SMMA Service Delivery: A Beginner’s Guide

Summary

This video script addresses the common issue of service delivery in the digital marketing industry, emphasizing the need to focus on client results rather than just acquisition. The speaker criticizes the industry's focus on making money at the expense of delivering value, and offers a step-by-step guide for beginners to identify services, understand client needs, and select niches. The importance of client experience, communication, and problem-solving skills is highlighted as key to successful service delivery and client retention.

Takeaways

• 😀 The speaker emphasizes the importance of focusing on delivering value to clients rather than solely on acquiring clients.
• 🤔 The industry is criticized for being backwards, with more focus on client acquisition than on service delivery.
• 💡 Understanding the purpose of an agency is crucial; agencies exist to save clients time, make them money, or solve significant problems.
• 🔍 Agencies often struggle with service delivery due to a lack of clear strategies and understanding of client needs.
• 🛠️ Service delivery consists of two main components: client results and client experience, with the latter being often overlooked.
• 📈 To select a service, consider personal experience, skills, natural strengths, and talents, as well as the target niche.
• 🏢 Niche selection should be straightforward; beginners can start broad but should aim to specialize for scalability and expertise.
• 🔑 Identifying the right niche involves understanding who you want to help and assessing your suitability to assist them.
• 🔬 Discovering client needs involves direct outreach and asking about their problems and why they can't solve them independently.
• 📚 Researching and learning about the tools and strategies to solve client problems is a fundamental step in service delivery.
• 📈 Key Performance Indicators (KPIs) should guide the service delivery process to ensure measurable results for clients.
• 🛑 Troubleshooting is essential for addressing when services aren't delivering expected results, highlighting the need for problem-solving skills.
• 🗣️ Communication is a critical part of client experience, including being clear, concise, and confident.
• 📝 The onboarding process should be streamlined, clear, and useful, setting the tone for the client-agency relationship.
• 📊 Reporting is vital for transparency, showing clients the value they are receiving through key metrics and results.
• 🧍‍♂️ Being human, accommodating, and going the extra mile for clients can significantly impact the longevity of client relationships.
• 🚀 The speaker's personal growth involved continuous learning, implementation, and reinvestment into improving skills and services.

Q & A

What is the main issue the speaker identifies with the service delivery industry?

The main issue identified is that the industry is more focused on how clients can make agencies money rather than how agencies can effectively deliver services and results for their clients.

Why does the speaker believe that client acquisition advice is overemphasized?

The speaker believes it's overemphasized because many people still struggle with delivering the services they sell, indicating a disconnect between acquiring clients and actually serving them well.

What are the three main reasons agencies exist according to the video?

Agencies exist primarily to save clients time, make clients money (preferably more than they pay the agency), or solve significant problems for clients, which usually relate back to time or money.

What does the speaker suggest is a common mistake made by beginners in service delivery?

A common mistake is that beginners often don't know what to do with the clients or money they acquire, lacking a clear understanding of how to deliver on the services they are selling.

What are the two key components of service delivery mentioned in the script?

The two key components are getting client results and ensuring a positive client experience.

Why is client experience considered as important, if not more, than the actual service provided?

Client experience is crucial because it directly impacts the client's perception of the agency's professionalism and ability to deliver, which can affect client retention and referrals.

What is the first step in picking a service to offer according to the video?

The first step is to consider one's own experience and skills, assessing what one knows and can do effectively to provide the service.

Why is it important for an agency to niche down instead of being a generalist?

Nicheing down allows an agency to become specialized and more effective in their specific area, which can lead to better results for clients and easier scaling of the business.

What method did the speaker use to understand the problems of their target clients?

The speaker used cold outreach, specifically cold emails, to conduct research calls with potential clients, asking them directly about their problems and why they couldn't solve them on their own.

How can an agency ensure they are selecting the right service to offer to their target niche?

By identifying the specific problems their target niche faces, researching the tools and strategies available to solve these problems, and assessing whether the agency can effectively deliver on the solution.

What role does communication play in client experience?

Communication is vital in client experience as it ensures clients are informed about the progress and any issues, and it reflects the agency's professionalism and competence.

