Revolutionizing Online Payments: Insights from Georgi Stoianov, COO of Lapayo | SiGMA Eurasia 2024

Summary

In this video, Maria interviews Georgie Sanov, CEO of Lapo, a global payment solutions company. Lapo specializes in offering a wide range of payment methods for online merchants, with a current focus on the Latin American market, particularly Brazil. Georgie discusses the challenges of complying with various international regulations and the importance of staying ahead in the industry. The company prides itself on its research, agility, and customer-centric approach, with a team ready to assist clients directly. Lapo aims to facilitate the entire payment process for businesses, ensuring a smooth and supportive experience.

Takeaways

• 🌟 Lapo is a payment company with a focus on providing payment methods globally, with a special emphasis on Latin America and Brazil.
• 💼 Georgie Sanov is the CEO of Lapo, bringing extensive industry experience to the role.
• 🌍 Lapo aims to be a one-stop solution for online merchants worldwide, offering a variety of payment methods tailored to different regions.
• 📊 The company's latest focus is on Brazil, where Pix payment methods dominate the market, accounting for 90% of all payments.
• 🔍 Lapo invests heavily in compliance research to stay ahead of regulatory changes and inform clients proactively.
• 🛡️ Georgie emphasizes the importance of regulation that understands and supports business, fostering a healthy market environment.
• 👥 Lapo has a team of about 50 people spread across multiple global offices, indicating a strong international presence.
• 🤝 Lapo prides itself on an open relationship with clients, offering direct access to developers for a more personalized service.
• 🛠️ The company is committed to research and agility, aiming to anticipate client needs before they arise.
• 🔐 Lapo offers a comprehensive service, including onboarding, technical support, and risk management to ensure a smooth client experience.
• 🎉 Georgie chose to attend Sigma Eurasia for its reputation for fostering joy and beneficial business relationships, reflecting Lapo's commitment to industry engagement.

Q & A

What is the name of the payment company discussed in the script?

The payment company discussed in the script is called Lapo.

What is Lapo's specialization in the industry?

Lapo specializes in providing payment methods from all around the world, acting as a one-stop shop for online merchants.

What is the focus of Lapo's latest efforts according to the script?

Lapo's latest focus is on the Latin American market, specifically Brazil, where Pix payment method dominates the majority of online transactions.

How does Lapo handle the challenge of varying regulations across different countries?

Lapo invests in compliance research to stay one step ahead, preparing in advance for regulatory changes and advising clients accordingly.

What is Lapo's stance on regulation in the payment industry?

Lapo is in favor of regulation, especially when it is flexible and understands the business, as it is beneficial for all parties involved, including end-users.

How does Lapo ensure a smooth onboarding process for new clients?

Lapo assigns the head of onboarding to personally guide new clients through the process, ensuring a smooth and supportive experience.

What role does the development team play in Lapo's client relations?

The development team at Lapo is available to be in direct contact with clients, fostering an open relationship and mutual trust.

What additional departments in Lapo contribute to the processing of payment methods?

In addition to the development team, onboarding, technical support, and risk and fraud departments play significant roles in ensuring the smooth operation of payment methods.

How does Lapo support clients who are new to the payment industry?

Lapo offers a comprehensive support system, including research, agility, flexible technologies, and direct developer-client communication to assist new clients in navigating the industry.

Why did Georgie choose to attend Sigma Eurasia this year?

Georgie chose to attend Sigma Eurasia because of the positive experience and the spirit of joy and beneficial business relationships it fosters within the industry.

What is the significance of the number 50 mentioned in the script in relation to Lapo?

The number 50 refers to the approximate number of experienced employees at Lapo, who are spread across multiple global offices.