Copywriting Secrets Book by Jim Edwards - Made Me OVER $300,000❗💰💰💰

Daniel Kump
22 Mar 202414:08

Summary

TLDRDans cette vidéo, l'animateur partage son succès financier en 2023, généré grâce à un livre qui a transformé sa compréhension de la rédaction de ventes. Il explique comment l'application des connaissances acquises dans 'Copywriting Secrets' de Jim Edwards a conduit à des revenus de plus de 31 000 dollars. Il met en avant le processus d'apprentissage, d'application et d'enseignement des techniques de vente, notamment la rédaction de lettres de vente efficaces. L'animateur propose également un aperçu des stratégies de vente et de marketing qui ont aidé à ses succès, invitant les téléspectateurs à s'engager dans leur propre développement continu.

Takeaways

  • 📚 L'auteur a gagné plus de 31 000 dollars en 2023 grâce à l'application des concepts d'un livre intitulé 'Copywriting Secrets' par Jim Edwards.
  • 🤑 L'un des secrets clés pour réussir est l'acquisition et l'application de connaissances, comme le montre l'acronyme ILT (Invest, Learn, Teach).
  • 📈 L'auteur souligne l'importance de la mise en place de sales funnels efficaces pour générer des revenus à partir de la vente de produits numériques.
  • 📝 Le chapitre 17 du livre, qui traite de la rédaction de lettres de vente accrocheuses, a été un élément clé dans la création de contenus de vente.
  • 🎯 Les 13 points clés du chapitre 17 sont utilisés pour structurer les pages de vente, les vidéos et les présentations Web pour augmenter les conversions.
  • 🔑 L'auteur partage le 'Magic Bullet Formula' (Fonctionnalité + Avantage + Signification) pour créer des points de vente accrocheurs.
  • 👥 L'auteur propose une plateforme de formation pour son équipe, qui inclut des sales funnels, de la rédaction publicitaire et des stratégies de marketing.
  • 💰 L'auteur insiste sur le fait que le succès est le résultat de l'action, de l'investissement en soi et de l'apprentissage continu.
  • 🌟 L'auteur cite Jim Rohn, soulignant que l'éducation formelle peut vous permettre de gagner sa vie, mais l'éducation personnelle peut vous rendre riche.
  • 🔗 L'auteur invite les téléspectateurs à s'engager, à s'abonner et à poser des questions, offrant également son soutien par le biais de messages texte.
  • 📈 Les témoignages de membres de l'équipe Funnel Team montrent que le système proposé a aidé de nombreuses personnes à générer des revenus significatifs en ligne.

Q & A

  • Quel livre a aidé à générer plus de 31 000 dollars de revenu pour l'orateur en 2023?

    -Le livre qui a aidé à générer ce revenu est 'Copywriting Secrets' de Jim Edwards.

  • Quel est le concept clé enseigné dans 'Copywriting Secrets' qui a été appliqué par l'orateur pour augmenter ses ventes?

    -Le concept clé est l'application de formules de copywriting pour écrire des lettres de vente accrocheuses, aussi appelées VSL (Video Sales Letters).

  • Quel acronyme a l'orateur mentionné pour décrire son processus d'apprentissage et de partage?

    -L'acronyme mentionné est ILT, qui signifie 'Invest, Learn, Teach'.

  • Quel est le nom de l'équipe avec laquelle l'orateur travaille et qu'il recommande?

    -L'équipe mentionnée est appelée 'The Funnel Team'.

  • Quelle structure de 13 points est utilisée pour écrire des lettres de vente efficaces, comme expliqué dans le livre?

    -La structure de 13 points n'est pas détaillée dans le script, mais elle est présentée comme un flux de ventes clé pour écrire des lettres de vente efficaces.

  • Quel est le rôle des témoignages dans le processus de vente décrit dans le script?

    -Les témoignages sont utilisés pour établir la crédibilité de l'orateur et renforcer la confiance des clients potentiels dans l'offre.

  • Quelle est la partie finale du processus de vente mentionnée dans le script?

