Choosing Category and Creating Title | Getting Started on GetYourGuide

Summary

This video tutorial guides you through the process of setting up your product on the supplier portal of GetYourGuide, focusing on choosing the right category and crafting a compelling title. It emphasizes the importance of these elements for product visibility and conversion rates. The example of a Rome street food tour illustrates how to select a category and create an attractive title that includes the location and activity type. The video also mentions the option to use the Automatic Content Creator or write content manually, and the availability of additional resources for further assistance.

Takeaways

• 🚀 Start by uploading your product on the supplier portal to begin getting bookings.
• 📝 Choose the right category for your product to improve visibility and help customers find your experience easily.
• 📸 Prepare at least four high-quality images, a product description, and information on availability and pricing before starting the setup.
• 🔍 Use the 'Create' tab and 'New Product' option to initiate the product creation process.
• 🏷️ Select 'Tour' as an example category for a street food tour experience.
• 📝 Consider using the Automatic Content Creator for a faster setup or opt to write your content manually.
• 🎯 Craft a compelling customer-facing title that includes the location, activity type, and any important extras.
• 📍 Begin the title with the location of the activity for clarity and to make a strong first impression.
• 🔑 Add a product reference code for internal tracking, which is not visible to customers.
• ⏭️ Use 'Continue' to proceed to the next steps and 'Save and Exit' to save your progress and return later.
• 📚 For further questions, refer to additional resources available at supply.getyourguide.support.

Q & A

What is the first step in getting bookings on the supplier portal?

The first step is uploading your product on the supplier portal.

Why is it important to set up the product correctly?

Setting up the product correctly is crucial as it can significantly impact its visibility and conversion rates.

What is the example product featured in the video script?

The example product is a street food tour in Rome.

How does one begin creating a new product on the supplier portal?

One begins by going to the 'Create' tab and clicking on 'New Product'.

What is the significance of choosing the right category for a product?

Choosing the right category helps customers find the experience more easily.

What should be prepared before clicking 'Start creating'?

Before clicking 'Start creating', you should have your product description, at least four high-quality images, and information on availability and pricing ready.

What are the two options available for content creation in the product setup?

The two options are using the Automatic Content Creator to make things faster or writing the content by yourself.

Why is the customer-facing title important for a product?

The title is important as it is often the first impression customers have and helps them understand what is being offered at a glance.

What should be included in a product title according to the script?

The product title should include the location of the activity, the type of activity, and any important extras like transportation or meals.

What is the purpose of a product reference code?

The product reference code is for easier tracking of your listings and is solely for the supplier, not visible to customers.

How can one access additional resources if they have questions not answered in the video?

Additional resources can be found at supply.getyourguide.support.

Outlines

00:00

📝 Setting Up Your Product on GetYourGuide

This paragraph introduces the process of setting up a product on the GetYourGuide supplier portal. It emphasizes the importance of uploading a product correctly to enhance visibility and conversion rates. The example of a street food tour in Rome is used to illustrate the steps, starting from accessing the 'Create' tab and selecting the appropriate category, to preparing a product description, images, and details on availability and pricing. The paragraph also mentions the option to use the Automatic Content Creator or write content manually, and the significance of creating a compelling customer-facing title that includes the location, activity type, and any additional offerings like meals or transportation.

Keywords

💡Bookings

Bookings refer to the reservations made by customers for products or services. In the context of the video, it is the process of securing a customer's interest and commitment to a particular experience or tour, such as the street food tour in Rome. The video emphasizes the importance of setting up the product correctly to increase visibility and conversion rates, which in turn can lead to more bookings.

💡Supplier Portal

A supplier portal is an online platform where suppliers can manage their products, view orders, and interact with the supply chain. In the video, the supplier portal is where the user is guided to set up their product, which is crucial for the product's success on the platform, such as GetYourGuide.

💡Category

Category in this context refers to the classification or grouping of products based on their type or nature. Choosing the right category is highlighted in the video as a critical step because it helps customers to easily find and identify the experience they are looking for, such as selecting 'Tour' for a street food tour.

💡Product Description

A product description is a detailed account of the features, benefits, and other relevant information about a product. In the video, it is mentioned as one of the essential elements needed when setting up a product on the supplier portal, helping to convey what the street food tour entails to potential customers.

