How To Do Google Ads Dropshipping (Full Training)

Summary

In this video, Jasper explains how to succeed with Google Ads for dropshipping in 2025. He shares his experience scaling stores to millions in revenue, the advantages of Google Ads over Facebook and TikTok, and his unique approach to product selection, market expansion, and optimizing stores. Jasper highlights the importance of Google Ads' low competition, consistent results, and streamlined process for scaling. He also discusses using AI tools and strategies like multi-market campaigns, product optimization, and boosting Average Order Value (AOV). This in-depth guide offers practical insights for dropshippers aiming to dominate with Google Ads.

Takeaways

• 😀 Google Ads is the biggest opportunity for dropshipping in 2025, compared to TikTok and Facebook ads.
• 😀 Jasper's dropshipping experience includes generating over $700,000 in 90 days with a Google Ads store.
• 😀 Facebook Ads and TikTok Ads are less reliable for dropshipping due to high costs, bans, and inconsistency.
• 😀 Google Ads is cheaper, more stable, and doesn't require constant creative and product testing like other platforms.
• 😀 Google Ads focuses on the bottom of the funnel, targeting people who are more likely to convert.
• 😀 To find winning products, focus on trends and niches, not just individual products. Look at competitor stores for inspiration.
• 😀 Jasper's strategy includes testing products in multiple markets using one store, which simplifies management and boosts revenue stability.
• 😀 Optimizing average order value (AOV) and cost of goods can significantly improve profit margins in dropshipping.
• 😀 A clean and simple store design with clear selling points (like free shipping and discounts) is essential for scaling successfully.
• 😀 The Freedom Achievers community offers in-depth Google Ads dropshipping training, with live calls and expert support to help users scale.
• 😀 Jasper emphasizes the importance of translating your store and using multiple feeds in Google Merchant Center (GMC) to sell in different markets.

Q & A

Why is Google Ads considered a better option for dropshipping in 2025 compared to Facebook and TikTok ads?

Google Ads is more cost-effective because you only pay per click rather than per impression, and it offers more consistency and stability. The competition is also lower due to a higher entry barrier, and there’s less risk of account bans, unlike Facebook and TikTok. Additionally, Google Ads eliminates the need for constant creative testing and product spam testing.

What is Jasper's background and why is he qualified to teach Google Ads dropshipping?

Jasper has been involved in dropshipping since 2019 and has successfully generated over $700,000 in just 90 days using Google Ads on a new store. He has also scaled stores to over $1 million in revenue, with multiple stores sold for six figures. His experience with both Facebook Ads and Google Ads gives him insights into the advantages of the latter for dropshipping.

What are the main cons of using Facebook Ads for dropshipping in 2025?

The major cons include high costs (expensive CPMs), intense competition due to the low entry barrier, inconsistency in performance (e.g., fluctuating ROAS), and frequent account bans (Facebook ad accounts, business managers, and profiles being banned). Additionally, Facebook Ads require extensive testing of creatives and products.

How does Google Ads offer a more stable advertising environment compared to Facebook Ads?

Google Ads offers a more stable environment because it charges per click instead of impressions and focuses on bottom-of-funnel customers who are more likely to convert. The platform is less likely to ban accounts, and it’s easier to restore accounts if they are banned. Furthermore, Google’s algorithm creates the creatives for ads, reducing the need for constant creative testing.

How does Jasper find winning products for Google Ads dropshipping?

Instead of searching for individual winning products, Jasper focuses on finding winning trends and niches. He then looks at successful stores in various markets, optimizes their products, and scales them. This approach helps him stay ahead of the competition by identifying popular trends before they become oversaturated.

What is the importance of focusing on bottom-of-funnel marketing with Google Ads?

Bottom-of-funnel marketing targets customers who are closer to making a purchase decision, resulting in higher conversion rates. Google Ads excels at capturing this audience because it focuses on search intent, where customers are actively looking for products to buy, as opposed to Facebook and TikTok ads that mainly aim at top-of-funnel brand awareness.

How does Jasper manage to scale his Google Ads dropshipping business across multiple countries?

Jasper uses a multi-feed strategy within Google Merchant Center (GMC) to target multiple markets from one store. By creating separate GMC feeds for each market, he can run dedicated ad campaigns for each country. He also employs AI translation tools and multi-currency management to cater to different markets with ease.

What is the role of AI in Jasper's Google Ads dropshipping process?

AI plays a key role in Jasper's process by helping with product description optimization and translation. Jasper uses AI tools like Catalyster to improve product titles and descriptions, making them unique and GMC-compliant. He also uses AI for automatic translation of his store’s content into different languages to serve multiple markets.

How does Jasper optimize his store for higher conversions and profitability?

Jasper optimizes his store by focusing on improving the Average Order Value (AOV) and reducing the cost of goods. He adds urgency and discount offers to encourage bulk purchases, like offering a 15% discount for buying two or more products. He also works on negotiating better supplier prices and increasing product prices incrementally to boost profit margins.

What advice does Jasper give to new dropshippers starting with Google Ads in 2025?

Jasper advises new dropshippers to start with Google Ads as soon as possible and to focus on understanding the fundamentals of marketing, such as the customer journey (top, middle, and bottom of the funnel). He recommends testing multiple markets, scaling gradually, and focusing on optimizing the store to enhance profitability. Joining a community like Freedom Achievers can also help accelerate success.