How To Start A Marketing Agency In 2024 (Full Guide)
Summary
TLDRDieses Video enthüllt sechs Geheimnisse für eine erfolgreiche Marketingagentur online. Der Sprecher teilt die gleichen Taktiken, die er für seinen eigenen Gewinn von über 2 Millionen Dollar verwendet hat, mit seiner Agentur Silar. Er hat 5.000 Dollar für diese Geheimnisse an einen Mentor gezahlt, gibt sie aber jetzt kostenlos in diesem Video preis. Die Geheimnisse umfassen das Auswählen eines Nischenmarktes, der die richtigen Dienstleistungen anbietet, wie man diese Dienstleistungen erbringt, wie man einen Instagram-Profil aufsetzt, wie man Geschäftsinhaber auf Instagram anschließt, wie man Verkaufsgespräche führt und wie man die Agentur skaliert. Der Fokus liegt auf der Praxis, schnellem Lernen und effektiver Kommunikation mit potenziellen Kunden.
Takeaways
- 😀 Wähle ein Nischensegment aus, das dich für Social-Media-Marketing-Dienstleistungen zahlen kann, um weniger Konkurrenz zu haben und höhere Preise verlangen zu können.
- 🔍 Verzichte auf allgemeine Dienstleistungen und identifiziere stattdessen die größten Herausforderungen deiner Zielgruppe, um spezifische Dienstleistungen zu entwickeln, die diese lösen.
- 👷♂️ Verwende White-Label-Dienste oder outsource Tragt die Arbeiten an einen Auftragnehmer oder eine White-Label-Agentur, um schnell zu beginnen, ohne selbst die Dienstleistungen erbringen zu müssen.
- 📸 Richte dein Instagram-Profil so ein, dass es als legitim und professionell wahrgenommen wird, indem du ein persönliches Markenprofil mit relevanten Inhalten und Fotos erstellst.
- 📲 Nutze Instagram, um potenzielle Kunden zu erreichen, indem du sie über Hashtags findest und eine persönliche Verbindung aufbaust, bevor du ein Angebot machst.
- 📩 Verwende eine einfache und unverbindliche Herangehensweise in deinen Direktnachrichten, um das Interesse der Geschäftsbesitzer zu wecken und ein Gespräch zu beginnen.
- 🗣️ Verwende einen einfachen Verkaufsanruf, der auf einem einzigen Anruf basiert, um die Aufmerksamkeit des potenziellen Kunden zu erhalten und schnell zu einem Abschluss zu kommen.
- 🤝 Baue Vertrauen auf und zeige Verständnis für die Situation des Kunden, um eine enge Beziehung zu entwickeln und als vertrauenswürdiger Partner wahrzunehmen.
- 💬 Beantworte Fragen des Kunden direkt und präzise, um ihre Bedürfnisse und Bedenken zu klären, bevor du ein Angebot unterbreitest.
- 💰 Gib einen kurzen Überblick über das Angebot und lasse die Details offen, um auf die spezifischen Fragen des Kunden einzugehen und so eine bessere Chance zum Abschluss zu haben.
- 🚀 Skaliere dein Unternehmen, indem du dein Verständnis der Bedürfnisse deiner Kunden erweitert und dein Angebot kontinuierlich anpasst, um erfolgreich zu bleiben.
Q & A
Was sind die sechs Geheimnisse, die im Video über eine erfolgreiche Online-Marketing-Agentur geteilt werden?
-Die sechs Geheimnisse umfassen das Auswählen einer Nische, die richtigen Dienstleistungen zu finden, wie man diese Dienstleistungen erbringt, die Einrichtung einer Instagram-Profil, das Ansprechen von Geschäftsinhabern über Instagram, die Durchführung von Verkaufsgesprächen und das Skalieren des Geschäfts.
Warum ist es wichtig, eine Nische auszuwählen, die viel für Social-Media-Marketing-Dienstleistungen bezahlt?
-Indem man sich auf eine spezifische Gruppe von Menschen fokussiert, kann man weniger Wettbewerb haben, höhere Preise verlangen und als Autorität in dem Bereich angesehen werden.
