5 Ways to Start an AI Agency in 2024

Liam Ottley
8 Jul 202429:45

Summary

TLDRDans cette vidéo, Lee Motley expose cinq stratégies pour démarrer une entreprise d'IA, basées sur la formule qui a changé sa vie. Il partage son expérience de zéro à six chiffres mensuels avec son équipe, en se concentrant sur l'expertise technique, la génération de prospects et l'acquisition d'autorité. Motley propose un guide étape par étape pour chaque modèle d'agence IA, allant de l'automatisation à l'expertise en chatbots, en passant par les agents vocaux et le système Zapier, pour aider les entrepreneurs à tirer profit de l'opportunité d'IA.

Takeaways

  • 🚀 L'importance de cette vidéo réside dans la présentation de cinq façons différentes d'entreprendre dans l'espace de l'IA, basées sur la formule utilisée par l'orateur pour changer sa vie.
  • 👋 Le lancement d'une entreprise IA peut se faire sans avoir besoin de créer un produit SaaS ou de rassembler un financement massif, en se concentrant plutôt sur des modèles d'agence et d'éducation.
  • 📈 L'auteur a transformé son revenu de zéro à six chiffres mensuels grâce à son agence IA, démontrant la potentielle rentabilité de ce secteur.
  • 🛠 L'agence IA est un modèle d'affaires axé sur la demande de solutions IA, où les entreprises sont prêtes à investir pour se démarquer concurrentiellement.
  • 👨‍🏫 L'éducation est un secteur en émergence dans l'espace IA, offrant des opportunités pour ceux qui peuvent partager des connaissances et des stratégies éprouvées.
  • 🔑 Trois problèmes clés doivent être résolus pour démarrer une agence IA : l'expertise technique, l'acquisition de prospects et l'établissement d'une autorité/crédibilité.
  • 📚 L'apprentissage continu et la spécialisation dans un domaine spécifique d'IA sont essentiels pour devenir un expert et pouvoir offrir des services à haut niveau.
  • 🗣️ Partager son parcours d'apprentissage et d'expertise permet de générer des prospects et d'établir la crédibilité nécessaire pour conclure des affaires.
  • 🔑 L'orateur recommande d'apprendre et de partager simultanément son parcours pour résoudre efficacement les problèmes de l'expertise, du flux de prospects et de l'autorité.
  • 🔢 Le script détaille cinq stratégies spécifiques pour démarrer une agence IA, chacune offrant une approche nichée pour devenir un expert dans un domaine particulier de l'IA.
  • 📈 L'orateur propose des guides étape par étape pour chaque stratégie IA, combinant des ressources et des conseils pour aider à démarrer rapidement dans le secteur.

Q & A

  • Quel est le principal sujet de cette vidéo ?

    -La vidéo traite de la manière de démarrer un business dans l'espace de l'IA, en utilisant la même formule que Lee Motley a utilisée pour transformer sa vie.

  • Qui est Lee Motley et quel est son parcours dans l'espace de l'IA ?

    -Lee Motley est un entrepreneur qui a commencé à explorer l'espace de l'IA il y a un an et demi, passant de zéro à plusieurs six chiffres par mois grâce à son agence IA.

  • Quel est le modèle de business d'agence IA proposé par Lee Motley ?

    -Le modèle d'agence IA se concentre sur la fourniture de solutions IA aux entreprises qui ont besoin de se démarquer sur le marché et sont prêtes à investir dans la technologie IA.

  • Pourquoi Lee Motley recommande-t-il de commencer par un agence IA plutôt que par une entreprise de logiciels SaaS ?

    -Lee Motley suggère de commencer par un agence IA car elle est plus accessible et ne nécessite pas de fonds importants ou de connexions avec des investisseurs potentiels, contrairement aux entreprises SaaS.

  • Quels sont les trois problèmes principaux à résoudre lors du démarrage d'une agence IA selon Lee Motley ?

    -Les trois problèmes sont l'expertise technique, l'acquisition de prospects et la crédibilité/autorité nécessaires pour conclure des affaires.

  • Comment Lee Motley a-t-il surmonté ces problèmes lors de la création de son agence IA ?

    -Il a acquis l'expertise technique, a généré des prospects en partageant son parcours et a construit sa crédibilité en offrant des consultations gratuites, ce qui a permis de conclure des affaires.

  • Quels sont les cinq types d'agences IA présentés dans la vidéo ?

    -Les cinq types sont l'AI Automation Specialist, le Text-Based Agent Specialist, le Voice Agent Specialist, le Zapier Ecosystem Specialist et le Chatbot Specialist.

  • Pourquoi est-il important de se spécialiser dans un domaine IA spécifique au début ?

    -Se spécialiser permet d'acquérir une expertise approfondie dans un domaine IA spécifique, ce qui est plus facile à gérer que d'essayer de dominer un domaine plus large, et permet de facturer des tarifs d'expert.

  • Quels sont les avantages de partager son parcours d'apprentissage dans l'espace IA ?

    -Partager son parcours aide à générer des prospects, à construire une réputation et à établir la crédibilité nécessaire pour attirer des clients et conclure des affaires.

  • Quels sont les ressources fournies par Lee Motley pour aider à démarrer ces cinq types d'agences IA ?

    -Lee Motley fournit des guides étape par étape, des ressources en ligne gratuites et des tutoriels pour aider à acquérir les compétences nécessaires pour chaque type d'agence IA.

Outlines

00:00

🚀 Lancement d'une entreprise d'IA : Stratégies et opportunités

Le script introduit un didacticiel vidéo qui présente cinq façons de démarrer une entreprise d'intelligence artificielle (IA) en utilisant la même formule que celle utilisée par l'animateur, Lee Motley, pour transformer sa vie. Il a progressé de zéro à plusieurs six chiffres par mois en travaillant avec son équipe dans l'espace de l'IA. Le script se concentre sur l'apprentissage rapide et la création de valeur pour les entreprises, ainsi que sur les modèles d'entreprise IA basés sur la demande croissante pour des solutions IA.

