Lady Boss Amanda Cole, Sejahterakan Petani Lewat Sayurbox

Summary

In this video, Amanda, the CEO of Sayur Box, shares the journey of how the company was founded in 2017 to provide farmers with better access to markets, funding, and training. Starting with humble beginnings selling to family via WhatsApp, Sayur Box expanded its services to support thousands of farmers, helping them increase their productivity and income. The company values customer service, transparency, and continuous team development. Amanda also discusses personal growth, emphasizing the importance of asking questions, staying healthy, and maintaining a balanced life. Sayur Box aims to create a sustainable, long-term impact on both farmers and consumers.

Takeaways

• 😀 Sayur Box was founded in 2017 to help farmers in Sukabumi access markets and improve their productivity.
• 😀 Initially, the company started by selling produce via WhatsApp to friends and family, gradually scaling up.
• 😀 Sayur Box focuses on creating a transparent service that provides both quality products and on-time delivery to customers.
• 😀 One of the company's core values is obsessing over both customer satisfaction and farmer welfare.
• 😀 Sayur Box has helped farmers improve their livelihoods, providing funding, training, and development to increase productivity.
• 😀 The company values a team culture that encourages growth, both individually and collectively, to ensure continued success.
• 😀 Sayur Box also sells imperfect products to customers, creating transparency about quality and value.
• 😀 During the COVID-19 pandemic, Sayur Box provided home delivery services, helping customers who couldn't go outside.
• 😀 The company aims to build a sustainable, long-term business with a positive impact on both farmers and consumers.
• 😀 Amanda's personal growth strategy includes asking questions, staying physically and mentally healthy, and spending time with family.

Q & A

What was the initial motivation behind the founding of Sayur Box?

Sayur Box was founded to address the challenges faced by farmers in accessing markets, obtaining farming machinery, and securing funding. It aimed to help farmers distribute their products, improve productivity, and increase their income.

How did Sayur Box begin its operations?

Sayur Box started by selling produce to family members via WhatsApp from Amanda's home. Over time, they realized there was a larger interest from both consumers and farmers, which led them to scale up their operations.

What are the four core values that Sayur Box emphasizes?

The four core values of Sayur Box are: customer-centric service, high-quality products, on-time delivery, and a focus on the well-being of farmers. These values are integral to the company's growth and success.

How does Sayur Box ensure the quality of its products?

Sayur Box ensures product quality by providing fresh produce and maintaining transparent communication. They also offer imperfect products, clearly labeled as such, to allow customers to understand the quality and origin of the items.

How does Sayur Box support its partner farmers?

Sayur Box helps farmers by providing them access to markets, offering funding, and training them to improve their farming practices and productivity. This support boosts their income and quality of life.

What was the impact of the COVID-19 pandemic on Sayur Box's operations?

During the COVID-19 pandemic, Sayur Box played a crucial role by delivering fresh produce directly to customers' homes, ensuring that people could stay safe while still receiving high-quality food. This helped maintain operations and meet the demand of consumers unable to leave their homes.

What is Amanda's approach to personal and professional growth?

Amanda focuses on continuous learning by asking questions and seeking advice from others. She also prioritizes physical and mental well-being by starting her day early, exercising, and practicing meditation.

What kind of team culture does Amanda want to create at Sayur Box?

Amanda seeks to create a culture where team members are always eager to learn and grow. She values a mindset of development and continuous improvement to ensure Sayur Box can keep evolving and thriving.

How many farmers are currently partnered with Sayur Box?

Sayur Box works with approximately 10,000 farmers, many of whom have been able to build facilities and improve their livelihoods through the company's support.

What is Amanda's long-term vision for Sayur Box?

Amanda envisions building a sustainable and solid business that creates long-term impact. She is focused on maintaining a stable growth trajectory for Sayur Box and continuing to make a meaningful difference in the lives of farmers and consumers.