Wie kann man eine Nische auswählen, die man bearbeiten möchte?
-Man sollte drei grundlegende Kriterien berücksichtigen: ob man die Zielgruppe helfen kann, ob sie bereit ist zu bezahlen und ob es für die gewählte Nische Geschäftsmöglichkeiten gibt.
Was passiert, wenn man sich auf den 'falschen' Nischen fokussiert?
-Selbst wenn man sich auf die falsche Nische konzentriert, kann man durch die Erfahrungen und Fehlschläge viel lernen, was wertvolle Lektionen für die Zukunft ist.
Wie kann man herausfinden, welche Dienstleistungen die Nische bereit ist zu bezahlen?
-Man sollte die größte Herausforderung der Nische identifizieren und dann eine Dienstleistung entwickeln, die diese Herausforderung löst.
Was ist das Konzept des White-Labeling oder Job-Servicing und wie kann es verwendet werden?
-White-Labeling oder Job-Servicing bezeichnet die Praxis, die Arbeit an einen Auftragnehmer oder eine White-Label-Agentur zu outsourcen, um die Dienstleistung unter dem eigenen Namen zu erbringen.
Warum ist es wichtig, ein Instagram-Profil für die Marketing-Agentur richtig einzurichten?
-Ein gut eingerichtetes Instagram-Profil kann dazu beitragen, Kunden zu gewinnen, indem es Vertrauen aufbaut und die Legitimität der Agentur stärkt.
Wie kann man Geschäftsinhabern auf Instagram näherkommen?
-Man kann Geschäftsinhabern durch die Suche nach passenden Hashtags in der Nische und dem Senden einer einfachen Begrüßungsnachricht näherkommen.
Was ist das Ziel, wenn man Geschäftsinhaber auf Instagram kontaktiert?
-Das Ziel ist es, eine Verbindung herzustellen, ein Gespräch zu beginnen und schließlich einen Anruf zu vereinbaren, um möglicherweise ihre Probleme zu lösen.
Wie kann man einen Verkaufsgespräch führen, um einen potenziellen Kunden zu überzeugen?
-Man sollte ein Framework mit mehreren Schritten befolgen, darunter das Aufbauen von Vertrauen, das Festlegen der Agenda, das Identifizieren der Probleme und Ziele des Kunden, das Zusammenfassen der Informationen und das Vorschlagen einer Lösung.
Was sind die nächsten Schritte nach dem Abschluss des Verkaufsgesprächs?
-Die nächsten Schritte beinhalten die Skalierung des Geschäfts, das Management der Agentur und die kontinuierliche Verbesserung der Dienstleistungen.
Outlines
💼 Erfolgsgeheimnisse einer Marketingagentur
Der Sprecher teilt sechs Geheimnisse, die für den Erfolg einer Online-Marketingagentur wichtig sind. Er hat diese für 5.000 Dollar von einem Mentor erworben, gibt sie aber im Video kostenlos weiter. Das erste Geheimnis ist die Auswahl eines Nischenmarktes, der für Social-Media-Marketing-Dienstleistungen zahlen kann. Der Sprecher erklärt, dass durch Spezialisierung auf eine spezifische Zielgruppe weniger Wettbewerb besteht und höhere Preise verlangt werden können. Er betont die Wichtigkeit, eine Entscheidung zu treffen und eine Nische zu wählen, auch wenn sie nicht perfekt sein muss, da Erfahrung durch 'falsche' Wahlen gewonnen werden kann. Empfehlungen für Nischen sind Business Coaches, Online-Trainer oder Online-Kursverkäufer.
🔍 Auswahl des richtigen Dienstleistungsangebotes
Das zweite Geheimnis ist die Auswahl des richtigen Dienstleistungsangebotes, das die Zielgruppe bereit ist zu bezahlen. Anstatt nach dem Trend zu folgen und die gleichen Dienstleistungen wie jeder andere zu bieten, sollte man sich auf die Herausforderungen konzentrieren, die die gewählte Nische hat. Der Sprecher plädiert für die Erstellung eines Dienstleistungsangebotes, das spezifische Probleme löst, die die Zielgruppe hat. Beispiele sind die Generierung von Leads, Steigerung der Followerzahl oder die Verwaltung von Social-Media-Konten. Durch diese Problem-Lösungen kann man als Held auftreten und die Agentur erfolgreich machen.
