The TRUTH About James Jani Sucess
Summary
TLDRYouTuberのジェームズ・ジャニーは、ビジネス、お金、そしてビジネスを始める方法に関するドキュメンタリー動画を作成しています。彼は1.46万人以上の購読者と、そのビデオに何百万もの再生数を持っています。ジェームズは元々俳優になりたかったが、その興味を失い、自分のビジネスを運営することに興味を持ちました。YouTubeは彼に才能とビジネスを組み合わせるチャンスを与え、彼の大きな成功をもたらしました。このビデオでは、劇場学校での経験が彼を演技から遠ざめ、オンラインビジネスの世界に彼を導いたプロセスについて語ります。また、彼がYouTubeのアルゴリズムをどうやって乗り越え、わずか18本のビデオで成功を収めたかについても説明します。重要なのは、視聴時間とクリックスルー率という指標を最適化することです。彼の方法は、感情的訴求、パッケージング、希少性、そして幅広い魅力という4つのカテゴリーに分類されます。彼のビデオは予測不可能でストーリーテリングであり、音楽の選択にも時間をかけています。また、希少性と幅広い魅力を活用して、クオリティを重視し、検索可能性を高めることで、より多くの視聴者を引きつけています。
Takeaways
- 📈 YouTuber ジェームズ・ジャニーは、ビジネスやお金、起業に関するドキュメンタリー動画を作成し、1.46百万以上の購読者と数百万の再生数を持っています。
- 🎬 彼はかつて俳優になりたかったが、劇場学校での経験でその興味を失い、自分のビジネスを運営することに興味を持ちました。
- 🔍 オンラインビジネスの世界に進出し、多くのアドバイスを学び、問題を解決することでお金を稼ぐというシンプルな考え方を獲得しました。
- 🎯 彼は劇場学校での経験を活かし、YouTubeで「もっとリアルな声」で起業家空間に参入し、そのニッチで目立つと決めました。
- 📚 pandemiの影響で仕事を失ったジェームズは、YouTubeチャンネルのアイデアを工夫する余裕を得ました。
- 📊 YouTubeのアルゴリズムを理解し、コンテンツをどのように提供するかを学び、短期間でフォロワー数が急増しました。
- 🤔 YouTubeのアルゴリズムは、視聴者がビデオをどれだけ視聴し、クリックスルー率がどれだけ高いかという2つの主要な指標に注目します。
- 📦 ジェームズ・ジャニーの方法は、感情的な訴求、パッケージング、希少性、そして幅広い魅力という4つのカテゴリーに分類されます。
- 📖 彼の動画はストーリーテリングによって魅力的にされており、視聴者が物語の結末を知りたいと感じます。
- 🎶 背景音楽はビデオの感情に合った正しい曲を選ぶことで、視聴者の感情的な結びつきを強化します。
- 📅 希少性は、コンテンツの質を優先し、定期的に投稿するよりも質の高いビデオを提供することで、アルゴリズムに好意的に働くことができます。
- 🌐 幅広い魅力を持つコンテンツは、YouTubeがそれをより大きな観客に押し出すことができるため、バイラル動画になる可能性が高くなります。
- 🔍 YouTubeは世界で2番目に大きな検索エンジンであり、検索キーワードを使用してより多くの人々に到達することができます。
Q & A
ジェームス・ジャニーはどのような動画を作成していますか?
-ジェームス・ジャニーは、ビジネス、お金、そしてビジネスを始める方法に関するドキュメンタリー動画を作成しています。
ジェームス・ジャニーのYouTubeチャンネルにはどれだけの購読者がいますか?
-ジェームス・ジャニーのYouTubeチャンネルには、1.46百万以上の購読者がいることがわかります。
ジェームスはなぜ俳優をやめ、ビジネスに興味を持ちましたか?
-劇学校で演技への興味を失い、自分のビジネスを運営することに興味を持つようになりました。
ジェームスはどのようにしてYouTubeで成功を収めましたか?
-彼は自分の才能とビジネスを組み合わせ、YouTubeを通じて成功を収めました。また、彼は劇学校での経験を活かし、YouTubeで注目されるようなコンテンツを作成しました。
ジェームスがYouTubeのアルゴリズムをどうやって使いこなしたのですか?