💡High-Quality Images

High-quality images are visually appealing and clear photographs that can enhance the presentation of a product. The video script suggests having at least four high-quality images ready when setting up a product, as they play a significant role in attracting customers' attention and giving them a preview of what to expect from the street food tour in Rome.

💡Availability

Availability refers to the times or dates when a product or service can be booked or accessed by customers. In the video, information on availability is mentioned as a necessary component when creating a product listing, ensuring that potential customers know when the street food tour is offered.

💡Pricing

Pricing is the process of setting the cost for a product or service. The video mentions pricing as part of the information needed when setting up a product, which is important for customers to understand the cost associated with the street food tour experience.

💡Automatic Content Creator

An automatic content creator is a tool that helps to generate content quickly and efficiently. The video script offers this as an option for users to speed up the process of creating product listings, although the guide chooses to proceed manually to have more control over the content creation.

💡Customer-Facing Title

A customer-facing title is the name or title of a product as it appears to customers, designed to be appealing and descriptive. The video emphasizes the importance of creating a compelling title that includes the location, activity type, and any important extras, such as 'Rome Street Food Tour with Local Guide', to give customers a quick understanding of what is offered.

💡Product Reference Code

A product reference code is a unique identifier used internally by suppliers to track and manage their products. The video mentions the option to add a product reference code for easier tracking of listings, which is for the supplier's use and not visible to customers.

💡Conversion Rates

Conversion rates measure the effectiveness of a product or service in converting interested customers into actual buyers. The video script points out that the way a product is set up can significantly impact its visibility and conversion rates, indicating the importance of proper product setup for the success of the street food tour on GetYourGuide.

Highlights

The importance of uploading your product for getting bookings.

Guidance through initial product setup on the supplier portal.

Choosing the right category to enhance product visibility and conversion rates.

Starting the product creation process with 'Create' and 'New Product'.

The necessity of selecting an appropriate category for easier customer discovery.

Example of setting up a street food tour in Rome under the 'Tour' category.

Requirement of having a product description, images, and pricing information ready.

Options to use Automatic Content Creator or write content manually.

Entering a customer-facing title that includes location, activity type, and extras.

Crafting an attractive title for the street food tour example.

Adding a product reference code for internal tracking purposes.

The product reference code is invisible to customers.

Continuing to the next step to fill in additional product details.

Option to 'Save and Exit' and return to the listing later.

Quick guide summary on choosing a category and creating a title.

Additional resources available at supply.getyourguide.support for further questions.

Transcripts

The first

step in getting bookings

is uploading your product.

In this video, I’ll

guide you through the initial steps

of setting up your product

on our supplier portal,

including choosing the right category

and creating a compelling title.

Remember that the way you set up your product can

significantly impact its visibility

and your conversion rates.

So let's dive in.

Let's take an example of a delicious

and memorable street food tour in Rome.

First up,

go to the ‘Create’

tab and click on ‘New Product’.

This will open a new page where you can begin

the creation of your product.

Think about what your activity is about

and pick the category that best describes it.

Choosing the correct category is crucial

as it helps customers

find your experience more easily.

For example, for a street food tour in Rome,

you want to select ‘Tour’.

Now click ‘Continue’

and be sure to have your product description,

at least four high quality

images and information

on availability and pricing ready.

You will need these elements in the next steps.

Click on ‘Start creating’

to move to the next page.

And now you have two options.

Use our Automatic Content Creator

to make things faster.

Or you can also choose

to write your content by yourself.

Go with what feels right for you.

We’ll skip and proceed manually.

It's time to enter the customer-facing title

for your product.

The title is often

the first impression

customers have,

and it helps them understand

what you're offering at a glance.

So always start by mentioning the location

of your activity,

followed by the type of activity,

and include any important extras

like transportation or meals.

Going back to the example of the street food tour

in Rome,

an attractive title would be

'Rome Street Food Tour with Local Guide'.

Finally, you can

add a product reference code

for easier tracking of your listings,

or you can skip this and stick

with a default product ID.

Remember, this code is solely for you

and not visible to customers

so once you're set, click 'Continue' to proceed

to the next step

where you can fill the rest of the details.

Keep in mind

you can always click ‘Save and Exit’

and come back to your listing at a later time.

And that's it for this quick guide

on how to choose a category

and create a title

for your products on GetYourGuide.

For any questions

not answered in this video series

remember,

you can find additional resources

at supply.getyourguide.support.