What does the speaker suggest as a remedy for agencies struggling with service delivery?

The speaker suggests that agencies should invest time in learning and understanding their service through research, courses, and implementation, rather than expecting quick fixes or relying solely on others' advice.

Why is the onboarding process important for a new client?

The onboarding process is important because it sets the first impression of the business, establishes clear expectations, and ensures a smooth start to the client-agency relationship.

How should agencies approach reporting to their clients?

Agencies should keep reporting simple, focusing on key performance indicators and metrics that are most relevant to the client's goals and the services being provided.

What is the speaker's advice for agencies that cannot afford expensive courses on marketing or service delivery?

The speaker advises such agencies to start with lower-ticket services or freelance work to generate income, which can then be reinvested into education and skill development.

Outlines

00:00

🤔 The Paradox of Client Acquisition and Service Delivery

The speaker begins by addressing a common issue in the digital marketing industry, where there is a disproportionate focus on client acquisition compared to service delivery. Despite numerous resources on attracting clients, many still struggle with how to effectively deliver the services they sell. The speaker criticizes the industry's obsession with making money from clients rather than providing value to them. To understand this problem, the speaker suggests looking at the fundamental purpose of agencies, which is to save time, make money, or solve significant problems for clients. The speaker laments that many service providers, particularly beginners, focus on acquiring clients without a clear plan for delivering value, leading to a poor reputation for agencies.

05:01

🛠 Key Components of Effective Service Delivery

The speaker outlines the two critical components of service delivery: achieving client results and ensuring a positive client experience. The speaker emphasizes that while getting results is obvious, the client's experience is often overlooked but is equally important. The speaker then delves into how to select a service to offer, suggesting that one should consider their own experience, skills, and natural strengths. Additionally, the speaker advises niching down to a specific target audience to scale and specialize effectively. The speaker simplifies the process of choosing a niche by suggesting to either help those one is passionate about or those one is well-suited to assist, and if unsure, to pick a niche at random and learn on the job.

10:02

🔍 Identifying Client Problems and Selecting Services

The speaker discusses the importance of understanding the specific problems that clients in one's chosen niche face. They share their personal experience of conducting cold outreach to gather insights directly from potential clients about their challenges. The speaker stresses the importance of identifying the root causes of these problems and considering whether one can provide a solution or learn to do so. They also highlight the necessity of researching and understanding the tools and strategies available to address these issues. The speaker encourages using online resources like Google and YouTube to educate oneself on the best practices for delivering services effectively.

15:03

📈 Achieving Client Results and Enhancing Client Experience

The speaker focuses on the practical steps to achieve client results, starting with identifying key performance indicators (KPIs) that are crucial for the client's success. They suggest researching and understanding the metrics that drive these KPIs and learning how to optimize them. The speaker also touches on the importance of troubleshooting when services do not yield the desired results, emphasizing the need for problem-solving skills. Lastly, the speaker discusses client experience, highlighting the importance of communication, onboarding processes, reporting, and being accommodating to client needs. They stress that client experience is vital for building long-term relationships and retaining clients.

🚀 Scaling Up and Learning Continuously

In the final paragraph, the speaker reflects on their journey from earning 1K to over 9K a month with their agency. They attribute their success to continuous learning, reinvesting profits into education, and implementing what they've learned. The speaker encourages viewers to be patient, persistent, and resourceful in their learning process, suggesting that entrepreneurship requires time and effort to master. They conclude by emphasizing that success in service delivery and client acquisition comes from a deep understanding of one's services and a commitment to continuous improvement.

Keywords

💡Service Delivery

Service delivery refers to the process of providing a service to clients in a manner that meets or exceeds their expectations. In the video, it is the central theme, emphasizing the importance of not only delivering results but also ensuring a positive client experience. The script discusses how to achieve good service delivery even when one is starting with no prior knowledge.

💡Client Acquisition

Client acquisition is the process of attracting and gaining new clients for a business. The video script mentions that many industry gurus focus on this aspect, often neglecting the importance of service delivery. It points out the irony that despite numerous tutorials on client acquisition, many still struggle with how to effectively deliver the services they sell.

