HOW I MADE $600K SELLING BEATS ONLINE (WITH NO FOLLOWERS)

KXVI
20 Jun 202214:03

Summary

TLDRカヴィというアーティストが、YouTubeチャンネルや大きなブランドを持っていなくても、オンラインでビートとループを販売して生計を立てる方法について語っています。彼はビートスターズで年間242,000ドルを売り上げ、ループスタッシュという自作のサイトで年間170,000ドルを獲得しました。また、彼は自分のループを有名なプロデューサーに送り、彼らとコラボレーションすることで成功を収めました。2020年に月销售が1,500ドルから18,000ドルに増加し、2021年初めにさらに21,829ドルに達しました。彼はインスタグラムを駆使して販売を促進し、YouTubeチュートリアルインフルエンサーとの広告提携で一気にビジネスを拡大しました。この動画は、既存のプラットフォームを利用し、独自のプラットフォームを構築することで無ブランドでお金を稼ぐ方法についての洞察を提供しています。

Takeaways

  • 🎼 音楽プロデューサーとして、大きなYouTubeチャンネルやブランドを持ちなくても、オンラインでビートやループを販売して生計を立てる可能性がある。
  • 💰 BeatStarsを通じて、2021年に242,000ドルを売り上げ、その後も売上が続いている。
  • 🚀 Loopstash.comを立ち上げ、一年半で170,000ドルの売り上げを達成。これは個人で始め、インフルエンサーと協力することで成長した。
  • 📈 売上は一晩で爆発的に増加するわけではなく、徐々に成長し、コラボレーションを通じて成功を収めた。
  • 🔄 成功のためには、ビートの販売からループの販売へシフトし、より大きなプロデューサーと協力することが重要だった。
  • 📊 2020年から2021年にかけて、売上は驚くべき勢いで増加し、月間で数千ドルを超えるレベルに達した。
  • 🤝 他のアーティストやプロデューサーとコラボレーションすることで、自分の作品を広く知らせる効果が得られた。
  • 💸 売上を増加させるために、毎日多くの人々にループを送ることで、コラボレーションの機会を広げた。
  • 📲 Instagramを活用し、広告をポストすることで、Loopstash.comの売り上げを劇的に増やした。
  • 🚛 他の人々のプラットフォームを活用して、自分のブランドを構築し、売上を上げることができました。
  • 🏆 成功の鍵は、継続的な努力と、自分の作品を広く知らせるコラボレーションの積極的取り組みだった。

Q & A

  • カヴィがオンラインでビートとループを販売してどれくらいの売り上げを上げていますか?

    -カヴィは2018年から2022年の間に、ビートスタースを通じて合計422,973ドルの売り上げを上げています。また、ループスタッシュを通じて1年半で178,000ドルの売り上げを達成しました。

  • カヴィはどのようにして自分の音楽を販売し始めましたか?

    -カヴィは14歳の時にビート作りのチュートリアルを通じて音楽制作に興味を持ち、ビートスタースにビートを投稿し始めました。その後、YouTubeでのプロモーションにも力を入れましたが、効果が薄く、別の方法を模索しました。

  • カヴィが収入源として挙げているものは何ですか?

    -カヴィの収入源は主にビートスタースでのビートの販売、ループスタッシュでのループキットの販売、そして他のアーティストとのコラボレーションセールスです。

  • カヴィが提唱する成功の鍵は何ですか?

    -カヴィが提唱する成功の鍵は、他人のプラットフォームを活用し、自分自身のプラットフォームを構築することです。また、積極的にループを多数のプロデューサーに送ることでコラボレーションの機会を広げ、売上を上げることが重要です。

  • カヴィはどのようにして自分の音楽が注目されるようになったのですか?

    -カヴィはビートスタースで販売したビートが他のプロデューサーによって使用され、YouTubeで多くの再生を得ることで注目を集めました。特に、2021年にビートスタースでトップセラーになった「Walk My Choppa」というビートが大きなブレイクを遂げました。

  • カヴィがループスタッシュで最初の売り上げを上げたのはいつですか?

    -カヴィはループスタッシュで2021年の2月に1,000ドルの売り上げを上げ、その後も売上を伸ばしていきました。

  • カヴィがループスタッシュで売上を上げた秘訣は何ですか?

