COMO APRENDER TRAFEGO PAGO DO ZERO 4 PASSOS (Atualizado 2023)

Rodrigo Vincenzi

8 Jan 202312:45

Summary

TLDRIn this video, Rodrigo shares four ways to learn paid traffic without spending money, aiming to earn income in the first month. He introduces free resources from Meta Blueprint and Google Skill Shop for mastering Facebook and Google Ads. He also suggests finding industry-specific tutorials on YouTube and starting a career as a traffic manager by securing clients to manage their paid campaigns. The video is a guide for beginners to gain practical digital marketing skills and potentially start earning as a traffic manager.

Takeaways

🚀 The video aims to teach viewers how to master paid traffic without spending money on courses, focusing on generating income with paid traffic from the first month.
📚 The speaker introduces four methods to learn about paid traffic, emphasizing free content and practical learning.
💡 Paid traffic is defined as paying a platform to display content for advertising purposes, such as on social media platforms like Facebook and Instagram or search engines like Google.
🔍 Facebook's advertising tool is called the Facebook/Meta Ads Manager, and Google's is called Google Ads, both of which are essential for paid traffic campaigns.
🎓 Meta Blueprint offers free courses on how to use the Facebook Ads Manager, including targeting the right audience and creating effective ads.
📈 Google Skill Shop provides free courses and certifications for Google Ads, including search, display, and video advertising.
🔎 For more specific knowledge, the speaker recommends using YouTube to find tutorials and strategies tailored to specific industries or niches.
🤝 A fourth method to learn and gain experience in paid traffic is by finding clients who will pay for advertising services, allowing for practical application and income generation.
📝 The speaker mentions a training course that teaches how to approach, negotiate, and close deals with clients, providing templates and strategies for success.
🌐 The importance of understanding and selling different aspects of paid traffic services is highlighted, rather than offering a generic package.
💼 The video concludes with an offer for a training course that promises to help viewers start earning at least a thousand reais within 15 to 20 days, emphasizing support and personalized guidance.

Q & A

What is the main topic of the video?
-The main topic of the video is teaching viewers how to learn paid traffic (tráfego pago) without spending money and potentially earning money in the first month.
What are the platforms mentioned for paid traffic advertising?
-The platforms mentioned for paid traffic advertising are Facebook (including Instagram), Google, and YouTube.
What is the name of the Facebook tool used for advertising?
-The Facebook tool used for advertising is called Facebook Ads Manager, which is part of the Meta platform.
What is the Google tool for paid traffic mentioned in the video?
-The Google tool for paid traffic mentioned in the video is Google Ads.
What is the purpose of the 'Meta Blueprint' mentioned in the video?
-Meta Blueprint is a site that offers free courses by Facebook itself, teaching users how to effectively use Facebook's advertising tools and strategies.
What is the role of a 'gestor de tráfego'?
-A 'gestor de tráfego' is a professional who manages paid traffic campaigns for clients, helping them to advertise their products or services online.
How can someone learn to use the Facebook and Google advertising tools for free?
-One can learn to use the Facebook and Google advertising tools for free by taking advantage of free courses and certifications offered by Meta Blueprint and Google Skill Shop.
What is the benefit of obtaining certifications from Meta Blueprint and Google Skill Shop?
-Obtaining certifications from Meta Blueprint and Google Skill Shop can provide authority and credibility to an individual's professional profile, which can be beneficial when seeking employment or clients in the field of paid traffic.
How does the video suggest someone can start earning money with paid traffic without spending their own money?
-The video suggests that someone can start earning money with paid traffic by finding clients who will pay them to manage their paid traffic campaigns.
What is the importance of specificity when offering paid traffic services?
-The importance of specificity when offering paid traffic services is to ensure that each service is priced appropriately, allowing the service provider to make a profit and deliver targeted results for the client.
What additional resource is recommended in the video for those interested in becoming a traffic manager?
-The video recommends a training course called 'Ou Script' for those interested in becoming a traffic manager, which teaches how to approach, negotiate, close, and sign contracts with clients.

Outlines

00:00

😀 Introduction to Paid Traffic Mastery

The video script begins with an introduction to the concept of mastering paid traffic, a valuable skill in the digital market. The speaker, Rodrigo, promises to teach viewers how to learn paid traffic without spending money, and potentially earn income in the first month. He emphasizes the importance of free content and encourages viewers to subscribe to his channel for more tutorials. The script introduces the idea of paid traffic as a method of advertising within platforms, such as Facebook and Google, and mentions that the speaker will guide viewers step by step through the process.

05:01

📚 Exploring Free Resources for Learning Paid Traffic

In this paragraph, the script discusses various free resources available for learning about paid traffic. It mentions Meta Blueprint, a site offering free courses by Facebook itself, and Google Skill Shop, where one can find certifications and courses on Google ADS. The speaker highlights the value of these resources in learning to use the platforms' tools effectively without the need to invest in paid courses initially. The paragraph also touches on the importance of certifications for credibility and professional development in the field of paid traffic management.