    -La partie finale est un appel à l'action (call to action) suivi d'une PS (postscriptum) pour renforcer l'offre.

  • Quels sont les avantages de rejoindre 'The Funnel Team', selon les témoignages des membres?

    -Les avantages incluent une formation étape par étape, un soutien de la communauté, et la possibilité de générer des commissions et un revenu passif.

  • Quel exemple de formule de copywriting est donné pour créer des points de bullet?

    -L'exemple donné est 'fonctionnalité + avantage + signification'.

  • Quelle est la philosophie derrière l'investissement dans soi-même, comme mentionnée dans le script?

    -La philosophie est que l'éducation formelle peut vous permettre de gagner votre vie, tandis que l'auto-éducation peut vous rendre riche.

  • Quels sont les ingrédients clés d'une bonne headline selon le script?

    -Les ingrédients clés d'une bonne headline ne sont pas détaillés dans le script, mais l'importance de la headline est soulignée pour attirer l'attention du public.

Outlines

00:00

📈 Succès financier par l'apprentissage et l'application

Le narrateur, DK, introduit le sujet en expliquant comment un livre, 'Copywriting Secrets' par Jim Edwards, a contribué à son succès financier en 2023, avec un revenu total de 31 000 dollars. Il souligne que ce succès est le résultat de l'apprentissage et de l'application des connaissances acquises dans ce livre, plutôt que d'autres facteurs comme les ventes, les réseaux de vente ou les stratégies de marketing. Il mentionne également un acronyme, ILT (Invest, Learn, Teach), qui représente son processus d'apprentissage et de partage des connaissances. DK se concentre sur la partie du livre traitant de la rédaction de lettres de vente efficaces, appelées VSL (Video Sales Letters), et propose de partager le format de ses vidéos et de ses réseaux de vente qui ont aidé à générer ses revenus.

05:01

📘 Les 13 points essentiels pour la rédaction de bonnes copies

Dans ce paragraphe, DK partage les 13 points clés qu'il a tirés du chapitre 17 du livre 'Copywriting Secrets' et qu'il a appliqués à ses propres vidéos et pages de vente. Il insiste sur l'importance de la formule pour la rédaction de bonnes copies, qu'il s'agisse de publicités, d'e-mails ou de vidéos. Il donne des exemples de formules, comme celle pour créer des points de vente (feature + benefit + meaning), et mentionne l'importance de la crédibilité, des témoignages, des offres, des garanties et des appels à l'action. Il décrit également son processus d'apprentissage et de partage de connaissances avec son équipe, qui utilise les mêmes méthodes pour générer des commissions.

10:02

🚀 Engagement et développement continu pour le succès

Le narrateur conclut en soulignant l'importance de l'engagement continu dans l'apprentissage et le développement de compétences pour atteindre le succès et la richesse. Il encourage les téléspectateurs à s'investir en eux-mêmes et à travailler dur chaque jour pour condenser le 'quand' du succès. Il partage des témoignages de membres de son équipe qui ont réussi en utilisant les méthodes et les formations qu'il propose, montrant la validité de son système et l'importance de la communauté et du soutien pour le développement des affaires en ligne.

Mindmap

Keywords

💡formules

Les 'formules' sont des méthodes ou des procédures éprouvées pour résoudre un problème ou réaliser une tâche. Dans le contexte de cette vidéo, elles représentent les techniques d'écriture de ventes et de marketing que l'on peut apprendre et appliquer. L'auteur souligne que l'apprentissage et l'application de ces formules sont à l'origine de son succès financier, comme le montre l'exemple de la création de lettres de vente efficaces.

💡Copywriting

Le 'copywriting' est l'art de rédiger du texte publicitaire pour convaincre et influencer les lecteurs à agir, généralement en achetant un produit ou un service. Dans la vidéo, l'auteur mentionne son désir d'améliorer ses compétences en copywriting, en particulier pour créer des vidéos et des e-mails de vente plus persuasifs.