05:02

🛠 Les défis de démarrer une agence IA : Expertise technique et acquisition de clients

Le texte aborde les trois principaux problèmes rencontrés lors de la création d'une agence IA : l'expertise technique, la génération de prospects et l'acquisition de crédibilité. Il est expliqué que pour démarrer, il est essentiel d'avoir une connaissance approfondie d'au moins un domaine spécifique de l'IA, de pouvoir générer des prospects et de se construire une réputation solide pour pouvoir conclure des affaires. La solution proposée est de combiner l'apprentissage d'une compétence IA spécifique, le partage de son parcours d'apprentissage et l'offre de consultations gratuites pour générer des prospects et établir l'autorité.

10:05

📈 Les cinq modèles d'agences IA : Spécialisation et stratégies de niche

Le script présente cinq types d'agences IA spécialisées dans des niches différentes : l'expert en automatisation IA, les agents basés sur le texte, les agents vocaux, les spécialistes de l'écosystème Zapier et les experts en chatbots. Chaque type d'agence se concentre sur une solution spécifique au sein de l'espace IA, permettant de devenir un expert dans un domaine particulier en un court laps de temps. Le texte insiste sur l'importance de choisir une niche pour se concentrer sur un vecteur d'entrée précis dans l'espace IA.

15:05

🔍 Les exemples de réussite dans l'espace IA : Apprentissage et mise en pratique

Le paragraphe donne des exemples concrets d'individus qui ont réussi à se spécialiser dans l'espace IA en apprenant et en mettant en pratique des compétences spécifiques. Il mentionne des noms spécifiques de personnes qui ont réussi à créer des revenus supplémentaires, voire des revenus égaux ou supérieurs à leur emploi principal, grâce à leur expertise dans des domaines comme l'automatisation IA, les agents basés sur le texte et les agents vocaux.

20:06

🌐 L'importance de la spécialisation dans l'espace IA : Choix clés pour la réussite

Ce paragraphe insiste sur la nécessité de se spécialiser dans un domaine spécifique de l'IA pour devenir un expert et pouvoir offrir des services à haut niveau. Il met en évidence les avantages de se concentrer sur une niche plutôt que d'essayer de dominer un domaine plus large, en expliquant que cela permet d'acquérir une expertise profonde en un temps plus court et ainsi de pouvoir facturer des tarifs d'expert.

25:07

🤖 Les cinq spécialités IA pour démarrer : Un guide étape par étape pour chaque modèle

Le script conclut en offrant un guide étape par étape pour chacune des cinq spécialités IA mentionnées précédemment. Ces guides, qui contiennent entre six à dix étapes, sont accompagnés de ressources pour apprendre chaque compétence, y compris des cours en ligne gratuits, des vidéos et d'autres ressources. L'animateur invite les téléspectateurs intéressés à rejoindre sa communauté d'apprentissage gratuit où il offre des sessions de Q&A hebdomadaires et où d'autres membres travaillent activement sur leurs propres projets IA.

Mindmap

Keywords

💡AI

AI, de l'anglais 'Artificial Intelligence', fait référence à l'intelligence démontrée par des machines plutôt que par des êtres humains. Dans la vidéo, l'AI est au cœur du thème, car elle est utilisée pour construire des entreprises et des solutions technologiques innovantes. L'orateur discute de différentes manières d'utiliser l'AI pour changer sa vie et celle des autres.

💡AI Business

Un 'AI Business' est une entreprise axée sur l'utilisation de l'intelligence artificielle pour créer des produits ou services. Dans le script, l'orateur partage son expérience de montée en compétences dans l'espace de l'AI et montre comment les spectateurs peuvent eux aussi tirer profit de l'AI pour créer des entreprises rentables.

💡AI Agency

Une 'AI Agency' est un type d'entreprise qui fournit des services liés à l'intelligence artificielle à ses clients. L'orateur explique comment commencer et gérer une agence d'IA, mettant l'accent sur l'importance de l'expertise technique, de l'acquisition de prospects et de l'autorité pour réussir dans ce domaine.

💡Expertise technique

L'expression 'expertise technique' fait référence aux connaissances et aux compétences nécessaires pour comprendre et utiliser l'AI. Dans le script, l'orateur insiste sur l'importance d'acquérir cette expertise pour construire des systèmes d'IA qui créent de la valeur.

💡Lead Flow

Le 'Lead Flow' désigne la capacité à générer et à attirer les prospects potentiels vers son entreprise. L'orateur discute des stratégies pour créer un flux de prospects, qui est essentiel pour la croissance et le succès d'une agence d'IA.

💡Créditabilité

La 'Créditabilité' est la perception par les clients que l'on est capable de livrer ce qu'on promet. Dans le contexte de la vidéo, l'orateur souligne que pour vendre des solutions d'IA, il est crucial d'établir une crédibilité pour gagner la confiance des clients.

💡Modèle d'affaires

Un 'Modèle d'affaires' est la structure commerciale utilisée par une entreprise pour générer des revenus. L'orateur présente différents modèles d'affaires basés sur l'AI, y compris l'agence, l'éducation et le développement de SAS (Logiciels en tant que service).

💡Apprentissage rapide

L'apprentissage rapide fait référence à la capacité à acquérir des compétences ou des connaissances迅速 dans un domaine donné. L'orateur partage son voyage personnel d'apprentissage de l'AI et encourage les spectateurs à suivre une approche similaire pour se spécialiser rapidement dans un secteur de l'AI.

💡Partage du parcours

Partager son 'parcours' signifie documenter et communiquer sur son processus d'apprentissage et d'accomplissement. Dans le script, l'orateur utilise son expérience pour montrer comment partager son parcours d'apprentissage en AI peut aider à générer des prospects et à établir l'autorité.