🛠 Whitelabeling zur Dienstleistungserbringung
Der dritte Punkt thematisiert, wie man die gewählte Dienstleistung erbringt, insbesondere wenn man noch keine Erfahrung mit der gewünschten Dienstleistung hat. Der Sprecher empfiehlt Whitelabeling, bei dem man die Arbeit an einen Auftragnehmer oder eine White-Label-Agentur auslagert. Auf diese Weise kann man einen Monatsprofit von 2.000 Dollar erzielen, ohne die Dienstleistung selbst erbringen zu müssen. Außerdem kann man auf die Glaubwürdigkeit und die Erfolgsgeschichten des Whitelabel-Partners zurückgreifen, um die eigene Agentur zu stärken.
📱 Aufbau einer Instagram-Profil für die Agentur
Das vierte Geheimnis beschäftigt sich mit der Einrichtung eines Instagram-Profils, das auf die persönliche Branding-Page ausgerichtet ist. Der Sprecher warnt davor, eine scammy Agentur-Seite oder eine private Seite zu verwenden, um potenzielle Kunden zu gewinnen. Stattdessen sollte eine Mischung aus persönlichen Inhalten und professionellen Beiträgen, die auf die Verbindung, Wertschöpfung und Beweise für die Dienstleistungen abzielen, erstellt werden. Der Sprecher gibt Tipps für einen kostenlosen oder kostengünstigen Ansatz, um ein ansprechendes Profil zu kreieren, und betont die Wichtigkeit, einen guten Eindruck zu erwecken, um Vertrauen zu gewinnen.
📲 Anschluss mit Geschäftsinhabern über Instagram
Der fünfte Teil des Geheimnisses konzentriert sich auf die Verbindung mit Geschäftsinhabern über Instagram. Der Sprecher lehnt traditionelle Methoden wie Cold-Calling oder Cold-Mailing ab und bevorzugt eine Herangehensweise, die auf Instagram-Direktnachrichten basiert. Er erklärt, wie man durch die Suche nach Hashtags potenzielle Zielkunden findet und mit einem einfachen 'Hey' anfängt, um ein Gespräch zu eröffnen. Der Sprecher teilt ein bewährtes DM-Framework, das er verwendet hat, um mehr als 2 Millionen Dollar mit seiner Agentur zu verdienen.
📞 Durchführung von Verkaufsgesprächen
Das sechste Geheimnis beschreibt die Durchführung von Verkaufsgesprächen, um Kunden zu gewinnen. Der Sprecher kritisiert das traditionelle Zwei-Gesprächs-Framework und plädiert für eine Ein-Gesprächs-Schließungsstrategie, um die Aufmerksamkeit des potenziellen Kunden zu erhalten. Er teilt ein neunstufiges Framework, das von der Beziehungsaufbau über die Agendaeinstellung bis zur Preisanzeige reicht. Der Sprecher betont die Wichtigkeit, die Herausforderungen und Bedürfnisse des Kunden zu verstehen, um eine erfolgreiche Verkäufer-Kunden-Interaktion zu ermöglichen.