💡Agencies

Agencies are organizations that offer services to clients, often specializing in areas like marketing, advertising, or business solutions. The script explains that the purpose of an agency is to save clients time, make them money, or solve significant problems for them, which usually revolves around time or money.

💡Client Results

Client results are the outcomes or benefits that clients receive from the services provided by an agency. The video stresses that achieving client results is a key component of service delivery. It suggests that understanding and focusing on delivering results is crucial for the success of any service-based business.

💡Client Experience

Client experience encompasses all interactions and feelings a client has when working with a service provider. The script argues that client experience is as important as, if not more important than, the actual results delivered. It includes aspects like communication, onboarding, and reporting, which contribute to the overall satisfaction of the client.

💡Niche

A niche refers to a specialized segment of the market that a business targets. The video script advises that service providers should niche down to a specific market segment to scale effectively and become proficient in their service offerings. It also simplifies the process of choosing a niche by suggesting to either target a market one is passionate about or one that is well-suited to one's skills.

💡Onboarding Process

The onboarding process is the procedure of integrating a new client into the service provider's workflow. The video emphasizes the importance of having a clear and effective onboarding process to ensure a good first impression and to set the stage for a successful client relationship.

💡Key Performance Indicators (KPIs)

KPIs are quantifiable measures used to track the performance of a company or individual in achieving their objectives. In the context of the video, KPIs are critical for defining what success looks like for a client's campaign or project, and they guide the strategies and tactics used in service delivery.

💡Troubleshooting

Troubleshooting is the process of identifying and resolving issues that prevent the desired outcome from being achieved. The video script highlights troubleshooting as a key skill for service providers, especially when the delivered service is not yielding the expected results. It is portrayed as a defining factor in an entrepreneur's success.

💡Communication

Communication in the video script refers to the exchange of information between the service provider and the client. Effective communication is highlighted as a vital part of the client experience, affecting how clear instructions are given, how updates are shared, and how well the service provider is able to convey confidence and competence.

💡Entrepreneurship

Entrepreneurship is the process of designing, launching, and running a new business. The video script touches on the challenges and mindset required for entrepreneurship, suggesting that the ability to learn, solve problems, and deliver on promises is essential for those who wish to succeed in this field.

Highlights

The video addresses a common issue in the industry where businesses focus more on client acquisition than on delivering value to clients.

The importance of understanding the purpose of an agency, which is to save time, make money, or solve significant problems for clients.

The negative reputation of agencies due to a lack of understanding of how to effectively deliver services to clients.

Two key components of service delivery are getting client results and providing a positive client experience.

The necessity to pick a service based on personal experience, skills, and natural strengths.

The concept of niching down to scale and become proficient in a specific area of service delivery.

A simplified approach to picking a niche by considering who you want to help and who you are well-suited to assist.

The process of identifying client problems through direct outreach and research calls.

Using Google and YouTube to learn about tools and strategies to solve specific client problems.

The importance of understanding the service you are offering and being able to deliver on your promises.

The role of KPIs or key performance indicators in driving the results for clients.

The value of taking the time to learn and understand the factors that drive KPIs for better service delivery.

Deciding whether to outsource or do the work yourself based on your knowledge and capabilities.

The significance of troubleshooting and problem-solving skills in defining success as an entrepreneur.

The importance of communication in providing a good client experience, including clarity and confidence.

The onboarding process as a critical first impression for clients and its role in setting expectations.

The necessity of a streamlined reporting process to keep clients informed about the results of the services provided.

Being accommodating and going the extra mile for clients to ensure a positive and professional experience.

The speaker's personal journey from 1K to 9K monthly income by learning, implementing, and growing his agency.

The emphasis on self-learning and problem-solving as key to success in entrepreneurship and service delivery.

