Mock Behavioral Product Manager Interview for Candidates with NO Experience

Alisa Works
19 Sept 202226:30

Summary

TLDRElisa conducts a mock interview for an Assistant Product Manager (APM) role, portraying a candidate without prior product experience. She emphasizes the importance of showcasing raw potential and understanding of product management. The video demonstrates how to effectively answer behavioral questions using the Nugget plus SAR methodology and discusses the value of research and self-study in preparing for a product role. Elisa also highlights the significance of aligning product solutions with company strategy and goals, and stresses the importance of communication and problem-solving skills.

Takeaways

  • πŸ˜€ The video is a mock interview for an ATM (Assistant Product Manager) role, featuring a candidate with no prior product experience.
  • πŸŽ“ The candidate's background includes a major in Management Information Systems and work in a consulting firm, which provided foundational skills for product management.
  • πŸ† The candidate engaged in case competitions during college, which honed problem-solving and communication skills relevant to product management.
  • πŸ” The candidate has been proactive in learning about product management through books, podcasts, newsletters, and certifications to compensate for the lack of direct experience.
  • πŸ’‘ The interview includes a behavioral question using the STAR (Situation, Task, Action, Result) methodology, which is crucial for structuring responses effectively.
  • 🀝 The candidate emphasizes teamwork and leadership in their past experiences, which are transferable skills for product management.
  • πŸ‡ The candidate discusses a personal project related to wine selection, demonstrating an ability to identify user problems and consider solutions, a key product management skill.
  • πŸ“Š The candidate understands the importance of aligning product solutions with company strategy and considering the competitive landscape.
  • πŸ—£οΈ The candidate highlights the need for strong communication and problem-solving skills in product management, skills they have developed through education and work.
  • πŸš€ The video concludes with advice on preparing for interviews, emphasizing the importance of research and practicing behavioral interview responses.

Q & A

  • What is the main purpose of the video presented in the script?

    -The main purpose of the video is to demonstrate a mock interview for an ATM (Assistant Product Manager) role, specifically for candidates with no prior product experience. It aims to help such candidates understand how to approach interviews for product roles.

  • Why does the candidate in the mock interview not have prior product experience?

    -The candidate is portrayed as someone in their first job out of college, working in a consulting firm, which is similar to the video creator's own experience when interviewing for their first product role.

  • What is the Nugget plus SAR methodology mentioned in the script?

    -The Nugget plus SAR methodology is an interview response technique where 'SAR' stands for Situation, Action, and Result. It helps candidates provide concise and structured answers to behavioral interview questions.

  • What does the interviewer look for in an inexperienced candidate during a product management interview?

    -The interviewer looks for a track record of successful delivery, teamwork skills, quick learning ability, understanding of product management, and evidence of self-driven learning and skill development in product management.

  • What is the significance of the case competition mentioned in the script?

    -The case competition is significant as it demonstrates the candidate's ability to lead a project, solve problems, and communicate effectively, which are valuable skills for a product management role.

  • Why does the candidate mention their experience with IT audits in the consulting firm?

    -The candidate mentions IT audit experience to highlight their ability to engage with clients, communicate with executives, and understand business processes, which are transferable skills for product management.

  • What does the candidate do to demonstrate their interest and preparation for a product management role?

    -The candidate demonstrates their interest and preparation by reading books, listening to podcasts, subscribing to newsletters, taking courses like Pragmatic Marketing and Scrum Master certification, and doing mock problem-solving exercises.

  • Why does the candidate choose Vivino as an example of a product they admire?

    -The candidate chooses Vivino because it effectively solves the problem of selecting good wine by providing customer reviews and information quickly and frictionlessly, which aligns with their interest in product management.

  • What does the candidate believe are the key skills a product manager should have?

    -The candidate believes that key skills for a product manager include understanding customer problems, working with cross-functional teams, having a strong grasp of company strategy, and being a strong communicator, problem solver, and leader without authority.

  • What advice does the video give to candidates preparing for a product management interview?

    -The video advises candidates to do thorough research, prepare stories for behavioral interviews, and use the Nugget plus SAR methodology for structured responses. It also emphasizes the importance of showcasing raw potential and understanding of product management.

