3 Types of Policy Agenda | What is Policy Agenda | How to Set Government Agenda | Public Policy

Kano
9 Sept 202209:21

Summary

TLDRThis video delves into the public policy-making process, emphasizing the crucial initial steps of identifying societal issues and placing them on the government's agenda. It outlines the importance of problem identification, which guides stakeholders and ensures issues are clearly defined. The video also explores agenda setting, detailing three types: public, political, and media agenda setting, and the roles of various stakeholders. It concludes by underscoring the foundational role of these steps in shaping public policy.

Takeaways

  • 🔍 The first step in the public policy-making process is identifying a problem and designing an appropriate response.
  • 📋 Problem identification involves recognizing issues affecting the public and placing them on the government's agenda.
  • ⚙ Public policies are actions taken by government officials, politicians, and stakeholders to address societal issues or set goals.
  • 🎯 The main steps in the policy process include problem identification, agenda setting, policy formulation, implementation, and evaluation.
  • 📝 Problem identification helps in clearly defining the goals and scope of a policy.
  • 📊 Various factors, like government capacity, data availability, and public participation, influence problem identification.
  • 📱 Agenda setting is the process of prioritizing public issues for government action, involving stakeholders like the media and advocacy groups.
  • 📡 There are three types of agenda setting: public, politics, and media-driven agendas.
  • đŸ‘„ Public agenda setting is influenced by dramatic events or controversies that affect many people.
  • đŸ—Łïž Politics agenda setting occurs when elected officials promote their issues, often during election campaigns.

Q & A

  • What is the first step in the public policy-making process?

    -The first step in the public policy-making process is identifying a problem and designing the right response to address it.

  • Why is problem identification important in the public policy process?

    -Problem identification is important because it guides the activities and decisions of stakeholders involved in the policy-making process and ensures that the right public issues are identified and clearly defined.

  • What factors influence problem identification in the public policy process?

    -Factors influencing problem identification include the government's capacity to anticipate challenges, the effectiveness of public participation processes, the availability of data and evidence, and the media's role in communicating challenges.

  • What is meant by setting the agenda in public policy?

    -Setting the agenda in public policy refers to the process of getting public issues on the government's agenda to be addressed by elected officials or government officials.

  • What are the three types of agenda settings in the public sector?

    -The three types of agenda settings are public agenda setting, political agenda setting, and media agenda setting.

  • How does public agenda setting occur?

    -Public agenda setting occurs when the majority of the public influences what topics are deemed important, often involving dramatic events or controversies that affect a wide range of people.

  • What is political agenda setting and how does it work?

    -Political agenda setting happens when elected officials and politicians use their influence to push their political agendas to citizens, often seen during election campaigns with high media coverage.

  • How does media agenda setting impact the public policy process?

    -Media agenda setting occurs when the media determines which stories are important, shaping political reality by choosing which stories to broadcast and influencing public opinion on specific issues.

  • Who are the stakeholders involved in the agenda setting process?

    -Stakeholders in the agenda setting process include community members, leaders, advocacy groups, civil society organizations, the media, politicians, government officials, and international players.

  • Why is agenda setting important in the public policy process?

    -Agenda setting is important to ensure that issues are attended to by relevant stakeholders, allocate necessary resources and funding, and form the foundation of the public policy process.

  • What is the role of public policy in addressing societal issues?

    -Public policy plays a role in addressing societal issues by developing and implementing courses of action to meet certain goals and objectives, aiming to resolve public concerns.

Outlines

00:00

đŸ› ïž Introduction to the Public Policy-Making Process

The first step in public policy-making is identifying societal problems and designing responses to address them. The video discusses the importance of identifying public issues and placing them on the government’s agenda. This phase is crucial to ensure that the right problems are addressed. The video provides an overview of public policy, defines it as actions taken by leaders and government officials, and highlights the steps involved: identifying the problem, setting the agenda, developing, formulating, implementing, and evaluating policy. The focus is on the first two steps: problem identification and agenda-setting.