💡VSL

Les 'VSL', pour 'Video Sales Letters', sont des vidéos utilisées comme lettres de vente pour présenter et vendre un produit ou un service. L'auteur a utilisé ce format pour générer des revenus, en appliquant les leçons du livre 'Copywriting Secrets'.

💡ILt

L'acronyme 'ILt', pour 'Invest, Learn, Teach', représente une philosophie d'apprentissage et de développement personnel. L'auteur l'utilise pour décrire son processus d'acquisition et de partage des connaissances, qui a contribué à son succès. Il achète des ressources pour apprendre, puis enseigne ces connaissances à d'autres.

💡livre

Dans ce contexte, 'le livre' fait référence spécifiquement à 'Copywriting Secrets' de Jim Edwards. C'est le vecteur principal des connaissances que l'auteur a utilisées pour améliorer ses compétences et augmenter ses revenus. Le livre est présenté comme un outil clé pour apprendre les formules de copywriting.

💡sales funnels

Les 'sales funnels' sont des processus de marketing qui guident les prospects à travers différentes étapes, de la première découverte du produit jusqu'à l'achat final. L'auteur explique comment il a utilisé les leçons du livre pour structurer et améliorer ses propres sales funnels, contribuant ainsi à son succès financier.

💡événement webinaire

Un 'webinaire' est une conférence en ligne interactive, souvent utilisée pour la formation ou la promotion de produits. Dans le script, l'auteur mentionne avoir utilisé un webinaire de 40 minutes pour promouvoir ses produits, en suivant les mêmes principes de vente que ceux enseignés dans le livre.

💡témoins

Les 'témoins' sont des témoignages positifs de clients satisfaits, utilisés pour renforcer la crédibilité d'un produit ou d'un service. Dans la vidéo, l'auteur mentionne l'utilisation de témoignages pour renforcer la confiance des clients dans ses offres.

💡garantie

La 'garantie' est une assurance donnée par un vendeur que le produit ou le service répondra à certaines spécifications ou qu'il sera remplacé ou remboursé si non satisfaisant. L'auteur parle de l'importance d'offrir une garantie pour rassurer les clients et encourager les ventes.

💡apprentissage continu

L'idée d'un 'apprentissage continu' est un thème récurrent dans le script, soulignant l'importance de se perfectionner constamment et d'acquérir de nouvelles compétences pour réussir. L'auteur cite Jim Rohn pour dire que l'éducation formelle peut assurer une vie, mais que l'auto-éducation peut rendre riche.

Highlights

Le livre 'Copywriting Secrets' de Jim Edwards a généré plus de 31 000 dollars de revenu en 2023 grâce à son application.

L'auteur insiste sur l'importance de l'action et du suivi, ainsi que la création de sales funnels.

L'auteur a utilisé le livre pour améliorer la rédaction de copies de vente et la création de vidéos.

Le chapitre 17 du livre enseigne comment écrire des lettres de vente accrocheuses, aussi appelées VSLs.

L'auteur partage le format de vidéos et de pages de vente basé sur les enseignements du livre.

Les vidéos et les pages de vente reflètent les 13 points clés du chapitre sur la rédaction de lettres de vente.

L'auteur propose un lien dans la description pour accéder aux pages de vente et aux funnels utilisés.

Le livre contient des formules pour la rédaction de copies, y compris pour les headlines et les bullets.

L'auteur souligne que l'apprentissage et l'enseignement des formules sont clés pour la réussite.

L'équipe de l'auteur utilise des formules de vente pour créer des funnels de vente efficaces.

Les membres de l'équipe reçoivent une formation complète sur les sales funnels et la rédaction de copies.

L'auteur encourage les téléspectateurs à appliquer les connaissances acquises pour améliorer leurs compétences.

Les témoignages de réussite des membres de l'équipe montrent l'efficacité des méthodes enseignées.

L'auteur met l'accent sur l'importance de l'investissement personnel dans l'apprentissage continu.

Les membres de l'équipe partagent leur expérience positive et les résultats obtenus avec les sales funnels.