10:03

🔍 Utilizing YouTube for Specific Paid Traffic Strategies

The script then shifts focus to YouTube as a platform for finding specific strategies and tutorials on paid traffic. It suggests searching for targeted content related to one's niche, such as 'tráfego para confeitaria' (traffic for bakeries), and consuming content from various creators to gain a comprehensive understanding of paid traffic tactics. The speaker also encourages viewers to engage with his own channel, offering to create content based on viewer requests and providing support for those looking to delve deeper into paid traffic strategies.

🤝 Becoming a Traffic Manager by Securing Paid Clients

The final paragraph of the script introduces the concept of becoming a traffic manager by securing clients who will pay for one's services in managing their paid traffic campaigns. The speaker explains how one can approach businesses, negotiate contracts, and provide monthly services in exchange for payment. He also discusses the potential earnings and the appeal of this profession for those starting in the digital marketing field. Additionally, the speaker promotes a training course that teaches viewers how to approach, negotiate, and retain clients, providing templates and strategies to succeed as a traffic manager.

Mindmap

Keywords

💡Paid Traffic

Paid traffic refers to the online advertising method where a business pays a platform to display its content or advertisements to a specific audience. In the video, the concept is central as the speaker discusses learning how to effectively use paid traffic without spending money on courses and potentially earning money in the first month of its application.

💡Digital Marketing

Digital marketing encompasses the advertising and promotional efforts that use the internet and online based platforms to reach and engage customers. The video's theme revolves around mastering a specific aspect of digital marketing, namely paid traffic, which is a key strategy for businesses to gain visibility and customers online.

💡Facebook Ads Manager

Facebook Ads Manager is the platform used to create and manage advertising campaigns on Facebook and Instagram. The script mentions it as a tool that viewers can learn to use for free through Facebook's own courses, emphasizing its importance in mastering paid traffic strategies.

💡Google Ads

Google Ads is Google's advertising platform that allows businesses to display ads on Google's search results and other sites in the Google Display Network. The video script discusses learning Google Ads as part of understanding paid traffic, including the platform's search and display advertising options.

💡Meta Blueprint

Meta Blueprint is a learning platform provided by Facebook (referred to as Meta in the script) that offers courses on how to use their advertising tools effectively. The video suggests it as a free resource for learning paid traffic strategies directly from the platform's creators.

💡Google Skill Shop

Google Skill Shop is a platform where users can find and complete courses related to Google's products and services, including Google Ads. The script mentions it as a resource for learning about Google's advertising tools and potentially earning certifications.

💡Certification

Certification in the context of the video refers to official recognition of one's skills and knowledge in a particular area, such as Google Ads or Facebook advertising. The speaker highlights the value of obtaining certifications from Meta Blueprint and Google Skill Shop to enhance credibility and authority in the field of paid traffic.

💡Traffic Manager

A traffic manager is a professional who manages paid advertising campaigns for clients. The video discusses the role of a traffic manager, suggesting it as a potential career path for those who learn how to effectively use paid traffic strategies and want to offer these services to businesses.

💡YouTube

In the script, YouTube is mentioned as a platform not only for video content but also for learning specific skills related to paid traffic. The speaker suggests using YouTube to find tutorials and specific strategies for different industries, emphasizing its role as an educational resource.

💡Script

The term 'script' in the video script refers to a course or training program that teaches how to approach, negotiate, and close clients as a traffic manager. It includes templates for contracts and proposals, indicating its utility in practical application for those looking to start or improve in paid traffic management.

💡Promotion

Promotion is a marketing strategy aimed at making potential customers aware of a product or service and persuading them to buy it. In the video, the speaker talks about using paid traffic for promotion, illustrating how businesses can leverage paid advertising to increase visibility and sales.

Highlights

The video offers to teach paid traffic skills without spending money, promising to earn money in the first month.

Introduces four ways to learn paid traffic from scratch without investing in courses.

Encourages viewers to subscribe and turn on notifications for weekly content updates.

Paid traffic is defined as paying a platform to display content within it for advertising purposes.

Mentions Facebook's ad manager tool as part of the Meta platform for social media advertising.

Google Ads is highlighted as a tool for search engine advertising, alongside social media ads.

Paid traffic can be used to sell any type of product or service, not just digital ones.

The importance of learning the Facebook and Google ad platforms is emphasized for effective paid traffic management.

Meta Blueprint is introduced as a free learning resource provided by Facebook itself.

Google Skill Shop is mentioned as another free resource for learning Google Ads.

Certifications from Meta Blueprint and Google Skill Shop can boost credibility in the field.

YouTube is recommended for specific niche tutorials on paid traffic strategies.

The video suggests creating content for specific industries like clothing stores or real estate to apply paid traffic knowledge.

Becoming a traffic manager by finding clients to apply paid traffic strategies for them is presented as a viable career path.

A link to a training course in the video description is offered to learn how to approach and close clients as a traffic manager.

The course promises to teach how to negotiate, sign contracts, and provide specific strategies for clients.

The video concludes by reiterating the importance of learning paid traffic skills for various digital marketing opportunities.