Mindmap
Keywords
💡Nische
💡Experte
💡Wettbewerb
💡Dienstleistung
💡Whitelabel
💡Konversation
💡Verkäuferfahrung
💡Skalen
💡Verkaufsprozess
💡Konversationsführung
Highlights
分享了六个关于成功在线营销代理的秘密
这些秘密帮助作者的代理赚取了超过200万美元的利润
作者曾花费5000美元从导师那里学到这些秘密,现在免费分享
秘密一:选择一个愿意为社交媒体营销服务支付数千美元的细分市场
通过成为特定领域的专家来减少竞争并提高收费
选择细分市场的三个基本关键:喜欢、帮助、盈利能力
即使选择了错误的细分市场,也能通过经验学到很多
推荐选择商业教练、在线培训师或在线课程销售者作为细分市场
秘密二:选择人们愿意支付的服务
不要先想服务,而是先了解目标细分市场的最大挑战
根据市场问题提供服务,而不是复制别人的服务
秘密三:如何提供服务,建议使用外包或白标服务
通过外包可以快速开始为客户提供服务而无需自己学习
秘密四:设置Instagram个人品牌页面来吸引客户
个人品牌页面应包含连接、价值和证明三种类型的内容
通过Instagram DM接触潜在客户,而不是冷邮件或电话
使用简单的“嘿”框架开始对话,建立信任
秘密五:通过Instagram DM与企业主建立联系
秘密六:进行销售电话,采用一种框架来完成交易
在销售电话中建立信任,设定议程,并了解客户的需求
通过九个阶段的框架来完成销售,包括建立报告、设定议程、了解需求等
强调了销售过程中理解和满足客户需求的重要性
提供了关于如何扩大和管理代理机构的免费课程信息
Transcripts
I'm going to share the six secrets about
a successful marketing agency online I
use these same secrets to make over $2
million profit with my agency silar and
I actually paid $5,000 from a mentor for
them but I'm giving all the secrets away
completely for free in this video so
let's get into it secret number one pick
a niche that could actually pay you
thousands of dollars for social media
marketing services and how do we do that
by the way so one we have to pick a
niche and what is a niche a niche is a
group of people we want to help why do
we want to pick a group of people
instead of targeting everybody think
about like a general doctor practitioner
versus a neurosurgeon a general doctor
might make about six figures a year a
neurosurgeon will make multiple six
figures even seven figures a year the
reason being is because one is looked at
as an expert in his or her field and one
is kind of looked at as a commodity the
more you Niche down and you specialize
in a specific person you want to help a
specific group of people then you have
less competition to compete with and you
could actually charge higher prices and
you're actually seen as an authority now
how exactly do we pick this Niche all
right so three basic keys do you like
them can you help them can they pi okay
any Niche that buiness criteria you're
good move on the one thing I always see
about beginners trying to start a
marketing agency is that they spend so
long trying to pick the perfect Niche
when in reality let's say you picked the
wrong Niche for 3 months you're going to
learn so much more through those
experiences all those hardships all
those failures than waiting around doing
nothing trying to pick the perfect Niche
so promise me in this video right now in
the next 5 minutes pick a niche and move
on right do not get stuck cuz you're
literally shooting yourself in the foot
if you do and so I know some of you guys
are lazy so I'd recommend either either
business coaches online trainers or
anybody who sells an online course one
of those three now once you pick your
Niche secret number two is actually
picking the right service that people
are willing to pay for this year how do
we do that most beginner agencies fail
because they try to think of the service
first like show you do Tik Tok ads meta
ads Instagram ads from content and
that's probably you too right you're
probably thinking like what service you
should provide but here's why that
doesn't work you're literally just
copying and modeling what everybody else
is doing so of course it's going to be
sad saturated of course there going to
be all this competition everybody says
SMA is saturated it's because they're
following the old way of copying
everybody what we actually want to do
instead to compete in a non-saturated
market is we actually want to ask the
niche that we just picked in the last
secret what is their biggest challenge
in their business once you figured out
their biggest challenge then and only
then do we come up with a service to
solve that challenge so I'll give a
couple examples right now let's say they
lack clients or they lack leads you
could run meta ads or Tik Tok ads to get
them more clients to leads let's say
they lack exposure or followers you
could just create short fir content AKA
Instagram real or Tik toks to grow their
following to grow their exposure let's
say they don't have enough time you
could either be a social media manager
managing their Instagram or their Tik
Tok or you could become like a DM closer
or DM Setter where you actually manage
their inbox to actually make them sales
so as you see there's all these
different Services you could provide but
you don't actually pick the service
yourself you figure out the problem in
the market first and then you come up
with the service after and if you think
about it there's no way in the hell this
could actually be saturated because if
it was was saturated all these business
owners would have already solved their
problem they wouldn't have these
problems right now this year because
there would have been all these options
but because they have this problem right
now as we speak there's a golden
opportunity in the market for you to be
their hero right be the night and
shining armor saving their business
saving the day so now that we pick your
Niche and we pick your service step
number three is how do we provide this
service so if you're already know how to