💡Niche

Un 'niche' est un segment spécifique d'un marché ciblé pour un produit ou un service. L'orateur recommande de se spécialiser dans un secteur spécifique de l'AI pour devenir un expert dans ce domaine, ce qui permet de charger des tarifs d'expert et de se démarquer sur le marché.

💡SaaS

SaaS, acronyme de 'Software as a Service', est un modèle de livraison de logiciels où les applications sont hébergées sur des serveurs distants et accessibles via Internet. Dans la vidéo, l'orateur mentionne le SaaS comme l'un des modèles d'affaires possibles dans l'espace de l'AI, bien que cela nécessite généralement une grande quantité de fonds pour démarrer.

Highlights

Introduction to five different ways to start an AI business using a proven formula.

Lee Motley's personal journey from zero AI income to multiple six figures per month.

The importance of learning and understanding AI to build businesses in the AI space.

Debunking the myth that starting an AI business requires a SAS or significant funding.

Exploring the agency business model as a viable entry point into the AI industry.

The massive opportunity in the AI space due to global demand for AI solutions.

Combining agency with education as a dual strategy for success in the AI space.

The necessity of having technical expertise in AI to build value-creating systems.

The three main problems to solve when starting an AI agency: expertise, lead flow, and credibility.

Strategy to solve the three problems by learning a niche skill, sharing the journey, and offering free consulting.

The advantage of starting narrow and becoming an expert in a specific AI niche.

Differentiating between AI automation specialists and general AI agencies.

The rise of text-based agents and their application in custom chatbot experiences.

Voice-based agents as a burgeoning field with significant earning potential.

Zapier ecosystem as a no-code platform for building AI solutions and its benefits for beginners.

Chatbot specialist as a distinct role focusing on structured chatbot building and flow control.

Access to step-by-step guides and resources for each AI business strategy.

Lee Motley's vision for the community and the mutual benefits of education and software use.

Encouragement to seize the AI opportunity and get started with the provided resources.

Transcripts

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if you're looking to use the AI space to

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build businesses to make money and to

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change your life generally then this

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video is probably the most important one

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you're going to watch this year um

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because in this video I'm breaking down

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five different ways that you can start

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an AI business using the same formula

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that I've used to change my life with it

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so if you're not familiar with me on my

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channel my name is Lee Motley and about

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a year and a half ago I got into the AI

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space sensing that there was a big

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opportunity brewing and I've been able

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to over the past 18 months go from

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literally Zer in AI income to multiple

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six figures per month with me and my

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team so

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we've been a to come in and learn this

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AI space rapidly exactly how I'm going

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to share with you later in this video

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how to actually learn the stuff you need

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to build businesses in the AI space

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going to be teaching that and giving you

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a crash course and a step-by-step list

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on how to learn the stuff you required

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for five different AI business models

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which I share at the end so very

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important video if you are serious about

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it then watch this thing because this is

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the distillation of a year and a half of

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my learnings in the space and also the

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most recent styles of AI agencies which

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is the model you're going to be learning

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that are actually working and and people

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are actually able to to make money with

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so going to start off with a little bit

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of more background so I'm going to rub

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this off give me a second a little bit

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more background to actually making money

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with AI in general and how how you're

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able to do it so people might think you

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need a an AI SAS right you're probably

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thinking oh I need to have like a really

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bright idea and I need to go and raise a

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bunch of money and make make this big

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thing out of it uh no we don't really

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want to do that cuz that's not

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accessible to most of us I mean I didn't

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have like a million dollars just sitting

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in the in in the in the safe to to go

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and throw it at one of these startups or

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it didn't have VC connections to go and

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get money so SAS is kind of off the

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board immediately unless you do the kind

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of no code SAS rout Etc but generally if

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you're looking to just get started on

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online business specifically um it's

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going to be something closer to

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agency and an agency is when you're

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going to have clients who come and you

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pitch them and say hey look I can build

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that's a that's going to be a hammer I

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can build this for you and then they

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give you money back for it right so you

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don't need any upfront cost well there's

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some upfront cost for software Etc but

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it's nothing like a SAS we need

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potentially millions of dollars of

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funding to get it to get it off the

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ground properly but agency business

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model which I'm sure you're familiar

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with smma and all the all the other

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agency business models U there's a

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million of them you're giving something

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to your client and they're paying you

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return so it's just client and and

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Patron to some degree uh relationship so

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beyond that you also have in the AI

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space but this is based on top of the

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need for AI Solutions so all of these

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business models need to be based on some

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kind of demand in the AI space and where

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money can actually be exchanged so

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agency opportunity in the AI space is

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based on the fact that we have millions

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and millions of businesses and companies

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around the world who have money and they

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need and they're willing to invest in

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getting AI solutions for their business

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so they can out compete the competitors

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and actually benefit from some of the

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Technologies this is what the whole AI

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agency model that I've been talking

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about for over over a year now is about

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is this AI Solutions demand which is is

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really rapidly growing um throughout the

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world so secondly aside from agency you

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also have

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education now this is a massive need in

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the AI space right now as well and if

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you're able to combine agency and

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education where it's educating your

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Niche there is so much money to be made

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collectively from this as well so what

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I'm going to teach you is first of all

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you can't educate anyone unless you've

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actually done the thing so I'm going to

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teach you how to start an agency and get

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off the ground and learn the stuff that

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will then allow you to also educate

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people uh but the agency is really where

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you're going to have to start cuz if

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you're a LinkedIn AI Guru who's all all

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they've ever done is done Consulting no

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one's you're never going to be able to

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get paid a lot for that information

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because you simply don't know your

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so uh when it comes to starting an AI

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business we don't really want to go the

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Sass rout we can't jump to consulting or

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education immediately because we don't

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really know anything we haven't got any

