the foolproof skillset to get rich in the AI age (can’t lose)

Liam Ottley
4 Aug 202409:16

Summary

TLDRIn this video, Lee Motley shares his journey from earning $0 to generating over 2 million in AI businesses. He outlines the impact of AI on the job market, predicting significant job displacement, and offers two key skills to thrive in the AI era: building AI systems using low-code tools and leveraging content creation for personal branding. Motley provides three opportunities to capitalize on these skills, emphasizing the high-leverage potential of AI and content in future business strategies.

Takeaways

  • 🚀 The speaker has made over 2 million dollars in revenue from AI businesses in the past 18 months without a degree or special training in AI.
  • 💡 The video aims to teach two key skills to succeed in the AI-driven future and offers three opportunities to apply these skills.
  • 🔮 A significant shift towards AI-first strategies in businesses is predicted, similar to the mobile-first shift in web design.
  • 📉 The rise of AI and automation is expected to eliminate 20-25% of jobs, particularly affecting low to middle-income workers.
  • 🏆 A small class of winners will emerge from the AI revolution, and the video's goal is to equip viewers with the skills to be among them.
  • 🛠 Skill one is learning to build AI systems and solutions using low-code to no-code tools and prompt engineering.
  • 🔑 Skill two is leveraging content creation to market AI solutions and establish oneself as an expert in the field.
  • 💼 The speaker emphasizes the importance of being proactive in learning AI skills to be in demand in the coming years.
  • 🌐 The video mentions the potential of AI to scale infinitely, as demonstrated by the rapid adoption of AI models like chat GPT.
  • 📈 The opportunities presented include starting an AI automation agency, creating an AI-first business, or partnering with existing businesses to implement AI solutions.
  • 📝 Content creation is highlighted as a critical tool for self-promotion and establishing credibility in the AI space.

Q & A

  • What is the speaker's background in AI and entrepreneurship?

    -The speaker, Lee Motley, has been running and building AI businesses for the past 18 months and has been involved in online entrepreneurship for the last 5 to 6 years.

  • How much revenue has Lee Motley generated from his AI businesses over the past 18 months?

    -Lee Motley has generated over 2 million in revenue from his AI businesses, which includes an AI agency, an education business, and an AI course generator.

  • What are the two key skills that Lee Motley suggests for thriving in the AI-driven future?

    -The two key skills suggested are learning how to build AI systems and solutions using low-code to no-code tools, and leveraging content creation to establish a personal brand and marketability.

  • According to Lee Motley, what is the expected impact of AI and automation on the labor market?

    -Lee Motley mentions that reports predict 20 to 25% of jobs will be wiped out by AI and automation, affecting low to middle-income workers the hardest.

  • What is the term used to describe the shift from AI as an add-on to AI as a core business strategy?

    -The term used to describe this shift is 'AI first', which is similar to the 'mobile first' shift that occurred with the widespread use of the internet on mobile devices.

  • What is the concept of 'leverage' as explained by the speaker?

    -Leverage, as explained by the speaker, is the ability to multiply the impact of one's actions without a corresponding increase in time and resources spent. It is broken down into three categories: labor, capital, and products with no marginal cost of replication (code and content).

  • How does Lee Motley define the AI automation agency model?

    -An AI automation agency is a business model where one designs and builds AI systems and solutions for other businesses, helping them adopt an AI-first approach.

  • What opportunities does Lee Motley present for utilizing the AI skill set in the future?

    -The opportunities include starting an AI automation agency, creating an AI-first business in any field, partnering with existing businesses to implement AI-first strategies, and using content creation to market these endeavors.

  • Why is content creation considered a crucial skill in the AI-first approach?

    -Content creation is crucial because it helps individuals and businesses become discoverable and market their AI-first solutions, leveraging the power of code and content to multiply their impact.

  • What advice does Lee Motley give on how to learn the skills necessary for the AI-first approach?

    -Lee Motley suggests learning how to build AI systems using certain low-code to no-code tools and prompt engineering. He also recommends studying the works of OG nval rerun for insights on leverage and content creation.