provide the service let's say you
already have experience with ads short
firm content SEO or whatever service you
pick cool you could Skip To The Next
Step but I guarantee 90% of you watching
this you probably don't know how to
fulfill the service yourself and so the
problem with most beginner agency owners
is it takes months if not years to
actually learn the service yourself
right it takes years to learn ads it
takes months to learn content so if
we're trying to make money and L clients
as soon as tonight or within this week
or within this month right we don't have
time to learn service so what do we do
right do you want to do what we call
White labeling or as y Gods he calls it
job servicing where you just Outsource
all the work to a contractor or what we
call a white label agency so example
let's say a client pays you 2500 a month
you pay your white label agency 500 a
month to fulfill the service under your
name and now you make 2,000 month profit
this is recurring 2,000 a month profit
for basically be doing nothing as long
as you're able to find the right
contract or the right white level to
provide the service under your agency
and other Beauty about this is because
you're using someone else's service
under your name you get to use their
credibility their proof and their
testimonials under your name as well
that way you could be be a complete
ground zero beginner and so L clients as
soon as today I don't want to hear the
excuse like oh I don't have proof I
don't have testimonials because you're
literally using someone else's
testimonials and proof under your name
so that's no longm excuse so now that we
picked your Niche we picked your service
we know how to fulfill your service the
next step is setting up your Instagram
profile so unlike most of these guys on
YouTube preaching about smma and running
an agency we actually do not like cold
emailing we don't like cold calling
think about it as some random stranger
emailed you or called you trying to
pitch his services for thousands of
dollars a month would you really trust
him would you really believe him I don't
know about you but I would say no and
it's the same thing with your prospect
these are real people you're talking to
so if you Cote email your Cote call
you're L some random email some random
phone number and the prospect has no
context of who you are so of course
they're not going to trust you and of
course you're going to get rejected so
what we actually want to do is we want
to land clients through Instagram and
that switch has got me from not Landing
a client for a year to the second I
started using Instagram I landed a with
client within 3 days so with that being
said how do we set up your Instagram
profile and it goes as follows you don't
want to use some scammy agency page with
the logo because again think about your
prospects think about yourself if some
random agency page dm'd you pitching
services for thousands of dollars a
month again would you really trust that
agency no right it just seems like some
random bot or some random profile trying
to take money from you so we don't want
to use an agency page but we also don't
want to use a personal page either again
think about it from your prospect shoes
if a prospect goes up to you if some
random kid who looked like he could be
your friend from high school or college
message you would you really respond to
them again I don't know about you but
for me probably not so if we're not
using our agency page and we're not
using our personal page what's the
answer then we call it a personal brand
page where you're still posting pictures
and videos of yourself but we're making
three types of content connection making
post about you specifically and your
story value solving your nich's problems
that they're going through in their
business and then proof If you have any
proov totally optional where you show
client results case study testimonials
Etc again optional you don't need it if
you're a grounds your beginner and so
the biggest key to all this I know that
sounds super complicated it is optimized
for first impression so when a prospect
comes onto your page do they think
you're legit or do they think you're a
scam so if you only have two posts or
let's say your pictures look crappy then
of course the prospect's not going to
respond when someone comes on to our
page we want them to think like damn
like this guy is legit like this guy
knows what he's talking about so when in
doubt put yourself in your prospect
shoes and think about what is their
impression when they come onto your
profile now tangibly how exactly do we
make sure our profile is elad so pretty
simple I got the free route and I got
the cheap route okay so let me go over
the free route first all right so every
single one of you has a phone right as
long as you have like an iPhone let's
say like 10 or above your camera is
pretty damn solid so all you have to do
is just look up iPhone photo shoot
tutorial on YouTube and then take six
and ey picture of yourself and boom post
those six and ey pictures on your
Instagram profile and you can just chat
upt some entrepreneur captions to keep