-彼は、視聴時間とクリックスルー率という2つの重要な指標を活用し、YouTubeのアルゴリズムを理解しました。また、感情の訴求、パッケージング、希少性、そして幅広い魅力という4つの方法でアルゴリズムを克服しました。
ジェームスが最も人気のある動画は何ですか?
-ジェームスが最も人気のある動画は、「お金の隠された真実:どのようにして裕福になるか」です。
ジェームスが動画をどのようにパッケージングしているのですか?
-彼は予測不可能性とストーリーテリングを用いて、動画をパッケージングしています。これにより、視聴者がビデオを通して最後まで見る可能性が高くなります。
感情の訴求とは何ですか?
-感情の訴求とは、動画を通じて視聴者に感情的な反応を得ることを目指す手法です。これにより、視聴者が動画に感情的に結びつき、エンゲージメントを高めることができます。
ジェームスはどのようにして動画の音楽を選定していますか?
-ジェームスは、ビデオのムードに合った適切な曲を探し、その音楽を選ぶことで、視聴者に強い感情的な結びつきを与えます。
希少性とは何ですか?
-希少性とは、コンテンツを定期的に提供する代わりに、品質を重視することで、視聴者の期待感を高める手法です。これにより、チャンネルの価値が高まり、視聴者が次のコンテンツを楽しみにし始めます。
ジェームスはどのようにして動画が検索される可能性を高めていますか?
-ジェームスは、実際に人々が検索するキーワードフレーズに焦点を当て、タイトル、タグ、説明の冒頭、そして動画ファイル名にそれらを使うことで、検索可能性を高めています。
ファメジャッキングとは何ですか?
-ファメジャッキングとは、他の有名人の人気を利用して自分のコンテンツをプロモーションする行為です。ジェームスは、自分の動画で他の有名人のサムネイルを使用したり、彼らの動画の一部を表示することで、ファメジャッキングを行っています。
Outlines
😀 YouTuberジェームズ・ジャニーの成功ストーリーと戦略
ジェームズ・ジャニーは、ビジネス、お金、起業に関するドキュメンタリー動画を制作し、1.46百万の購読者と数百万の再生数を持つYouTuberです。俳優を目指していたが、劇場学校での挫折を経て、ビジネスに興味を持ち、YouTubeを通じて才能とビジネスを結びつけ、大きな成功を収めました。彼は劇場学校に合格できず、お金もなかったため、オンラインビジネスの世界に進みました。そこで、問題を解決することでお金を稼ぐというシンプルな考えを学び、俳優としての経験を活かした独自の声で起業家空間に参入しました。パンデミックの影響で失業し、YouTubeチャンネルのアイデアをさらに磨く時間が得了となり、動画編集の勉強やYouTubeの仕組みを研究しました。わずか5ヶ月で、彼は投稿を行わずにいたにもかかわらず、フォロワー数は25万人にまで増加しました。彼はYouTubeのアルゴリズムを解読し、視聴時間とクリックスルー率という2つの重要な指標に注目しました。また、彼の方法を4つのカテゴリに分類し、パッケージング、感情の訴求、希少性、マスアピールと説明しました。
📚 ジェームズの動画が人気を博する理由
ジェームズの動画は、ストーリーテリング、感情の誘導、バックグラウンドミュージック、そして希少性の4つの要素を持っています。彼は物語を通じて視聴者の興味を喚起し、音楽を選ぶことでビデオの感情を引き出します。また、質重視の投稿戦略を採用し、クリック数と視聴時間を増加させることで、YouTubeのアルゴリズムに好意的に働くようにしています。さらに、幅広い魅力を持つトピックにフォーカスし、検索可能性の高いコンテンツを作成することで、より多くの人々に到達しています。また、他の有名人の登場を通じてファムジャックを行っており、視聴者の興味を高めています。
Mindmap
Keywords
💡YouTuber
💡ドキュメンタリー動画
💡購読者
💡オンラインビジネス
💡YouTubeアルゴリズム
💡視聴時間
💡クリックスルーレート
💡エモーショナルアピール
💡パッケージング
💡希少性
💡幅広いアピール
Highlights
James Janney is a successful YouTuber with over 1.46 million subscribers and millions of views on his videos about life, business, money and starting a business.
