **Belief in the Product**: Having a strong belief in the product or service you're selling is essential; it's the driving force behind successful sales.
- π **Stand Out**: To excel in sales, one must be different, offering a unique value proposition that sets them apart from the competition.
Q & A
What is the core philosophy of sales according to the speaker?
-The core philosophy of sales according to the speaker is that sales is about helping people make a decision to help themselves.
Why is it important to speak to people with familiarity in sales?
-Speaking to people with familiarity helps to break down barriers and makes the interaction feel more natural, as if you've known them for a long time, which can lead to more effective communication and trust.
What does the speaker suggest about building rapport with potential customers?
-The speaker suggests that instead of building rapport, one should speak to people as if they've known them their whole life, which naturally brings down walls and fosters a more comfortable conversation.
How does the speaker define moral authority in the context of sales?
-Moral authority in sales, according to the speaker, is about being a good person and taking care of oneself, as one cannot give others what they don't possess.
What is the speaker's stance on product knowledge in sales?
-The speaker believes that while product knowledge is important, it is not the primary focus. Instead, he emphasizes the importance of caring about the customer and making them feel important and significant.
Why is it a disservice to not close a sale according to the speaker?
-The speaker argues that not closing a sale is a disservice because the customer needs the product, and by not helping them acquire it, they continue to struggle, stay the same, and might end up with a competitor who may not serve them as well.
What does the speaker suggest is the greatest thing a salesperson can have?
-The speaker suggests that the greatest thing a salesperson can have is a true belief in what they are selling and the conviction that it can help the customer.
How does the speaker advise on handling objections or concerns from customers?
-The speaker advises to handle objections by playing out scenarios with the customer, showing them the potential positive outcomes of making the purchase, and emphasizing the regret they might feel if they don't proceed.
What role does the speaker believe leadership plays in sales?
-The speaker believes that leadership is a skill of influence and is essential in sales. He emphasizes that leadership is not a position but a skill that can be developed and is crucial for effective sales.
What is the speaker's advice for those who want to improve their sales skills?
-The speaker advises that to improve sales skills, one should train and develop oneself, focusing on personal growth, moral authority, and the ability to genuinely care for and influence customers.
What does the speaker propose as a way to connect with him for further coaching?
-The speaker proposes that those interested in connecting with him for coaching should click on the link in the description box of the YouTube video, enter their phone number, email, and full name, and he will personally reach out within the next 24 hours.
Outlines
πΌ The Essence of Sales and Building Rapport
The speaker emphasizes that sales is about helping people make decisions that benefit them. He suggests that salespeople should approach customers as if they've known them for a long time, which naturally breaks down barriers. The speaker stresses the importance of being genuine, having moral authority, and being decisive. He also highlights the need for salespeople to communicate with passion and make customers feel important and valued. The speaker offers advice on closing sales by painting a picture of the customer's future with and without the product, emphasizing the benefits of making a decision. He concludes by encouraging viewers to take action and reach out for personal coaching.
π° Leadership as a Sales Skill
The speaker discusses the misconception that leadership is a position rather than a skill of influence. He argues that to be a successful salesperson, one must first be a leader, which involves self-care, keeping one's word, and having moral authority. The speaker suggests that loving oneself is crucial for being able to influence others positively. He also touches on the idea that salespeople should be passionate and energetic, as this can be infectious and persuasive to potential customers. The speaker concludes by inviting viewers to connect with him for one-on-one coaching, emphasizing the importance of having a coach for personal and professional growth.
Mindmap
Keywords
π‘Sales
π‘Familiarity
π‘Moral Authority
π‘Decisiveness
π‘Product Knowledge
π‘Communication
π‘Influence
π‘Accountability
π‘Legacy
π‘Differentiation
Highlights
Sales is about helping people make decisions that help themselves.
Speak to people with familiarity, as if you've known them your whole life, to break down barriers.
Being a good person with moral authority is essential in sales; you can't give what you don't have.
Salespeople should be decisive; if you're not, your customers won't be either.