it simple now if you want to be a little
bit more professional and make sure your
Instagram is as Elite as it possibly can
you can get a photo shoot and I know a
photo shoot sounds super expensive but
if you go to airbnb.com go to the
experiences tab there should be a cheap
photo shoot for about $50 to $100 in
your nearest city you can actually get
high quality photos and get that Iman
godi look so if you go this route again
just post 6 to9 pictures of yourself on
your Instagram profile chat GPT some
entrepreneur captions and boom you're
good you don't have to waste time trying
to be an influencer like me posting
every single day all you need is six to
nine pictures and you're good you don't
have to post anymore when I started and
I landed my first 200 month client I had
nine pictures that's it I didn't have
any other pictures besides that and I
was not posting every day if anything
after that I hit my first 10K month and
I started to make a post from that 2000
month client to my 5ifth 2000 month
client to hit 10K a month and yes by the
way this works even if you're young I've
had a 16-year-old kid 11 looks like a
complete baby and he landed a 17K USD
client at 16 years old so yes even if
you're young business owners would take
you seriously as long as you dress
accordingly and you have good photos so
now that we picked your news we pick
your service we now to fulfill your
service and we set up our profile secret
number five is actually reaching out to
business owners on Instagram so all we
want to do is look up our Niche on
hashtags on Instagram it could be
hashtag business coaches online trainers
dating coaches Etc then you just want to
find any as saab's business owner and DM
the word hey that's it I swear to God so
simple just hey and trust me this DM
framework I'm about to give you is not
Theory it's proven again my agency has
made over $2 mil profit with this script
so far to listen up okay so so most
people go wrong in the Instagram DMS cuz
they try to pitch right away but if you
think about it this is like asking to
sleep with a woman or man if that's what
you're into right away the first time
you meet them can it work yeah I guess
if you have Riz but for the most part
it's probably not going to work out so
it's the same thing with your prospects
like I've been saying these are real
people you're talking to so we have to
treat them as such so what we want to do
is we want to warm them up and start a
little conversation first so they can
actually trust us so here's the
framework I've used close over $2
million with my agency so far okay so
once they respond back with the initial
hey then we want to figure out their
situation so I'll just be like hey
awesome to connect how are things on
your end by the way they're going to be
like I'm good how about you next we want
to figure out their goal I'll like I'm
good thanks for asking are you working
towards anything specific for your
business BTW and then they're going to
be like oh like I really want more
clients and I want more leads all right
then I'll be like gotcha now we want to
figure out what they need help and what
do you feel you need the most help with
right now to achieve that they're going
to be like a like I really want more
exposure and followers then you just
want to suggest a call and you want to
do it nice and Casual not salesy at all
and here you're good I'll just be like I
hear you should I let you schedule a
quick call with me to see if or how I
could potentially help with that boom
you see how like Smooth that is not
pushy at all just casually send want to
hop in a quick call boom now once they
say yes the last step is actually book
in the call all right so if you have a
calendar link just shoot over the
calendar link but if you're a complete
grounds or beginner one of the easiest
ways is IG Audio Oh you just say sweet
cool if I give you a quick IG audio call
call right now the reason why we do IG
audio is cuz you don't have to pay for
international fees if you're calling a
prospect from a different country that
way we could call prospects all over the
world just using our Wi-Fi also number
two we want to have the call right now
because the closer you go from call
booked to call taken the more likely the
prospect is going to show up and the
more likely you're going to close it's a
classic saying stripe when the iron's
hot so if you wait like a couple days a
couple hours even a couple minutes the
prospect is going to lose interest
really really quickly cuz again you're
some random stranger on internet and the
tend to spans of prospects nowadays is
horrendous so if you give them any time
to think about the call or any time in
between the call booked to the call
taken again they're probably not going
to show up so you need to take the call
ASAP so now that we pick your Niche we
pick your service you're now to fulfill
your service we set up your profile and
we're booking calls your Instagram DMS
secret number six is taking the actual
sales call so if you follow me on
Instagram or Tik Tok You See Me Close
$6,000 deals every single day and this
I'm about to give you is the exact
framework I still used to this day to