James initially wanted to be an actor but lost interest and shifted his focus to running his own business.
YouTube provided James the opportunity to combine his talent with business, leading to his huge success today.
James discovered the world of online business through Google searches and learned the key idea of making money by solving problems.
He decided to enter the entrepreneurship space on YouTube with a more authentic voice and leveraging his acting skills.
When the pandemic hit, James lost his job and used the extra time to learn video editing and study how YouTube works.
James grew his subscriber count to almost a quarter of a million in just 7 months by understanding and leveraging the YouTube algorithm.
The YouTube algorithm aims to keep users on the site as long as possible to maximize watch time and ad views.
The two most important metrics for the algorithm are watch time and click-through rate.
James found 4 key ways to beat the YouTube algorithm - emotional appeal, packaging, scarcity and mass appeal.
Packaging is crucial - how well the content is presented is more important than the content itself.
Making videos unpredictable and telling stories keeps viewers engaged and watching for longer.
Creating an emotional connection with the audience and addressing their concerns is key for virality.
Background music enhances the mood and appeal of the videos, setting James apart from other YouTubers.
Focusing on quality over quantity and creating scarcity makes each video seem more valuable.
Viral videos have broad appeal and can be enjoyed by a wide audience.
Using searchable, evergreen content and targeting specific keyword phrases helps reach a larger audience.
Fame jacking - leveraging the popularity of well-known figures in your niche - can drive more views.
Transcripts
James Janney is a YouTuber who makes
documentary videos about life business
money and starting a business he has
over 1.46 million subscribers and
millions of views on his videos he used
to want to be an actor but he lost
interest in that and became more
interested in running his own business
YouTube gave him the chance to combine
his talent with business which led to
his huge success today want to know how
much money James Jenny has or do you
want to hear his success story about how
he beat the YouTube algorithm with only
18 videos in this video we'll talk about
how James Janney turned to YouTube when
theater school made him lose interest in
acting James Jenny wanted to be an actor
but he couldn't get into the theater
school he wanted to go to and he had
almost no money in his bank account he
decided he needed to find a different
way to make money after a few Google
searches he found himself in the world
of online business he got a lot of bad
advice there which led to his fake Guru
video but he also learned some good
things like the simple idea that you can
make money by solving problems which
gave him an idea he said I saw a lot of
smart people in the entrepreneurship
space on YouTube the solution I came up
with was to go into that space with a
more real voice while also standing out
with what I learned from acting and
bringing that into the niche as well so
when the pandemic hit and James lost his
job it gave him more time to work on his
idea for the YouTube channel so he
started to learn how to edit videos and
studied how YouTube works and you might
think that after using YouTube for only
five months James Jenny would have about
maybe 400 subscribers in the next two
months he didn't post any more videos
but his number of followers grew to
almost a quarter of a million what the
hell happened how James confused
YouTube's search engine he explained it
as this I woke up one morning did my
morning routine and looked at my phone
normally I get about 0-10 views in an
hour but all of a sudden it was 15 to
25. YouTube started suggesting its own
videos to other people but then
everything went crazy the number of
views kept going up every hour each hour
another 100 views each hour another
thousand views as more people got
interested the number went up to 5 000
views per hour it was just non-stop and
my heart was beating all the time so you
may have heard that no one knows how the
algorithm works and that's true since it
uses machine learning no one knows all
of the details we do know enough though
like what the algorithm looks for to
decide which videos to promote so James
got into the mind of YouTube and he
figured it all out this is why he
explained how YouTube works at its most
basic level and we'll explain it in this
video the YouTube algorithm tries to
keep people on the site as long as
possible so that they have a good time
watch more videos and see more ads this
helps YouTube make more money the
algorithm can't decide what's good
content on its own it needs information
from its users and while it looks at a
lot of different things the two most
important items are the first thing is
watch time how long do people spend
watching videos and how much do they
watch the second metric is the
click-through rate which shows how many
people click on the video when it's
shown on YouTube and it makes sense
YouTube only has so much space to
suggest videos so they'll push the ones
that people watch and click the most you
might think though that this is pretty
common knowledge and doesn't really give
us anything useful to think about so
what did James find out that most other
writers didn't James Jenny explained
four ways to beat YouTube's algorithms
and this is the main reason why he is