05:01

📋 Problem Identification in Public Policy

The first step in the public policy process, problem identification, involves defining the root cause of a societal issue. A detailed problem statement is developed, ideally framed as a question to guide the selection of relevant information. This step is critical as it directs the actions of stakeholders and ensures that the correct public issues are clearly identified and defined. Problem identification helps outline policy goals and scope. Influencing factors include government capacity, public participation processes, data availability, and the media’s role in communicating the issue effectively.

📊 Defining Policy Agenda and Agenda Setting

Agenda setting is the second step of the public policy process. A public policy agenda reflects the issues that governmental or political officials consider important. Getting an issue on the agenda is essential for it to be addressed by officials. The video defines three types of agenda settings: 1) Public agenda setting—where public opinion drives the focus, often due to significant events or controversies; 2) Politics agenda setting—where politicians use their authority to push their own agendas, often seen during election campaigns; and 3) Media agenda setting—where the media shapes public focus by selecting important stories.

📱 Detailed Explanation of Public, Politics, and Media Agenda Setting

This section explains the three types of agenda setting in detail: 1) Public agenda setting occurs when the majority of the public influences which topics are considered important, often due to dramatic or widespread events. 2) Politics agenda setting happens when elected officials push their political agendas through media coverage, particularly during elections. 3) Media agenda setting occurs when journalists and editors select stories that shape political reality, determining which issues receive public attention. Media plays a significant role in influencing government agendas by highlighting specific issues.

💡 Conclusion: Importance of Agenda Setting and Problem Identification

In conclusion, the video highlights the essential role of agenda setting and problem identification in public policy. These steps form the foundation for addressing societal issues by ensuring that they are placed on the government’s agenda and attended to by relevant stakeholders. Agenda setting helps allocate resources and funding to resolve public issues. The video ends by encouraging viewers to engage with other related content on public administration, finance, and government management, as well as to connect with the creators on social media platforms.

Mindmap

Keywords

💡Public Policy

Public policy refers to a course of action taken by government leaders, lawmakers, and officials to address societal issues. In the video, public policy is discussed as a structured process designed to meet certain goals, such as resolving issues that affect the public. The video emphasizes the importance of public policy in addressing the needs of citizens and setting agendas.

💡Problem Identification

Problem identification is the first step in the public policy-making process. It involves clearly identifying the root cause of a societal issue and developing a detailed problem statement. The video explains that proper problem identification guides stakeholders' decisions, helps outline the goals and scope of a policy, and ensures that the right issues are addressed.

💡Agenda Setting

Agenda setting is the process of determining which issues should be prioritized by government officials and policymakers. The video outlines three types of agenda setting—public, politics, and media agenda setting—and explains how various stakeholders influence which issues make it onto the government's agenda. The importance of setting an agenda lies in ensuring public issues are attended to by relevant authorities.

💡Stakeholders

Stakeholders refer to individuals or groups involved in or affected by the public policy process. These include government officials, politicians, community members, advocacy groups, and the media. The video highlights the role of stakeholders in problem identification and agenda setting, as they help bring issues to the forefront and influence decisions in the policy-making process.

💡Public Agenda Setting

Public agenda setting occurs when a significant portion of the public influences what issues should be prioritized by the government. This often happens in response to dramatic events or controversies that affect a large group of people. The video mentions that when the public shows concern over an issue, politicians and officials are more likely to react and include it on the government’s agenda.

💡Politics Agenda Setting

Politics agenda setting involves elected officials or politicians using their influence to push specific issues that align with their political goals. The video notes that this form of agenda setting is commonly seen during election campaigns when politicians advocate for support on issues they feel strongly about, often using the media to gain public backing.

💡Media Agenda Setting

Media agenda setting refers to how the media influences which issues are deemed important by shaping public perception. Journalists, editors, and media outlets choose which stories to broadcast, thus directing the public’s attention to specific issues. The video explains how the media plays a powerful role in influencing public opinion and, consequently, the government's agenda.

💡Government Capacity

Government capacity refers to the ability of a government to anticipate public challenges and respond effectively. The video discusses how a government’s capacity to gather data, engage with the public, and address societal issues influences which problems are identified and placed on the agenda. It is a crucial factor in the success of the public policy process.