Outlines

00:00

πŸŽ“ Introduction to Mock Interview for Product Role

Elisa introduces a mock interview video for an ATM role, emphasizing the unique perspective of a candidate without prior product experience. She highlights the challenges faced by newcomers in product management interviews, where experienced candidates often discuss past projects and team interactions. Elisa, playing the candidate, shares her background, including her first job post-college at a consulting firm, similar to her own initial steps in product management. She outlines the structure of the interview, including a behavioral question using the SAR methodology, and discusses what interviewers seek in inexperienced candidates: a track record of successful delivery, teamwork, quick learning, and understanding of product management.

05:00

πŸ“Š Airtable's 2022 Product Insights Report Sponsorship

The video features a sponsorship by Airtable, which recently released its 2022 Product Insights Report. The report, based on a survey of 700 product professionals, reveals that 58% of product team members lack a good understanding of their company's product vision, affecting autonomy and engagement. It suggests that increased engagement and autonomy lead to better product delivery and meeting company goals. The report is recommended for its insights on improving team performance, with links to access it and Airtable's social media provided for further insights.

10:03

🌟 Candidate's Background and Interest in Product Management

The candidate discusses her academic background in Management Information Systems from the University of Minnesota, which blended business and technology courses, including coding and strategy. She shares her experience with case competitions that honed her problem-solving and communication skills. Post-graduation, she joined a consulting firm, where she primarily focused on IT audit work, interacting with company executives and auditing processes. This role developed her client engagement and communication skills but left her desiring more problem-solving challenges. She expresses her growing interest in product management, driven by self-study through books, podcasts, and certifications, aiming to bridge her past experiences with a future product management role.

15:04

πŸ† Leading a Case Competition to Solve Employee Engagement

The candidate describes leading a case competition team tasked with improving employee engagement at a company. The team aimed to understand the root causes of low morale and high attrition, conducting hypothetical surveys and manager interviews based on assumptions about employee dissatisfaction. They proposed solutions like quarterly career conversations, standardized questions for managers, and regular engagement surveys. The candidate's role involved project management, team coordination, and presenting findings, which led to winning the competition and the company's interest in implementing their recommendations.

20:05

πŸ‡ Product Appreciation and Aspirations in Product Management

The candidate shares her admiration for the Vivino app, which solves the problem of selecting good wine by providing customer reviews and tasting notes through a simple photo of the wine label. She appreciates the app's frictionless user experience and how it inspires her as an aspiring product manager. The conversation shifts to her understanding of the product manager role, emphasizing the need for customer problem understanding, strategic alignment, and cross-functional collaboration. She expresses her readiness to apply her skills and passion for product management, seeking to grow within the field.

25:07

πŸ” Conclusion and Advice for Aspiring Product Managers

Elisa concludes the mock interview with advice for candidates without product experience, emphasizing the importance of research and preparation to demonstrate potential in interviews. She suggests having prepared stories for behavioral questions and recommends the SAR methodology for clear storytelling. The video aims to help viewers understand how to present themselves effectively for a product management role, even with limited direct experience.

Mindmap

Keywords

πŸ’‘Product Management

Product Management refers to the process of guiding a product from its inception to the market with the goal of satisfying user needs and achieving business objectives. In the video, the candidate expresses interest in transitioning into a Product Manager role, highlighting the need to understand customer problems and work with engineering and design teams to develop solutions. The candidate's past experiences, such as case competitions and IT auditing, are framed as foundational for the skills required in product management, such as problem-solving and communication.

πŸ’‘Mock Interview

A mock interview is a simulated job interview conducted to help candidates practice and prepare for real interviews. The video script describes a mock interview for an entry-level Product Manager role, emphasizing the importance of showcasing transferable skills and demonstrating understanding of product management concepts, even without direct product experience.

πŸ’‘Situation, Action, and Result (SAR)

SAR is a methodology for structuring responses to behavioral interview questions. It involves describing a relevant situation, the actions taken, and the results achieved. The video mentions the use of the SAR methodology as a way to provide concise and easy-to-follow answers during interviews, which helps interviewers understand a candidate's experiences and capabilities.

πŸ’‘Case Competitions

Case competitions are events where participants, usually students, work in teams to develop solutions for a business problem presented by a company. In the script, the candidate mentions participating in case competitions as a student, which required problem-solving and communication skills. These experiences are highlighted as precursors to the types of challenges faced in product management.

