The YouTube Civil War Has Begun

Summary

The YouTube community is embroiled in controversy as top creators Mr Beast, Logan Paul, and KSI launch 'Lunch Le', a product accused of targeting kids with unhealthy food. Amid backlash, they defend their venture, igniting a 'YouTube Civil War'. Old-timer YouTuber Dan TDM criticizes the move, prompting heated responses from the Lunch Le team. The community debates the ethics of influencers selling to young audiences, with some defending past collaborations and others calling for better standards.

Takeaways

• 📈 The YouTuber community is experiencing a significant conflict, with creators turning against each other.
• 🎥 The feud began with creators calling each other out for views but has escalated into a more serious conflict.
• 🍕 The launch of 'Lunch Le' by Mr Beast, Logan Paul, and KSI is a significant catalyst for the unrest within the community.
• 😡 People are unhappy with the marketing of Lunch Le to children, viewing it as unhealthy and exploitative.
• 📉 The reputations of Mr Beast and Logan Paul are being scrutinized due to past controversies and allegations.
• 👨‍👩‍👧‍👦 Concerns are raised about the health implications of Lunch Le for young audiences.
• 🔍 The community is fact-checking claims made by creators about the health benefits of Lunch Le.
• 🗣️ Dane 'Dan TDM' Middleton, a well-respected YouTuber, has publicly criticized the Lunch Le launch, sparking further debate.
• 💬 The responses from KSI, Mr Beast, and Logan Paul to criticism have been varied and have further fueled the conflict.
• 📉 The backlash against Lunch Le has highlighted broader issues with the way YouTubers monetize their channels and influence their audiences.

Q & A

What is the main conflict mentioned in the script?

The main conflict is a 'civil war' among YouTubers, triggered by Mr Beast, Logan Paul, and KSI launching a product called 'Lunch Le', which has upset many in the community.

Why are people upset about Lunch Le?

People are upset because they believe Lunch Le is being marketed to kids as a healthy alternative to Lunchables, despite concerns about its ingredients and the reputations of the creators involved.

What is the controversy surrounding Logan Paul's involvement with Lunch Le?

Logan Paul's involvement is controversial due to his past allegations of being a scammer and the negative press surrounding his brand 'Prime'.

What are the allegations against Mr Beast mentioned in the script?

The script mentions allegations of unsafe work conditions, a registered sex offender working on set, and a lawsuit for not paying minimum wages and overtime, as well as not preventing sexual harassment on the set of his game show.

What was Dan TDM's reaction to the Lunch Le launch?

Dan TDM criticized the Lunch Le launch, questioning how it benefits their fans and accusing the creators of selling products to kids who trust them.

How did KSI respond to Dan TDM's criticism?

KSI responded by accusing Dan TDM of hypocrisy, pointing out that Dan has also sold products and done sponsorships in the past.

What was Mr Beast's defense regarding Lunch Le?

Mr Beast defended Lunch Le by stating that it is a healthier alternative to Lunchables, with less calories, less sugar, and more electrolytes, and that it aims to provide a better option for those who consume pre-made meals.

What was Logan Paul's stance on the backlash against Lunch Le?

Logan Paul took an aggressive stance, arguing that they are providing a better product and that people are free to choose not to consume it.

Why is the community rallying behind Dan TDM?

The community is rallying behind Dan TDM because he is seen as a trusted figure who speaks out against what he perceives as exploitation of young audiences by fellow YouTubers.

What is the significance of the 'class action lawsuit' waiver mentioned in the script?

The waiver's significance lies in the fact that by purchasing Lunch Le products from their website, consumers are potentially giving up their right to join class action lawsuits against the company, which raises concerns about consumer rights.

What is the broader implication of the YouTubers' conflict as described in the script?

The broader implication is a shift in the YouTube community from content creation to commercialization and the ethical concerns surrounding the influence of popular YouTubers on their young audiences.

Outlines

00:00

📹 YouTuber Civil War Over Lunchables

The script discusses a conflict within the YouTube community, sparked by Mr Beast, Logan Paul, and KSI launching a product called 'Lunchables'. Initially, creators were calling each other out for views, but it escalated to a 'civil war'. The community is divided over the ethics of marketing unhealthy products to young audiences. The video mentions controversies surrounding Mr Beast, including allegations of unsafe work conditions and lawsuits over his game show. The script also highlights public backlash against the Lunchables product, with fans accusing creators of exploiting their audience for profit.