Product knowledge is less important than making people feel important and significant.
To stand out in sales, be different and build relationships that others can't.
Train or complain, but understand that training leads to improvement in sales.
Believe in your product and business; this belief is crucial for effective sales.
It's a disservice not to close a sale if you believe your product will help the customer.
Care about your customer more than they care about themselves; this focus wins sales.
Use powerful closes like playing out scenarios to help customers visualize the benefits of your product.
Sales can make you rich, but don't separate sales from leadership; they are intertwined through influence.
Leadership is a skill of influence, not a position, and is crucial for sales success.
Love yourself and maintain a positive attitude to influence others and close sales.
Products are commodities; differentiate yourself through your unique sales approach and personality.
Engage in conversations that make customers want to be around you and your energy.
Offer coaching and accountability to help others reach the next level in sales and life.
Transcripts
what's the best sales advice you've ever
gotten in your entire life because sales
is everything you talk about it right
you just talked about I mean sales and
Leadership obviously you you know I mean
sales is my game it's everything and
that's what you're phenomenal at right
yeah so sales is like is sales is
helping people make a decision to help
themselves so if anybody wants to take
notes like sales is helping people make
a decision to help themselves what do we
do we help people make a decision that
they already want to make or wouldn't
have their
information am I right yeah and if we're
reaching out to someone what we need to
do if we've never talked to him before
like great advice for sell speak to
people with familiarity speak to people
like you've known them your whole life
first time I ever met you was like hey
Austin how you doing I'm Andy no dude I
talk to you like I know your whole life
with your wife I'm like what's up girl
what are we doing it's like we don't
hang out every day but we can talk to
each other like we hang out every day
speak with familiarity people say you
got to build a report to pull the wall
down no you talk to people like you've
known them your whole life the Wall
comes down
naturally it's like common sense like
people overthink people are like you got
to you got have tonality you got to have
body language you got to learn word
tracks no you KN you know what that's
great but you know what you got to do
you got to be a good
person dude moral Authority are you
taking care of yourself you can't give
someone what you don't have you can't
ask someone to be something you're not
dude listen are you a decisive person do
you make decisions do you want your
clients to make decisions if you're not
making decisions and you're not a
decisive person your your customers
aren't going to be decisive customers
you're a fraud
bro okay so like become a real person
become great and another deal great
sales advice here most people have been
speaking since they're one years old I
talk to people that are 25 years old now
they don't know how to communicate they
don't know how to look someone in the
eyes they can't even shake a hand it's
insane you don't speak you don't speak
with passion you don't look like you
care you don't look like you care about
me you you know the product knowledge I
don't give a about product
knowledge what do you think about me do
you make people people feel important do
you make them feel significant when you
talk to people do you make relationships
other people can't make do you stand out
are you
different like great sales advice yeah
super important guys if you're watching
this video right now and you're like
Andy I'm not built like that
yes you are okay got to train it's way
it works train or complain it's your
choice okay every day I train the
greatest in the world you know what I
mean are you ready to kick some ass and
build your legacy make history if you
are in the description box below on this
YouTube video there's going to be a link
you click on it enter your phone number
email full name and I will personally
reach out to you in the next 24 hours if
you're serious about kicking some ass
going to the new level recreating next
version of yourself I'm your guy let's
kill it you said uh there was a video I
watched uh where you were given a piece
of sales advice and you said that you're
doing your customer a disservice by not
closing them because they need what it
is that you're trying to sell can you
elaborate on that well number one look
do you believe that you've got a good
business yes 100% okay cool good product
phenomenal you've seen it help people
yep you're sure positive okay cool it's
a disservice to your customers when
they're talking to you on the phone if
you don't help them get your product or
if you don't guarantee an insure that
they end up with your product number one
because they'll keep struggling number
two they'll stay the same and number
three they could end up with the
competition which is even worse and they
probably won't take care of them don't
be
disrespectful okay make sure they close
and how do you do that well number one
you got to have a belief the greatest
