42 Real World Instagram Tips You've NEVER Heard Before
Summary
TLDRThis video offers valuable advice for content creators looking to grow their online presence. It emphasizes the importance of developing a unique voice, being patient with the growth process, and not blindly copying competitors. Creators are encouraged to focus on authenticity, experiment with different strategies, and be open to algorithmic randomness. The video also highlights that success is not dependent on vanity metrics, such as viral views, and stresses the importance of diversifying across platforms to avoid risks from algorithm changes or bans.
Takeaways
- 😀 Be authentic in your content and try to connect with your audience genuinely, even if you're just starting out.
- 😀 Storytelling can be a great way to develop your content style and connect with your audience over time.
- 😀 Don’t compare yourself to others; find a content style that feels natural to you instead of mimicking competitors.
- 😀 Patience is key—content creation can take months to produce meaningful results, and sometimes there's an element of luck involved.
- 😀 You don’t need viral views to make money. Many creators earn substantial income with fewer views but a more engaged audience.
- 😀 Big accounts have different rules and data. What works for them may not work for you, so avoid copying their strategies.
- 😀 There’s no universal best time to post or ideal video length—focus on creating engaging content that gets your message across.
- 😀 Sometimes, great content doesn’t perform well due to algorithm issues. Don’t be discouraged; repost or tweak the content to improve performance.
- 😀 Traveling internationally can confuse the algorithm and temporarily reduce your reach, but things typically normalize once you're back.
- 😀 Carousels are not essential for growth. You can achieve great results without them, though knowing how to use them effectively can help.
- 😀 Diversify your presence across multiple platforms and build an email list to protect yourself against platform volatility and algorithm changes.
Q & A
Why is speaking in your own voice important for building a connection with your audience?
-Speaking in your own voice helps create an authentic connection with your audience. When you speak directly to them in your natural tone, it builds trust and engagement, making your content more relatable and personal.
What is the danger of copying another creator’s exact strategy?
-Copying another creator's exact strategy can confuse the algorithm and backfire. Each creator’s audience is unique, and mimicking their approach without understanding the nuances can harm your account rather than help it.
How long should you expect to wait before seeing results on short-form content?
-Short-form content can take time to gain traction. It may require several months of consistent effort and patience before you start seeing significant results. Sometimes, a bit of luck is involved in breaking through the algorithm.
Can creators still make money without high view counts or viral videos?
-Yes, it’s possible to make a substantial income without needing viral content or large view counts. Many creators earn thousands of dollars per month with only a few thousand views per video by targeting a specific, engaged audience.
Why does copying content from large creators not always work for smaller accounts?
-Large creators have built-in advantages, such as established audiences, different algorithmic data points, and more experience. Their strategies may not translate well to smaller accounts, as their audience and reach are vastly different.
Is there a best time to post content on social media?
-There is no universally perfect time to post. The effectiveness of post timing varies and is largely dependent on your unique audience and content. It's more important to consistently post content that resonates with your viewers.
What is the ideal video length for reels or short-form content?
-The ideal video length is simply as long as necessary to communicate the message without losing the viewer’s attention. There is no perfect length; just ensure your video isn’t too long or too short for its purpose.
What should you do if a piece of content underperforms?
-If content underperforms, it’s important not to assume it’s bad. You can try reposting it after tweaking elements like the hook, or repackaging it with a different approach to improve performance.
How does traveling affect your social media reach?
-Traveling can sometimes confuse the algorithm and cause a temporary drop in reach. The algorithm may struggle with your location change, but after a short period, things should return to normal. Keep posting during travel, and don't panic.
Are carousels essential for growth on social media platforms?
-Carousels are not essential for growth. While they can be effective, many creators have grown massive followings without using them at all. Focus on creating content that aligns with your strengths and audience preferences.
Why is it important to diversify platforms and not rely solely on one?
-Relying on one platform can be risky due to algorithm changes or platform instability. To mitigate this, it’s crucial to spread content across multiple platforms and start building assets like an email list for more stability in your online business.
What are the risks of not having an email list or newsletter as a creator?
-Without an email list or newsletter, creators are vulnerable to sudden algorithm shifts or platform bans, which could severely impact their reach and revenue. Having an email list ensures direct communication with your audience, providing a safety net outside of social media platforms.
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