05:00

🔥 Dan TDM's Critique Ignites Debate

Dan TDM, a well-respected YouTuber, publicly criticizes the Lunchables product, calling out creators for selling unhealthy food to children. His statement gains significant traction, leading to responses from KSI, Mr Beast, and Logan Paul. KSI accuses Dan of hypocrisy, pointing out his past collaborations and product promotions. Mr Beast defends Lunchables as a healthier alternative to traditional lunch snacks, while Logan Paul takes a more aggressive stance, arguing that creators have a right to build businesses from their content. The script suggests that the conflict has become a significant event within the YouTube community.

10:01

🍕 The YouTube Community Reacts

The script describes the YouTube community's reaction to the Lunchables controversy. It mentions how the conflict has led to a 'civil war' among creators, with many taking sides. The video script also discusses the business practices of Mr Beast and Logan Paul, including their product launches and the potential legal issues with Lunchables. The community's response ranges from support for Dan TDM to criticism of the creators involved with Lunchables. The script ends with a call to action for viewers to engage with the video and a reflection on the temporary nature of such controversies.

Keywords

💡YouTubers

YouTubers are individuals who create and host content on the video-sharing platform YouTube. In the context of the video, YouTubers are portrayed as turning against each other in what is described as a 'civil war'. The script discusses how these content creators are involved in controversies and disputes, which is a central theme of the video.

💡Civil War

In the script, 'civil war' is used metaphorically to describe the conflict and unrest among YouTubers. It suggests a situation where there is significant discord and disagreement within the community, leading to public disputes and arguments, which is a key narrative of the video.

💡Content creators

Content creators are individuals who produce various forms of content, such as videos, blogs, podcasts, etc. The video discusses how these creators are now involved in promoting products, which has led to controversies and backlash from their audience.

💡Lunchables

Lunchables is a brand of pre-packaged lunch products, often targeted at children. In the video, Lunchables is mentioned as a point of comparison for a new product launched by YouTubers, which has sparked controversy due to its marketing to a young audience.

💡Mr Beast

Mr Beast is a popular YouTuber known for his philanthropy and large-scale stunts. The video discusses his involvement in launching a product called 'Lunch Le', which has become a focal point of the controversy among YouTubers and their audience.

💡Logan Paul

Logan Paul is a controversial YouTuber and boxer. The script mentions him as one of the figures involved in launching 'Lunch Le', and his response to criticism is highlighted, showing his role in the unfolding drama.

💡KSI

KSI is a British YouTuber, rapper, and boxer. The video discusses his involvement with 'Lunch Le' and his reaction to the backlash, which includes accusations of hypocrisy and a defense of the product.

💡Dan TDM

Dan TDM, also known as Dan Middleton, is a well-known YouTuber famous for his Minecraft content. In the video, he is portrayed as a figure of integrity who speaks out against the commercialization of YouTube content, particularly the targeting of children with certain products.

💡Community Notes

Community Notes are a feature on YouTube that allows users to add context or corrections to videos. The script mentions how Community Notes are being used to fact-check claims made by YouTubers about their products, adding a layer of public scrutiny to the controversy.

💡Class action lawsuit

A class action lawsuit is a type of lawsuit where a large group of people collectively sue a defendant for similar harms. The video discusses how 'Lunch Le' has a policy that may limit customers' ability to join such lawsuits, which is a significant legal and ethical issue raised by the controversy.

💡Memes

Memes are cultural symbols or ideas that are transmitted from person to person, often humorous in nature. The video suggests that the controversy has led to the creation of memes by the internet community, showing how the situation has become a part of internet culture.

Highlights

YouTubers are turning against each other, causing unrest within the community.

Mr Beast, Logan Paul, and KSI launched a product called 'Lunchables', causing controversy.

People are unhappy with the marketing of the product to kids.

Dan TDM criticized the product, calling it 'selling crap to kids'.

KSI responded to Dan's criticism by accusing him of hypocrisy.