πŸ’‘IT Auditing

IT auditing involves evaluating the effectiveness of an organization's IT controls and processes. The candidate discusses their role as an IT auditor, which involved engaging with company executives, understanding processes, and testing controls. This experience is relevant to product management as it demonstrates the ability to interact with stakeholders and assess systems, which are valuable in product development and strategy.

πŸ’‘Project Lead

A Project Lead is a role often taken by a team member who oversees the planning, execution, and completion of a project. The candidate describes their experience as a Project Lead in a case competition, which involved managing the team, delegating tasks, and ensuring the project's success. This showcases leadership and organizational skills that are critical for a Product Manager.

πŸ’‘Employee Engagement

Employee engagement refers to the extent to which employees are committed to their work and actively involved in their roles. The candidate discusses a case competition project focused on solving an employee engagement problem, which is a common issue in product management as it involves understanding user needs and improving experiences.

πŸ’‘Vivino

Vivino is a mobile app that allows users to identify wines, read reviews, and discover new products by scanning wine labels. The candidate uses Vivino as an example of a product that solves a personal problem in a frictionless way, demonstrating an appreciation for well-designed products and an understanding of user experience, which are key aspects of product management.

πŸ’‘Lead without Authority

Leading without authority is the ability to guide and influence a team towards achieving goals without having a formal hierarchical position over them. The candidate mentions the need for this skill in product management, reflecting the collaborative and cross-functional nature of the role, which often requires influencing rather than directing.

πŸ’‘Product Strategy

Product strategy involves defining the vision, goals, and direction for a product or product line. The candidate acknowledges the importance of understanding company strategy and aligning product solutions accordingly, which is a core responsibility of a Product Manager and critical for the success of a product in the market.

Highlights

Elisa conducts a mock interview for an ATM role, emphasizing the candidate's lack of prior product experience.

The video is designed to assist those breaking into product management for the first time.

Elisa plays a candidate with a background in consulting, similar to her own initial experience.

The interview includes a behavioral question using the Nugget plus SAR methodology.

Interviewers are aware of the candidate's lack of product experience and look for raw potential.

Elisa discusses what interviewers seek in inexperienced candidates, such as a track record of delivery and quick learning ability.

The candidate explains their interest in product management and how past experiences could translate into the role.

The candidate shares their educational background, focusing on a major that blends business and technology.

Case competitions are highlighted as valuable for developing problem-solving and communication skills.

The candidate's role as an IT auditor is discussed, emphasizing client engagement and communication.

The candidate's self-directed learning efforts in product management are outlined, including courses and certifications.

A detailed account of a case competition project is provided, demonstrating leadership and problem-solving.

The candidate describes their role in the team, including project management and morale boosting.

The interview concludes with a discussion on the candidate's understanding of the product manager role and fit for the position.

Elisa provides closing remarks, emphasizing the importance of preparation and showcasing raw potential in interviews.

The video ends with a call to action for viewers to subscribe and engage with the content.

Transcripts

play00:01

let's do this

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hey everyone Elisa here and in this

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video I am going to show you a mock

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interview for an ATM role and what's

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special about this video is I am going

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to be a candidate that has no prior

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product experience I really wanted to

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make this video because well a lot of

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people seem interested in seeing how

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they might actually interview for a

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product role if they don't have any

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product experience because a lot of

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people see mock interviews for product

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roles and you know candidates will be

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able to talk about maybe different

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features they delivered or experiences

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with Engineers or designers and if

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you're trying to break into product

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management for the first time

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it's going to be harder for you to speak

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to any of those types of experiences

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during your interview so I'm really

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excited to make this video because I

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think it can help a lot of people

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actually get that first product role so

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in this video I am going to play a

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candidate that is in their first job out

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of college uh this candidate Works in a

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consulting firm which is what I did out

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of college and kind of was the position

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I was in when I was interviewing for my

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first product role now there's a couple

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things I want to point out about the

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interview before we actually dive in so

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first of all

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there will be one behavioral interview

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question that uses the Nugget plus SAR

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methodology SARS standing for situation

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action and result

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if you're not familiar with that

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methodology I highly recommend that you

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check out some of my other interview

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videos where I go more in detail about

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what that style of answering a question

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is like it's something that really helps

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you just have concise easy to follow