Outlines

00:00

💰 AI Business Success and Future Predictions

The speaker, Lee Motley, reflects on his journey of making over 2 million dollars in AI businesses within 18 months, despite having no formal degree or AI training. He emphasizes the importance of two key skills for thriving in the AI-driven future: building AI systems and leveraging content creation for exposure and influence. Lee predicts significant job displacement due to AI and automation, suggesting a societal divide, but also highlights the potential for a select group to prosper. He positions the shift from 'AI is nice' to 'AI first' as a pivotal strategy for businesses, drawing parallels to the mobile-first transition in web technology. Lee introduces the concept of leverage, as taught by Naval Ravikant, to multiply the impact of one's actions without a proportional increase in time and resources.

05:01

🚀 Leveraging AI and Content Creation for Business Growth

This paragraph delves into the concept of leverage, categorized into labor, capital, and products with no marginal cost of replication, such as code and content. The speaker illustrates how leveraging labor can amplify one's efforts through team expansion, capital can magnify returns in investments, and products like software or content can be infinitely replicated at no additional cost. The focus then shifts to content creation as a means to establish a personal brand and make oneself discoverable to businesses needing AI expertise. Lee outlines three opportunities for leveraging these skills: starting an AI automation agency, creating or transforming businesses with an AI-first approach, and partnering with existing businesses to implement AI solutions. He concludes by urging viewers to document and market their AI ventures effectively through content creation.

Mindmap

Keywords

💡AI

AI, or Artificial Intelligence, refers to the simulation of human intelligence in machines that are programmed to think like humans and mimic their actions. In the context of the video, AI is central to the speaker's business ventures and is portrayed as a transformative force in various industries, expected to replace a significant portion of jobs and reshape the business landscape.

💡Revenue

Revenue is the total income generated from the sale of goods or services related to the business's operations. The speaker mentions having made over 2 million in revenue from his AI businesses, indicating the financial success of his ventures without necessarily reflecting his personal profit or the net income of the businesses.

💡AI Training

AI training refers to the process of teaching AI systems to perform tasks by feeding them a dataset and adjusting the system's algorithms based on the outcomes. The speaker clarifies that he does not have any special AI training, suggesting that success in the AI industry is not solely dependent on formal education in the field.

💡Leverage

Leverage, in the context of the video, is the ability to amplify the impact of one's actions without a proportional increase in effort or resources. It is a concept by Naval Ravikant, and the speaker discusses it as a key to success, emphasizing that using AI systems and content creation can provide leverage in business.

💡AI First

AI First is an approach where AI is considered the primary focus and most important aspect of a business strategy. The video suggests that businesses will need to shift from viewing AI as an add-on to recognizing it as central to their operations for long-term success and competitiveness.

💡Low-code/No-code Tools

Low-code and no-code tools are software platforms that enable the creation of applications with minimal or no coding. The speaker mentions these tools as a means for individuals without a development background to build AI systems, emphasizing the accessibility of AI development.

💡Prompt Engineering

Prompt engineering is a skill set that involves crafting input prompts for AI systems to elicit desired responses or actions. It is mentioned as a skill necessary for building AI systems, suggesting that effective communication with AI is crucial for successful outcomes.

💡Content Creation

Content creation refers to the process of producing and sharing original content, such as videos, articles, or podcasts. The speaker highlights content creation as a vital skill for establishing expertise and visibility in the AI field, using it as a means to market AI solutions and oneself.

💡AI Automation Agency

An AI automation agency is a business model where AI systems and solutions are designed and built for other businesses adopting an AI-first approach. The speaker describes this as a viable opportunity for those with the skills to help businesses transition to AI-first operations.

💡Scalability

Scalability is the ability of a system, network, or process to handle a growing amount of work. The video discusses the scalability of AI systems, such as AI sales reps, which can serve an unlimited number of customers without the need for proportional scaling of human resources.

💡Marginal Cost

Marginal cost is the cost of producing one additional unit of a good or service. The speaker refers to products with no marginal cost of replication, such as code and content, as a form of leverage because once created, they can be distributed at no additional cost, providing a significant advantage in business.

