$40K /mo business idea with zero startup costs

Summary

Cody Schneider explains how to build a digital marketing business starting with YouTube tutorials on Google Ads. With just a laptop, you can create videos targeting niche industries, attract consulting clients, and eventually grow into an agency. The business model evolves from monetizing videos, newsletters, and affiliate links to offering consulting services and scaling into a full-fledged agency. Later, Cody suggests creating software to streamline processes and further increase profitability. He emphasizes the importance of distribution and media as a foundation for growth, guiding viewers through each step to success.

Takeaways

• 💻 This business can be started with just a laptop and has the potential to generate $43,000 per month.
• 📈 The core idea is to create YouTube tutorial videos about setting up Google Ads for specific industries like apartments, HVAC companies, etc.
• 🚀 Start by consulting on Google Ads management for various companies, then level up to building an agency and eventually a software tool for landing page optimization.
• 🎥 Posting one video per day for 90 days can help you reach $10,000 in monthly revenue, and $40,000 in six months with consistency.
• 💡 The business strategy focuses on creating distribution channels (YouTube, blogs) before having a product, solving the problem of customer acquisition early.
• 💰 Monetization methods include ad revenue from YouTube, email newsletters, affiliate marketing, and creating blog content to rank for specific keywords.
• 🛠️ Tools like SEMrush help identify Google Ads long-tail keywords, which are critical for targeting niche industries with high search intent.
• 🗣️ A call to action in the video description can lead viewers to subscribe to a newsletter, helping grow an audience and providing another revenue stream.
• 🔄 Evergreen content ensures that videos and blogs continue to drive traffic over time, creating long-term business opportunities.
• 🤖 Using AI writing tools like Draft Horse can help scale content creation, allowing for SEO-optimized blog articles to rank for thousands of keyword variations.

Q & A

What is the business model described in the video?

The business model revolves around creating YouTube tutorial videos on setting up Google Ads for different types of businesses, then consulting on Google Ads management, and eventually growing into a full-service agency and software company.

Why is this business considered easy to start?

The business is easy to start because all you need is a laptop to create YouTube videos and run Google Ads tutorials. No other major resources or upfront investments are required.

How does the video suggest you get clients?

Clients are obtained by producing YouTube tutorials on Google Ads. Businesses watching these tutorials may find the process too complicated and reach out to hire the creator for Google Ads management services.

What are the key monetization strategies mentioned?

The key monetization strategies include YouTube ad revenue, email newsletters, affiliate marketing with tools like Supermetrics, and monetizing blog content with tools like Google AdSense.

How can this business evolve over time?

The business can evolve by scaling up to an agency model where you manage more clients through a team. Later, you can build software that solves operational challenges, like a landing page builder, and sell it to other agencies.

What is the importance of keyword targeting in this business?

Targeting specific keywords, such as 'Google ads for XYZ businesses,' helps rank content on Google and YouTube, which increases visibility and helps attract an audience with a direct interest in Google Ads services.

How does the video suggest using SEMrush for keyword research?

SEMrush is used to identify long-tail keywords related to 'Google Ads for XYZ businesses,' helping you create content around high-intent searches that businesses often look up when they need help with Google Ads.

What role do email newsletters play in the business model?

Email newsletters allow for ongoing engagement with the audience. By including calls-to-action in the YouTube videos, the creator can grow a subscriber list and eventually monetize through advertising or sponsored content.

How does affiliate marketing fit into this strategy?

Affiliate marketing provides an additional revenue stream by promoting relevant tools and software, such as Supermetrics, that businesses can use to improve their Google Ads performance.

What is the ultimate goal of scaling the business into software development?

The ultimate goal is to build software that addresses inefficiencies in running Google Ads campaigns, such as automating landing page creation. This internal tool can then be sold to other agencies, leveraging the existing media and audience base.