Mr Beast defended the product, claiming it's a healthier alternative to Lunchables.

Logan Paul took an aggressive stance, telling critics not to eat the product if they don't like it.

Community notes highlighted inaccuracies in the product's claims about health benefits.

There are concerns about lead content in the product.

Dan TDM's criticism sparked a larger discussion about the responsibilities of YouTubers with large audiences.

The YouTube community rallied behind Dan TDM, showing solidarity against the criticized YouTubers.

Past controversies involving Mr Beast and Logan Paul were brought up in the discussion.

The debate raised questions about the ethics of YouTubers promoting products to their young audiences.

The YouTube 'Civil War' metaphor was used to describe the conflict between creators.

Memes and jokes about the situation spread across the internet.

There are allegations that by purchasing Lunchables, consumers waive their right to class action lawsuits.

KSI's past promotion of a food subscription box to his young audience was highlighted as a double standard.

The YouTube community is divided, with some supporting the criticized creators and others against them.

Transcripts

it's the beginning of the end YouTubers

are turning against each other it's an

allout Civil War it started out we were

just calling each other out and exposing

each other for views but now it's become

even more it's just we're just literally

trying to eat each other and it's ready

to explode I can't wait what has

happened to cause all this unrest and

all this anger within the community on

YouTube to turn YouTubers and content

creators and fans against each other

well you probably already guessed it

Mr Beast Logan Paul and KSI launched a

Lunchable called lunch Le and people

aren't happy about it and so I thought

to myself what what's the what's the

problem it's just it's just YouTubers

doing what YouTubers do you know

YouTubers our whole business plan

basically is to try to sell you stuff it

might not be directly because if you

watch the videos you probably got served

ads you know or uh I I got a whole

company that literally just tries to get

brand deals to creators so they can say

like bye

this from ex company and they and they

pay him money or Mr Beast uh has uh his

his feasable like the chocolate and

Logan Paul's got Prime like what this

this seems pretty par for the course

really but then you start reading like

the replies and why people are so mad

about it and and the reason after I

thought about more I I I do I do

understand it's it's kind of like the

whole thing with prime uh like over the

previous years being like yes uh healthy

you know electrolytes and all that and

even South Park made an episode about it

and uh and Logan Paul's allegations of

being a scammer you know but then prom

is still successful but it's got a lot

of bad like press just Logan Paul does

uh then KSI is there but you know

everybody everybody seems all right with

KSI and Mr Beast having all of his

things going on right now like uh like

people have been trying to get him for

what happened with uh uh the guy who

worked with Chris and like the alleged

dude that that works with them on set

that was a registered sex offender which

I don't know I never know what came of

that I never heard anything else about

that um uh like Rosanna she went on she

went on NBC to talk about like Mr Beast

unsafe work conditions and even to add

more to it Mr Beast also has uh him and

Amazon have a I think they're getting

they're getting sued they're getting

sued by contestants of their upcoming

Beast game show because they failed to

pay minimum wages and over time failed

to prevent sexual harassment

participants weren't provided uh

uninterrupted meal breaks and rest

breaks uh several contestants ended up

hospitalized yeah so

there's a lot of thing like all of

that's built up and and on top of that

feasable or not febles um lunch Le is

being that they're saying that it's

healthy it's like a healthy alternative

to Lunchables and obviously these guys

all have very young audiences because

that's you you do whenever you're like

the biggest people on the platform your

primary audience is younger so people

don't like that they marketing these

things to kids it's like yeah eat this

it's great yeah and the kids like oh my

God I love you yes I so they're they're

mad about

it which all seems reasonable you know

it probably have some backlash and

they'll keep on going and then a year

from now no one will care and they'll be

a billion dollar company and know

huzzah but people started speaking up

and that's where it starts getting juicy

D people started speaking up and and

some claims started getting getting

Community noted okay like uh let's see

like Logan Paul tweeted about you know

lunch Le versus Lunchables and then here

he gives like the C the versus calories

and all that stuff uh you know they're

counting the electrolytes but it's

almost like it's being replaced to

sodium in the community notes Here is

the 400 milligrams of electrolytes in

the chart appears incorrect the 12 ounz

of strawberry banana Prime of the fiesta

