How I Got 24k Views & 117+ Likes On A LinkedIn Post - EASY GUIDE!

Summary

In this video, the speaker shares a strategy for generating over 24,000 impressions and 117 engagements on a client's first LinkedIn post. They emphasize the importance of understanding the target audience, creating value-driven content, and using engaging headlines. By focusing on social interaction and avoiding direct selling, the content aims to spark conversations and build authority on LinkedIn. The speaker also highlights LinkedIn's algorithm, explaining how engagement helps expand reach. The video concludes with a call to action, inviting viewers to connect and share feedback.

Takeaways

• 🎯 The video discusses a strategy to achieve over 24,000 impressions and 117 engagements on a LinkedIn post for a new client.
• 🙌 The importance of engaging with the audience is emphasized, and the creator asks viewers to subscribe and like the video for support.
• 📈 The creator is focusing on producing more YouTube content related to content creation, social media, and LinkedIn marketing.
• 🗣️ Viewer feedback is welcomed in the comments to guide the creation of future videos, especially on LinkedIn topics.
• 🤝 The client was acquired through social media, seeking help to optimize their LinkedIn presence for business growth.
• 🧐 Understanding the target audience, their industry, pain points, and interests is crucial for creating effective content.
• 🔗 A connection campaign is part of the strategy, involving reaching out to people and sending messages to generate opportunities.
• 🚫 The video stresses the avoidance of hard selling on LinkedIn, focusing instead on providing value and starting conversations.
• 📊 The 'Did you know' format is suggested for posts to introduce industry insights and engage the audience with a captivating headline.
• ✍️ Encouraging engagement in the post copy by asking for reactions and comments is a strategy to increase content reach and visibility.
• 🔄 The cycle of engagement, content sharing, and lead generation is explained, highlighting how LinkedIn favors and amplifies interactive content.

Q & A

How many impressions and engagements did the video creator achieve for their client's first LinkedIn post?

The video creator achieved over 24,000 impressions and over 117 engagements for their client's first LinkedIn post.

What is the importance of knowing the target audience's 'avatar' when creating content for LinkedIn?

Knowing the target audience's 'avatar' is crucial because it allows the content creator to tailor the content to the specific interests, pain points, and industry knowledge of the audience, ensuring higher engagement and relevance.

Why is it beneficial to start with a 'did you know' type of post on LinkedIn?

Starting with a 'did you know' post on LinkedIn is beneficial because it introduces the content creator to the industry in an engaging way, piquing the curiosity of the audience and prompting them to stop and engage with the post.

What is the significance of creating a captivating headline for a LinkedIn post?

A captivating headline is significant because it immediately grabs the attention of the audience, making them more likely to stop scrolling and engage with the content, which can lead to higher visibility and engagement.

Why is it important to focus on value-driven content rather than selling in the initial LinkedIn posts?

Focusing on value-driven content rather than selling is important because it establishes trust and authority with the audience, providing them with useful information and insights, which in turn encourages engagement and fosters a positive brand image.

How does asking for engagement in the post copy help in increasing the reach of a LinkedIn post?

Asking for engagement in the post copy encourages audience interaction, which LinkedIn's algorithm favors by showing the post to more people. This increases the reach as it essentially gets shared with the network of those who engage, leading to more impressions and potential leads.

What role does a good image play in a LinkedIn post's success?

A good image plays a crucial role in a LinkedIn post's success as it visually captures the audience's attention, complementing the captivating headline and making them more likely to click 'see more' to read the entire post.

How does the act of liking a post on LinkedIn contribute to its visibility?

Liking a post on LinkedIn is akin to sharing it, as it signals to the platform's algorithm that the content is valuable, leading to it being shown to second connections and potentially increasing its visibility and reach.

What is the strategy behind targeting the audience well in LinkedIn content creation?

The strategy behind targeting the audience well is to ensure that the content resonates with the specific industry and interests of the target audience, making it more likely for them to engage, share, and spread the content within their network.

Why is it advantageous to become an authority on LinkedIn within one's industry?

Becoming an authority on LinkedIn within one's industry is advantageous because it positions the individual as a trusted source of valuable information, leading to increased engagement, more leads, and higher visibility among potential clients and partners.