    -カヴィはInstagramを活用して、自分のループキットを投稿し、ブースト投稿ボタンを押して広告を打っていました。また、YouTubeのチュートリアルインフルエンサーと協力して広告を打つことで、大きな成果を得ました。

  • カヴィはなぜ自分の音楽を販売するビデオを投稿し始めたのですか?

    -カヴィは、自分の経験を共有することで他の人にも助けになり、また自分のブランドを広めるためにビデオを投稿し始めました。また、ビデオを通じて自分の音楽を販売する方法を説明し、他人の成功事例を紹介することで、視聴者にインスピレーションを与えたいと考えています。

  • カヴィが提唱するコラボレーションの方法とは何ですか?

    -カヴィは、YouTubeで注目を集めているアーティストを見つけ、彼らのループメールアドレスを求めて直接連絡を取ることでコラボレーションを求めます。また、毎日多くの人に対して自分のループを送ることで、コラボレーションの機会を広げています。

  • カヴィが自分の音楽を販売する上で苦労したことは何ですか?

    -カヴィは、YouTubeチャンネルの成長が遅く、購入したビューがチャンネルを損ねた経験がありました。また、音楽を販売する上で最初は月収が1,000~2,000ドル程度で停滞したことも苦労の一つでした。

  • カヴィが今後の目標は何ですか?

    -カヴィは、今後も自分の音楽を販売し続けながら、さらに大きな成功を目指しています。また、自分の経験を通じて他のアーティストにもアドバイスを提供し、音楽業界でより多くの人々に影響を与えることを目指しています。

Outlines

00:00

😀 オンラインでビートを販売して成功を収めた話

カヴィが、YouTubeチャンネルや大きなブランディングがないにもかかわらず、オンラインでビートを販売して600,000を超えるループとビートを販売し、成功を収めた経験を語る。彼はビートスタースやLoopstash.comを通じて、2018年から2022年にかけて合計で42万ドル以上を得た。また、彼はビートを販売するだけでなく、有名なアーティストとコラボレーションすることでも成功している。

05:02

🚀 2020年の急成長と、友人との出会いがもたらした影響

2020年7月にビリーと出会い、彼の成功を目の当たりにすることで自分の可能性を再認識。カヴィは、自分も同じレベルに到達することができると確信し、その月でコラボレーションセールスで1800ドルを上げた。その後、彼は自分の音楽を通じて徐々に成功を収め、2020年12月にはコラボレーションセールスで16,500ドル、ビート販売で1400ドルを獲得。

10:02

📈 2021年の売上高と、Loopstash.comの成功

2021年初頭からカヴィは、ビートスタースで21,829ドルのコラボレーションセールスと、自分のビートで1200ドルを獲得。彼はビートスタースで毎月大きな売り上げを記録し、その成功を続けている。また、Loopstash.comを通じて、彼は自分のループキットを販売し、2021年の2月には1,000ドル、3月には4,000ドルの売り上げを記録。2021年4月には、YouTubeチュートリアルインフルエンサーと協力して広告を出して、その結果、1日で1,500ドルの売り上げを達成。その後も彼は、自分のプラットフォームを構築し、Instagramを活用して売り上げを上げ続けている。

Mindmap

Keywords

💡ビート販売

ビート販売とは、音楽プロデューサーが作った楽曲のベースを他人に販売する行為です。このビデオでは、主人公がオンラインでビートを販売することで成功を収めています。特に、主人公はBeatStarsというプラットフォームを通じてビートを販売し、2021年に242,000ドルを獲得したと述べています。

💡ループキット

ループキットとは、音楽プロデューサーが使用する、楽曲の一部として繰り返し利用できるサウンドのセットです。主人公はループキットを販売することで、新たな収入源を作りました。Loopstash.comというサイトを立ち上げ、そこでループキットを販売して成功しています。

💡コラボレーション販売

コラボレーション販売とは、他のアーティストやプロデューサーと共同で楽曲を作成し、その楽曲を販売することで得られる収入のことです。主人公は、他のプロデューサーとコラボレーションを通じてビートを販売し、その結果として大幅な収入を得ることができました。

💡ソーシャルメディアマーケティング

ソーシャルメディアマーケティングとは、InstagramやYouTubeなどのソーシャルメディアを活用して商品やサービスを宣伝し、販売を促進するマーケティング手法です。主人公はInstagramを利用してループキットを宣伝し、売上を上げています。また、YouTubeのチュートリアルインフルエンサーと協力して広告を打つことで、更なる成功を収めました。