land clients so let's get it most of
these people on YouTube teaching about
agency sales teach you a two call
framework where you have a 15-minute
Discovery call asking people questions
about their business and then you have a
45 minute strategy session or demo where
you actually try to pitch these clients
but here is why this doesn't really work
nowadays think about it the attention
spans of prospects nowadays is H waterer
so with basic math the average sh rate
for these calls is 70% 7 out of 10 times
70% on the first call and 70% on the
second call 70% time 70% is a 49% chance
they'll show up to the second call so
you can actually pit your services
compared to just a 70% chance straight
up on a one call close that they
actually hop on the call so if you're on
a call with the prospect it's not time
to mess around it's time to close them
on that same call now how do we do this
you don't need a SES script I just use a
framework and so here is a framework
right now there's nine stages you have
to follow stage number one is build
report right all you want to do is show
that you're a human not some AI robot on
the sales call so don't ask them like
how's the weather or how's your dog
doing what's your favorite baseball team
that doesn't matter instead you just
want to ask them how's it going and
where they're from so it goes as follows
hey hey how's it going my brother they'
be like I'm good how about you I'm doing
well you know the drill with me just
been on boarding clients all day uh but
I'm a little curious by where you from
they be like Oh I'm based in Toronto
Canada i' be like okay gotcha I'm based
in uh Chicago in the United States so
hey not the same country but uh similar
Vibes for sure and boom get right into
the call once we Built Report stage two
is setting the agenda so we just want to
let the prospect know what exactly is
going to happen on the call because if
we don't there's always going to be this
elephant in the room is this guy trying
to sell me why is he asking me so many
questions is this just like a friendly
conversation we want to address all of
that think about it this way let's say a
homeless person walked up to you with a
black box with a hole in it and he said
put your hand in this box would you put
your hand in that box I don't know about
you but hell no for me well let's say
same person walked up to you with a
clear glass box and there's a million
dollars inside would do you stick your
hand in that box now of course right cuz
you know exactly what's going to happen
there's a million dollars inside so of
course so how do we do this in our sales
call it goes as follow so cool so how
these calls usually go Mr Prospect is
I'll just ask you a couple questions see
if I could even help you in the first
place and if I do think I could help you
out I'll just know I have to offer how
it works and everything you just had to
give me a definitive yes or no at the
end of the call and boom now the profor
knows exactly what's going to happen
we'll just ask him a couple questions
we'll let them know what we have to
offer if it's a good fit and we just ask
for definitive yes or no so that way the
prospect knows they have to make a
decision and so if you ever struggle
with the think about objection this is
one of the ways to prandle that is by
making sure that the prospect knows they
had to decide on this call that way
every second every minute moving forward
on this call they're always thinking
should I buy or should I not now once we
set the agenda the next stages figuring
out why they're on the call because if
you think about it these sales calls
take about 45 minutes nobody in their
right mind hops in a 45 minute sales
call with the stranger unless there's a
serious problem or a serious goal that
they have so we want to address that
right away so how it goes is the
following cool so my first question to
you Mr Prospect is what really drove you
to take the time out of your day and
help on this call with me today and
they're going to tell you their exact
problem goal or challenge that they're
going through on why they're on the call
and so the beauty about this question is
it takes you from a friendto friend
conversation where you guys are equal
playing field equal status to an agency
to client conversation where they came
to you to solve this problem or Reach
This goal so now they look up to you so
they lower their status and you raise
your status with this question once you
figured out why they're on the call the
next three stages is what we call the
Gap their current situation their
desired situation in their Roblox so one
of the biggest rules of sales is that
people will buy anything cuz they're at
Point a their current situation they
want to be at point B their desired
situation AKA their goals and there's
something in the Middle Point C the
roadblock stopping them from reaching
whatever goal that they're looking to
hit so we want to address those three
points right away so for the current
situation in the agency space is is all
about how much are they making so you
just want to ask gotcha Mr Prospect so
what's the revenue looking like right
