La fin de Google ?

Summary

The script discusses OpenAI's recent announcement of GPT, an AI-powered search engine set to rival Google and Perplexity. It highlights Perplexity's current use for video searches and its ability to answer specific questions with sourced information. The upcoming GPT search engine is expected to integrate with Chat GPT, offering a streamlined, single-page search experience with accurate and current results. The script also touches on the potential impact of this new technology on Google's dominance and the future of online content and search habits.

Takeaways

• 🤖 OpenAI has announced a new search engine, GPT, powered by artificial intelligence, which aims to rival Google and Perplexity.
• 🔎 Perplexity is a search engine used for specific tasks like searching within videos and sourcing information with scientific articles.
• 📈 GPT is expected to have a limited release initially and will eventually be integrated into Chat GPT, evolving the service further.
• 🔍 The search functionality of GPT is designed to provide accurate and current results, summarizing information in a single-page format for user convenience.
• 🎵 An example given in the script is searching for music festivals in Boone, North Carolina in August, where GPT would list and summarize events for that period.
• 📊 GPT's 'Visual Answers' feature is mentioned, which could generate videos to answer generic questions, although the speaker finds it somewhat unclear.
• 🌡️ The script discusses the potential for GPT to provide mood boards, like weather and photos of a city, when prompted with a location and request.
• 📉 Google is reportedly lagging behind in search technology advancements, which has caused internal concern, symbolized by a 'yellow notice' indicating significant revenue loss.
• 📲 The speaker suggests that the future of search is more natural, conversational, and human-like, with sourcing that is clear and correctly attributed.
• 🏢 There is speculation about Google's response to the new search technologies and whether they might partner or acquire companies like OpenAI to stay competitive.
• 🌐 The script touches on the shift of content creation from websites to social media platforms, affecting the relevance and traffic generation of traditional websites.

Q & A

What is the main topic discussed in the video script?

The main topic discussed is the announcement of a new search engine, 'sech GPT', powered by artificial intelligence, which is set to rival Google and Perplexity.

What is Perplexity and how is it used in the script's context?

Perplexity is a search engine that the speaker and their team use for conducting searches, especially in videos, to find topics and information due to its ability to source from articles and scientific papers.

What feature does the new search engine 'sech GPT' offer that is similar to Perplexity?

Like Perplexity, 'sech GPT' uses AI to provide search results that are accurate, current, and sourced with clear content attributions and direct links.

How does 'sech GPT' plan to differentiate itself from existing search engines?

'It sech GPT' aims to provide a more user-friendly experience by summarizing information on a single page, avoiding the need to click through to various websites, and offering a more natural search experience.

What is the 'Visual Answers' feature mentioned in the script?

The 'Visual Answers' feature is a component of 'sech GPT' that generates visual representations, such as videos or a grid of images, to answer generic questions, making it more engaging and informative.

What impact could 'sech GPT' have on Google's search engine dominance?

The script suggests that 'sech GPT' could pose a significant challenge to Google's search engine dominance due to its advanced AI capabilities and user-friendly approach to search results.

What is the 'yellow notice' mentioned in the context of Google?

The 'yellow notice' at Google signifies a significant loss in revenue for one of their products. The script mentions that Google Search, their main product, experienced a loss for the first time, which is unusual.

How does the speaker view the future of traditional websites in light of AI-powered search engines?

The speaker believes that traditional websites may become less relevant as people prefer to consume content on social media platforms, and AI-powered search engines like 'sech GPT' could further accelerate this trend.

What alternative to Google Search does the speaker recommend?

The speaker recommends 'Brave Search', the default search engine in the Brave browser, for its privacy features and its ability to provide direct and useful search results.

What is the speaker's opinion on the importance of maintaining a website for small businesses?

The speaker suggests that for many small businesses, maintaining a website may not be as crucial as having a strong presence on social media and using AI-powered search engines to drive traffic and bookings.

How does the speaker describe the user experience of 'sech GPT' compared to traditional search engines?

The speaker describes the user experience of 'sech GPT' as more intuitive and efficient, providing search results that are well-summarized and easy to navigate, unlike traditional search engines that often require clicking through multiple links.