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tangible proof of how we've been able to

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help businesses with AI and create value

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so education you can't go to immediately

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but generally this is built

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on Need for

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clarity

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clity SL

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strategy businesses and people all over

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the world are needing Clarity and

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strategy on the AI space and everything

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that's happening in it so education is

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still a massive opportunity for you but

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it has to come down the line you have to

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actually learn the thing and do the

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thing first or you're never going to be

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much of an educator this could be in the

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real estate Niche could be any Niche you

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can cut it there's a need for Education

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whether you're doing like Enterprise

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Consulting on how to adapt AI to their

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Dev teams like there's so much there but

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you first must start off with an agency

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which is what I'm going to be talking

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about for the rest of this video okay so

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we're not going s we're not doing

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education you got to start off with an

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agency and now you get the three

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problems of starting an AI agency which

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I've painfully learned uh through myself

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and through all all the people in our

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our broader Community there's three

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problems that you have to solve when

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starting one of these agencies and this

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is what it's exactly what my uh the five

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different strategies I'm going to give

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you at the end of this video are going

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to be based around so five different

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types of AI agencies that occupy

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different types of niches and I'm going

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to give you the blueprint to start them

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but you first need to understand that we

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have three problems when starting an AI

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agency firstly you

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have expertise technical so somewhere in

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your agency or your brain needs to be

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some kind of AI expertise understanding

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how to build things how to use different

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software and different tools or even

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code yourself to build systems that

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create value with AI so you have to have

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some kind of technical expertise and

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that's what we're going to be the

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step-by-step strategies that I'm giving

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you after this that's what they really

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focus on on building up within a a two

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to three month period so first thing you

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need expertise uh technical expertise

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either within your brain as the agency

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owner when you're starting out or you

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need to hire it and bring it in as a as

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a CTO a lead developer or just as

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developers in general secondly you need

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lead flow

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so you need some way to generate leads

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and have them coming across your desk

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and reaching out to you to ask to work

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with you um or replying to your emails

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or however you're generating leads and

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then

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finally you need credibility SL

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Authority cuz businesses are skeptical

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about AI right now and if you can't

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provide some kind of reason as to why

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you you're the guy for the job and you

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can actually deliver what you say uh

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they're not going to buy from you so uh

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you need to figure out a way to either

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tackle these problems one by one or to

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tackle them all at once which is the

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strategy that I recommend and that I'm

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going to give you now so we need to

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somehow get technical expertise either

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in our brain or we need to hire it we

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need to find some way of generating

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leads and bringing people to to in

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contact with our business and our

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services and then we need the

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credibility and authority to close them

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like why I can actually do what I say

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I'm going to do why I know this is going

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to help your business and it's not just

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some AI hype crap that is actually just

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going to waste your time and money so we

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need to achieve all these three remember

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that okay now the strategy to solve this

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for most of you so remember we need to

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solve all three of those problems as

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quickly and efficiently as possible and

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with the least amount of pain um there's

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always going to be pain but we're going

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to try to do it with as little as

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possible this is from my own experience

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and also from hundreds of people now in

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the community broader Community um in

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the AI agency space both from free and

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paid Community who are using something

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similar to this and we're able to see

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success with it so strategy revolves

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around one learn the thing

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and the

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thing is the area or specific type of

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narrow expertise that you want to build

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within your agency first so we've got I

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don't know how I'm going to draw this

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but

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uh you can

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have

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broad broad expertise where you have to

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know A to Z everything about a subject

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and everything in between or you can

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just say I'm just going to

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learn this little bit and expert at

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that a lot easier initially it's going

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to take a lot less time for for in terms

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of my AI expertise over the past 18