now if they don't say a specific number
per month just like cool and how much
specifically are you making per month
right now boom now we know point a now
we want to figure out point B their
desired situation so gotcha Mr Prospect
right now you're making current
situation dollars per month let's talk
about where you want to go then so
ultimately what's the goal if they don't
say a specific number per month then
just be like cool and so how much
specifically you want to be making per
month in the next 6 to 12 months and
boom now we know their goal now the last
step to this is the Roo so we just say
cool Mr Prospect so right now you're at
current situation dollars per month and
you want to be at desired situation
dollars per month so what's really
slowing you down from reaching desired
situation hours per month right now and
now they're going to tell you all their
challenges and problems and you could
see if your service can even help them
now stage number seven after you address
the Gap is a summary so I'd say the
biggest R of sales of all time is if a
prospect feels like you understand them
better than they can themselves they
automatically conclude you have the
answers basically in simpler terms if a
prospect feels like you understand their
situation their goals your robots their
fears frustration wants as and if they
feel like you totally understand where
they're coming from it doesn't matter
what you sell they automatically think
whatever you're selling must be the
right fit for them so how exactly do we
do this the real simple answer it just
literally repeat back word for word
everything they said from the why
question the current situation desire
situation in Roblox so it goes as
follows so cool Mr Prospect I think I
have a pretty clear understanding of
where you are where you want to go and
what's slowing you down so obviously
hopped on this call because of XYZ
motivation and so right now you're at
current situation dollars per month you
want to be at desired situation dollars
per month and what really slowing you
down is ABC Roblox is that all s about
right or did I missing and boom now the
prospect is like oh damn like this guy
actually knows what he's talking about
he actually understands me I wonder what
he has to offer it must work so now the
sale is pretty much like 80% of the way
through but we still have to let them
know the offer and the price which is
the other 20% right so for the offer
which is the next stage one of the
biggest mistakes newbies make is they
overwhelmed the prospect with so much
information about the offer like all the
benefits all the features every little
detail and then the prospect gets
overwhelmed and they say oh I want to
think about it can you send me an email
can you send me a contract and you go
home with no money yeah W BL we we don't
want that so the real way to actually
close these deals is you want to give a
general vague overview that's super
brief about the offer and then open the
floor to questions now when the prospect
asks you questions if you think about it
you're literally telling a ped exactly
what they want to hear so instead of
overwhelming them with all this
different information because you're
going vague and you open the floor to
questions and answering those questions
now the Press questions are more about
what they need to hear so that way you
give your prospects everything they need
to hear and nothing they don't so they
don't feel overwhelmed that they don't
feel confused now the next stage is the
price so you just want to State the
price and shut up if you see my videos
on Tik Tok or in room before you know
it's 5800 one
time or 997 now and 5 payments to
$9.97 like literally don't say anything
it's like the classic quot from Wolf of
Wall Street whoever speaks first loses
and we ain't losing out here baby so
don't say anything until the prospect
either gives you a yes a no or an
objection if they give you a yes cool
shoot over the invoice or stripe or
PayPal or Square or whatever payment
process you use and collect that money
if they say no handle the objection and
if they give you an objection again
handle the objection now the next secret
once you landed your first client
through your sales call is actually
scaling the tech k a month and Beyond
scaling and managing an agency is super
complex and anytime I explain it to any
of my private clients they usually hit
me with a lot of questions and I know
you guys will have a lot of questions as
well which is why I go over how to scale
an agency with my free classes every
Thursday night so if you're interested
in actually getting Tau by me live just
go to the link in my description and
sign up for the free class and if you
want me to go more in depth about how to
actually handle objections through the
DMS and these sales calls I'm going to
be going over all the secrets all the
strategies all the sauce on how to land
high paying high value clients so if you
haven't subscribed make sure to
subscribe hit the notification Bell give
this a like give me a comment and I'll
catch you guys in the next video peace
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