thing that any salesperson can have is a
true belief that what they're doing is
the greatest dude listen you can hand
out leads to your people all day long
and the people that believe that these
are the greatest leads ever those are
the people that make the greatest calls
by the way when you call those leads
you're helping them with something so
what do you think about your product
your company what it does when you're
talking to someone and you really
believe that what you have can help them
dude I'm going to tell you this people
buy yeah they do it even if they weren't
planning on do it they'll make an
exception just because you believe that
much and by the way great sales tip
whoever cares about the client the most
wins okay you got to care about your
client more than they care about thems
whoever cares about the customer the
most wins so do you care about the
client more than they care about
themselves or does the client care
abouts more than you care about them
yeah bro listen if I talk to you and me
and you on a phone call if we're face to
face you're going to know that I care
about you more than you care about
yourself and by the way like great
closes that you can say are things like
let's play this out like Austin like you
have this thing you've been wanting to
get this this deal I'm sure I'm not the
first person that you've talked to about
it right yeah if I am I'm like we won
the lottery together but I'm guessing at
some point before you've wanted to try
to fix this you talk to somebody
obviously that didn't happen because you
still have the problem we wouldn't be in
contact with each other if you didn't
think that I could fix this and we know
that we can Okay so let's play this out
let's say we don't do anything today
what happens you struggle you stay the
same nothing changes let's play this out
let's say you do do this on the other
side of this decision on the other side
of this decision you're about to make in
six months from now your life looks like
this and I would paint that picture what
that life life and I said do you want
that life good let's go the only regret
you'll have is you didn't do this 18
months ago
yeah super powerful yeah dude listen
sales will make you rich but just do me
a favor because we're talking about
sales I want you to do me a favor don't
learn sales and then say then think oh
well then I'm going to be a manager one
day so then I need to learn leadership
no dumbass leadership is a skill of
influence leadership is not a position
leadership is the skill of influence and
what do you need to sell how do you sell
yeah
with influence and persuasion so you
need to become a leader first which
means get in the gym take care of
yourself keep your word have moral
Authority right love yourself how the
hell can you love anyone else if you
don't love yourself that's why I see a
lot of people they're in sales offices
and they're negative right and they're
like I need to find a good deal dude
even if you find the right deal you
it up because you're not on fire dude if
if you were me and you're like dude give
me the phone where are they at give me
the phone where they at put me in where
are they at I'll close anyone yeah I
don't care what's going on I'll shut
them down why because I love me and
since I love me anybody I talk to
they're like dude I don't know what this
guy's selling but I want a peace if I
could just bottle up this guy's energy
the way that he feels his attitude his
his Vibe the environment that he's in
obviously whatever this thing is I'd buy
that so sure I'll buy whatever you got
most of the time dude I won't even sell
someone something I'll just pep off they
ass for five minutes and they're like
dude I don't care what it is I want to
be around you I want to do what you want
to do and and any I say that jokingly
but like my point is you got to have
conversations like that Y and so like no
one does people are trying to sell
products and guess what products are a
commodity MH and if your product someone
else has that same product it's going to
be a race to the bottom unless you're
different than everyone else yeah period
hey guys looks like you made it to the
end of the video You're the true
0000 one percenters look I know one
percenters it can make it halfway
through the video but makeing it all the
way through you guys are the best now
here's what I'd like to do number one I
want to get closer to you the fact that
you made it all the way through the
video you're like man dude I want to
roll with this guy okay so I need to
connect with you down below there's a
description box on this YouTube video
there's a link it says coach with me
oneon-one okay if you'll go and you'll
enter your information I'll reach out to
you in the next 24 hours you can tell me
what you need help with what your goals
are and we will crush it together I
would love to help you guys go to the
next level in life you can tell I'm
changing my life really fast and I know
that you guys want the same thing I'd
love to go with you on that Journey so
right now if you'd like to partner with
me team with me if you want me to help
coach you and push you everybody needs a
coach a higher level of accountability
to go to the next level go to the
description box below click on the link
fill out your information I'll talk to
you in the next 24 hours let's kill it
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