Highlights

The speaker has made over 2 million in revenue from AI businesses without a degree or special AI training.

The video offers two key skills for thriving in the AI-driven economy and three opportunities to apply them.

AI and automation are expected to replace 20-25% of jobs, impacting low to middle-income workers the most.

There will be winners in the AI era, and the video aims to equip viewers with the skills to be among them.

The concept of 'AI first' is introduced as a strategic shift similar to the 'mobile first' approach in web development.

AI systems can scale infinitely, as demonstrated by the rapid adoption of platforms like chat GPT.

Skill one is learning to build AI systems using low-code or no-code tools and prompt engineering.

Skill two is leveraging content creation to establish expertise and make oneself discoverable in the AI field.

Naval Ravikant's concept of leverage is discussed, emphasizing the importance of multiplying effort impact.

Content creation is a form of leverage that can help individuals stand out and be recognized in the AI industry.

An AI automation agency is suggested as a business model for applying AI-first strategies to various industries.

Starting a business with an AI-first approach can revolutionize traditional industries and create new opportunities.

Partnering with existing businesses to implement AI-first strategies can lead to profit sharing or equity opportunities.

The speaker emphasizes the importance of documenting and marketing AI endeavors through content creation.

The video serves as a call to action, urging viewers to learn and apply the discussed skills to succeed in the AI era.

The speaker shares personal experience as proof of concept and encourages immediate action on learning AI skills.

Transcripts

play00:00

so over the past 18 months I've gone

play00:01

from making $0 wor AI to now having made

play00:03

over 2 million across my various AI

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businesses and this of course is not my

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take-home profit it's not what I have in

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my pocket right now but it's the top

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line revenue figure and I think that to

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some degree speaks for itself I don't

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have a degree I don't have any special

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AI training and I don't have some rich

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dad who's been doing it all for me so

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what you're going to get out of this

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video is two skills just two skills

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relatively simple and at the end of the

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video I'll be giving you three

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opportunities that you can move on given

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the set of skills that I'm going to talk

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about so of course if you're new to the

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channel and don't know who I am my name

play00:29

is Lee Motley I've been running and

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building AI businesses for the past 18

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months and I've been doing online

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entrepreneurship for the past 5 to 6

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years so right now unfortunate enough to

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be running three different businesses in

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the AI space firstly my AI agency

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morning site AI secondly my education

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business the triaa accelerator and

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finally have an AI s cour genp so that's

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who I am and what I do so the point of

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this video is to give you a fullprof AI

play00:48

skill set that allows you to be

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resilient to the changes that are going

play00:51

to happen across the world as this

play00:53

technolog is rolled out so in order to

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give you that skill set we need to First

play00:56

analyze what's happening right now and

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what's going to happen in the next 10

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years so there is a bit of a harsh

play01:01

reality that's about to hurt a lot of

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people and that's if you look at any

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report talking about Ai and the impact

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it's going to have on the labor market

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Etc there's an expected 20 to 25% of

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jobs that are going to be wiped out by

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Ai and automation as a whole so this

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wave of redundancies and layoffs is

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going to be heading the low to Middle

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inome workers the hardest and over the

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next 10 years we're going to see

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essentially a I mean we already seen it

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but we're going to be seeing a an

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eroding of the middle class and a

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separation of society into the halves

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and half not at least in places like the

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United States however while this massive

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change is going to be bad for the

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majority of people there are going to be

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a small class of winners that come out

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of it and that's really what the focus

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of this video is giving you the skill

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set that you need to be in that class of

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winners at the end of the decade so with

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all that in mind we need to be thinking

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carefully about how we can create a

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skill set that will allow us to thrive

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in the world that we're moving towards

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and that's really going to be what's

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known as AI first and right now

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businesses are kind of playing around

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with AI they're tacking it onto the

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sides of their products and they're not

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really thinking of AI as a core part of

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this strategy right now but that is

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where we're going to be moving in the

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near future the shift from AI is nice to

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AI is the most important thing in our