play08:08

months I have started initially Niche

play08:12

and and an expert in a small area which

play08:13

was originally custom knowledge chatbots

play08:15

if you guys remember that um way back in

play08:18

March last year I was making all these

play08:20

videos about how I can build these

play08:21

custom knowledge chat Bots and giving

play08:23

you coding tutorials and all these

play08:24

business owners oh yeah can you build

play08:25

one of these for me so I started off

play08:27

Niche and then through running my agent

play08:29

and making more videos and getting on

play08:31

calls with Consulting calls with people

play08:33

I then

play08:34

slowly broadened my expertise to the

play08:37

point where now when it comes to AI

play08:39

solutions for businesses and and how AI

play08:41

can help them it's a it's a very broad

play08:43

understanding of it so you can't expect

play08:45

to start off broad need to start narrow

play08:47

which is why I mean when we say learn

play08:48

the thing when you see the five

play08:50

different Niche agency strategies that

play08:52

you're going to get next it's all about

play08:54

picking one area so whether you're

play08:56

starting here and going okay I'm going

play08:57

to start there or I'm going here and I'm

play08:59

going to to start here we need to start

play09:01

somewhere Niche and narrow and we're

play09:03

going to learn the thing so that's step

play09:05

one and simultaneously you want to

play09:10

share

play09:11

your

play09:14

journey so as you're learning the thing

play09:16

you want to be documenting the learning

play09:18

of the thing so I did this exact same

play09:21

thing over a year ago now when I started

play09:23

my channel I came into the space really

play09:25

curious really motivated but I didn't

play09:27

have that I mean the lln technology that

play09:29

like chat gbt is based on had only

play09:31

really just come out and so I was

play09:33

starting at the starting blocks with

play09:34

basically everyone else and I was only

play09:36

able to get to this point because of

play09:37

just rapid iteration and and a lot of

play09:39

output within the space and you can do

play09:41

the exact same thing but you need to be

play09:42

sharing the learning of this so that

play09:45

builds up so I'm getting a little bit

play09:47

hit of myself but if we share the

play09:48

journey in step three we're then going

play09:50

to

play09:56

offer sorry this will make sense in a

play09:58

second

play10:00

so sharing your journey can mean

play10:04

YouTube can mean

play10:07

LinkedIn can I mean any kind of medium

play10:10

we've talked about a lot of these things

play10:11

on the channel uh but sharing the

play10:14

journey in some way is going to be

play10:15

building up a track record of your

play10:18

expertise and growth and that's going to

play10:20

tie into uh I should probably have the

play10:22

three

play10:23

things expertise um two lead flow and

play10:27

three so this is the strategy to solve

play10:28

these three Problems by the way you

play10:30

probably can't see the green very well

play10:31

but you know what it says expertise lead

play10:33

flow and Authority

play10:37

credibility so by learning the thing you

play10:39

can then share your journey of learning

play10:41

the thing on these different platforms

play10:42

and then when you offer free Consulting

play10:43

course the interest that you generate by

play10:46

sharing a journey is going to allow you

play10:47

to convert some of that interest into

play10:49

actual uh buying attention people are

play10:51

ready to start paying for you paying for

play10:53

your services potentially so um then you

play10:56

can go uh close

play10:59

right once You' got people on the phone

play11:01

you'll find that purely if you do enough

play11:03

of them there's going to be people who

play11:04

have money and are willing to pay for it

play11:06

and they'll say hey look would you be

play11:07

able to build me this I'm willing to pay

play11:09

you for it and that's when you can start

play11:10

to monetize on all of this stuff here so

play11:13

coming back to the three problems the

play11:15

expertise comes from learning the

play11:17

thing the lead flow comes from sharing

play11:19

your journey and also the expertise to

play11:22

something you know you showing that you

play11:24

know what you're talking about is going

play11:25

to create that lead flow as well but

play11:26

it's the documenting it on YouTube or

play11:28

LinkedIn exactly how done exactly how

play11:30

hundreds of other people are doing it

play11:31

now and the authority also comes from

play11:34

sharing your journey so when they look

play11:37

back and you are 3 months down the line

play11:39

and you've been consistently posting

play11:40

information about uh one of these Niche

play11:42

areas which we're going to go into later

play11:44

whether it's it's text based agents

play11:46

whether it's voice based agents these

play11:48

different areas where you can be an

play11:49

expert within a short space of time in

play11:51

the AI space you can be an expert in

play11:53

literally a month if you pick one

play11:54

specific tool so it's very easy to

play11:56

become an an expert you just need to

play11:58

actually put in the effort and and apply

play12:00

yourself for a long period of

play12:02

time um once you've got all of these

play12:04

done you've got the expertise ticked off

play12:05

the lead pH tick off and the authority

play12:07

then you're able to start to close deals

play12:09

so this is a way of attacking all three

play12:11

of these problems in one go so within

play12:15

the space of 3 months you will learn the

play12:17

thing share the journey be be likely if

play12:19

you follow the strategy correctly be

play12:21

getting people booking and free

play12:22

Consulting calls with you and that sets

play12:24

you up perfectly to be able to start

play12:25

closing deals solving all three of these

play12:27

problems now there is another way of

play12:29

doing it which we've kind of done as a

play12:32

community collectively over the past

play12:34

year and that's to learn the thing not

play12:37

to share the journey at all but get to 6

play12:39

months down the line here we are 6

play12:42

months after starting and you've learned

play12:44

the thing but now you've done absolutely

play12:46

nothing to share the thing and so you're

play12:48

at Square One when it comes to marketing

play12:49

yourself and getting some lead flow

play12:51

which is problem number two so I would

play12:54

highly recommend you do these all

play12:55

simultaneously so that you can shortcut

play12:58

this thing to about months and you have

play12:59

the attention you need to start closing

play13:01

some kind of deals okay so now we're

play13:02

going to get

play13:03

into the actual five different

play13:07

strategies for starting and so what

play13:09

these are is a a type of AI agency you

play13:12

can start so that you can have a vehicle

play13:14

to learn and get deeper into the AI

play13:16

space it's really all this stuff is

play13:18

about is making a bet on the AI space

play13:20

generally and just picking the right

play13:22

vehicle or horse within the space so

play13:23

that you can learn faster than everyone

play13:25

else cuz it's simply a level of

play13:27

expertise Qui question who is the