and of the fiesta nacho excuse me and

the 12 O ice pop prom of the turkey

stick stickums both have 500 milligrams

of potassium not 400 uh this is not even

include the other electrolytes so so

people are like what what what do you

mean what was going on here then there's

like a there's talk about lead within uh

within the food there's there's a video

here he's like we spend a lot of money

to put all meals to X-ray and metal

detection to ensure no foreign materials

are in lunch Le to which uh oill quoted

it it's like Loca Paul thinks 0 or

0.0000001

14175 grams of lead will show up on a

mail Detector by the way this would be

two times what's allowed legally

oh but but this this is where this where

the like aside from just all the things

you kind of expect right all that's

within expectation what's not

expected the real the what the thing

that really kicked it off Dane Dan

TDM old school YouTuber

Minecrafter very successful guy very

nice guy me and Felix have played games

with him and uh very pleasant and

everyone loves him he quoted the the

announcement they made and said what

happened to YouTubers man I can't not

say anything anymore this is selling

stuff for the sake of making money

simple how does benefit their fans this

is selling crap to kids who don't know

better than to trust the people who are

selling it to them do better to which

this got you know 36 you know 37 million

views at this time you know 500,000

retweets like it kind of took off it

kind of is your responsibility right

like it should be your responsibility as

as someone with a platform that being

you know what I'm saying and then and

then so when he said that all three of

the faces of lunch Ley had responses and

all three were very very

different okay KSI responded with looks

like crap to me and linked pictures of

like Dan's toys and things he sells uh

like you and things like that uh to be

like you're also selling junk that you

know you're doing the same thing what a

hypocrite right and it got community

noted and said not only has KSI worked

with them before the CEO of you's Austin

long got his start by managing the sidan

and was an executive producer on their

YouTube Red show and being like yeah

you're that that that one goes both ways

that's really not a thing and you know

he went that way okay and then um Mr

Beast Mr Beast went the way of trying to

tell like what good of a product it is

lunchable sells hundreds of millions of

units and countless people eat it our

goal is to give people a a better for

you alternative to it our turkey meal

for example is 80% less calories 60%

less sugar more electrolytes we use real

cheese uh they they use cheese product

cuz they can't call it cheese which the

the truth of that I think it's got to be

like 51% cheese like like to actually be

called cheese but anyway uh higher

quality meat Etc obviously eating fresh

chicken and broccoli is healthier but if

someone's going to eat pre-made meal

with this which millions of people do

through launchables then I think giving

them a higher quality version at roughly

the same price is a net good in my

opinion and while we uh we launched

lunch Le also we get economies of scale

it can get things cheaper we'll only be

improving the product more and more he's

like very PR like we're going to go in

there it's it's it's it's good it's

better it's a better it's just an

alternative then Logan Paul went the um

a little more aggressive right uh okay

he's like I'll tell you what happened to

YouTubers we spent our lives creating

content building Our Brands now we want

to build a business you don't see any

you don't say anything when lb's faces

bans for allegedly containing lead but

then we create a better version you're

upset then don't eat it which this got

community noted and said missleading

saying that Lunchable faces bands for

allegedly containing lead that they

created a better version it implies

lunchable doesn't contain lead the ice

pop Prime hydration found found in the

turkey stack Stacks also has report uh

reports of lead contaminants from the

ERC oh my which he's replied to it's

like Consumer Reports ores us dat to

remove Lunchables from you know and then

you know kind of goes in the offensive

like nuh-uh you know and so this was

this is this was the event Dane this was

like our Ground Zero event

now people feel like Dan has been

attacked and you don't attack Dan DTM

you don't attack dant TDM okay in front

of everyone you don't do that got right

here Jack Septic like you mess with Dan

TM you mess with YouTube you mess with

one of us you mess with all of us here

we

go and everyone's just like yeah don't

mess with them Robert Ross here if you

told me 10 years ago that the YouTuber

silver war was going to be started over

what kids are eating For Recess would

have believed it immediately and people

are like you were correct about Mr Beast

the whole time you're a hero because

there was an interview kind of or a

video jacket did a while back while he's

doing like a the law detector test and

they asked him like what do you thought

Mr Beast or whatever he said basically

