Is LinkedIn Premium Worth It (THE TRUTH)

Summary

In this video, the creator explores whether LinkedIn Premium is worth the investment. The discussion focuses on LinkedIn’s features like InMail, profile insights, and LinkedIn Learning, and how they benefit job seekers, recruiters, salespeople, and business owners. Key factors to consider include your goals on LinkedIn—whether it's networking, recruiting, or finding a job—and the ROI of a premium account. The creator shares personal experiences with LinkedIn Premium, emphasizing that while a free account can suffice for general use, Premium can offer significant advantages for specific needs. A 30-day free trial is offered for testing out the features.

Takeaways

• 😀 Define your LinkedIn goal before deciding if Premium is worth it. Are you selling, job hunting, or recruiting?
• 😀 LinkedIn Premium offers four types of accounts based on your needs: Job Seekers, Business/Sales, Recruiters.
• 😀 Premium features include InMail for messaging people outside your network and LinkedIn Learning for professional development.
• 😀 With LinkedIn Premium, you can see who's viewed your profile and visit other profiles incognito.
• 😀 If you're a job seeker, Premium gives you company insights and a 'gold badge' for added prestige.
• 😀 LinkedIn Premium is not essential for casual networking or posting. A free account can suffice for basic use.
• 😀 Premium is highly valuable for recruiters and salespeople due to access to advanced tools like Sales Navigator.
• 😀 You can test LinkedIn Premium with a 30-day free trial to evaluate if the features provide enough value.
• 😀 Make sure to fully optimize your LinkedIn profile, as it's crucial for visibility, even without Premium.
• 😀 The decision to invest in LinkedIn Premium ultimately depends on your specific LinkedIn goals and needs.
• 😀 If you're unsure, consider using LinkedIn Premium month-to-month before committing long-term.

Q & A

What is the main goal of this video?

The main goal of the video is to answer the question of whether LinkedIn Premium is worth it, helping viewers make an informed decision based on their specific goals on LinkedIn.

What are the three primary reasons people use LinkedIn?

People typically use LinkedIn to sell something, hire someone, or find a job.

Why is it important to identify your goal on LinkedIn before considering Premium?

Identifying your goal helps determine if the LinkedIn Premium features align with your needs. If you're not leveraging Premium features, it may not be worth the investment.

How many different types of LinkedIn Premium accounts are there, and who are they designed for?

There are four types of LinkedIn Premium accounts: job seekers, business, sales, and recruiting. Each is tailored to meet the specific needs of these user groups.

What is the benefit of LinkedIn Premium's 'InMail' feature?

InMail allows you to message people outside of your direct connections, helping you reach out to potential leads or hires directly without needing a connection request.

Can you view who has visited your profile with LinkedIn Premium?

Yes, LinkedIn Premium allows you to see who has viewed your profile, and you can access deeper insights about these visitors. Additionally, you can browse other profiles privately.

What is LinkedIn Learning, and is it available with Premium?

LinkedIn Learning is a resource offering a variety of professional development courses. It is included with all LinkedIn Premium accounts, though some content may be available for free to non-premium users.

What type of insight does LinkedIn Premium provide to job seekers?

LinkedIn Premium offers job seekers access to company insights, helping them understand the companies they're applying to. It also offers additional features like a premium badge for prestige.

How does the 30-day free trial of LinkedIn Premium work?

LinkedIn offers a 30-day free trial for their Premium accounts, allowing users to test the features. However, you can only use the free trial once per account, so it's important to evaluate it thoroughly during the trial period.

Is it essential to have LinkedIn Premium for job seekers?

LinkedIn Premium is not essential for job seekers, but it can provide additional benefits like company insights and a premium badge. Ultimately, a free account with a fully optimized profile can also yield strong results.