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answers so that's the first thing I want

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to let you know about uh the second

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thing I want to call out before I dive

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into the interview is that

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if you're interviewing for a role and

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you don't have product experience

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your interviewer knows that they've seen

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your resume they know you don't have

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product experience but they are hopeful

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that you have the raw materials to

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become a really great product manager

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and the last thing I want to call out

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before we go into the interview is I

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want to talk through what an interviewer

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is actually looking for when they're

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interviewing an inexperienced candidate

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so when I'm interviewing an

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inexperienced candidate and trying to

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find some raw potential I look for

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things like do they have a track record

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of delivering something successfully do

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they work well in a team are they a

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quick learner and do they understand

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what product management is have they

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done some research into the role do they

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actively try to learn up on product

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management and polish their product

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skills even though they don't have

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formal experience so in this mock

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interview you'll see the interviewer ask

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questions that really try to get the

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candidate to talk through uh their

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experiences that could be related to

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product management and I as a candidate

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will try to talk through as much as

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possible about why I'm also interested

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in product management and how my past

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experiences could translate into a

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product manager role so let's dive into

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the interview shall we

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before we dive into the mock interview I

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want to take a moment to talk about the

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sponsor of today's video which is

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airtable now airtable recently came out

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with their 2022 product insights report

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and it is fascinating so airtable

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surveyed 700 product professionals

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ranging from ICS all the way to

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Executives and these product

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professionals work on a variety of

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products from physical to digital and

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from B2B to B to C and the findings were

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pretty incredible first of all the

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report shows you that 58 of product team

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members don't feel like they have a good

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understanding of their company's product

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vision

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which is not great

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and if people don't understand their

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company's Vision then it's almost

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impossible for them to have autonomy

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when they're creating their product

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roadmaps and if people don't have

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autonomy that's especially bad because

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autonomy leads to more engagement from

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product team members and product team

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members are 17 times more likely to ship

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products on time when they're engaged so

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no autonomy is not great for shipping

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product in fact only 29 of respondents

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said they were hitting their goals and

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the report finds that the way that you

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improve that you get more people to hit

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their goals is by improving engagement

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and autonomy within your teams so this

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report is fascinating it has a bunch of

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great insights on how you can improve

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autonomy and engagement within your team

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so that you can actually ship products

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more effectively and reach your company

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goals so check out this report the link

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to the report is in the description box

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below also check out airtable on Twitter

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and LinkedIn because they have a ton of

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great insights that they share for free

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which is pretty awesome so check out the

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report share it with your team learn how

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to become more engaged and more

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autonomous so that you can ship product

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better and also check out airtable on

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Twitter and Linkedin thanks for

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listening and now let's dive into the

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mock interview

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foreign nice to meet you so before we

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dive into the interview I love it if you

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could tell me a bit about yourself and

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your experiences

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absolutely and uh it's nice to meet you

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as well so I am still working in my

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first job out of college so I'll briefly

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touch on my education experience and

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then we'll also tell you about what I

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currently do at the consulting firm at

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which I work as well as why I'm

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interested in becoming a product manager

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so I went to school at the University of

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Minnesota and I majored in Mis and that

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major is in the business school and kind

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of Blends together business and

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technology so in my course load I had

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coding courses and database courses as

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well as strategy courses management

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courses and I even had a business

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analyst class which although I didn't

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know it at the time was a really good

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foundation for product management

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while I was in school I also enjoyed

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entering case competitions so in case

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competitions a company would generally

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come to our school tell us about a

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problem they're experiencing or about an

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initiative they'd love to kick off and

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then groups of students would get

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together and put together different

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proposals for how the problem could be

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solved or how a company should go about

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a certain initiative I really enjoyed

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doing these as they required a lot of

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problem solving skills and communication

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skills which are both things I truly

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enjoy so right out of school then I got

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a job at a consulting firm which I was

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interested in doing because I just

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wasn't sure what type of Industry I

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wanted to be in or what type of company

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was going to be a right fit for me so I

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started at this consulting firm and

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after a few months at the firm I started

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doing more and more I.T audit work and

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that was kind of a result of

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sarbanes-oxley which required a lot more

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I.T controls at companies

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so as an I.T auditor I go to different

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companies I oftentimes speak with

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Executives understand what their

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processes are like and if we are serving

