Mahindra Thar पर बंपर डिस्कांउट, इतने लाख हुई सस्ती! Mahindra Thar Discount | Maruti Suzuki Discount

Summary

The video discusses a significant discount being offered on the three-door Mahindra Thar, with reductions up to ₹15,000. The price cut aims to maintain sales momentum as the new Thar Roxx model becomes available. The automatic four-wheel-drive model now starts at ₹1,49,000, while the manual two-wheel-drive model has seen a price drop to ₹1,35,000. The company hopes these discounts will attract buyers, especially with the festive season approaching. With passenger vehicle sales slowing and dealers facing high inventories, these offers are intended to boost showroom traffic.

Takeaways

• 🚙 The mention of off-road and rugged terrains immediately brings to mind the three-door Thar vehicle.
• 💰 The Thar is now available with a bumper discount, which is significantly higher than usual, not just ₹10,000 to ₹15,000.
• ⏳ The exact duration of this discount offer is yet to be specified.
• 🚗 The showroom price of the Maruti Suzuki Thar 4WD automatic transmission has increased to ₹1,49,000 from ₹1,19,999.
• 🔧 The price of the Thar 2WD manual transmission has dropped from ₹85,000 to ₹1,35,000.
• ⚖️ This pricing adjustment is aimed at maintaining the sales momentum of the older three-door Thar.
• 🤔 The company is concerned that the small price difference between the Thar Roks and the older Thar might push customers towards the newer model.
• 📅 The discount initiative started in July 2024 and officially applies from September 2024.
• 📉 There is a slowdown in passenger vehicle sales, leading to high inventory buildup at dealerships.
• 🎉 The auto sector hopes that the festive season will drive higher demand for cars, and buyers are being lured with hefty discounts and special deals.

Q & A

What type of vehicle is being discussed in the transcript?

The transcript discusses the off-road vehicle, specifically the three-door Mahindra Thar.

What type of discount is being offered on the three-door Thar?

A substantial discount is being offered, which is not just 10,000 to 15,000 INR, but a much larger amount, though the exact discount duration isn't specified.

What are the current and previous prices of the Thar four-wheel-drive automatic transmission?

The current price of the Thar four-wheel-drive automatic transmission is ₹1,49,000, which was previously ₹1,19,990.

What is the new price for the Thar two-wheel-drive manual transmission?

The price of the Thar two-wheel-drive manual transmission has decreased from ₹85,000 to ₹1,35,000.

Why has the company reduced the price of the older three-door Thar?

The company reduced the price to maintain the sales momentum of the older three-door Thar, as they are concerned customers may opt for the Thar RWD (Rox) due to a small price difference.

When will the price reduction and discount strategy take full effect?

The discount strategy has already been implemented since September 2024, with a bigger push expected in October.

Why are dealers offering large discounts to customers?

Dealers are offering large discounts because passenger vehicle sales have slowed down and their inventory is piling up, so they need to attract customers to the showrooms.

How are dealers trying to attract buyers apart from price discounts?

In addition to price discounts, dealers are offering various deals to entice consumers to visit the showrooms.

What are the expectations for vehicle demand during the festive season?

The auto sector is hopeful that vehicle demand will increase during the festive season, which is why they are offering strong discounts.

Why might this festive season be a good time to buy a vehicle?

With large discounts and deals being offered, this festive season could be a great opportunity for buyers to get better prices on vehicles.