How To Write Attractive Ad Copies In Hindi

Summary

Sandeep Bansali shares his mission to empower 10 lakh people with digital marketing knowledge, helping them unlock new income opportunities. He explains how to craft effective ads by identifying customer pain points, creating curiosity, and tapping into emotions, followed by a clear call to action. Using a real-world example, he demonstrates how to market B2B products effectively. He also offers time management tips, including eliminating social media distractions to regain focus. The video motivates viewers to embrace digital freedom and join the movement toward financial independence through digital marketing.

Takeaways

• 😀 Sandeep Bansali’s mission is to help 10 lakh people learn digital marketing and create multiple income sources using this knowledge.
• 😀 The goal is to create a team of thousands to help achieve this mission, as Sandeep acknowledges that he cannot do it alone.
• 😀 In the case of B2B products (like battery containers), social media advertising is less effective. Professional platforms are more suitable for reaching the right audience.
• 😀 To create curiosity in ads, focus on your audience's pain points, such as how a product or service solves a specific problem or improves their business.
• 😀 Emotional appeal is crucial in marketing. For example, highlighting the emotional impact of a business shutting down can generate empathy and interest in the solution.
• 😀 Effective advertising is a combination of three elements: Curiosity (solving a problem), Emotion (touching the audience's feelings), and Call to Action (directing them to take the next step).
• 😀 Time management advice: Sandeep recommends deleting distracting social media apps to free up time and improve focus, based on advice from his mentor, Siddharth Rajshekhar.
• 😀 Sandeep shares his personal experience of deleting social media apps and how it helped him regain valuable time for personal productivity.
• 😀 Sandeep challenges his audience to experiment by deleting social media for a week, promising that it will make them more productive without anyone noticing they’re gone.
• 😀 In digital marketing, understanding your customer's pain point is key to grabbing their attention and keeping them engaged with your product or service.
• 😀 Sandeep’s approach to learning and marketing is practical and hands-on, encouraging viewers to apply the concepts immediately in their own businesses.

Q & A

What is Sandip Banshali's mission?

Sandip Banshali's mission is to help at least 10 lakh people gain knowledge in digital marketing, teaching them how to use it effectively and create multiple sources of income in their lives.

What is the importance of addressing pain points in digital marketing ads?

Addressing pain points in digital marketing is essential because it immediately captures the audience's attention. By identifying the problems they face, marketers can offer targeted solutions that resonate emotionally with the audience, increasing engagement.

How can curiosity be created in a marketing ad?

Curiosity in a marketing ad can be created by presenting a solution to a problem the target audience faces. For example, in the battery container business, using phrases like 'We have a technology that can save your factory from shutting down' sparks curiosity about how this solution can work.

What role does emotion play in a digital marketing ad?

Emotion plays a crucial role by tapping into the deeper feelings of the target audience. For instance, in the case of the battery container industry, the potential emotional impact of a factory closing can motivate decision-makers to take action to prevent it.

Why is the B2B market less focused on social media advertising?

The B2B market typically uses more professional platforms like LinkedIn and other industry-specific tools, as compared to B2C products that thrive on social media. Social media ads for B2B products are generally less common because businesses often prioritize direct, professional channels.

What is the role of a clear call to action in marketing?

A clear call to action (CTA) directs the audience on what to do next. For example, saying 'Click here to know seven ways you can earn millions with our containers' encourages users to take immediate action, which is essential for conversion.

What does Sandip suggest to improve time management for learning digital marketing?

Sandip suggests deleting social media apps from your phone to free up time for productive activities. By doing this, you reduce distractions and create more time for focused work, such as learning digital marketing.

How did deleting social media apps affect Sandip's productivity?

By deleting social media apps, Sandip gained extra hours in his day, allowing him to sleep better, wake up early, and use his time more productively. This change helped him stay more focused and efficient.

What is the significance of focusing on customer pain points in advertising?

Focusing on customer pain points is crucial in advertising because it shows that you understand the struggles your audience faces. This builds trust and makes your product or service seem like a relevant and effective solution to their problems.

What practical advice does Sandip offer for those struggling with time management?

Sandip advises doing an experiment by removing social media for a week. This will help you see the impact it has on your time management and productivity, allowing you to focus better on your goals without unnecessary distractions.