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in an internal auditing capacity we

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start to understand why they want our

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assistance with it auditing once we do

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the kickoff I generally speak with a lot

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of people within the company learn their

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processes figure out what controls they

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have in place and test those controls to

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make sure they're in place effectively

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and then I will write up a bit of a

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report and present findings back to

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executives

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so while this job has taught me a lot

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about how to engage with clients and how

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to communicate with executives

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I find myself missing a lot of the

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problem solving skills that I got to

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flex on a bit more when I was a student

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so as I've been kind of looking at

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different career opportunities and

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options that I have in front of me I've

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become more and more interested in the

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product management role so I've read a

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few books about product management and

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listen to podcasts subscribe to

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newsletters all that good stuff and also

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I've taken a pragmatic marketing course

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as well as a scrum Master certification

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so that I can you know know how to

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effectively work in an agile environment

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with engineers and designers

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um in order to also grow my product

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skills I've been kind of doing some mock

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problem solving and product management

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on my own time so when I do this I try

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to think of products that I use every

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day figure out problems that I have with

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the product and then think through

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different solutions that could be

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implemented that would solve my problem

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um and as I've been doing this I've

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started to grow such an appreciation too

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for some great products out there that

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really seamlessly solve my problem and

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uh do it in a way that's really

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frictionless for end users

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so that's a little bit about myself and

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uh my career Journey thus far so pretty

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much every interview has that tell me

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about yourself question this is a great

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time for you to not only speak to your

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experience but to also talk about uh

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what you've learned about product

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management and how you feel like your

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experience translates into a product

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management role you can also bring up

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any certifications or courses

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newsletters YouTube videos Etc that you

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have studied to learn more about product

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management so this next question is a

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question that I actually ask in most of

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my behavioral interviews for a product

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manager regardless of what their

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experience level is but in this video

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specifically you'll see the interviewer

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cater it to a candidate that wouldn't

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have very formal product experience so

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rather than asking about a feature that

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they've delivered successfully the

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interviewer might ask about maybe a

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project that you've been a part of where

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you delivered something successfully

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yeah great thank you for

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um you know walking me through uh your

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experience and your background

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um I'd love to hear more about a prag

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project that you've either LED or

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um been a significant contributor to and

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tell me everything from when the project

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started all the way to the uh end result

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definitely

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um so I'll tell you about a specific

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case competition that I was a part of in

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college where I was effectively the

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Project Lead and we were tasked with

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solving an employee engagement problem

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at a company

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so at the beginning of the case

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competition a company came on site at

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our campus and told us about a problem

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that they're experiencing with Employee

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Engagement so more specifically there

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were challenges with employee morale uh

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people seemed a little bit disengaged at

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work and didn't seem as excited to be in

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their positions so once we got this

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prompt we were able to ask clarifying

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questions which I felt was really

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important because we really wanted to

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understand more specifically what

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problems were being experienced and why

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it was so important for us to solve

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those problems at the company

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so I think the question that gave us the

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most information

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um was why is it important for you to

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raise employee morale so when we asked

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that question to the company leaders who

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were on site with us

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um they told us that they actually had a

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nutrition problem as of late and it has

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become really expensive for them to

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continue finding new talent and that's

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more expensive obviously than just

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keeping your existing talent and keeping

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those people really engaged and excited

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to be at work

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so once we got the prompt and

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um we're able to ask our questions

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my team huddled and we listed out

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different problems that we wanted to

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solve so first of all

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we wanted to understand why employees

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were feeling unfulfilled at work or just

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disengaged in general

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and then another problem we wanted to

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solve was the fact that attrition was

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really high which was expensive for the

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company

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so my team went to work and we started

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thinking through various different

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solutions again one of the first

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problems we identified was that it was

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unclear why employees felt low morale

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and so we recommended first off that

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there be some employee surveys to

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understand

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why employees were feeling the way that

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they were feeling and we also put

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together a set of questions that

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managers could ask their team members so

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that you know managers could also get

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another data point on what was causing

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this low morale at work

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um because we couldn't actually get

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results of those surveys or question

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errors uh during the course of this case

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competition we made a few assumptions

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and then used those assumptions to kind

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of guide us uh on different solutions so

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our assumptions of what employees might

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possibly list out as reasons for low

