BINCANG MUDA #10 || KERAJINAN TANGAN YANG MENGHASILKAN CUAN... WOW ❗❗

UPBK _Untirta

9 Jun 202207:30

Summary

TLDRIn this episode of 'Bincang Udah Bicara Kreativitas', the host engages with Sunarya, a young entrepreneur from Untirta University, who discusses her journey into the crafting business. Inspired by Instagram, she turned her hobby into a venture, creating handmade products like embroidered bracelets and friendship bands. Despite initial challenges, her business flourished, reaching sales of up to 10 million in a year. She shares her marketing strategies, including using Instagram, WhatsApp, and Facebook marketplace, and offers motivation for aspiring entrepreneurs, emphasizing the importance of starting and learning from failures.

Takeaways

😀 The video features a conversation with a young entrepreneur named Sunarya, who is a student at Untirta University.
🎓 Sunarya discusses her entrepreneurial journey, which began as a hobby and has since evolved into a business.
📈 She was inspired to start her business after seeing beautiful handicrafts on Instagram and decided to learn and apply the skills.
🧶 Her business focuses on handmade crafts, including woven fabric bracelets and other accessories.
💰 The products range in price from 4000 for the cheapest to more expensive items, with the most expensive being woven bracelets.
📈 Sunarya shares that her business has grown, with monthly sales that have reached up to 10 million Indonesian Rupiah at their peak.
📱 She uses various platforms for marketing and sales, including Instagram, WhatsApp, Facebook Marketplace, and Shopee.
🏠 Sunarya mentions that her home is in Curug, which is quite far from the city of Serang, and she invites friends to visit and enjoy the large space.
☔️ The video script includes casual conversation about the weather, with a mention of rain and the heat after the rain.
🚀 Sunarya encourages others to start their own businesses, emphasizing the importance of starting and learning from any failures.
📢 The video ends with a call to action for viewers to like, comment, and subscribe for more content.

Q & A

What is the main topic of discussion in the script?
-The main topic of discussion is about a young entrepreneur named Sunarya who runs a business in the craft industry, specifically hand-crafted textile products.
What inspired Sunarya to start their business?
-Sunarya was inspired to start their business after seeing beautiful ethnic textiles on Instagram and participating in workshops, which led them to apply their learnings into a business venture.
What types of products does Sunarya's business offer?
-Sunarya's business offers a variety of hand-crafted products including bracelets, masks, and other textile crafts such as dreamcatchers and keychains.
What is the significance of the term 'shredmaster' mentioned in the script?
-The term 'shredmaster' seems to refer to a type of mask that Sunarya's business offers, indicating a specific style or design of the mask.
What is the price range of the products sold by Sunarya's business?
-The price range starts from around 4000 for the cheapest item, with the most expensive being the hand-loomed bracelets, which are more costly due to their intricate crafting process.
How does Sunarya's business handle sales and customer inquiries?
-Sales and customer inquiries are handled through various platforms including Instagram, WhatsApp, Facebook Marketplace, and Shopee.
What was the initial monthly sales volume for Sunarya's business?
-Initially, the business had monthly sales of around 3,000 units, which was a significant achievement for a start-up.
What is the highest profit Sunarya's business has achieved?
-The highest profit achieved by the business was up to 10 million Indonesian Rupiah.
How does Sunarya motivate others to start their own businesses?
-Sunarya motivates others by emphasizing the importance of starting with a good concept and taking action, suggesting that failure is a common part of the process and that one should learn from it.
What advice does Sunarya give to those interested in starting a business?
-Sunarya advises that one should start with a concept that they are passionate about and not be afraid to begin, even if it means facing challenges and potential failures.
What is the geographical context of the business mentioned in the script?
-The business is located in an area that includes Curug and Serang, suggesting it might be in Indonesia given the local terms used.

Outlines

00:00

🎓 Interview with Student Entrepreneur

The first paragraph introduces an interview with Sunarya, a student entrepreneur from Untirta University, who is involved in a business related to handcraft and textile crafts. Sunarya discusses the inspiration behind starting the business, which came from seeing similar products on Instagram and participating in workshops. The business focuses on turning hobbies into profitable ventures by creating products like handwoven bracelets and other crafts. The interview also touches on the variety of products offered, such as friendship bracelets, dreamcatchers, and keychains, with prices ranging from 4000 for the cheapest item to more expensive ones. The conversation also includes details about the production process and the challenges faced in the early stages of the business, including the initial slow sales and how the business has grown since then.

05:00

🚗 Journey and Business Insights

The second paragraph describes a journey to a location, possibly for a business meeting or event. The discussion includes the challenges of traveling long distances and the varying weather conditions encountered, such as rain and heat. The conversation then shifts to business advice, with the speaker encouraging others to start their own businesses and emphasizing the importance of starting small and learning from failures. The speaker also shares personal business experiences, such as the initial slow sales and the eventual growth to significant profits. The paragraph concludes with information about how to place orders through various platforms like Instagram, WhatsApp, and Facebook Marketplace, and a reminder to like, comment, and subscribe for more content.