💡Public Participation

Public participation is the involvement of citizens in the policy-making process, often through consultations or discussions with stakeholders. The video highlights how effective public participation processes help governments understand public issues better and ensure that the needs of the community are reflected in policy decisions. It is key to successful problem identification and agenda setting.

💡Problem Statement

A problem statement is a concise summary of the issue being addressed in the public policy process. The video explains that a well-formulated problem statement is crucial for guiding the selection of relevant information and framing the scope of the policy response. Ideally, the problem should be framed as a question to aid in clearly defining the challenge and its solution.

Highlights

The first step in public policy-making is identifying a problem and designing the right response.

Identifying societal issues and putting them on the government's agenda is crucial.

Public policy process involves several steps including identifying the problem, setting the agenda, developing, implementing, and evaluating policy.

Problem identification involves clearly identifying the root cause of a problem and developing a detailed problem statement.

Problem identification is important as it guides the activities and decisions of stakeholders in the policy-making process.

Factors influencing problem identification include government's capacity, public participation, data availability, and media's role.

A public policy agenda is what governmental officials or elected political officials find important to discuss.

There are three types of agenda settings: public agenda setting, political agenda setting, and media agenda setting.

Public agenda setting involves the majority of the public influencing what topics are deemed important.

Political agenda setting occurs when politicians use their influence to push their political agendas to citizens.

Media agenda setting is when the media determines which stories are considered important.

Agenda setting involves stakeholders such as community members, leaders, advocacy groups, civil society organizations, the media, politicians, and government officials.

Agenda setting is important to ensure that issues are attended to by relevant stakeholders and to allocate necessary resources and funding.

Problem identification and agenda setting form the foundation of the public policy process.

Governments develop and implement public policies to address societal issues with the aim of achieving certain goals and objectives.

The video provides an overview of public administration and public finance topics.

Viewers are encouraged to subscribe, like, comment, and share the video for more content on public administration and public management.

Transcripts

play00:00

the first step in the public Policy-making  Process is properly identifying a problem  

play00:06

and designing the right response to address such  problem identifying issues which affect the public  

play00:12

and putting them on government's agenda is  therefore an important and deliberate phase that  

play00:20

in this video we discuss the public policy process  specifically with regards to identifying societal  

play00:27

issues and putting such issues on the agenda by  first providing an overview and a background on  

play00:35

public policy and the various steps in the public  policy process we will then explain the first step  

play00:43

in the public policy process which is identifying  the problem we will also explain why problem  

play00:51

identification is important and the various  factors that influence problem identification  

play00:59

we will then provide an overview on setting  the agenda by defining what a gender setting  

play01:05

is in relation to public policy as well as  the three types of agendas that affect the  

play01:13

public sector we will then list some of the  stakeholders in the agenda setting process  

play01:28

that we provide an overview of the public policy  process by first defining what public policy is  

play01:35

a public policy is a course of action by  world leaders politicians lawmakers regulators  

play01:43

government officials as well as other stakeholders  to address the needs of the citizens or to resolve  

play01:49

an issue of public concern or even set an agenda  public policies are essentially developed and  

play01:57

implemented to meet certain goals there are  various steps in the public policy process which  

play02:04

involve identifying the problem setting the agenda  developing and formulating the actual policy  

play02:13

implementing the policy and once such public  policy has been set it must be evaluated  

play02:20

in this video we will focus on the first two steps  in the public policy making process which are  

play02:28

identifying the problem and putting such issues on  the agenda let's start with explaining the first  

play02:36

step in the public policy process which is  identifying the problem problem identification  

play02:44

consists of clearly identifying the root cause of  a problem and then developing a detailed problem  

play02:51

statement which is basically a short paragraph  that summarizes the issues to be considered  

play02:58

ideally the problem should be  phrased in the form of a question  

play03:03

this helps to guide the selection of  information to include in the problem statement  

play03:09

problem identification is an important step  because it guides the activities and decisions  

play03:15

of the stakeholders involved in the policy making  process ultimately problem identification assists  