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morale where

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um you know they don't feel like they

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could move up in their role

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um they don't feel appreciated by either

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their managers or by leadership and they

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felt really burnt out

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so once we had made those assumptions we

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came up with different solutions that

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could solve the employee morale issues

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the solutions included formalized ways

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for managers to recognize their

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employees uh quarterly career

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conversations that were specifically not

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performance reviews but rather

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conversations where managers would want

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to see like how people want to grow in

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their careers

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and then a standardized set of questions

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for managers to ask their team to get a

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pulse on whether different team members

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were feeling burnt out

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um lastly we recommended quarterly

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surveys that would be sent out to

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employees to track progress of you know

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Employee Engagement and track the impact

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of this initiative

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so once we had our recommendations all

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together we put together a deck and a

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formal write-up and we presented our

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ideas to the company leaders who are on

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site with us we ended up winning the

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case competition which was of course

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exciting

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um and although I don't have full

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details about what specifically was

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implemented at the company or what the

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end results were I do know about the

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company was very interested in

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implementing a lot of what we

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recommended so

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um that's kind of a story of a project

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that I was leading

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um all the way from the start to the end

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yeah it's great uh thanks for sharing

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that and it does sound like you were

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working within a team of people

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um what would you say your role was

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um on that team

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yeah it's a great question so there were

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five of us on that team

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um and I'd say myself and one other

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woman kind of took the Project Lead

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positions within the group

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um meaning we managed and or we project

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managed and kind of delegated work out

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to other team members so we had one

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person specifically take on uh research

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like research about Employee Engagement

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and burnout and those types of things

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um another person was responsible for

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the write-up uh we had a third person

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who was responsible for the

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communication back and forth between

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ourselves and the company leaders

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um and then I also was responsible for

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putting together the deck and I took on

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a lot of the project management

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um of the case competition in general so

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we had 24 hours to get things done so

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required a lot of project management

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keeping people on top of their work kind

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of tracking goals at certain times so

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that we weren't falling behind

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um and I also found myself in kind of a

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morale boosting role too so

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um you know I really enjoy working in a

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positive environment and so I got pizza

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for the team at one point and made sure

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we had breaks throughout the 24-hour

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period so that we could just kind of

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relax a bit have some fun uh before kind

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of diving back into the work

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yeah no it sounds like fun so that was a

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good end-to-end behavioral interview

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question now in a lot of these types of

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product interviews an interviewer will

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also ask about what one of your favorite

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products is and why or they may ask

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something like tell me about a product

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you use and a problem you experience and

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how you would solve you know that

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problem so this next question is

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actually something that can be asked no

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matter what amount of product experience

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you have so you mentioned earlier in our

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conversation that you've grown in you

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know appreciation for products that

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solve customer problems in a in a

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frictionless way

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um can you tell me about a product that

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you really enjoyed at Byron talk me

play18:56

through the way through the through the

play18:58

why you like it so much

play19:00

yeah definitely

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um there are a couple Products that come

play19:05

to mind that I admire because they

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skillfully solve a problem for me and

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are also problems that I enjoy using so

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I'm going to tell you about a product

play19:15

that is kind of unique it's a product

play19:18

I've enjoyed using for a couple years

play19:20

now it's called vivino highly recommend

play19:23

you check it out if you haven't heard of

play19:25

it before so uh since becoming an adult

play19:29

I've come to enjoy having different

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types of wine and trying outline from

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different regions

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um but I have a really hard time picking

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out a good wine at a liquor store

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because there's tons of different types

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of wine and bottles and all the labels

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look beautiful and I've also found that

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just because wine is more expensive it

play19:53

doesn't necessarily mean it's a better

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bottle of wine so

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um I was experiencing this problem where

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on multiple occasions I would Splurge

play20:03

down a bottle of wine and it would not

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be my favorite and I felt like it was a

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complete waste of money

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um but I think the biggest problem for

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me was I really enjoy buying wine for

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friends especially if they're hosting me

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for maybe a dinner or event and I'd get

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kind of stressed out because I'd buy

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wine but not actually know if it was a

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good wine or not I didn't want to be a

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rude guest and buy them crappy wine so

play20:29

um I finally found this app called

play20:31

vivino where you literally just take a

play20:35

picture of a wine label and you see

play20:39

different customer reviews of the wine

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you can get information about what the