Transcripts

one of the most common questions I get

in smma is Ryan what's a service

delivery and so I wanted to make this

video basically explaining how to go

about having a great service delivery or

at least a decent one if you have no

clue what you're doing but as I was

making this video I kind of realized

that this whole industry is a little ass

backwards most of which is fueled by

gurus including myself making all these

videos about client acquisition you know

cold calls sales calls Outreach making

10K per month and the problem is that

even with all these videos you still

have like five to ten people every

single day messaging me right how do I

actually deliver the service that I'm

trying to sell people and I don't know

about you but that sounds a little bit

off to me but really I think all this

can be summed up by one problem and that

is we are more concerned with how our

clients can make us money rather than

how we can make our clients money or

give them good results why is this a

problem is it money good I like money so

to better understand this we first have

to understand what an agency actually is

or why agencies exist and we don't have

to get all technical here if you're a

business owner why would you pay someone

thousands of dollars every month so that

they can go tell their friends about it

make a YouTube channel and make ad

Revenue like me no right it's usually

one of three things either you're saving

them time you're making them money you

know preferably a lot more money than

they're paying you or you're solving

some type of big problem for them which

usually comes back to time or money then

here you have a swarm of teenagers or

young adults going out on the internet

basically begging people begging

business owners to give them money with

cold emails and cold DMS and once they

get those clients they have no idea what

to do with the money they have no idea

what to do with the clients and that's

why agencies have such a bad reputation

now that I'm done roasting you guys and

myself what do you actually do if you're

a beginner and you have no idea where to

start so Service delivery at a high

level is really made up of two key

components one is getting client results

which is pretty obvious the two is

clients experience honestly I rarely

hear people talk about the lottery even

though I would say it is as important if

not more important than the form and

don't worry because I will go over both

in this video as well as how to actually

go about selecting your service so if

you're one of those guys or gals that

have no idea what service to offer and

to whom you should probably listen to

this part so when it comes to picking a

service it's pretty straightforward

right well it's not that straightforward

but it's okay let me let me walk you

through it okay so what when it comes to

picking service you need to consider a

few things first of all is your

experience so how much do you know what

do you actually know how to do what

skills you have do you know marketing do

you know how to do ads do you know how

to make contents you want to take those

things into consideration if you have no

experience or skills then you want to

focus on kind of like the more low level

or I guess you could say high level

thing which is your natural strengths

and talent are you good at communicating

with people are you good at doing calls

are you a creative person are you good

at video editing and the next thing you

want to consider or you really need to

consider when it comes to Service

delivery is who you're offering it to in

other words your Niche now you can kind

of get by with kind of Niche hopping at

the beginning or kind of being a

generalist let's say if you like your

video editor for example but eventually

you do want to Niche down because that's

what's going to allow you to scale as

well as become good at your crap now

when it comes to picking a niche a lot

of people over complicate this literally

every single Niche works except

e-commerce if you're a beginner don't do

e-commerce but pretty much every Niche

works if there's other people doing it

you can also do it now when it comes to

actually picking the niche again don't

over complicate it I would say just

follow these two kind of guidelines

first of all who do you want to help

does do you want to help dentists do you

want to help info product people who we

were making like horses and stuff do you

want to help I don't know beauty salons

whatever you like and if you can't find

anyone you really like or want to help

then think about who are you well suited

as hell who do you think you can help

and if there's still no one then just

pick one pick a random Niche that your

friend is doing and just go with it it

really doesn't matter because you're

going to learn the skills you're going

to figure out what you like and then you

can pick another one later so now that

you know who you want to help let's get

into the actual like Nitty Gritty of

picking your service so a lot of people

just say I'm gonna do Facebook ads or

I'm gonna do you know tick tocks or

shorts but you have to approach this in

a kind of logical or intellectual way

right I talked about this in one of my

previous videos but you want to actually

figure out what is your clients or what

is your target audience or clients or

prospects in your target Niche I

actually need help with what problems do

they have and more importantly why do

they have that problem why can't they

solve it on their own and why would they

need you to go in and do it for them all

right so I just finished recording a

video and I realized that I kind of

forgot to talk about like how did I

actually figure out what kind of