play13:31

smartest and who is the most experienced

play13:33

in a certain space within the AI space

play13:35

might be the real estate AI guy the only

play13:38

way that you're going to become the

play13:39

number one expert is by actually doing

play13:41

some kind of business and being active

play13:42

in the

play13:43

space and the AI agency as a vehicle is

play13:46

what personally what I've used to get

play13:49

deeper into the space and learn and for

play13:51

many of you it's also going to be the

play13:52

best starting point um before you go

play13:54

onto reeducation or whatever you want to

play13:56

do later but whether you go into SAS as

play13:58

well I've got my own AI SAS too but the

play14:00

AI agency is what set me up for creating

play14:03

the SAS so it all kind of stems from the

play14:06

agency at least in my experience so have

play14:08

these five different types and you might

play14:10

be a bit confused but give me a second

play14:12

uh five types strategies you get the

play14:14

idea so number

play14:16

one

play14:18

AI

play14:20

Auto Specialist so we have an AI

play14:22

automation specialist um let me write

play14:25

all of these out here first for you so

play14:26

then we have two text

play14:29

based agent I'm not they're all

play14:31

Specialists I'm not going to write it

play14:32

every time um three voice

play14:36

agent specialist four

play14:40

is zapia ecosystem specialist and I've

play14:43

run into space here number five is chat

play14:46

B specialist so these are five different

play14:49

Niche types of remember that little

play14:51

diagram I did that you got the

play14:57

broad and then you've got the

play15:02

niched now this isn't this is niching

play15:05

your agency down by solution type and

play15:08

you can always go broader at any point

play15:09

but the idea is that it's easy to become

play15:11

an expert in in a narrow area within a

play15:13

short space of time and therefore be

play15:15

able to charge expert rates um than

play15:18

trying to be Broad and taking a lot

play15:19

longer to be kind of a a midlevel

play15:22

intelligence or or understanding of the

play15:24

whole field so it's better to go deep

play15:25

initially and then over time you can

play15:27

broaden out to different areas so these

play15:30

are basically starting blocks that I

play15:31

want to give you and just spoon feed you

play15:33

I know the hardest thing when you're

play15:34

starting these businesses I I started my

play15:38

e-commerce stores like four or five

play15:39

years ago and when I was getting started

play15:41

it was purely the analysis paralysis of

play15:43

having so many options and concerns

play15:46

about the sequence in which I should do

play15:48

them I'm trying to just spoon feed this

play15:49

to you all here's five different ways

play15:51

and I'm going to give you stepbystep

play15:53

instructions so that you don't have to

play15:54

use your brain for the next 2 3 months

play15:57

learn the stuff follow the process of

play15:59

sharing a journey as well and 90 995 90

play16:03

ideally 100% of you are able to actually

play16:05

put some uh put some rubber to the road

play16:07

and progress in the space by using at

play16:09

least one of these so going through

play16:11

these an AI automation specialist is

play16:14

different from a general AI agency

play16:16

because they're going to be specializing

play16:17

in specifically AI automations on things

play16:19

like make.com and air table so this is

play16:21

primarily based around um

play16:27

make.com and Air

play16:29

table so these are the only tools you

play16:32

really need to learn to become an AI

play16:33

automation specialist um and I've got

play16:35

some examples of guys who are

play16:36

successfully running these agencies as

play16:38

well so example one is uh sh I'll put

play16:42

him up on screen sh Matthews great guy

play16:44

he was out in Dubai with me recently for

play16:46

our recent AI agency Mastermind um sh is

play16:49

running a specifically AI automation

play16:50

focused agency um we also have SJ member

play16:53

of my accelerator who's recently I had

play16:55

him recently on the channel so I'll put

play16:57

that up here somewhere as well if you

play16:58

want to learn more about his story but

play16:59

he's come in as a complete non-developer

play17:02

decided to learn make.com and is now

play17:04

making a supplementary income to his

play17:05

main job which is equaling in some

play17:07

months is paying more than his actual

play17:08

job so U SJ and Char two examples of AI

play17:11

automation Specialists and at the end of

play17:14

this video I'm going to let you know how

play17:15

you can actually get the step by step so

play17:17

I've got about six to 10 steps in each

play17:20

of these strategies that is available on

play17:22

a document that I'm going to give you at

play17:23

the end so if you want to get that I'll

play17:25

be letting you know where to get it at

play17:26

the end but I don't want to give that

play17:27

away too early right so each of these

play17:29

has attached to it like a 10-step plan

play17:31

so if you're interested in any of these

play17:33

at any point then make sure you stick

play17:34

around for for that check space agents

play17:38

we have um these are a little more

play17:40

complicated but the

play17:42

gpts if you played around with open AI

play17:45

chat GPT the gpts uh feature that they

play17:47

released that's a consumer facing Tech

play17:49

bace agents uh framework and and

play17:52

platform you also have the assistance

play17:54

API um so this is how you can build gpts

play17:56

and and use them programmatically across

play17:58

anywhere in the world for to build into

play17:59

applications for your clients so text

play18:01

based agents are different from chat

play18:03

Bots and that they are basically you're

play18:05

building custom chat GPT like

play18:06

experiences for your clients and that's

play18:08

free form that's open-ended that's

play18:10

conversational um you might be using

play18:12

tools you might be using custom

play18:13

knowledge these are like custom versions

play18:15

of chat GPT is the easiest way to think

play18:17

of these um I've actually got my

play18:18

software

play18:21

agentive on top of this which allows you

play18:24

to make gpts and put them on WhatsApp

play18:26

put them on websites Etc so I'm very big

play18:28

and also my agency morning side is very

play18:30

big in the check space agent space um

play18:34

this is something that I'm I'm really

play18:35

big on I think this is a great place to

play18:36

start um but you guys can make your

play18:39

choice at the end when you get the you

play18:41

get the step by step so text based

play18:42

agents You're Building custom chat gbt

play18:45

applications for your clients and

play18:46

putting them on WhatsApp putting them on

play18:47

websites various places and uh your

play18:50

buddy's software also helps you do that

play18:53

so voice space agents I'm sure you've

play18:55

heard I've talked about a lot on the

play18:57

channel I think the voice AI

play18:59

Space is really just getting started and

play19:01

all of the other guys that are in my

play19:03

accelerator and and my close Network

play19:05

they're all making a a sh ton of money

play19:07

right now selling these voice AI

play19:08