💡プラットフォーム構築

プラットフォーム構築とは、自分自身が所有し、コントロールできるビジネスプラットフォームを作ることです。主人公はLoopstash.comを立ち上げ、自分のビジネスプラットフォームを構築しました。これは、主人公が独立して成功を収めるための重要な要素となりました。

💡オンラインビジネス

オンラインビジネスとは、インターネットを通じて行われる商取引やビジネス活動の総称です。主人公はオンラインを通じてビートとループキットを販売し、大きな成功を収めています。特に、主人公は大きなYouTubeチャンネルやブランド力を持っていなくても、オンラインビジネスで成功している点に重点が置かれています。

💡デジタルコンテンツ

デジタルコンテンツとは、デジタル形式で提供される音楽、映像、テキストなどのコンテンツのことです。主人公が販売しているビートやループキットはデジタルコンテンツに分類されます。これらのデジタルコンテンツをオンラインで販売することで、主人公は成功を収めています。

💡インフルエンサーマーケティング

インフルエンサーマーケティングとは、影響力のある人物(インフルエンサー)を活用して商品やサービスを宣伝する方法です。主人公は、YouTubeのチュートリアルインフルエンサーと協力し、広告を出して売上を上げたと述べています。これは、インフルエンサーマーケティングの効果的な活用例です。

💡自己プロモーション

自己プロモーションとは、自分自身や自分の製品・サービスを宣伝することです。主人公は、自分自身のビートとループキットを積極的に宣伝し、売り込みを行い、これにより成功を収めています。また、自己プロモーションを通じて、主人公は他のプロデューサーとのコラボレーションを築くことができました。

💡デジタル販売プラットフォーム

デジタル販売プラットフォームとは、デジタルコンテンツを販売するためのオンラインサービスです。BeatStarsやLoopstash.comは、主人公が利用しているデジタル販売プラットフォームの例です。これらのプラットフォームを通じて、主人公は自分の音楽作品を広く販売し、大きな収益を得ることができました。

💡オンラインコラボレーション

オンラインコラボレーションとは、インターネットを通じて行われる共同作業です。主人公は、オンラインを通じて他の音楽プロデューサーと協力し、ビートを作成しています。また、オンラインコラボレーションを通じて、主人公は他のアーティストと共同で楽曲を販売し、その結果として収入を得ています。

Highlights

Kavi has sold over 600,000 loops and beats online without a big YouTube channel or big placements.

His biggest income source is BeatStars, where he made $242,000 in 2021.

Kavi started Loopstash.com to sell his loop kits and made $170,000 in sales.

He initially made beats and posted them on BeatStars and YouTube, earning $1,000 to $2,000 a month.

Kavi's strategy shifted from selling beats to selling loops and collaborating with bigger producers.

In January 2020, he made $315 in collab sales and $442 through his own pro page.

March 2020 saw a significant increase in collab sales to $640, indicating the strategy's effectiveness.

April 2020 marked a rise in both beat sales and collab sales, with Kavi sending out loops to many producers daily.

In July 2020, Kavi met Billy, a successful producer on YouTube, which inspired him to increase his income.

August 2020 sales skyrocketed to $2,899 in collab sales and $350 in beat sales.

September 2020 income reached $5,422 in collab sales and $1,000 in beat sales, totaling around $6,000 a month.

October 2020 sales increased further to $7,859 in collab sales and $887 in beat sales.

November 2020 saw nearly $12,000 in collab sales and about $1,000 in beat sales, totaling around $13,000.

December 2020 brought in $16,590 in collab sales and $1,400 in beat sales, making around $18,000 a month.

In 2021, Kavi's income continued to grow, with January bringing in $21,829 in collab sales and $1,200 in beat sales.

March 2021 sales were nearly $30,000 on BeatStars alone, showcasing Kavi's success in the online music market.

Loopstash.com sales grew from $1,000 in February 2021 to nearly $13,000 by November 2021, demonstrating Kavi's entrepreneurial skills.

Kavi attributes his success to leveraging other people's platforms and creating his own, emphasizing the importance of hustle and networking.