problems my target clients or Prospect

actually had or what they needed to be

solved and so the way I actually went

about this was I actually did a bunch of

cold Outreach you know cold emails and I

was asking people like hey like can we

hop on like 20 minute research call like

I'm just a young dude trying to like do

some research in your Market you know

and in return I can actually give you

some free marketing tips or maybe if

you're good at YouTube or you're good at

like Tick Tock you can I can give you

some tips on the content creation or

like whatever I try to offer something

in return for like 15 to 20 minutes at

the time and just be like yeah you know

I just want to ask about like what

problems you got going on why do you

think you have these problems it really

is that simple the easiest way to figure

out the problem that your client has is

to ask them directly so yeah just do

your Outreach do some cold calls or

whatever and just you know get your

information there that's why I did peace

and once you have that problem so let's

say Med Spas it's getting more

appointments let's say for real estate

agents it's actually nurturing leads and

following up with them and getting them

to show up for a proper showing or

something you have to figure out what

the real problem for your Niche is and

then once you figure out what problems

they're actually having you have to

actually go figure out what kind of

tools and strategies are available to

solve this problem and guys the way you

do this is again where I feel like most

people just up even though it's

literally the easiest part is what I did

to really get started in every single

part of my agency which is look it up on

Google literally type into Google how to

get more leads for real estate agents

how to get more appointments for MedSpa

how to get people to use my SAS part

it's really that simple I did this for

like two to three months just to learn

what the hell I was doing and if you

can't do that too and then you have to

type it into a YouTube comment I don't

know what to say so after you identify

the tools and strategies available to

solve the specific problem you've

identified then you have to think about

is this something that I can actually

help with or is this something I would

at least like to help with you know

because in that case you can just hire

someone or learn it on the spot or learn

over the next few months and if you say

yes to all these questions then there

you go you have your service you have

your Niche time to move on and that

brings us to the next piece which is how

do you actually get results for clients

and again you want to approach this from

kind of like the top down right like

think about it you know do some research

and use your brain so the first thing

you want to think about is what are the

kpis or you know the key performance

indicators metrics numbers what do you

want to call them that actually drive

the results that you're looking to get

for your so let's say you know your

problem is how do I improve my return on

ad spend in e-commerce for Facebook ads

or just advertising General then you go

in on Google type in how to improve row

as any Commerce how to improve

profitability in e-commerce so you watch

a bunch of videos read a bunch of

Articles and then you realize that hey

maybe return on Aspen is driven by

certain metrics such as your ad

click-through rate such as your page

optimization such as your offer or the

product itself and then you want to dive

a little bit deeper like what actually

drives I guess the factors driving these

kpis so when it comes to your ad click

the rate that's determined by the

quality of your contents the editing the

pacing all that kind of stuff right when

it comes to your website conversion it's

how good your copy is how good your

offer is you know the structure of your

funnel all these things you will

naturally learn if you just type more

things into Google type more things into

YouTube and actually spend some time

learning and doing your own research

right instead of asking some

dumbass Like Me on YouTube and again if

for those of you guys that don't want to

use your brain go back to Google type in

how to improve add click through rate on

Facebook ads how do nurture leads for a

local business right how to improve

website conversion rate like it's that

simple like I don't know what else to

tell you if you can't do this stop being

an entrepreneur now once you figure out

okay I need to have higher converting

creatives I need to have a good lead

nurturing follow-up process to drive my

kpis and get my clients better results

now you have to figure out how to ask we

deliver on that so I already created a

whole video on whether you should

Outsource or not I'll put it on the

screen somewhere here but basically this

is really up to you if you know what

you're doing I do recommend you do as

much as you can on your own at the

beginning just so that you can build

your own systems and this makes it so

much easier when you scale and we have

to train your own contractors or

employees in the future it just makes

things so much smoother so if you know

how to do something do it yourself first

now if you have no clue what you're

doing hire someone and get them to teach

you as they deliver the service over

time because guys you need to understand

what you're selling otherwise what are

you doing now this next and last part I

would say is probably the most important

part of getting Clan results and

actually keeping clients on for a decent

period of time and that is

troubleshooting so this is basically you

know what happens when the service

you're delivering isn't getting the

results that you want and honestly I

would say this part is probably what

