DataPinter.com - Tutorial Riset Produk

Summary

This tutorial video on datapintar.com teaches viewers how to utilize product research features to validate potential products, exemplified by 'DIY Bricks'. It guides through filtering out irrelevant products to refine data accuracy, revealing a market overview with a healthy average revenue and competitive review count. The video emphasizes analyzing buying behavior and market distribution to understand customer preferences and entry barriers, such as minimum order quantities and capital requirements. It concludes by advising to study competitors' reviews to identify pain points and improve on existing products for better market penetration.

Takeaways

• 😀 The video is a tutorial about the 'Product Research' feature on the platform DataPintar.com.
• 🔍 It is a continuation of a previous video, focusing on using the 'Product Research' feature to find product ideas to sell on Shopee.
• 🧩 The tutorial uses 'DIY Bricks' as a case study to demonstrate the process of validating product ideas.
• 🚫 It emphasizes the importance of filtering out irrelevant products to improve the accuracy of the data analysis.
• 📈 The script discusses analyzing market data such as total revenue, average revenue per product, and average number of reviews.
• 💡 It suggests that a well-distributed revenue among top products indicates a healthy market with diverse opportunities.
• 💰 The tutorial outlines the process of estimating the initial capital required to enter the market by looking at the average price of top products.
• 🛒 It mentions that understanding the Minimum Order Quantity (MOQ) from manufacturers is crucial for calculating the necessary investment.
• 📝 The importance of reading competitor reviews, especially negative ones, is highlighted to identify pain points in the market.
• 💼 The script advises on assessing whether the required capital and potential returns justify pursuing the product idea.
• 🚀 The final point is about using the insights from product research to innovate and create a product that solves existing market issues, potentially outperforming current bestsellers.

Q & A

What is the main topic of the video tutorial?

The main topic of the video tutorial is about using the product research feature on datapintar.com to validate product ideas for sale on Shopee, using 'DIY Bricks' as an example case.

What is the first step suggested in the video to validate a product idea?

The first step suggested is to hide irrelevant products from the search results to ensure that the data used for validation is more accurate and relevant to the keyword 'DIY Bricks'.

Why is it important to hide irrelevant products in the search results?

Hiding irrelevant products is important to refine the data, making it more accurate and relevant, which in turn provides a clearer picture of the market and helps in making better-informed decisions about the product idea.

What does the video suggest to do with products that are not relevant to the keyword?

The video suggests hiding all products that are not relevant to the keyword to ensure that the remaining products are a good representation of the market for 'DIY Bricks'.

What is the significance of analyzing the distribution of the 30-day revenue for each store selling the product?

Analyzing the distribution of the 30-day revenue helps to understand the buying behavior in the market and ensures that customers are willing to try different products, which can increase the chances of a new product being successful.

What does an even distribution of 30-day revenue among the top-selling products indicate about the market?

An even distribution indicates a healthy market where customers are spread out across different products, suggesting less brand loyalty and more opportunities for new entrants to the market.

What is the average 30-day revenue per product mentioned in the video?

The average 30-day revenue per product mentioned in the video is Rp176 million.

How does the video suggest determining the capital needed to enter the market?

The video suggests looking at the average price of the top 5 to 10 products in the market to estimate the capital needed, considering factors like minimum order quantities from manufacturers.

What is the estimated capital needed if the product price is around Rp7,900?

The estimated capital needed, as an example, would be around Rp50 million to order a quantity that would allow for a selling price of Rp7,900 per piece.

Why is it important to read the reviews of the top-selling competitors' products?

Reading reviews is important to understand the pain points or issues customers have with existing products, which can inform the creation of a new product that addresses these concerns and potentially outperforms the competition.

What is the ultimate goal of analyzing the market and competitors' products according to the video?

The ultimate goal is to create a product that solves the pain points of potential buyers better than existing products in the market, thereby increasing the likelihood of the new product being successful.