How To Pitch Vending Machines To Businesses

Summary

In this video, Dominic Barbito from Vending Business Solutions shares valuable insights on pitching vending machines to local businesses. He emphasizes the importance of mindset in sales and outlines three main strategies: cold calling, door-to-door visits, and online marketing. Dominic advises dressing professionally and being prepared with a unique selling proposition. He also discusses the importance of research and trial periods before committing to contracts. The video concludes with a simple pitch example for a drink vending machine, highlighting the necessity of confidence and effective follow-up in securing vending accounts.

Takeaways

• 🧠 Mindset is crucial in sales; being mentally prepared for pitches is key to success.
• 📞 Cold calling is an effective method to land vending business accounts; it's a quick start approach.
• 🚪 Going door-to-door is a personal and successful strategy that requires a professional appearance and confidence.
• 🔍 Not all vending pitches are equal; tailor your approach based on the type of vending machine and business.
• 👕 Dressing professionally and confidently is important when pitching vending machines in person.
• 📈 Research is vital; assess the profitability of a location by observing the parking lot and foot traffic.
• 📝 Contracts might not be ideal for vending machines; a trial period can be more beneficial.
• 🤝 Interact with everyone you meet as a potential decision-maker; treat each person with importance.
• 🔄 Rejection is a part of the process; it helps you grow and learn from your pitches.
• 📱 Online marketing is less reliable than cold calling and door-to-door, but it can be a supplementary approach.
• 🔄 Persistence is key; follow up multiple times as it can take several attempts to secure a vending machine placement.

Q & A

What is the main topic of the video by Dominic Barbito?

The main topic of the video is providing insights into pitching vending machines to local businesses.

What does Dominic emphasize as a key factor for success in vending machine sales?

Dominic emphasizes that a key factor for success in vending machine sales is having the right mindset and being mentally prepared for sales pitches and interactions.

What are the three main ways Dominic suggests to land new vending business accounts?

The three main ways suggested by Dominic to land new vending business accounts are cold calling, going door-to-door, and online marketing.

Why does Dominic recommend cold calling as a method for pitching vending machines?

Dominic recommends cold calling because it is a tried and true method that can be started quickly and requires only finding phone numbers of local businesses that might be a good fit for the vending machines.

What is Dominic's advice on appearance when going door-to-door for vending machine pitches?

Dominic advises that when going door-to-door, one should dress for success, look good, and be confident, as appearance plays a crucial role in making a good first impression.

How does Dominic suggest handling rejection when pitching vending machines?

Dominic suggests that rejection should be seen as an opportunity to grow and learn. He recommends continuing to follow up and not being discouraged by initial rejections.

What is Dominic's recommendation regarding the use of contracts for vending machine placements?

Dominic recommends offering a trial period with the vending machine instead of using contracts, to avoid locking both parties into an agreement that may not be beneficial.

What is the importance of the parking lot when evaluating a potential vending machine location, according to Dominic?

According to Dominic, a full parking lot is a sign that a vending account could be good because it indicates there are people going in and out of the building, which could lead to more vending machine usage.

How does Dominic suggest approaching the initial conversation with a business about vending machines?

Dominic suggests starting the conversation by introducing oneself, asking for the person's name, and inquiring about who to talk to regarding offering drinks and snacks to satisfy employees' cravings and keep them productive.

What is Dominic's advice on the importance of follow-up in vending machine sales?

Dominic emphasizes that follow-up is crucial for sales success, and it may take multiple contact points before a location makes a decision. He advises not to see a 'no' as a final rejection but as an opportunity to try again.

What is the significance of the number of initial business contacts Dominic suggests before buying a vending machine?

Dominic suggests talking to at least 50 to 100 businesses before buying a vending machine to ensure that one has a good understanding of the market and potential for success.

Outlines

00:00

💡 Pitching Vending Machines: Mindset and Strategies

Dominic from Vending Business Solutions introduces a video focused on pitching vending machines to local businesses. He emphasizes the importance of mindset in sales and suggests three main methods to land new vending business accounts: cold calling, door-to-door visits, and online marketing. Dominic highlights the significance of appearance and confidence when pitching in person and advises against relying solely on online marketing. He also discusses the importance of choosing profitable locations for vending machines and offers a five-point system from a previous video for further guidance. Additionally, he touches on the topic of contracts, recommending a trial period instead of locking into agreements.

05:01

🤝 Approaching Businesses for Vending Machine Placement

In this second paragraph, Dominic provides a step-by-step guide on how to approach businesses for vending machine placement. He suggests starting with a simple greeting and introduction, then inquiring about the appropriate contact person for discussing the provision of drinks and snacks. Dominic stresses the importance of following up with the decision-maker and tailoring the pitch to fit the situation. He also encourages viewers to share the video if they find it helpful and to subscribe for more content, concluding with a simple and direct approach to initiating a conversation with potential clients.