Transcripts

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yo guys what's going on today it's your

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boy kavi the number in the title is not

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click bait i really have sold over 600

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000 of loops and beats online and i did

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all of it without a big youtube channel

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without big placements any of that so i

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was kind of hesitant to do this video

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but i thought that a video like this

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would really help me out in the

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beginning i just want to show you guys

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that it really is possible to make a

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living selling beats samples all that

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online without having a huge social

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presence or a big brand or anything like

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that the first thing i'm going to do is

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just show you guys all my income sources

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and i'm going to go more into depth with

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all of them later and kind of tell the

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story of how everything happened so

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let's get right into that my biggest

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stream of income i've got beat stars

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collab sales and all the money i make

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through this is through paypal so in

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2021 i made 242

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000

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selling on beat stars which is

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insane i couldn't be more blessed as you

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can see this is me on the screen this

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isn't a fake screenshot or anything in

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2022 so far it's gone down a little bit

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i've made about eighty thousand dollars

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through beat stars and then for the

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previous years i for some reason can't

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load the stats on here but in 2018 i

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made 11 000 in 2019 i made 25 000 and in

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2020 i made 62 dollars so if you add all

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of those up my calculator helpful so

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when we add it all up i made four

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hundred and twenty thousand nine hundred

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and seventy three dollars in total since

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2018 selling beats loops all that stuff

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through beat stars and that's that now

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i'm gonna get into my next stream of

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income which is loopstash.com i started

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this site about a year year and a half

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ago and this is where i sell all of my

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loop kits pretty much like a wave supply

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or producer grind sound website

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something like that so so far i've done

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170

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000

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in sales and as you can see this is

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legit i'm scrolling through the page

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right here so now let me add that to our

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total

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so we are at 599

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and 920 dollars so i'm just gonna assume

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i make eighty dollars no i'm just

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playing i've actually made a little bit

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more money i don't know exactly how much

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but through my placements i've got songs

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with annaleigh chapa g herbo a couple

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other people i'll just put them up all

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on the screen right now so all this

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actually started back when i was 14 and

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i was in high school and i actually got

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a tutorial recommended to me on how to

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make beats for xxx

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by sharp sharpie whatever he goes by now

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and i just went down the rabbit hole of

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learning how to make beats pretty soon

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it just consumed my whole life i used to

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play hockey competitively and i had

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great grades in school

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uh

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both of those went out the door

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so i started posting my beats to beat

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stars and posting youtube with a couple

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years of work i started making around

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one to two thousand dollars a month but

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i kind of plateaued and i was stuck

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there for a couple years and i was

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making pretty good money for a teenager

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at the time but i knew that if i wanted

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my income to increase drastically i had

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to change something growing my type b

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channel really wasn't working out for me

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i was getting less than a thousand views

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per video it really wasn't going

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anywhere and i had bought views on that

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channel which kind of killed it so don't

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buy views i knew something had to change

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and that's when i completely changed my

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mindset from selling beats to selling

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loops and working with bigger producers

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just by sending them my loops so

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basically what i would do is i would

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make a loop and let's say this is a

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little baby type loop i would search on

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youtube for every single person that was

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popping on little baby type beats and i

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would dm them ask for their loop email

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and i would just send them stuff every

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single day

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so i started doing that and saw a little

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bit of success with that and that brings

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me to january of 2020 i made 315

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in collab sales and i made

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442 dollars uh through my beats my own

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pro page and stuff like that and at this

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point my income had been down from what

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i've been making from months before i

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was kind of down about it but i was

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making some collab sales so i was happy

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with that if we move on to february of

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2020 my sales went down again so the

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strategy does not work overnight you're

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not gonna instantly start making a ton

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of money but as you can see right here

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in my sales the only beat right here on

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my top sellers for this month is that

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sunday beat every single other one of

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those is a beat that i landed with

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another producer so people were starting

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to use my loops so once we go to march

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of 2020 i made 640 on my collab sales

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which was huge i doubled what i made the

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last month essentially and i was really

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starting to see some success with this i

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was getting a couple beats that were

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getting momentum on youtube and i was

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making some pretty decent money more

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than i had made in the past months in

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april of 2020 my beat sales actually

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went up and my collab sales stayed about

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the same i was just sending stuff out as

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much as i could and i was just grinding

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all right so the next month i made about

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a thousand dollars in collab sales which

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was huge for me back then because i it

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made around 14 1500 in about a year at

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that point my sales have been down more

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beats were popping off my income was

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starting to go up exponentially which

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was a blessing fast forward to june of

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2020 i hit

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1169 which is not a huge improvement but