Mindmap

Keywords

💡Kreativitas

Kreativitas refers to the use of imagination or original ideas to create something; it is a key aspect of the video's theme as it discusses how young entrepreneurs use creativity to start their businesses. In the script, the host mentions how the guest, a young entrepreneur, was inspired by what they saw on Instagram and decided to apply their creativity to start a business in handicrafts, showcasing the importance of creative thinking in entrepreneurship.

💡Instagram

Instagram is a social media platform where users can share photos and videos. In the context of the video, it serves as a source of inspiration for the entrepreneur who saw beautiful handicrafts and decided to start their own business. It also functions as a marketing tool, where the entrepreneur promotes their products, indicating the platform's role in both inspiration and business promotion.

💡Handicrafts

Handicrafts are items made by hand through a creative process, often reflecting cultural or traditional techniques. The video's theme revolves around a young entrepreneur who creates and sells handicrafts, such as woven bracelets and embroidered items. The script mentions various types of handicrafts like 'kain rajut' (woven cloth) and 'gelang rajut' (woven bracelets), highlighting the artisanal aspect of the business.

💡Business

Business, in this context, refers to the commercial, often profit-oriented, activity of making and selling products or providing services. The video's narrative focuses on the entrepreneurial journey of a young person who turns their hobby into a business. The script discusses the business's inception, the products offered, and the sales strategies, illustrating the practical aspects of running a business.

💡Hobby

A hobby is an activity done regularly in one's leisure time for pleasure. The video emphasizes the concept of turning a hobby into a business, as the entrepreneur started crafting as a pastime and then transformed it into a commercial venture. The script mentions that it's better to apply a hobby into a business rather than letting it be just a time-filler, showing how hobbies can be monetized.

💡Ethnic

Ethnic refers to relating to or characteristic of a community or nation having a common culture, language, or traditions. In the script, the entrepreneur mentions 'ethnic' in relation to the style of their products, suggesting that their handicrafts have a cultural or traditional element that appeals to customers, thus tying into the theme of cultural preservation and appreciation through business.

💡Workshop

A workshop is an interactive learning session where participants acquire knowledge or skills through practical application. The script mentions that the entrepreneur attended workshops to learn about their craft, indicating the importance of continuous learning and skill development in entrepreneurship.

💡Marketplace

A marketplace is a platform where buyers and sellers come together to exchange goods or services. The video discusses various marketplaces, including online platforms like Instagram, WhatsApp, and Facebook, where the entrepreneur sells their products. This highlights the role of digital marketplaces in facilitating business transactions and reaching a wider customer base.

💡Pricing

Pricing refers to the process of setting the price at which a product or service is sold. In the video, the entrepreneur discusses the pricing of their products, with the cheapest item starting at 4000 (currency not specified in the script). This illustrates the business aspect of determining the value of handmade items and the cost considerations involved.

💡Motivation

Motivation is the reason or reasons one has for acting or behaving in a particular way. The video ends with a motivational note, encouraging viewers to start their own businesses and not be afraid of failure. The script mentions that a good business is one that is well-executed, and that failure is a part of the process, emphasizing the importance of motivation and perseverance in entrepreneurship.

Highlights

Introduction of the podcast 'Bincang Udah Bicara' focusing on creativity, young people, and entrepreneurship.

Interview with Sunarya, a student entrepreneur from Untirta University, discussing their business journey.

Sunarya's business is in the craft industry, specifically handmade textile crafts like embroidered cloth.

The inspiration for the business came from seeing beautiful ethnic crafts on Instagram and participating in workshops.

The business started as a hobby to fill free time and to make use of skills rather than letting them go to waste.

Description of various products such as bracelets, embroidered items, and friendship bracelets popular on Instagram.

Mention of a unique product, a friendship bracelet, which is a symbol of unity and friendship.

Introduction of a simple yet stylish mask holder, reflecting the brand's minimalist approach.

Discussion on the pricing strategy, with the cheapest product starting at 4000 and the most expensive being a complex embroidered bracelet.

The business started in early 2020 with humble beginnings, initially making no sales for a month.

Remarkable growth in sales, with the business once making 10 million in a year.

Strategies for marketing the business include using Instagram, WhatsApp, and marketplaces like Facebook and Shopee.

Challenges faced due to the business's location in a remote area, affecting customer reach.

The importance of persistence and starting small, with the advice to just begin and learn from failures.

Encouragement for listeners to start their own businesses, emphasizing the value of a strong business concept.

Contact information provided for those interested in ordering products, including Instagram and WhatsApp.

Closing remarks, urging viewers to like, comment, and subscribe for more content.