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wine tastes like and you can also see

play20:46

like the expected price point that you

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should expect to pay for that specific

play20:52

bottle

play20:54

um I think what's even better and what's

play20:56

just really impressive about about the

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app is it only takes a couple seconds to

play21:02

actually use the app so all you have to

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do is whip it out uh take a picture of

play21:07

the label and you get all the

play21:08

information you want there's no extra

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steps to go through there's no hassle

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it's like a truly frictionless

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experience that really well solves my

play21:17

problem so that's one app that uh I

play21:22

really enjoy using but also uh you know

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kind of inspires me as an aspiring

play21:28

product manager it's something that

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solves a problem well in a really easy

play21:33

and intuitive way

play21:35

yeah that sounds like a really cool app

play21:37

I'll have to try it out at some point

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um all right now whenever I've

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interviewed someone for an APM role or

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you know for any product position where

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the candidate doesn't necessarily have

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significant product experience

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I want to know that they've done their

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homework that they understand what

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product management is that they're

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actually passionate about product

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management that this is a career path

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that they really do want to follow so I

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almost always will ask a question that's

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kind of like this one I just have one

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more question

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um that I want to ask you know how much

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do you know about the product manager

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role and why do you think it'd be you

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would be a

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um you know good fit for this type of

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position

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yeah that's a great question so you know

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I've done quite a lot of research into

play22:30

what a product manager actually does

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um you know as I mentioned earlier I've

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read a lot of books about product

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management listen to podcasts subscribe

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to the newsletters all those things

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um I know that a product manager is kind

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of tasked with understanding customer

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problems and then working with

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engineering and design to actually build

play22:52

solutions to those problems

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um I also know that product managers

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need to have a really good understanding

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of company strategy and be able to build

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solutions that are in line with company

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strategy and take into account

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um you know a company's goals as well as

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what the competitive landscape looks

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like

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um product managers have to be strong

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communicators good at problem solving

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need to be able to lead without

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Authority and you know those are things

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that I've been able to do so far in my

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career and in school and our skills that

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I would love to be able to apply more

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formally as a product manager

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um I you know after doing a lot of this

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Research into the product role and kind

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of doing my mock problem solving and

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um

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you know kind of leaning into the

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product World in general I really feel

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that I have the raw materials to become

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a strong product manager and I would

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love to be able to grow my product

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management skills

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um with you and with your team

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great well

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um you know thanks so much for for

play24:01

speaking with me and taking the time

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um you know we'll be will be for sure uh

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letting you know next steps uh within

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the next few days or next week so thank

play24:11

you again

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awesome thank you so much for your time

play24:13

I appreciate it so there you have it

play24:16

there was a mock interview for an APM

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role with a candidate that doesn't have

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prior product experience I think the

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main takeaways that I want you to have

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from this interview are that first of

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all the interviewer knows that you don't

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have product experience so they're not

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going to be expecting you to

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talk through features you've delivered

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right another thing I want you to take

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away is that you can do a lot of

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research and studying and preparations

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to become a great product manager even

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if you haven't had formal product

play24:54

management experience so there's courses

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you can take there's exercises you can

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do on your own time to really brush up

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on your product skills and if you do

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those things before an interview for an

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APM role you know you'll be able to

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sound like you really do know what

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you're talking about and the interviewer

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will be able to see how much raw

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potential you have the last thing I'd

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love you to take away is

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interviews like this go so much better

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when you prep so have different stories

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prepared just as you would for any other

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behavioral interview and if you are

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asked a pure behavioral interview

play25:35

question like tell me about a time when

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highly recommend that you use that

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nugget plus SAR methodology it's just a

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great way for you to be able to tell a

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really nice concise story that your

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interviewer can follow

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so there you have it there is your mock

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interview I really hope this is helpful

play25:54

and helps a lot of you land your first

play25:56

product management role if you like the

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video please go ahead and give it a

play26:02

thumbs up I would really appreciate it

play26:04

and as always if you want to hear more

play26:07

please subscribe

play26:08

thank you again and I will talk to you

play26:11

next time

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bye friends

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[Music]

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Related Tags
Product ManagementMock InterviewCareer AdviceInterview TipsProduct RoleCase CompetitionVivino AppProduct StrategyCommunication SkillsProject Management