The BEST Time To Post on Instagram To Go VIRAL in 2024 (secrets revealed)

Robert Benjamin
22 Jul 202408:59

Summary

TLDRThis video script reveals the top three best times to post on Instagram for maximum engagement in 2024, emphasizing the importance of time zone awareness and avoiding peak hours for posting. It suggests strategies like remixing memes, engaging with comments, and using broadcasts to boost visibility. The script also highlights the significance of having text on-screen for silent scrollers and teases the top time slot for going viral, encouraging viewers to consider professional mentorship for growth.

Takeaways

  • 🕒 The three best times to post on Instagram for maximum engagement are from 10:00 a.m. to noon, 2:00 p.m. to 4:00 p.m., and 7:00 p.m. to 11:00 p.m.
  • 🌐 Posting in your local time zone is crucial to reach the right audience, especially when traveling.
  • 📈 Posting at off-peak times (not on the hour or half-hour) can lead to higher engagement due to less content competition.
  • 📱 Avoid posting too frequently; for Reels or photos, space out posts by at least one hour and aim for 1-3 posts per day.
  • 📈 Posting Stories back-to-back can reduce visibility, so space those out as well to stay at the front of viewers' Stories.
  • 🔍 Focus on posting during the time slots that yield the most views, but also test other times to find what works best for your audience.
  • 🧐 Analyze competitors' posting times to identify potential gaps in the schedule for your own posts.
  • 😄 The Instagram algorithm favors content that remixes memes, especially when they evoke humor, shock, or news value.
  • 🔔 Engaging with your audience by responding to comments and encouraging shares can significantly boost your content's reach.
  • 📢 Utilize Instagram's Broadcast Channel to announce new posts and drive traffic back to your content.
  • 📝 Including text on screen in your posts is essential for reaching the 50% of Instagram users who scroll without sound.

Q & A

  • What are the three best times to post on Instagram according to the transcript?

    -The three best times to post on Instagram, as mentioned in the transcript, are from 10:00 a.m. to noon, 2:00 p.m. to 4:00 p.m., and 7:00 p.m. to 11:00 p.m.

  • Why is it important to consider the time zone when posting on Instagram?

    -It's important to consider the time zone because the first people to see your content are your followers and people around you. Posting in your current time zone ensures that your content reaches the right audience when they are most likely to be online.

  • What is the recommended approach to posting if you want to maximize engagement on Instagram?

    -To maximize engagement, you should post 80% of your content during the time slot that works best for you and 20% during other time slots. This allows you to focus on the most effective time while still testing other slots.

  • Why should you avoid posting exactly on the hour or half hour on Instagram?

    -Posting exactly on the hour or half hour should be avoided because that's when most people schedule their posts, leading to a higher supply of content and less views for each post due to the platform's supply and demand dynamics.

  • What is the recommended time interval between posts when posting reals or photos on Instagram?

    -The recommended time interval between posts for reals or photos is at least 1 hour, and ideally, you should only be posting one to three times a day.

  • How can posting stories back-to-back affect your visibility on Instagram?

    -Posting stories back-to-back can prevent you from getting pushed back to the front of people's stories, so it's recommended to space out your story posts as well.

  • What is the significance of remixing memes on Instagram according to the transcript?

    -Remixing memes is significant because it allows you to engage with popular content in your niche, make minor changes, and repost it as your own, which can lead to high engagement and reach.

  • How can responding to comments on Instagram help increase your content's reach?

    -Responding to comments encourages people to come back to Instagram, and the platform recognizes this as effective engagement, which can lead to your content being pushed out to more people.

  • What are the three core emotions that can make content more shareable on Instagram?

    -The three core emotions that can make content more shareable are funny, shocking, and newsworthy.

  • Why is using a broadcast channel beneficial for increasing engagement on your Instagram posts?

    -Using a broadcast channel allows you to notify a large number of people about your latest post, prompting them to interact with it, which can quickly increase engagement and reach.

  • What role does text on the screen play in increasing the reach of Instagram content?

    -Text on the screen is important because 50% of Instagram users scroll without sound, and the platform tends to favor content with visible text across different feeds, increasing the likelihood of the content being seen and engaged with.

  • What is the final time slot mentioned for posting on Instagram to potentially go viral?

    -The final and best time slot mentioned for posting on Instagram to potentially go viral is from 7:00 p.m. to 11:00 p.m.

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