Keywords

💡Vending Machines

Vending machines are automated retail devices that provide items such as snacks, beverages, and other products to consumers after money is inserted or a credit card is swiped. In the context of the video, vending machines are the primary product that the presenter, Dominic, is discussing how to pitch to local businesses. The video aims to provide insights into how to successfully market and place vending machines in various business locations.

💡Mindset

Mindset refers to a set of attitudes and beliefs that shape an individual's approach to situations. In the video, Dominic emphasizes that having the right mindset is crucial for sales success, particularly when pitching vending machines. The presenter suggests that mental preparedness and confidence play significant roles in the sales process, which directly relates to the theme of the video about pitching vending machines to businesses.

💡Cold Calling

Cold calling is a sales technique where a salesperson contacts potential customers who have not requested information, typically over the phone. Dominic mentions cold calling as the first method to land new vending business accounts. It is presented as a 'tried and true method' that can be started immediately, highlighting its importance in the sales process for vending machines.

💡Door-to-Door

Door-to-door is a sales approach where a salesperson visits potential customers in person, often at their homes or businesses. In the script, Dominic shares that going door-to-door has worked well for his business growth. It requires a different approach and appearance, emphasizing the importance of looking professional and being prepared with a pitch when entering businesses unannounced.

💡Unique Selling Proposition (USP)

A unique selling proposition is a marketing concept that highlights the features and benefits of a product or service that are distinct from those offered by competitors. Dominic advises viewers to pitch their USP for their vending business, which means they should clearly communicate what sets their vending machines apart from others in the market, making it an essential part of the sales pitch.

💡Online Marketing

Online marketing refers to advertising and promotional efforts that use the internet and email to drive direct sales via electronic commerce websites. Dominic discusses online marketing as the third method for landing new vending business accounts. It includes strategies like having a website with paid ads or posting in local Facebook groups, with an emphasis on offering referral bonuses to encourage leads.

💡Referral Bonus

A referral bonus is an incentive offered to encourage current customers or associates to refer new customers to a business. In the context of the video, Dominic suggests using a referral bonus as a marketing strategy for vending machines, which can help in gaining new locations for placing vending machines by leveraging existing customer relationships.

💡Trial Period

A trial period is a limited time during which a customer can use a product or service without a long-term commitment, often used to evaluate its effectiveness or suitability. Dominic recommends offering a trial period with vending machines instead of entering into contracts immediately. This approach allows both parties to assess the performance of the vending machine before committing to a formal agreement.

💡Decision Maker

A decision maker is an individual or group that has the authority to make choices, especially in a business context. In the script, Dominic stresses the importance of talking to the decision maker when trying to land a vending machine location. He advises viewers to make each person they contact feel important and to ask if they are the owner to ensure they are speaking with the right person.

💡Follow-Up

Follow-up refers to the act of revisiting or continuing a previous action or conversation, often in sales to maintain contact and move a potential sale forward. Dominic highlights the importance of follow-up in sales success, stating that it can take multiple contact points before a location makes a decision. He emphasizes that a 'no' is not a final rejection but rather an opportunity to try again, illustrating the persistence required in sales.

💡Rejection

Rejection is the act of refusing to accept, consider, or approve something. In the video, Dominic frames rejection as a natural part of the sales process and a sign that one is pushing forward in life. He encourages viewers to view rejection not as a failure but as a learning opportunity and a step closer to achieving their goals, which is a key message in the video's narrative about sales and personal growth.

Highlights

Dominic Barbito from Vending Business Solutions shares insights on pitching vending machines to local businesses.

Sales success in vending is largely a mindset game, requiring mental preparation for pitches and interactions.

Three main ways to land new vending business accounts: cold calling, door-to-door, and online marketing.

Cold calling is a quick start method for finding businesses that could benefit from vending machines.

Going door-to-door requires a different approach and appearance, emphasizing the importance of dressing for success.

When pitching vending machines in person, it's crucial to know what to say and how to approach decision-makers.

Rejection is a part of growth and learning in the vending business, helping to refine pitches over time.

Before investing in a vending machine, it's recommended to pitch to 50 to 100 businesses to gain experience.

Online marketing for vending services can include websites, paid ads, and local Facebook groups.

Not all locations that agree to have a vending machine will be profitable; careful selection is necessary.

Dominic suggests using a five-point system for evaluating vending machine locations, mentioned in a previous video.

A full parking lot and active foot traffic are good indicators of a potentially successful vending account.

Contracts for vending machines might not be beneficial and could potentially hinder business growth.

Offering a trial period with the vending machine can be a better approach than locking into contracts.

When approaching businesses, it's important to make each contact feel valued and important.

Confidence and the ability to say the right things are key to overcoming the common reason for rejection.

Following up is crucial to sales success, and it may take multiple contact points to secure a location.

Dominic provides a simple drink vending machine pitch as an example for viewers to use.

The importance of following up until reaching the decision-maker is emphasized for successful pitching.