Solutions um so the SP space is

play19:10

extremely hot it's moving very quickly

play19:13

if you wanted to jump in and become an

play19:14

expert I've seen guys go in and be an

play19:16

expert within space of like one to two

play19:18

months have really applied effort in

play19:20

this and if you get in the right circles

play19:22

I mean all of my friends that are

play19:23

selling these Solutions are just freely

play19:25

sharing like this is what's working this

play19:26

is what people are selling um this is

play19:28

what people want to buy so this is a

play19:29

really good uh really good space to be

play19:31

in you've got platforms like um Bland AI

play19:35

shout out the guys at Bland uh we've got

play19:38

um what is it

play19:40

AI there's a there's a new one of these

play19:42

every week so don't uh forgive me if I

play19:44

forget one um synth flow

play19:47

syn flow there's a whole bunch of

play19:50

different platforms right there's a

play19:53

vapy HS different platforms you can

play19:55

learn you can basically just pick one

play19:57

decide to be good at it and step-by-step

play19:59

strategy that I I'll give to you has a

play20:00

ton of excellent resources that are all

play20:02

on YouTube all of the resources that I'm

play20:04

providing and the step-by-step guides

play20:05

are going to be free um voice space

play20:08

agent space going to be huge really

play20:11

popping off right now um great place to

play20:13

be in in my opinion and you have the the

play20:15

zapia ecosystem we have some examples

play20:18

actually of these guys so we have sh and

play20:20

SJ we're doing AI automation um agency

play20:23

specifically focused on the AI

play20:25

automation space u then we have myself

play20:27

morning side

play20:30

my agency is primarily focused on this

play20:32

through our own software um so we focus

play20:35

on Tech Bas agents primarily also have

play20:39

Isaiah member of my accelerator original

play20:42

member of my community um and he's

play20:44

selling Tex based agents AI appointment

play20:46

sets for Instagram DMS I've recently

play20:48

done an interview with him on the

play20:49

channel if you want to learn more about

play20:50

how he I think he's making $25,000 a

play20:53

month now on that and that's soon to be

play20:54

more if you want to watch that there'll

play20:55

be tag somewhere up there isaah is doing

play20:58

very well myself and the team selling

play21:00

agents to agent of doing very well as

play21:02

well voice base agents we have guys like

play21:05

uh

play21:07

Mark and

play21:09

Taha I've had mark on the channel um a

play21:11

long time ago but I'll actually link

play21:13

their channels down below if you want to

play21:14

check them out and they're going to be

play21:15

linked all through these documents as

play21:17

well so scrap the description they're

play21:18

going to be all through these documents

play21:19

but examples of people who are as

play21:20

successfully running these types of

play21:22

agencies are going to be in the document

play21:23

as well so maraha jannis I'll pop them

play21:26

up screen you guys might know jannis by

play21:28

now um good friend of mine and he's

play21:29

really crushing it in the space using

play21:31

voice agents then the zappy ecosystem is

play21:34

an interesting play because the zapia

play21:37

ecosystem has got so much to it now

play21:39

there's tables there's uh there's zaps

play21:41

in general there's canvases there's

play21:42

chatbots there's so much crammed into

play21:44

the zappy ecosystem and it's all no code

play21:46

as well so if you're looking to just get

play21:48

started in the space and really get

play21:50

eased into Ai and Automation and and

play21:52

building these agencies the zappy

play21:54

ecosystem is a good way to just block

play21:56

out all the and all the noise

play21:57

and just say this place which is very

play21:59

well documented huge Community great

play22:01

support I'm going to just focus on this

play22:03

area so if you're if you're really

play22:05

concerned about the technical nature of

play22:06

building some of these Solutions voice

play22:08

agents can get a little bit ner on the

play22:09

code if you're doing things like vapy

play22:12

Tech Spas agents uh when you're doing

play22:14

customer Integrations of different

play22:15

platforms can get a little bit Gilly um

play22:17

and doing custom front-end interfaces AI

play22:20

automation not usually too bad um this

play22:23

is probably a good place to start as

play22:25

well if you're a bit concerned about

play22:26

that but the zappi e system generally

play22:29

being a like fundamentally no code

play22:31

platform is a great place to get started

play22:33

so you can build um on

play22:36

here

play22:39

automations chat

play22:43

Bots you're can to have like data

play22:47

management so you can integrate AI into

play22:52

all of these and be creating value with

play22:54

AI through the through the zapia

play22:56

platform so good place to look into if

play22:59

you're concerned about the the the

play23:01

development or the coding nature of a

play23:02

lot of these

play23:03

Solutions I I personally if I was

play23:05

starting off brand new i' would be

play23:06

seriously looking at the zappia

play23:07

ecosystem because they're building a lot

play23:08

of cool stuff as well so it's good it's

play23:10

a good long-term bit and zappia's also

play23:12

got zapia Central which I've talked

play23:13

about on the channel uh

play23:15

s talked about on the channel recently

play23:18

and it's their AI hub for creating AI

play23:21

agents through zapia and again all no

play23:23

code so it's like this but easier so

play23:25

zappier is a very good thing to to be

play23:26

looking into if you are concerned about

play23:28

the the uh development side of things

play23:30

should probably jump over this way

play23:31

finally chatbot specialist so this is

play23:35

different to textbase agents um I'm

play23:37

going to make a video on the difference

play23:38

between chatbots and agents um soon

play23:40

because I probably should just make that

play23:42

clear um but Cliff Notes text based

play23:45

agents are these CH chat gbt style

play23:47

experiences that are open-ended you can

play23:50

ask them endless questions they might

play23:52

have knowledge pulled in they might have

play23:53

tools pulled in but it's it's

play23:54

fundamentally an open-ended and

play23:56

conversational interaction

play23:59

chatbot building is more so focused on

play24:02

uh things like voice flow and I've

play24:03

talked about voice flow for over a year

play24:05

now and that's my goto chatbot building

play24:07

platform and I differentiate these from

play24:09

Tech Bas agents and that chatbots I need

play24:11

to program and design uh piece by piece

play24:14

and I have to build all the logic if I

play24:15

don't build the logic it's not going to

play24:17

be there so it needs to be like okay

play24:19

well if this comes in and we do

play24:21

something

play24:22

here okay well it's either going to go

play24:24

up here or it's going to go down here

play24:26

where you've got much more of a

play24:27

structured layout and control over the

play24:28

flow and functionality so if you don't

play24:30

build it it's not going to be in there

play24:32

but with textbase agents you don't need

play24:34