play03:23

in ensuring that the right public issues are  identified and are clearly defined problem  

play03:30

identification also helps in clearly identifying  the goals of the policy and outlining its scope  

play03:38

there are multiple factors that influence  the identification of policy challenges  

play03:43

and their incorporation into the public agenda  and these factors include government's capacity  

play03:50

to anticipate challenges that the public face the  effectiveness of government's public participation  

play03:57

processes to engage with relevant stakeholders  on public issues and on how to address them  

play04:03

effectively the availability of data and  evidence to enable the government to confirm that  

play04:10

such issue is real and that it is in the  government's mandate and objective to address it  

play04:17

the media's role in translating and communicating  the challenge in a way that resonates with  

play04:23

citizens in this next section we will focus on the  next step in the public policy process which is  

play04:30

setting the agenda let us first define what policy  agenda is a public policy agenda is essentially  

play04:39

defined as what governmental officials or elected  political officials find important to discuss this  

play04:47

process involves actually getting the public  issue on government's agenda to be addressed by  

play04:53

either elected officials or government officials  there are three types of agenda settings which are  

play05:01

1. public agenda setting 2. politics agenda  setting and three media agenda setting  

play05:12

let's discuss each of these in more detail firstly  public agenda setting this is when the majority  

play05:20

of the public influences what topics are deemed  important public agenda setting usually involves  

play05:28

a dramatic event a controversy or something  happens that affects a wide range of people  

play05:34

such matters will be placed on government's agenda  because politicians government officials and the  

play05:41

media will usually react to matters which  are of public interest the second type of  

play05:47

agenda setting is politics agenda setting this  happens when elected officials and politicians  

play05:54

use their influence and authority to push their  political agendas to citizens this usually  

play06:01

involves a politician advertising for support from  citizens to back an issue they feel strongly about  

play06:08

this type of agenda setting is usually seen  during election campaigns when there is a high  

play06:13

level of media coverage on politicians the third  type of agenda setting is media agenda setting  

play06:21

this is when the media determines the agenda with  regards to which stories are considered important  

play06:28

journalists editors newsroom staff and media  institutions shape the political reality  

play06:35

by choosing which stories to broadcast and use  the media to push focus on specific issues to  

play06:41

the public the media is powerful and usually  directs how the public should think about an issue  

play06:49

based on the public's reaction the matter  would then be placed on government's agenda  

play06:54

broadly speaking placing matters on government's  agenda involves a number of stakeholders  

play07:01

including community members community  leaders advocacy groups civil society  

play07:09

organizations the media politicians and government  officials as well as international players before  

play07:19

we continue to the next section on why a gender  setting is important don't forget to subscribe  

play07:26

like comment and share this video in conclusion  governments develop and implement public policies  

play07:35

to address certain issues in the society with  the aim of achieving certain goals and objectives  

play07:42

therefore setting an issue on government's  agenda is important to ensure that  

play07:47

the matter is being attended to by the relevant  stakeholders agenda setting is also important  

play07:54

in allocating the necessary resources and  funding in order to address public issues  

play08:00

lastly problem identification and  agenda setting are important steps  

play08:05

because they form the foundation of the public  policy process we've come to the end of this video  

play08:13

so thank you for watching please take  time to check out our other videos  

play08:18

on public administration and public finance  under this channel where we discuss various  

play08:24

topics relating to public administration as  well as public management and the management  

play08:30

of the public sector including the running of  government and don't forget to like this video  

play08:36

and subscribe to our channel for more content  and remember to turn on the notification button  

play08:42

to make sure that you don't miss out when we  post new videos you can also connect with us  

play08:48

by following us on social media @ConsultKano  and continue the conversation by leaving us a  

play08:56

comment below or tagging us on social media  using the #ConsultKano thank you again for  

play09:04

watching join us again next time for another  video until then check out these other videos

play09:15

Kano Consultants for  professional advice you can trust

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Étiquettes Connexes
Public PolicyAgenda SettingProblem IdentificationStakeholdersGovernment ProcessPolicy DevelopmentPublic SectorMedia InfluencePolitical AgendasSocietal Issues
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