said that Mr Beast wasn't good for

YouTube because of the content that he

creates not that the content's bad but

like the bar he setting kind of thing

what you kind of that stuff is where he

going like it's it's uh yeah it's taking

it away from like people sitting in

their their rooms making content and

going more further into production and

and it's it's a valid take so yeah

people are going back and like oh yeah

and then this also goes into the whole

lots of people have been jumping on Mr

BEAST's case like even I was going

through the the earlier stuff like all

the allegations and stuff about Mr Beast

and I was like ah the dude literally

doesn't have to say anything he can just

just ignore it and keep going nothing

will ever happen right right but then

you launch something with uh he just

something something new targeting kids

you know and it's got Logan Paul

involved and everyone's big mad then you

then you then you clap back at

Dan all right K officially what side are

we taking there's only one side to take

we stand with Dan all right we stand we

stand with Dan Dan the man I've never

actually spoken to any other guys Mr

Beast follows me and I I sent him a

message one time tell him that his email

was hacked and whoever answered it said

thanks but uh other than that you know

but Dan you know talk Dan's good he's a

dad fellow

father don't mess with him don't do it

then of course the internet's taken and

making memes about it you got people

people comparing it you got launchables

on the left launch on the right one has

Pizza Capri Sun actual candy the other

one has pizza Prime crap Feast tables

crap ooh fe uh it's like I think I think

it's his chocolate he's got like a

chocolate bar he he's been like trying

to get in like production of stuff so

like I think it started out with him

doing like the like the ghost kitchen

stuff on like like Uber Eats and things

you could get like Beast burgers and

stuff and then uh launched like you know

the candy bars which like doing this is

it's it is normal like launching things

when you have you have people behind you

like I even have ideas of things that I

would like to launch and leverage my

popularity to make the business

successful but um it kind of comes into

you know just previous practices and

like is it is what people say yeah

people are looking at it as they should

suspiciously you know I always kind of

even thought like the whole Burger thing

was weird like I can get a Mr Beast

burger from my local Italian place and

that was really weird to me like

apparently that caused some issues too

like some kitchens were like being shady

and stuff but his name was on it yeah

got that got that got weird I don't I

was just looking here I don't know if

this is true but this guy uh Jeff here

says looks like Mr Beast is trying to

nip the class action lawsuit problem in

the bud with lunch Ley if you buy any

products from their website you wave a

lot of Rights apparently Source their

policies and terms they took a picture

of this

section 21 is this no way you shall not

join any action with claims of any other

person or entity or bring join to

participate in class actions against

lunch Le so if you buy the product on

the website you're waving your right to

class action lawsuits

goodness no way is that really on there

hang on yeah yeah there it is right

there it's on the website oh my goodness

wow I wonder if that's like a normal

like I wonder if this isn't a lot of

stuff when you go and agree to it and

you don't even know what's in there huh

if you got any questions you can email

them

apparently jeez KSI also had another

reply it says he was talking about food

he was sponsored and promoted and made a

whole video on Munch pack a monthly

subbox full of food and Candy to his

Minecraft audience full of kids now what

which has also been Community noted and

it's like the reference videoos over 9

years old on Dan DTM second or TDM I

keep saying DTM TDM's second Channel

more TDM uh this was a one-off sponsor

ship where Dan was given a free food

package from Munch pack to try unique

foods from around the world this is

clearly different from ksi's partnership

with lunch

Ley and it's like he keeps going on no

you and everyone's like dude it's it's

completely different situation when you

have like a steak in the

company my God oh my God children's fit

no

oh this the realid dangers of a yeah

Dane oh my

God hilarious and then this one goes

back to like Logan Paul's post about

like uh them scanning for foreign

objects and he's like I was not lying

they blasted radiation into lunch Ley oh

there's going in oh goodness

gracious we're YouTube and you're dead

ah some of the choices of people they

have in this are not okay anyways just

okay anyway yeah the YouTube Civil War

is beginning we're all turning against

each other apparently this will all be

over soon and no one will care but yeah

until then please leave a like on the

video leave a comment do all that cool

stuff today's your birthday happy

birthday say t my friends I love you

we'll see you next time bye-bye I love

how you looked at that picture and then

change teams again