12 Genius Ways To Start A LinkedIn Post (That Goes Mega Viral)

lemlist
11 Apr 202403:01

Summary

TLDRShammid Ali shares 12 captivating LinkedIn post hooks to boost engagement, emphasizing the importance of a strong hook for post success. He discusses various types of hooks, including unique transformations, failure stories, strong disagreements, and leveraging FOMO, to engage audiences and increase impressions. The video promises a secret insight into LinkedIn's 2024 algorithm, encouraging viewers to watch until the end for actionable tips to grow their LinkedIn presence.

Takeaways

  • ๐Ÿ“ˆ The success of LinkedIn posts heavily relies on the 'hook', which determines if users click to see more.
  • ๐Ÿ” If your post doesn't get over 5,000 impressions, it might be due to a weak hook that fails to engage users.
  • ๐Ÿ”— Showb's video offers 12 captivating hooks that can be directly applied to improve post engagement.
  • ๐Ÿ“š The first hook example is about unique transformation, suggesting a Cinderella story of success without the traditional grind.
  • ๐Ÿค A failure story can make people feel seen and connected, as it resonates with the shared human experience of setbacks.
  • ๐Ÿ”ฅ Strong disagreement or calling out 'BS' can ignite engagement by tapping into the rebel in everyone.
  • ๐Ÿ’ก Dropping opinions as facts can challenge readers, prompting them to reconsider their perspectives.
  • ๐Ÿš€ A rebellion story, where someone defies advice or norms, can inspire and motivate others to consider doing the same.
  • ๐Ÿ”’ Playing hard to get with advice can trigger FOMO, making people more eager to engage with your content.
  • ๐Ÿค” Challenging common wisdom can wake people up and make them question their beliefs, thus increasing engagement.
  • ๐ŸŽฏ Setting a goal and showing the work behind it can turn spectators into participants, as it provides a relatable blueprint for success.
  • ๐Ÿ† Offering quick fixes or Master Class-style advice can attract those seeking easy and effective solutions to their problems.
  • ๐Ÿ“ข Teasing life-changing advice is a strong hook, as it plays on people's curiosity and desire for success.
  • ๐Ÿ“ข The fear of missing out (FOMO) can be leveraged by highlighting the worst advice to avoid, drawing people in to learn more.
  • ๐Ÿ”‘ The secret to LinkedIn's 2024 algorithm is revealed at the end of the video, encouraging viewers to watch until the end.
  • ๐Ÿ”„ The video ends with a call to action, encouraging viewers to follow Showb and use the provided hooks to grow their LinkedIn presence.

Q & A

  • What is the key factor that determines the success of a LinkedIn post according to the transcript?

    -The key factor that determines the success of a LinkedIn post is the 'hook', which is crucial for attracting clicks and engagement.

  • Why does the LinkedIn algorithm dislike posts with less than 5,000 impressions?

    -The LinkedIn algorithm dislikes posts with less than 5,000 impressions because they often have weak hooks that fail to attract clicks, signaling low engagement.

  • What is the secret to creating captivating hooks for LinkedIn posts?

    -Creating captivating hooks involves using unique transformations, sharing failure stories, expressing strong disagreement, and tapping into rebellion stories, among other strategies.

  • How can sharing a failure story on LinkedIn draw people in?

    -Sharing a failure story can make people feel seen and understood, as it resonates with the universal human experience of making mistakes, thus drawing them in.

  • What is the psychological effect of expressing strong disagreement in a LinkedIn post?

    -Expressing strong disagreement can be attention-grabbing, as it's akin to watching a conflict unfold, which naturally draws the attention of onlookers.

  • Why are rebellion stories effective in engaging LinkedIn users?

    -Rebellion stories are effective because they tap into the innate human desire to challenge authority and norms, which can inspire and motivate users.

  • How does playing hard to get with advice on LinkedIn trigger FOMO?

    -Playing hard to get with advice creates a sense of exclusivity and urgency, making users feel they must engage to gain access to potentially valuable information.

  • What is the impact of turning the tables on common wisdom in a LinkedIn post?

    -Challenging common wisdom can provoke thought and reevaluation of beliefs, stimulating debate and engagement among users.

  • Why is setting a goal in a LinkedIn post effective?

    -Setting a goal demonstrates ambition and provides a blueprint for success, which can inspire and motivate followers to take action.

  • How can offering quick fixes in a LinkedIn post attract engagement?

    -Offering quick fixes appeals to the desire for efficiency and success with minimal effort, making the content more enticing and shareable.

  • What is the purpose of teasing life-changing advice in a LinkedIn post?

    -Teasing life-changing advice piques curiosity and creates a sense of anticipation, encouraging users to engage to uncover the full story.

  • What does the acronym 'FOFU' stand for and how is it used in the context of LinkedIn posts?

    -FOFU stands for 'Fear of Failing Up', and it's used to highlight the potential negative advice that users should avoid, thereby drawing attention to the post.

  • What is the secret insight into LinkedIn's 2024 algorithm mentioned in the transcript?

    -The secret insight into LinkedIn's 2024 algorithm is the availability of a full 123-page report in the comments of a pinned post, which users are encouraged to check out.

Outlines

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Mindmap

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Keywords

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Highlights

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Transcripts

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LinkedIn GrowthContent HooksAlgorithm SecretsSocial Media TipsEngagement StrategiesMarketing HacksDigital MarketingBusiness Networking2024 TrendsProfessional Advice