will Define your success and your

journey as an entrepreneur your ability

to problem solve so honestly the biggest

remedy to this again is to know what the

you're doing and this isn't going

to be a quick process this is gonna take

quite some time and longer for some

services and some niches compared to

others which is why I recommended that

you start with a convenience offer as

beginner because the skill cap is

usually much lower I'll tell you guys

what I've done so I do YouTube ads for

info products and for coaching

businesses and so when I started out my

agency you know several months ago I

literally went on YouTube I typed in how

to get results for info product

businesses how to get results for course

creators right how to create good ads

for YouTube or marketing strategy for

YouTube ads or for info product

businesses this is literally what I did

for like months or at least several

weeks on it I would just watch hundreds

of YouTube videos hundreds of hours of

content and I would learn this on my own

and I would take the time to actually

understand what's going on and what I'm

trying to offer and during this time I

wasn't just you know sitting back when

my brain turned off and just watching

video after video not doing anything I

was taking notes I was building all my

scripts I was building all my templates

I was building on my Sops so that I

could actually deliver results for

clients use the information that I've

gained during all this time but this is

what it takes guys businesses are

basically hiring you to basically

provide a service that they can do

themselves right that they don't have

the expertise or time or resources to do

themselves and you're gonna sit here and

complain that you don't know how to

provide it but you still expect people

to pay you money but yeah this is

basically How I Learned My Own Service

delivery and honestly guys if you can't

even figure out the basics of what

you're trying to offer with your service

for your business even when you have the

entire knowledge base of the world at

your fingertips you're probably not

going to be successful sorry that's how

it is sucks so now let's talk about the

other important thing which is client

experience which I feel like people just

don't talk about enough so there are a

few things you want to keep in mind when

it comes to having a good client

experience and the reason client

experience is so important is because

you're working with people an agency is

a very much a people type of business

you're working with clients your clients

working with their people you're working

with your team you know you're working

with your

that's that's it right yeah people and

when you're working with people you want

to make sure that you're having or

giving them a pleasant experience kind

of the same way you would expect you

want to be treated if you were to pay

thousands of dollars for any type of

service or product so there are a few

kind of key components when it comes to

a good client experience first one of

course I talked about this my previous

video is communication and this

comprises of many different things first

of all there's no actually keeping in

touch with the clients are you actually

talking to them making sure they know

what's going on are they giving them

clear instructions to you know set up

their accounts to start working with you

to help you record content for whatever

ads you're making for them like imagine

you're buying an smma course you would

want it to be clear and concise and easy

to follow so do the same for your

clients and then there's also the way

that you communicate like do you speak

the same way that you did in your third

grade presentation mumbling depressed

quiet stumbling over words like me or

are you confident and friendly and

outspoken are you able to convey that if

you're a human that you actually know

what you're talking about that you're

actually a competent business owner yeah

guys again an agency is pretty much a

purely people type of business if you

don't have the people skills or the

community education skills either go

learn them which I highly recommend

because that transfers to all areas of

your life or go find a different

business model because you're not going

to get by without learning how to

communicate so the next piece of your

client experience which I would say is

quite important because it's really one

of the first things your client

experiences when they come on with you

is the onboarding process now this

doesn't have to be like some super

amazing automated fancy process but you

do want your onboarding process to be at

least somewhat streamlined and you want

it to be smooth and you know you want it

to be useful for both your clients and

yourself so that you can actually not

only deliver a good experience for your

clients but also be more confident on

your sales calls like for example when

your client asks you is like okay like

what's the next step with you how do we

move forward with you what does working

with you actually look like you can

confidently say like hey this is our

onboarding process takes like one or two

hours once you're done with it you can

basically get started with us and get

your results and this is also really

important because it is essentially your

first impression with the client right

of course aside from the sales calls but

after they become your clients the

onboarding is literally their first

impression of your business so you want

it to be effective you want it to be

clear and helpful and you want it to be

smooth for your clients whether they

feel they are working with someone

professional now what do you actually

put in the onboard ring process so again