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business strategy right now is the

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similar shift and strategy that happened

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with the worldwide web when we had this

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mobile first shift where they shifted

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from everyone's using their the web on

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their their desktop or their computer

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and now that there's more value for

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companies and optimizing for a mobile

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first strategy rather than worrying too

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much about the desktop side of things so

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the same shift is happening for

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businesses over the next few years where

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they're going to have to shift away from

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Ai and I add-on to AI is the first and

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most important thing in our strategy and

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if you want a bit of evidence on this

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impending AI shift in business and how

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it's going to completely change the

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business landscape Sam opman and his

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buddies have been making bets on when

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the first one person $1 billion doll

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company is created which sounds

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ridiculous Until you realize that

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artificial intelligence is the field of

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study focused on creating machines or

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systems that replace human intelligence

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and tasks so once you create an

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artificially intelligent system that can

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do a human's task the magic of it is

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that it can be scaled infinitely so we

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saw this with chat GPT once open AI was

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able to create a llm that had all of the

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world's knowledge compressed into it and

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we could easily talk to it once they had

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that as a product they scaled it to 100

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million users in two months the fastest

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ever done so what samman is really

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getting at is in the near future with

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the rise of llm and and AI as we know it

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we can be building these businesses with

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an AI first approach and have this kind

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of Limitless scalability of okay I Crea

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an AI sales team or an AI sales rep

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instead of having to hire a whole bunch

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of people I can now have one AI sales

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rep that I've created and that can scale

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with any people that come in contact

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with my business and it's a it's a far

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lower cost it can improve the customer

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experience and it's far more scalable so

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that I can be running this massive

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business as just one person without

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having to have all these teams so this

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skill set and strategy of how to get

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rich with AI without getting wrecked by

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the the chaos of the next 10 years it

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revolves around this realization of this

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impending shift to an AI first Focus for

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businesses and so soon enough companies

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are going to start clicking onto this

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and those with the skills to allow them

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to make that transition to an AI first

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business that is really the only model

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of business that they're going to be

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able to win with long term and if they

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lag behind they're going to get

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destroyed the people who have those kind

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of skills are the ones who are going to

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be in massive demand over the next 10 20

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30 years while there is still a bit of

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skepticism and uncertainty about the

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technology to get in and get ahead and

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learn these skills so that when everyone

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does wake up we're there and ready to to

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catch catch all the money as it starts

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falling out of the sky which brings us

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to skill number one in your foolproof AI

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skill set which is learning how to build

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AI systems and solutions and now you

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don't need a background as a developer

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you just need to know how to use the

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certain set of low code to no code tools

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combined with a skill set impr prompt

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engineering that will allow you to make

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80 90% of the Key Systems and types of

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solutions that the the companies you'll

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be working with want how to actually

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learn these skills is out of the scope

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of this video but I have done a video

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recently showing you the easiest end

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points to starting building AI Solutions

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so I put that up there you can watch it

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after now skill number two in your

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fullprof AI skill set comes from some OG

play04:42

nval rerun and if you haven't heard of

play04:44

him or studied in of his works I highly

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recommend you check him out he's had a

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massive influence on on my career and my

play04:48

success as well and how I've navigated

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the space as an entrepreneur and one of

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the things that nval talks about

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constantly is leverage and leverage

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being the ability to multiply the impact

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of your actions without a corresponding

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increase and time and resources spent n

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breaks leverage down into three

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different categories firstly we have

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Labor so if I tell my instructions on

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what to do to a team of one person they

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will go and do that and and have a

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certain effect but if I sell that same

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instructions I have the same effort on

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my end to a team of 100 people and they

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go and do that I've just multiplied the

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impact of my effort right same thing

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with the second one which is capital so

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if I'm making a trade or I'm investing

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in a certain position I do all the

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analysis and I do all the work and then

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I press a button to buy into that trade

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if I go into the trade with $100 and it

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doubles to 200 I've got that much money

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out of it but if I put in a billion

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dollars as guys say w b Buffett figure

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out um they get leverage from their cap

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by putting in a bigger position and they