L'auteur invite les téléspectateurs à s'inscrire à la chaîne et à poser des questions ou à envoyer un message texte.

Les membres de l'équipe apportent leur soutien et leur succès témoignent de la valeur de l'engagement dans l'apprentissage.

Transcripts

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it's just formulas all you're really

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doing is learning the

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formulas what's up my friend DK here

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welcome to the channel in this video

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we're going to talk about how this book

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in 2023 made me over

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$31,000 Yes you heard that correctly my

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friend I just had my taxes done and when

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I added up all of my $199 it was exactly

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$31,000 in income in 2023 and all of it

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to be honest with you is because of this

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book right here and there's lots of

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other things you can contribute to that

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action and followup and you know all of

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these other things sales funnels and

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building all this stuff out but when you

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drill it all down and how it was all

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possible and how the sales ended up

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happening it's because of what I learned

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and then applied inside of this book and

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of course the book is copyrighting

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Secrets by Jim Edwards and this isn't

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necessarily for me to plug the book I'm

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not going to tell you to am go to Amazon

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and use my affiliate link so I can make

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commissions I don't really care I just

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want to share with you the concept of

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how this all came about and what really

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took place in order for me to make the

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money that I did and don't by any means

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think that this is a brag or a flex or

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anything like that it's all possible

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because I took action based on something

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that I learned and you could do the same

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exact thing so wherever you are you just

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need to be focused on learning and

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applying every single day which is

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exactly what I'm doing right now which

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is also part of something I learned back

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in

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2016 with the acronym ilt invest learn

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teach I invest my time sometimes money I

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buy something right and I learn

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something and I turn around and I teach

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that to others so what I learned in here

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inside of this book specifically chapter

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or secret number 17 how to write amazing

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sales letters AKA vsls or video sales

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letters now I first got this book a few

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years ago and I dove into it I loved it

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the second that I started reading it but

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I got this book because I wanted to get

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better at creating videos I wanted to

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get better at writing good sales copy

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whether it be in email format or in

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video format and specifically when I

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started applying what I was reading in

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here and what I'm going to do is I'm

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going to spell out for you the format of

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the videos that I have the style that I

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use and I'll even show you in a few

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seconds here the exact same sales

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funnels that my team uses that helped

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earn me the income that it did and if

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you want to get your hands on that I'll

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leave a link in the description down

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below you can go check that out but the

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plain and simple truth here my friend is

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applying what I learned in that book and

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putting it in action and getting it out

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there generated sales based on the fact

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that the information in the book was

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really freaking good so let me share

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with you now some of the sales funnels

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that helped create that income in 2023

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so this is one of my Sal sales Pages

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here and you can see inside of this

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video right here that entire video is

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formatted from this chapter 17 how to

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write an amazing sales letter that video

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is step by step and I'll give them to

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you so you know if you want go get the

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book I would highly encourage it I'm

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sure somewhere here on YouTube you could

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go find that information as well but

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I'll read you the actual there's 13

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bullet points that you flow through so

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13 specific things that are covered here

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and I'll share these with you here in

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just a minute so the entire sales copy

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all the way down this page is reflected

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from those 13 bullet points in that

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chapter the video is also reflected in

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there as well so that's one page this is

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another page here you have the headline

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you have the bullets all of the things

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that are inside of the book the video

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covers the same exact format there and

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then I also did a webinar style funnel

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where this is a 40 minute long webinar

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and the webinar goes through the same

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exact principles that are in that

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chapter 17 inside of the book and then

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the sales page matches and mirrors the

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same exact flow that is in the video so

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my friend it's just about applying what

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you learn and again if you want to see

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these uh sales pages of funnels here

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I'll leave the links in the descriptions

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down below you can go check those out

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and obviously if you want to use my

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system because it's clearly proven to

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work uh you guys can just go through the

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process you can watch the video you can

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get a feel for it yourself uh click the

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button get started obviously if you have

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any questions for me uh go ahead drop a

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comment down below I'll also leave my