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we're we're still moving up i've got

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more beats that i'm landing with these

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collaborators and they're getting more

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sales at this point i can't complain now

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july of 2020 is where things really

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changed for me and this is mostly

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because i met my boy billy got it

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bumping so pretty much he bought one of

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my loop kits that i was selling on

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beatstars and i do this thing where

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whenever someone buys something i'll go

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into the beatstar sale email and i'll

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email them and say thank you and give

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them a little discount code so i went in

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on the email and i saw that the guy who

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purchased it was from denver colorado

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which is where i'm from and he actually

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had a huge pop in youtube channel so i

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figured i had to try to lock in with

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this guy from there i dm'd him and we

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set up a time to link up i went over to

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his brother's house where we were

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meeting up and a few minutes in we

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started talking about beats you know

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stuff like that and he showed me his

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sales and in the past 30 days he had

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made 30k selling beats on b stars which

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was

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mind-blowing i didn't i didn't know it

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was possible at all to just be sitting

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face-to-face with someone who was making

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30k a month selling their beats it was

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just super inspiring to say the least

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and so from there i started working with

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him and as you can see this month i made

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1800 in collab sales and a couple of my

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top beats were both with him that month

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but the biggest takeaway that i had that

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month was just seeing that it was

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possible to make that kind of money

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doing what i was doing and ever since i

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saw that it was possible i don't know

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how to really explain this but it was

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almost like i just decided that i was

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gonna make more money and i was gonna

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try to get to where he was and yeah i

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was just super hyped to get back home

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and get back to work all right so august

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of 2020 things went up like crazy again

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i made 2

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899

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in collab sales and 350 selling my beats

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and at this point i was landing collabs

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every single day one thing that i

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noticed after getting all these collabs

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is that the sales would slowly start to

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increase over time and all these beats

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that were getting put out with my loops

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were compounding it was just going up

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exponentially every month once i started

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making money like this i really just got

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obsessed with my sales and how much

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money i was making and it was just in my

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mind all day how can i make more money

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so we go to september of 2020 and my

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income went up to five thousand four

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hundred and twenty two dollars in collab

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sales and one thousand dollars in beat

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sales which at that point i am just in

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disbelief i am making around 6k a month

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just making beats and loops in my

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bedroom and it got to the point that

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when i was door dashing i was working

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for these like eight dollar six dollar

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orders and i was just slaving away in my

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car you know in the heat it was

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summertime and then all of a sudden i

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get a sale pop up on my phone for like

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200 and i would be like alright that's

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it that's more than i made all night

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door dashing i'm done i quit that so

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fast i did it for like a month maybe

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month and a half to make some extra

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money but yeah anyways at this point i

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had a ton of beats that were kind of

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popping off getting 100k views here 200k

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views there and i was really just trying

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to run it up and see how far i could

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take this so october of 2020 i came back

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again with an increase in my sales i

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made 7

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859

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in collab sales and i made 887

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in beat sales and at this point i'm

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making six figures a year off of over

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eight thousand dollars a month which

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that's the dream right like everyone

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wants to make six figures selling beats

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online and i was doing that within six

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months of just grinding sending loops

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every single day to people and when i

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say i was sending loops i was not just

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sending loops to 10 or 15 people i've

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been sending out to one two hundred

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people a day every single day flooding

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spamming people's inboxes just hoping to

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get some collabs which it ended up

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working for me so now we're in november

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of 2020 and things went up again i made

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nearly 12 000

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in collab sales and i made about a

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thousand dollars selling my beats so i'm

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coming in at around 13 000 that month

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which i can't even describe the feeling

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of seeing my income just go up every

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month like that it was just amazing and

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the reason that it went up so much in

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these past couple months is this beat i

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had with versa called walk my choppa

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which actually ended up being the number

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one top seller on beat stars in 2021 put

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that screenshot right there and i was

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just super happy at this point and i

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really didn't think that i could get

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much higher than this doing what i was

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doing but

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i was wrong so i went into december and

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i made sixteen thousand five hundred and

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ninety dollars in collab sales and

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fourteen hundred dollars selling my own

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beats so at this point i'm making 18k a

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month which is crazy unheard of for

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someone who's just getting collabs on

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beat stars at least from what i've heard

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and as you can see walk my chop i did 4

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000

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in sales that month which is just insane

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i've never seen anything like it and at

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this point i'm pretty much getting

