This Lead Gen Program is INSANITY (Sneak Inside)

Summary

In this video, Jay reflects on his journey of creating valuable YouTube content and responding to growing demand for a course to help business owners. After a successful beta release of his first course, he built a comprehensive program for generating online leads. Now, with nearly 1,000 students, Jay introduces Insiders 2.0, which offers done-for-you services, including custom email machines, lead generation, and CRM integrations. He emphasizes the program's unique tools, lifetime software access, and exclusive discounts, designed to help entrepreneurs scale their businesses efficiently and effectively.

Takeaways

• 🎉 The speaker turned 32 years old in November 2023 and has been creating YouTube content for about a year.
• 📈 After a year of making videos, viewers began to recognize the value of the content, frequently asking for a course.
• 💡 The speaker, initially running a large marketing agency, decided to create a course to provide more value beyond YouTube.
• 🚀 In December 2023, the speaker launched a beta course, with over 300 people signing up even though the course wasn't fully developed.
• 🌍 The course has now grown to nearly 1,000 students from over a dozen countries, with many testimonials about its impact.
• ⚙️ The course's second generation, 'Insiders 2.0,' will be focused on speed and hands-on implementation, including done-for-you cold email systems.
• 📧 The course offers personalized services like building custom cold email machines, writing email copy, and providing leads.
• 🔗 Students also gain access to the speaker's CRM system, including pre-built funnels, automations, and free access to marketing tools.
• 🎁 Exclusive perks for students include lifetime subscriptions to various marketing software, discounts on popular tools, and even waived Stripe fees.
• 🔒 Due to the added value and done-for-you components, enrollment in the course is now limited, with a strong emphasis on acting quickly to secure a spot.

Q & A

What prompted the creation of the course mentioned in the video?

The course was created after the speaker received numerous requests from business owners asking where they could buy his course, which made him realize he could offer more value than just through YouTube videos.

When did the beta release of the course take place, and how was it received?

The beta release took place in December 2023, and over 300 people signed up, even though the course had not been created yet.

What is the main focus of the first generation of the program?

The first generation of the program was focused on providing the knowledge needed to build and succeed in online businesses.

How does Insiders 2.0 differ from the first generation of the program?

Insiders 2.0 is focused on speed, with the team building cold email machines, writing email copy, providing leads, and offering a CRM with pre-built funnels and automations. It aims to implement the strategies for members, rather than just providing them with instructional videos.

What kind of support is offered to members regarding cold email outreach?

The program includes a custom cold email machine buildout, where members' mailboxes are set up, email copy is written, and AI tools for email writing are provided. The machine can be scaled according to the member's needs.

What additional content is available in the program from the speaker's personal experience?

The program includes recordings and valuable highlights from the speaker’s client meetings, paid consultations, and copywriting examples. These are edited down to focus on the most valuable points.

What does the CRM buildout in the program include?

The CRM buildout offers free access to the Go High Level CRM, including a copy of the speaker's agency funnels, automations, and operational tools. This is designed to simplify lead generation and business automation for members.

What types of bonuses are offered to members as part of Insiders 2.0?

Bonuses include a business award from the speaker's PR agency for social proof, a free news article, and mailbox hacks that allow members to get hundreds of Google mailboxes without paying monthly subscriptions.

What is the 'software vault' mentioned in the program, and what value does it offer?

The software vault provides lifetime access to partner tools, along with exclusive discounts on software commonly used by members. Examples include waived Stripe processing fees, discounted subscriptions to Apollo, Fiverr, Slack, and 12 months of free access to tools like Make and ActiveCampaign.

How is lead generation supported in the program?

Members get access to a lead database with over 700 million leads, along with a custom lead list designed specifically for their business needs.