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phone number somewhere on this video uh

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you can send me a text message I'm an

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open book haha pardon the pun uh but you

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guys can send me a text message ask me

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anything about uh making money online or

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writing vsls or whatever it is or if you

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want to partner with me and my team and

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see what we do and how we do it again uh

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send me a text message or Link in the

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description down below but now let's go

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head over to those 13 bullets and go

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just see how powerful they are and

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obviously you can understand how

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powerful they are when you apply them to

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your videos or to your ad copy so these

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vssl bullets and flow as I have it here

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on the screen are the same exact 13

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bullets that are out of uh copyrighting

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Secrets here by Jim Edwards and Jim if

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you ever watch this uh you are the man

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my friend thank you for putting that out

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uh that book has literally changed CH my

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life and my income so appreciate you my

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friend so first thing number one is the

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headline having a good headline and of

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course in each section of the book and

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I'll just give you guys an example here

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so when you're talking about the

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headline obviously there's multiple

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examples of headlines in here so you get

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that but the most important thing that

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you want to understand when applying

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things that you

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learn copy as far as ADD copy for email

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add copy for videos

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it's just formulas all you're really

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doing is learning the formulas and when

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you learn and understand the

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formula putting out good copy good video

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it just becomes that much easier when

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you learn the formula and that's what is

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in this book and that's what I love

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about this book because it teaches you

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the formula and then you go apply what

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you learn and then if you really want to

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amp your game up you turn around and

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teach what you learned which is what I'm

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doing with you guys here today so

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specifically in the headlines he gives

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you lots of different examples and goes

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over that stuff but it's all about

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learning the formulas and I'll even give

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you a perfect example so we'll go

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through this you have the headline

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number one second thing is you have your

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shocking statement so you kind of Boom

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you get everybody's attention you define

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the problem you agitate the problem you

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present the solution and then you have

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your bullets to create curiosity and

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there's a whole chapter there's

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literally a whole chapter chapter number

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nine or Secret number nine uh called the

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Magic Bullet formula and again it's just

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a formula but I'll give you an example

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the formula for creating bullet points

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is feature plus meaning plus uh sorry Fe

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yeah feature plus benefit plus meaning

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so that formula is right in here and

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there's a formula basically for all of

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these inside of the book so if you want

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to know for me like how I make the money

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that I do

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it's by applying what I learn and that's

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what we do on our team as a matter of

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fact let me show you here for just a

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second when people partner with me and

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they get on my team I actually give them

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all of my training over the years and

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you can see it here we are the funnel

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team that is my team and we have a team

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training site which gives you all of

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your sales funnels all of your ad copy

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all of your marketing and you basically

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just take what we have and then you turn

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around you learn it and you go apply it

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so just like I'm sharing with you here

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except we have it all one training site

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where you could go and apply and get out

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there and start making your own content

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we literally give you the content and

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it's based on guess what you're ready

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for it it's based on the formulas that

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are inside of this book so our team in

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other words our team takes this they

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start learning this material they start

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sharing it they start earning

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commissions and they start sharing

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funnels just like you guys see right

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here they start sharing these funnels

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they start earning commissions when they

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earn commissions I earn commissions it's

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as simple as that and obviously the

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formulas and the process very much work

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so back to this after bullets for

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curiosity then you have credibility

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about yourself proof throwing in some

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testimonials in there you sum up your

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offer you give the price you add some

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special bonuses sweeteners you know

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things to make them buy right and then

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you offer a guarantee what is the

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guarantee if they start what if they

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want to bail out what if they want to

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get a refund you throw the guarantee in

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there and then you give them a call to

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action and then a PS yes oh by the way

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and that is the funnel flow that right

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there what you're seeing on your screen

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is the funnel flow is the script and

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video flow for all three of these sales

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funnels that in

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2023 worked well and made myself and my

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team quite a bit of money so that my

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friend is how it is done and that's why

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it all comes down to if you actually

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apply what you learn and you keep doing

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that every single day now I can show you

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literally dozens of other books on the