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multiple collabs every single day maybe

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two to five collabs every day i'm just

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trying to hit it as hard as i can so

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2020 finished and as you can see from

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this screenshot right here on my paypal

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it was just insane growth and i couldn't

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be any happier and keep in mind i had

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done all this with literally no brand i

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literally had no platform i was just

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dm'ing people and hustling sending stuff

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out every single day and i closed the

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year out just feeling amazing and i

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really just wanted to see how far i

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could take it in the next year so into

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2021. all right so now we're in january

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of 2021 and i came in at 21

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829 dollars in collapse sales that month

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and 1200 selling my own beats so i went

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up about 5 000 in collab sales in just

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one month again and this is all just

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because i have beats popping off left

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and right and i'll put a couple of them

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on the screen right now i mean i was

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just landing huge selling beats every

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single month every single week and it

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just started compounding like i couldn't

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ever imagine so in february my sales

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went down from 21 000 to 17 000 in

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collab sales and 1400 in selling my own

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beats but this was really just because i

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didn't work much in january due to some

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personal stuff so moving on to march of

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2021 i was back on my grind i was

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working hard again and i brought it up

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to twenty seven thousand dollars nearly

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in collab sales and eighteen hundred

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dollars in solo sales i almost made

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thirty thousand dollars on beat stars

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that month walk my chopper did 4k i had

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this fire beat with flavor boy yours

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truly that did 3 500. so overall it's

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just insane at this point i'm making

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more money than i know what to do with

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considering i have no bills because i'm

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still living at my parents house i'm

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just saving every single dollar that i

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have just stacking up my money you know

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but yeah everyone i was working with was

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doing really well with views the

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stimulus checks were hitting nice so the

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sales were going through the roof and

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yeah this is pretty much where i've left

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off since then it's gone down a little

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bit over time just with the market but

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yeah that pretty much sums up my beat

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star sales i just teamed up with them

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and i've actually got this code kxvi

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beatstars that you can use if you want

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to get a membership and get started

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today it'll give you a little bit of a

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discount on their monthly price and get

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you started so you can start selling

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beats and landing collabs with other

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people if you're sending out loops so

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we've got beatstars out of the way this

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brings me to my next stream of income

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which is loopstash.com so on loopstash

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as i showed you before i made 178

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thousand dollars in the past year and a

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half that i've started it and i'm almost

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more proud of this than the beatstar

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sales just because i started this from

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absolutely nothing literally no

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followers in the beginning and i started

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making money off of this so if we go to

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the first month that i started loop

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stash which is february of 2021 i made a

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thousand dollars just selling my kids

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exclusively through there which i was

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really happy with i was already making

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great money at the time with beat stars

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but this was proof that something i did

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completely on my own was working so i

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doubled down on that the next month and

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went even harder and in march of 2021 i

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did four thousand dollars in sales i

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just quadrupled my income on loop stash

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in one month which was crazy the way i

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was making sales with this is literally

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just posting my kit to instagram and

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pressing the boost post button and

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that's all i've done since i literally

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just built this company with instagram

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as moving on to april of 2021 things

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started to heat up like crazy and it was

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at this point that i hit up a bunch of

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youtube tutorial influencers and there

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was one ad in particular that just

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completely took my business to the next

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level i hit up my boy holy and we agreed

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to do an ad for my sacrifices volume one

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loop kit and i was shocked with the

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results i think i did fifteen hundred

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dollars first day and for loop stash

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that was unheard of i was doing maybe a

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hundred dollars on a good day and it

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just jumped up crazy like that so moving

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on to the next month may of 2021 i made

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about ten thousand dollars on loop stash

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and i was just continuing the momentum

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that i had from the last month putting

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out kits every single week running ads

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at this point i'm also making about 30

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grand on beat stars so i was having 30

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40k months going to the next month june

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of 2021 i hit seven thousand dollars i'm

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really not sure why it went down but i

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came back the next month strong again

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brought it all the way back up to 10k

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nothing has really changed with my

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strategy and then in the next month i

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jump up again to twelve thousand eleven

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thousand eleven thousand ten thousand

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almost thirteen thousand

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but yeah if you made it this far into

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the video i really appreciate it i hope

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that this video was valuable and gave

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you guys some insight on how you guys

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can make money with no brand by

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leveraging other people's platforms and

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also just creating a platform for

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yourself so that's it for today

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