The Next Big Trend of 2024 (I’m all in)

Brett Malinowski
15 Jan 202426:47

Summary

TLDRThe video script discusses the importance of adapting to new trends for business success, emphasizing the dangers of constantly shifting strategies. It predicts that micro-SAAS will be a significant trend in 2024, offering a scalable and profitable business model accessible even to non-technical individuals. The speaker shares their strategy for capitalizing on this trend by establishing a no-code development agency, creating a sustainable income while simultaneously building their own micro-SAAS products. The script also highlights the potential of personal branding in the era of AI companions and the democratization of various business models.

Takeaways

  • 😀 The speaker emphasizes that every year brings new trends that can be capitalized on for financial success, but warns against the dangers of relying on fleeting trends alone.
  • 🚀 The potential for individuals to become self-made millionaires is highlighted, especially in the current digital age where traditional business overheads are significantly reduced.
  • 💡 The importance of taking action and removing excuses is underscored as a crucial step to online business success.
  • 🌐 The script discusses how the internet has democratized business opportunities, allowing individuals to compete with large corporations by leveraging platforms like Facebook for advertising and AliExpress for dropshipping.
  • 📈 The concept of 'equalizers' in technology is introduced, referring to moments when new technologies lower barriers to entry, allowing more people to succeed in business.
  • 🔮 Predictions for 2024 trends include AI companions, VR, crypto, and micro-SAAS, but the speaker suggests that micro-SAAS will be particularly significant due to its accessibility and potential for niche solutions.
  • 🛠️ The speaker introduces the idea of 'micro-SAAS' as a business model that allows individuals to solve specific problems for niche markets without the need for extensive coding knowledge.
  • 💼 The benefits of micro-SAAS are outlined, including high profit margins, scalability, and the ability to create a lifestyle business with location and time freedom.
  • 🎯 The script suggests that focusing on a niche market within the software industry can provide a competitive edge, as traditional software companies may overlook these smaller opportunities.
  • 📚 The speaker shares personal experiences and learnings from building SAAS businesses, offering insights into the process and the potential pitfalls to avoid.
  • 🔑 The final takeaway is an invitation to join the speaker's academy to learn how to build micro-SAAS businesses, emphasizing the support and resources available to help individuals succeed in this field.

Q & A

  • What is the main message of the video about trends and business strategies?

    -The main message is that while trends can be profitable, relying on hopping from one to another isn't a sustainable strategy. Instead, the speaker suggests focusing on creating a business that can adapt to trends without needing to change its core operations.

  • What does the speaker claim about the potential of online businesses and the role of excuses?

    -The speaker argues that online businesses have the potential to make anyone wealthy, and that excuses for not succeeding are unfounded, as all that's needed is an internet connection and a laptop.

  • Why did traditional business models require significant upfront investment and risk?

    -Traditional models required large sums of money for advertising, production, and inventory before any revenue could be generated, which made it difficult for individuals without substantial capital to start a business.

  • What is the significance of 'equalizers' in the context of the speaker's discussion about business trends?

    -Equalizers refer to moments when new technology lowers the barriers to entry, allowing not just large corporations but also average individuals to become successful in business.

  • What is the speaker's view on the current state of the internet and business opportunities?

    -The speaker believes that the internet has democratized most business models, and that there may be few opportunities left for new entrants to make significant profits online.

  • What is the speaker's prediction for the next big trend in 2024?

    -The speaker predicts that the next big trend in 2024 will be micro-SaaS (Software as a Service), focusing on hyper-specific software for niche needs.

  • What is the appeal of micro-SaaS according to the speaker?

    -Micro-SaaS is appealing because it allows individuals to solve specific problems for niche markets without the need for extensive coding knowledge, making it accessible for non-technical people to enter the software industry.

  • How does the speaker propose to capitalize on the trend of micro-SaaS?

    -The speaker plans to capitalize on the micro-SaaS trend by offering a no-code development agency that builds software for clients, while also developing their own micro-SaaS products.

  • What is the speaker's advice for those interested in starting a micro-SaaS business?

    -The speaker advises learning how to use no-code tools, doing some small marketing, and solving a small problem in a niche market to start earning a comfortable income from anywhere in the world.

  • What is the potential downside of trying to compete with established tech giants according to the speaker?

    -The downside is that trying to outcompete established tech giants in their own domain is likely to be futile due to their extensive resources, employee base, and market presence.

  • How does the speaker define 'productized agency' and its role in capitalizing on trends?

    -A productized agency is a business model where services are packaged into a fixed offering with a set monthly fee. It allows the agency to generate cash flow by building software for clients and can pivot its messaging based on current market trends.

Outlines

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Mindmap

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Keywords

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Highlights

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Transcripts

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Online BusinessMicro-SaaSTrend AnalysisDigital MarketingNo-Code ToolsTech TrendsEntrepreneurshipInvestment TipsE-commerceSoftware Development