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shelf that are behind me and talk about

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all the different life lessons that I've

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learned from these books and how it's

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helped me and build and grow and you

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know my mindset my attitude and all of

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those things but what it all boils down

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to my friend and it's yeah I know I'm

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referencing this book a lot but at the

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end of the day it all comes down to

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being a sponge for knowledge as Jim Ron

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would say formal education will make you

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a living self education will make you

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Rich so it's really up to you if you

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want to keep getting better and

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investing in yourself every single day

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be committed to learning and developing

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and improving your skill sets each and

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every day if you do that you can rule

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out the if you're going to make it if

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you're going to be successful if you're

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going to make a lot of money if you are

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committed to you and you invest into you

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each and every day you take out the if

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and then it's just a matter of when and

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you can condense the when by working

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hard and investing in yourself and

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continuing to push yourself and get

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better each and every day I hope you got

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value from this video if you did go

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ahead and give it a thumbs up if youve

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made it to this point in the video

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please do me a favor and consider

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subscribing we are on the Quest for

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50,000 subscribers this year and every

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last one truly does help the channel and

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of course if you have any questions for

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me you can send me a text message or you

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can drop a comment down below that is it

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my friend for this video I appreciate

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you watching thank you and I will see

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you on the next one hey there this is

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Lisa here from Atlanta Georgia and I

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have been promoting the funnel team for

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about a week right now and I got to tell

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you within the first week I've seen

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about six or seven people rank Advance

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not once not twice but multiple times in

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just the past week alone including

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myself because the system is so simple

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to follow so if you have been on the

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fence get off the fence this is where

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you want to be at we're having a great

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time and we want to see you have success

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too Catherine here from San Antonio

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Texas and in the last 7 days I've been

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able to generate over

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$1,500 just by plugging into the funnel

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Team app and taking action on the

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step-by-step training it provides not

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only does it make me a five figure

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monthly income but it allows me to be a

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stay-at-home mom with my three-year-old

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daughter which is what I always dreamed

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of so if you're on the fence of getting

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started with the funnel team today this

play11:55

is your sign to do so you won't regret

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it hey guys Callie here from Louisiana

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with the funnel team I was able to

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generate 30 sales within my first 2

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weeks because of the proper training and

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the proper guidance that I received from

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the funnel team not to mention the

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support from the community so if you're

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looking to start your online business

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the funnel team is the place to be Rogan

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here from Colorado Springs Colorado I've

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been able to officially equip my 9 to5

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I've been able to generate some

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incredible income because of this

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business and the best thing is can do

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this anywhere this is the best form of

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residual income I found and you can find

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it too hey this is Taylor from Houston

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Texas and if you're looking for the girl

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that has tried every single online

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business and failed here I am when I

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joined the funnel team I was expecting

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essentially to do the same but came out

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with Real Results I was able to get real

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sales within less than 2 weeks of being

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in and so I highly recommend if you're

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looking for people that will actually

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support you and help you on the daily

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with no questions asked join the fun

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team hi I'm Sam from South Africa I

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generated my first 50 sales in just over

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21 days I finally found a real business

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and people that actually work you get

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plugged into a community of real people

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that support you and actually want to

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see you succeed my name is Abby PR from

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Hamburg Arkansas and I started working

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with the funnel team because I was so

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sick and tired of being treated like a

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dollar bill only to be upsold and left

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in the dark I was trying so hard to find

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a way to help my family get some debt

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relief and and since starting with the

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funnel team back in May in 2023 I have

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done just that if you are looking for a

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team that actually has you and your

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success in mind then the funnel team is

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the place to be hi I'm Ashley from

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Cincinnati Ohio with the funnel team I

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have tried to step into the passive

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income World multiple times and I failed

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because I did not have the proper

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guidance and support but since joining

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the funnel team I was plugged into a

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community that guides you and leads you

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real people real time that actually

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respond to you and with doing so I was

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able to generate almost 30 sales in 7

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days if you're on the fence about

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joining the funnel team I encourage you

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to join

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now

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