keep it pretty simple but basically you

want it to cover all your bases for

getting started with your work so this

is like your ad account setup this is

your customer Avatar research your

marketing details that you want from

your clients as well as any onboarding

processes for like your communication

slack for example the third piece I

would say is important when it comes to

your client experience is reporting now

this is slightly different depending on

the type of service you're offering like

ads versus I don't know content creation

but again don't over complicate it no

matter what you're doing keep it pretty

simple but it is very important to have

no matter what type of service you are

offering to your client so let's say

you're doing advertising you just want

to have the most important numbers there

like what's your ad spend what's your

revenue generated you know how many

clients or appointments you're bringing

in how many followers or subscribers are

you adding to the business each month

these are the things you want to track

and essentially you want to track what

your client is paying you for and

finally when it comes to your client

experience again just be human be

accommodating be a good person and just

to expand on this basically work with

your client be accommodating like

sometimes problems will come up and your

client will have certain needs or

certain obstacles that may not be within

the exact scope of what the service

you're offering is but even even that

you still want to try your best to solve

that problem for the clients like yes as

agencies we do have our standardized

processes for getting results and

whatever but oftentimes your client is

going to tell you what their real

problems are in their business and

oftentimes that's really the problem

they want you to solve and are really

paying you money for and if you can't

even solve the small problems for them

or you're not willing to go out of your

way to at least make them feel better

when they're working with you they're

probably not going to stay with you for

that long and again think about it from

the other point of view right what if

you were paying thousands of dollars per

month for someone else to help you help

your business you would want them to be

nice to you right you want them to be

considerate of you consider of your

problems and really be accommodating as

much as possible especially at the price

point that you're paying yeah that's

pretty much it I know this isn't a how

to get a 17x bro as on Facebook type of

video and I don't want it to be there's

already enough people out there telling

you how to do that and I want to tell

you how to actually use your

brain Facebook ads and Google ads have

been around for over a decade at this

point and 90 of the questions I see on

YouTube and in my Discord server can be

answered with literally a single search

on Google like literally three to five

minutes of your time and again if you

still can't figure out like the basics

of what you're trying to do with all all

these resources on your own

entrepreneurship probably isn't for you

and that could be a good thing if you

can't solve your own problems to a basic

level you're not going to have a good

time here and everything I told you in

this video is basically what I did to go

from you know 1K a month with my agency

to now like why did over 9k last month

and basically I got there basically one

month in the between the two income

levels and the way I did this was again

I watched a ton of videos I did a

bunch of Google searches I reinvested

all of my client profits back into

courses back into coaching whenever I

could afford to and I watched some more

videos and of course I implemented

everything I could from these courses

and from these videos so that I could

actually improve myself over time and I

did improve and that's literally if you

can't afford like a three to five

thousand dollar course on like marketing

on Service delivery right now then go

get some content creation clients go get

some easy convenience service offer

clients on like upwork or some Instagram

DMS or whatever and just get like to one

to two k a month which is basically what

I did right I had no idea how to do

content creation but I was like hey let

me just go hire some people let me go do

some busy Outreach let me go apply to a

bunch of upwork jobs and that's what I

did and I use that income you know I use

that profit to basically buy my courses

to improve my skill set and now I'm in a

position where I can actually

confidently offer a higher ticket

service and that's how I'm growing my

agency but yeah guys it's that simple

it's not easy you know it's going to

take time you're going to Rack your

brains you're going to feel those little

bit stressed a little bit stupid but

that's the whole process and if you

can't even spend the time to go and

figure out bump your head against

the wall and eat a bunch of for at

least a few months or at least even like

a few weeks I don't know if it's how you

guys my journey has not been easy a lot

of guys are gonna have a much easier

time than me on their Journeys but it at

least takes a certain like no matter how

talented or how lucky you are it's gonna

take a little bit of time to like figure

out don't expect the answer to come

to you from one question or for one

YouTube video It's Gonna Take time

you're gonna have to pull a bunch of

together and eventually things will

start to click and eventually you will

start to be able to build on your

experience and your knowledge and start

getting better results for yourself and

your business and your clients but yeah

that's pretty much it go figure out your

and get to work see you next video