to program there's no programming like

play24:36

this you program it at the prompt level

play24:38

so when you write your little prompt for

play24:40

the agent that's the programming of the

play24:42

textbase agent here you actually need to

play24:44

program it by telling it what to do when

play24:46

XYZ happens right so these are a little

play24:49

bit different they're not worse they are

play24:52

in some cases you want more control over

play24:53

the solution that you're building and

play24:55

and the functionality within it

play24:56

sometimes these are a little bit too

play24:57

wild and and unhinge to to get the

play25:00

functionality that your client wants um

play25:02

and also these can include buttons and

play25:04

things like this and buttons make it it

play25:05

easier and better to use for your

play25:06

customers in various circumstances so

play25:08

chatbot specialist still a very valid

play25:10

one to to be looking into um I thank the

play25:13

The Voice flow to

play25:17

Whatsapp because you can put a WhatsApp

play25:19

app with all these buttons and it can do

play25:20

things the the automation of all the all

play25:23

of key businesses processes with

play25:24

WhatsApp via voice flow I think is is a

play25:27

great stack to get started you can look

play25:28

at any any business you can basically

play25:31

walk into and go say hi do you can try

play25:33

to take the core functions of that

play25:34

whether it's booking a table reserving

play25:36

meeting the meeting a designer or or

play25:39

meeting the team Etc can all be put into

play25:40

some kind of voice flow chat bot that

play25:42

you can be then be put on WhatsApp I

play25:44

mean Americans you're a bit behind on

play25:46

the WhatsApp buzz but the rest of the

play25:47

world is is very very uh eager to to be

play25:49

adopting things like this so for chatbot

play25:51

specialist a great example of this is

play25:54

big man brandan I'll put his channel

play25:58

you might seen him Brendon J Australian

play26:00

guy smashing in the space doing some

play26:02

really great tutorials so if you want to

play26:03

check out his channel that'll be linked

play26:05

on the uh on the document for this

play26:06

particularly um but those are the five

play26:08

different

play26:10

types and again these are narrow entry

play26:14

points to the space as a whole so you

play26:16

might decide I'm going to master this

play26:18

and this and get really good at it and

play26:21

that's going to be my entry point and

play26:22

I'm going to make those the first

play26:23

solutions that I sell and over time you

play26:24

can broaden and take on different

play26:26

challenges but you need to start

play26:27

somewhere and the reason a lot of you

play26:29

aren't starting is because you don't

play26:31

have a clear you aren't able to to cross

play26:33

off the Alternatives you're looking at

play26:35

oh voice stuff oh Tex St oh I need to

play26:37

also do make an make an air table I'm

play26:39

trying to give you a focused road map

play26:43

for two to three months so that you can

play26:45

actually get a start in the space and be

play26:46

able to cross some of these Alternatives

play26:47

off so in order to get the step-by-step

play26:50

guides for each of these it's between 6

play26:52

to 10 steps and resources so it might be

play26:55

free online courses it might be V videos

play26:57

that I've made my my friends have made

play26:59

some of these guys

play27:00

here it's going to walk you through even

play27:02

free resources from places like make

play27:05

that has the uh that have their ownmy

play27:08

and things like this so I've curated

play27:09

over the space of uh like a couple of

play27:12

days the best resources for learning

play27:13

each of these and put them into a

play27:14

sequence for you so all of this is going

play27:17

to be available CU I I can't really like

play27:19

throw it all at you in the description

play27:21

I'm going to make a post on my school so

play27:24

I've got a free school Community if

play27:25

you're interested in building AI

play27:26

businesses then my my school Community

play27:28

is kind of the place to be um I'm in

play27:31

there doing free q&as once a week and

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the rest of the community are all

play27:35

actively building their own AI agencies

play27:37

consultancies uh sasses all of the the

play27:40

good stuff that you want to be around if

play27:42

you're serious about using this this

play27:44

opportunity so that's really all it is

play27:46

and I'm going to be talking about this a

play27:47

lot more uh on my channel but how I've

play27:51

been able to do some pretty cool stuff

play27:53

with my life since I I got into the

play27:54

space it's lit been 18 months and I've

play27:57

I've built quite possibly the the dream

play28:00

life that i' I've always wanted I have

play28:01

all of my friends here in Cape Town at

play28:03

the moment we're all working together my

play28:05

whole thing was always just cool

play28:07

with cool people and I've been able to

play28:08

achieve that and the more people that I

play28:10

can get to use this opportunity to

play28:12

achieve that for themselves is uh is the

play28:15

ideal outcome for for me and if I can

play28:17

make videos with this and wave my hands

play28:18

around and make that happen in other

play28:20

people's lives and that's something I'm

play28:21

pretty proud of and more than happy to

play28:22

spend an hour W waving my hands around

play28:24

in front of whiteboard

play28:26

for and of course this massive

play28:28

incentives for myself as well if I'm

play28:29

able to educate you guys appropriately

play28:33

and get you successful I also have

play28:35

software and if you use my software to

play28:37

build your

play28:39

agencies then I can make a lot of money

play28:42

as well so the whole point is that I

play28:44

introduce you to the stuff at some point

play28:46

you might end up using my software and

play28:47

that'll help you to make more money and

play28:49

then we all win right so that's the

play28:52

that's the agreement we have on this

play28:53

channel but if you want to get access to

play28:54

all of this it is on the

play28:56

school free to Jo Jo it'll be in the

play28:58

description and if you go to the YouTube

play29:01

resources um it's a little tab on school

play29:04

once you get in it should you should get

play29:05

let in within 10 15 minutes or so

play29:07

there'll be a little tab called YouTube

play29:08

resources and you click on that you find

play29:10

the title of this video there'll be a

play29:11

whole post and in there I would have

play29:13

link to all of the resources for all

play29:15

these different strategies

play29:16

so no excuse now you got to get started

play29:20

um that's that's it's real it's it's

play29:23

real I'm living proof of it and there

play29:24

are so many other people in the

play29:25

community I've interviewed ton of them

play29:27

on my channel now

play29:28

if you want to use this AI thing for

play29:31

your benefit and to actually not miss

play29:34

like it sounds so cringe and cliche but

play29:35

not to miss this one again like we get

play29:37

these once every 5 10 years right ually

play29:39

10 and this is the one so use it that's

play29:43

all

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