winning James Jenny's methods can be put
into four groups emotional appeal
packaging scarcity and Mass Appeal let's
discuss them number one packaging when
it comes to YouTube in information is a
commodity there are a lot of people
talking about almost any topic you can
think of including money
entrepreneurship and business which
James talks about even though James most
popular video The Untold Truth About
Money how to build wealth is heavily
based on the works of MJ DeMarco who
also has a channel where you can hear
him speak directly gets a lot fewer
views this is because the most important
thing about YouTube is not the content
itself but how well it's presented and
packaged still a lot of people worry
about what they'll say and how they'll
say it unpredictability is one of the
secret ingredients James Janet disclosed
so one great way James gets people to
watch his videos is by making them
unpredictable you never know what will
come next an animation a movie scene a
YouTube clip or James chatting all of
these different things are in his videos
which keeps people watching for a longer
time than if the whole thing was just
one long shot of someone talking to the
camera write your script in the form of
a story James also keeps his videos
interesting by telling stories in them
once a story starts we want to know how
it ends for example in James most
popular video The Untold Truth About
Money how to get rich he starts with a
prologue inviting you to join him on his
Adventure in the next part he gives you
a problem that gets you interested
because he gives you the answer it's
like he's walking you through the issue
from beginning to end as a result more
people watch all the way to the end
which we know the algorithm likes number
two emotions is the second way research
shows that almost all viral videos have
one thing in common they make people
feel something whether it's fear joy
laughter or outrage it doesn't matter if
you like or dislike the material what
matters is that it makes you feel
something your goals should be to make a
connection between you and your audience
one way to make a stronger emotional
connection is to talk right into to the
camera he talks about real people's
worries and makes the video seem like it
was made for them even though James has
a lot of interesting emotional triggers
he would not have grown so quickly
without this third element
the background music is like icing on
the cake in every video a simple but
often overlooked way to do this is
through the music in your videos James
clearly spends a lot of time looking for
the right song that fits the mood of the
video this is in contrast to other
YouTubers who just use a random generic
song that plays over and over again
number three scarcity is the third way
to beat the algorithm if you look for
advice on YouTube these days you'll
always hear that you should post more
yes it's important to be consistent but
not at the cost of quality if you just
keep making videos every day you might
get tired of it and have little to show
for it because it's hard to make a video
that people watch for a long time
without putting much thought into it
because of this James plans in scripts
his videos very carefully before he
shoots a single frame this might not
work for everyone but think about this
if you have 10 hours to make videos I
think it's better to make one great
video than to make 10 average ones this
is because it increases the number of
clicks and the amount of time people
spend watching a video which are two
most important YouTube metrics scarcity
like most things in life makes things
seem more valuable and guides Those Who
come out on top quality is given more
importance than quantity make your
channel known as a good one so that when
people want more content they look
forward to your next video and want to
watch all your old ones each video seems
different and makes you want to click on
it right away number four wide reach is
the fourth way it's important to
remember that Viral films almost always
have a broad appeal that almost anyone
can enjoy this means that YouTube can
keep pushing it to a bigger audience
James focuses on strange topics like the
fake Guru video but he explains them in
a way that anyone can understand and
enjoy searchability YouTube is the
second largest search engine in the
world and combining it with Google to
focus on keyword phrases that people
actually type into the search box like
specific questions is a great way to
reach more people for example is college
worth it is a question that a lot of
people have and James is the top search
result no one searches for my thoughts
on college or college Vlog on the other
hand focusing on searchable Evergreen
content that can be found for years will
help your movies reach a much larger
audience the best YouTube keyword tool
for your searchable terms as well as
tubebuddy and vid IQ can help you find
keywords just make sure you can use them
in your titles tags the beginning of the
description and video file name to
improve your chances of ranking for it
Fame grabbing one way to get more people
to like you is to make a famous Jack
Fame jacking is the act of writing on
the popularity of someone else you can
do this by using the thumbnails of other
well-known people in your Niche or by
showing a small part of their videos on
your own some of the people in your film
are probably known to the viewers and
they're always eager to click to see
these familiar faces thanks for watching
this video stay tuned for more
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