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can get a billion out of that same

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equation while if I just put in 100 I

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only get 100 out finally the third form

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of Leverage is products with no marginal

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cost of replication which he breaks into

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two categories of code and content code

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being that if I write a software program

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that does a certain thing and Achieve an

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outcome it costs me nothing to copy and

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paste or like duplicate the the file

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that has that code in it right so I can

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distribute code infinitely once I've

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done all the work um initially to get

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that first program written similarly

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content when I create a piece of content

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like this it takes the same amount of

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effort and preparation to make this

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video regardless of how many people see

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it so if this gets a million views I

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have put in the same amount of work as

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if it got one view same with someone

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like Joe Rogan he puts the same amount

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of work into a podcast if it gets one

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view or a million views and what we're

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interested out of all of those for skill

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number two is content as mentioned when

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companies realize the necessity of

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having this AI first approach they're

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going to scramble to try and find people

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and experts that can help them to make

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this transition and that is going to be

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you but they're not going to find you

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unless you put yourself out there

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through content to make yourself

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discoverable therefore skill number two

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and your fullprof skill set for the next

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10 years is content creation content is

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by far the best way to put yourself on

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the map I'm living proof of that you can

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use YouTube LinkedIn Twitter emails

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anything you can write articles you can

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write blogs but you just need to be

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building cool AI things and systems for

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businesses and putting yourself out

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there and sharing that through your

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content platforms and I think the most

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interesting part about this whole

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strategy and really the nail and the

play06:58

coffin of what makes this so powerful

play07:00

and why you need to be moving on a

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strategy similar to this is that if

play07:03

we're talking about leverage by building

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AI systems and solutions you were using

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Code which is a form of Leverage in

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itself to create labor leverage in the

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form of I've created an AI system that

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can essentially replace a human instead

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of having to scale up a team of humans I

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can now use an AI system which is code

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based to create labor which is another

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form of Leverage and then you're using

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content creation which is another form

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of Leverage to market the entire thing

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so this opportunity is likely one of the

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highest leverage opportunities in the

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world right now because using three

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different forms and so with those two

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skills clearly defined I can jump into

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the last word of the video as promise

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which is three opportunities that you

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can use the skill set to succeed with in

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the near future firstly you can help

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businesses to adopt this AI first

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approach by designing and building AI

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systems and solutions for them and this

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is called an AI automation agency this

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is a model that I kind of created and

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named and have been screaming from the

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rooftop for the past year about and

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that's what I got started and that's

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what morning side AI is for me if you're

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interested in this one I have a ton of

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information on the channel and that's

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really where I recommend most people

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start secondly you can start your own

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business in any field imaginable but

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into it and start it with an AI first

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approach so how can I build the AI first

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version of a typical business industry

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and how can I make something that's

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going to be ultimately more scalable and

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profitable and and an AI first version

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of these typical businesses and I think

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there is huge opportunity here to go

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into Industries and just completely wipe

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out all the old ways of doing things and

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taking it with an AI first approach

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thirdly pretty similar to that is you

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can go to someone and partner with them

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and offer to say hey look I will work

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with you to make this business AI first

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we can rebuild it from the ground up or

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Implement different systems I want want

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to take you into the AI first version of

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the business you're currently running

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and then you can take some kind of cut

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on the profits or the revenues or you

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can get Equity Etc and finally of course

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you need to use your content creation

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skills to document all of this and

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Market the hell out of the business that

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way so that's all for me I gave you the

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two skills and I gave you the three

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opportunities as promised I really just

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want to see as many of you as possible

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come out of the other side of this next

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10 years as a winner and not be

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completely destroyed as part of the

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middle class um through this transition

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period we're going through so take what

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I've mentioned here I'm applying it

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right now I'm living proof that it works

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go and learn these skills learn how to

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build AI systems and build them for

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businesses I've covered it on the

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channel enough also look into content

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creation because it's been the biggest

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driving factor in my success so please

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do something about it right now I don't

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care what you do but I've given you as

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much game as I possibly could in this

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video so I'll see you in the next one

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