Dominic offers a free pitch example for viewers to use in their vending machine business endeavors.

Transcripts

hello everybody my name is dominic

barbito with vending business solutions

in this video i'm going to give you some

insights into pitching your vending

machines to local businesses one of the

key factors when landing a vending

account as a beginner or as a current

vending business owner has to do with

your mindset sales is a mindset game the

more you are mentally prepared for your

sales pitches and interactions the more

you will succeed and the better you will

get with each pitch there are three main

ways to land new vending business

accounts first being cold calling cold

calling is a tried and true method that

you can start as quickly as you hit that

like button on this video no but

seriously all it takes is finding a few

phone numbers in your local area to

businesses you believe would be a good

fit for the machines you are looking to

place more on the different approaches

for each vending type later in this

video not all vending pitches should be

treated equally second being going door

to door which has personally worked well

for my business growth over the years

going in person requires a different

approach as well as appearance have you

ever heard the saying dress for success

well when pitching vending machines it

is important for you to look the part

walking into businesses unannounced

requires knowing what you're going to

say how you're going to say it and how

to get yourself in front of the person

who will make the decision you don't

need business cards a company logo on a

polo or any of that stuff look good be

confident and pitch your unique selling

proposition for your specific vending

business rejection will allow you to

grow

and learn what you should and should not

say i recommend going out there and

talking to at least 50 to 100 businesses

before buying your first vending machine

third being online marketing but it is

not as reliable as the last two this can

range from a website with paid ads to

posting in your local facebook groups

pitching your services the best approach

for this marketing is offering a

referral bonus for any place vending

machines not all locations that agree to

having you place a vending machine

deserve a vending machine let me explain

what i mean not all locations that give

you a yes are going to be profitable

this is just the reality of this

business vending machines must be placed

with a diligent eye and you can even use

my five point system which i mentioned

in a previous video on this channel if

you're interested in that go to the last

video titled how to start a vending

business properly the biggest sign that

a vending account is a good account is

the parking lot is the parking lot full

are there people going in and out of the

building you have to do some detective

work to find the best vending accounts

and the more research you do beforehand

the less headache you will have

afterwards switching gears a bit and

assuming you are getting closer to your

first yes i want to address contracts

and if they're a good idea contracts are

amazing for many business agreements in

the world but for a vending machine it

might hurt you more than it helps you i

suggest offering a trial period with

your vending machine not locking

yourself or the business into any

agreement and seeing how the machine

performs

if they do well you can always bring up

a contract afterwards leading up to a

contract or landing a location you're

going to want to talk to the decision

maker but don't make the mistake i have

made in the past make each person you

get in contact with feel important ask

them if they are the owner ask how their

day is going make sure you are calm

polite and confident stay tuned to the

end of this video and i'm going to give

you one of my pitches that you can go

and use for free and if you haven't hit

that subscribe button already make sure

you do so now whether you call first or

just walk in it does not matter it is

all about your approach knowing what

you're gonna say when to say it and how

you're going to say it the number one

reason locations say no is because your

lack of confidence and ability to say

the right things to the right people but

also many businesses that are the

greatest fit for vending riches usually

have vending machines in their location

so that creates a barrier of entry

following up will make or break your

sales success in any sales oriented job

or business some say can take up to

eight contact points before having a

location make a serious decision a no

does not mean a no until it's a no and i

know this might make no sense to you

right now but as you talk to more

locations and continue to follow up you

will understand the power of that saying

a no simply means next opportunity when

someone rejects you it doesn't mean

anything against you or your business

it's like picking up girls you won't

always hit a home run and there will be

strikeouts but eventually you'll have to

try again until you find the one

rejection pushes you closer to your

dreams rejection is the proof that you

are doing something to push your life

forward rejection is a subconscious

response most of the time from busy

people you will get rejected less and

less and less as you tailor your pitch

more accordingly and of course not all

vetting pitches are the same but in this

video we're going to focus on a simple

drink vending machine pitch as these

have great sell-through rates and drink

machines are very cheap and easy to get

all right so let's say you're walking

into a business you're gonna simply say

hi how are you doing my name is dominic

your name's not obviously dominic and

yours is ask them what their name is

once you have their name you say hello

whatever their name is we are a drink

distributor in the area and are

wondering who you would need to talk to

here about offering drinks and snacks to

satisfy your employees cravings

throughout the day and keep them

productive you are looking for x they'll

tell you and she might not be available

right now so come back around this time

and this is where i kind of want to stop

this pitch it's as simple as that guys

you have to walk in talk to the person

get a name of a contact person walk out

and follow up follow-up matters follow

up until you talk to the person that

will make the decision you are looking

for if you found any of this video

helpful share it with a friend a family

cat dog leave a comment if you have a

better idea for me or if you think

there's something that i missed here and

make sure you're hitting that subscribe

button for more content here soon i'll

see you guys in the next video bye for

now

[Music]

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