Tak Mau Jadi Beban Orangtua, Modal 500 rb Pemuda Ini Sukses Usaha Kerupuk Tulang Ikan

Summary

Muhammad Rik Akbar shares his entrepreneurial journey, highlighting the importance of persistence, relationship-building with resellers, and reward systems for business growth. He discusses the challenges of starting a business with limited capital and the personal sacrifices involved, such as managing production and sales by himself. Rik emphasizes the significance of motivation and mindset, learning from successful entrepreneurs, and gradually scaling the business. He encourages young entrepreneurs to start early, focus on learning, and not rush to overextend financially. Rik’s story reflects resilience, dedication, and the long-term vision required for success.

Takeaways

• 😀 Strong relationships with resellers are crucial for long-term business success. Regular communication and addressing their challenges help build loyalty.
• 😀 Offering rewards like cash, gold, and even motorbikes for high sales encourages resellers to remain motivated and loyal.
• 😀 In the beginning, it’s essential to do everything yourself—production, sales, and management—until the business gains enough traction.
• 😀 Hard work, long hours, and determination are necessary during the early stages. Challenges like early mornings and late nights are part of the process.
• 😀 Developing the right mindset is essential to overcome setbacks. Accepting difficulties as part of the journey helps to stay positive and motivated.
• 😀 Starting with limited capital teaches resilience. A small initial investment of around 500,000 IDR can grow through careful reinvestment and effort.
• 😀 Motivational quotes and surrounding yourself with a supportive entrepreneurial environment can help sustain energy during tough times.
• 😀 Don’t rush into large-scale investments or loans too early. It’s better to gradually build experience and avoid the risk of debt while learning the ropes.
• 😀 The growth of a business relies on time, learning, and adapting. Success is a matter of patience—things will improve with persistence.
• 😀 Personal growth, eliminating laziness, and focusing on incremental progress are key factors in achieving business stability and success.
• 😀 Diversification and expanding into new areas, like offering services for other regions, can help grow the business and maximize its impact over time.

Q & A

What was the primary focus of Muhammad Rik Akbar's business, Siv Jaya?

The primary focus of Siv Jaya is the production and sale of shrimp crackers (kerupuk) made from fish bones, especially from tenggiri fish.

How does Muhammad Rik Akbar maintain the loyalty of his resellers?

He maintains reseller loyalty by building strong relationships, addressing their challenges, providing tips, offering incentives such as rewards for high sales, and ensuring they earn good profits from repeat orders.

What were the early challenges faced by Muhammad Rik Akbar in running his business?

In the early stages, he faced challenges such as working long hours from early morning to late at night, managing production, and handling all aspects of the business with limited resources.

What motivational strategies did Muhammad Rik Akbar use when starting his business?

He followed motivational quotes from successful entrepreneurs and maintained a positive mindset, which helped him stay motivated and focused during the tough early stages.

How did Muhammad Rik Akbar fund his business at the beginning?

He started with a modest capital of around IDR 500,000, which he used wisely and rotated for various needs, gradually building the business over time.

What advice does Muhammad Rik Akbar give to aspiring entrepreneurs in terms of financing?

He advises against rushing into taking loans or borrowing money from banks without experience. Instead, entrepreneurs should focus on starting small, learning, and using available resources effectively.

What is the importance of mindset in entrepreneurship, according to Muhammad Rik Akbar?

Having the right mindset is crucial. Muhammad Rik Akbar stresses the need to view challenges as part of the process and not as setbacks, which helps entrepreneurs stay motivated during difficult times.

How does Muhammad Rik Akbar envision the future of his business, Siv Jaya, in Bengkulu?

He envisions Siv Jaya growing into a larger brand, becoming more recognized, and contributing to the economic development of Bengkulu, similar to the success of other businesses in tourist-heavy areas like Bali and Jogja.

What personal qualities does Muhammad Rik Akbar believe are important for early-stage entrepreneurs?

He emphasizes the importance of overcoming feelings of shame, avoiding laziness, and remaining persistent. Entrepreneurs should focus on self-improvement, gaining experience, and building connections.

What long-term goals does Muhammad Rik Akbar have for his business and the kerupuk industry?

His long-term goal is to expand the reach of Siv Jaya's shrimp crackers and contribute to the sustainability of Indonesia’s fish bone industry, especially by processing tenggiri fish bones that are currently underutilized.