EASIEST Way To Get Clients For Your GoHighLevel SaaS As A Beginner
Summary
TLDRThis script discusses an effective free lead magnet strategy for small businesses to generate monthly recurring revenue. It suggests offering a free database reactivation campaign, leveraging existing contacts to book appointments quickly. The campaign involves sending promotional text messages to past clients or leads, with incentives to re-engage. The script also outlines how to set up the campaign using Go High Level's automations and suggests transitioning businesses to an AI chatbot for continued appointment booking. It positions the free offer as a powerful way to gain referrals and build confidence in the software before proposing a paid service.
Takeaways
- 📈 The script discusses the concept of a 'lead magnet'—a free value offer to attract small business owners and start collecting monthly recurring revenue.
- 💡 The recommended lead magnet is an 'existing database reactivation campaign,' which leverages a business's existing customer list to generate new appointments.
- 🗓 The campaign promises to secure appointments within 7 days for free, which can be a powerful incentive for business owners to engage with the service.
- 📝 The script suggests using a marketing automation tool like 'Go High Level' to streamline the process of re-engaging with the business's existing contacts.
- 📲 The campaign involves sending promotional text messages to the business's existing contacts, with follow-ups if there's no response.
- 📝 The script emphasizes the importance of the lead magnet being so valuable that business owners will spread the word to their friends, attracting more clients.
- 📈 The process involves importing the business's contact list into the Go High Level software, which can handle the automation of the reactivation campaign.
- 💰 After demonstrating the value of the service, the script suggests transitioning the business to a paid subscription for continued use of the software and its capabilities.
- 🔄 The script mentions the potential to upsell the AI chatbot feature to the business owners, which can book appointments across various platforms.
- 📚 The speaker offers additional resources, including a free trial of the Go High Level software and a step-by-step course to help users get started with client acquisition.
- 📢 The script encourages viewers to express interest in the offer by commenting 'yes' to receive further information and access to the free trial and course.
Q & A
What is a lead magnet and why is it important for small businesses?
-A lead magnet is a free value offer designed to attract potential customers and encourage them to engage with a business. It is important for small businesses as it helps in capturing leads and building a customer base without an initial financial commitment from the potential clients.
What is an existing database reactivation campaign?
-An existing database reactivation campaign is a strategy where a business leverages its current list of contacts, which may include past clients or leads, to re-engage them through a marketing campaign. This is often done by offering incentives or promotions to encourage these contacts to return to the business.
How can a free lead magnet help in collecting monthly recurring revenue?
-A free lead magnet can provide such immense value upfront that it encourages small business owners to start using the service. Once they see the benefits and results, they are more likely to convert to paying customers, thus generating monthly recurring revenue.
What is the suggested approach to convince small business owners of the value of a free lead magnet?
-The script suggests offering to get the business as many appointments as they want within the next 7 days for free. This can be further supported by stating 'I'll get you this in seven days or you pay nothing' or mentioning that you are a beginner looking to help out a few businesses for free.
How can the free value offer lead to referrals and more business?
-If the free value offer is so good that the business owners are telling their friends about it, it can lead to organic referrals. This word-of-mouth marketing can bring in more potential clients who are interested in the services because of the positive experiences shared by others.
What is the process of setting up a database reactivation campaign using Go High Level software?
-The process involves creating a workflow in the automations tab of Go High Level, selecting a pre-built marketing automation recipe for list reactivation, customizing the script for the specific business niche, and importing the business's existing contacts into the software to start the campaign.
What is the example of a promotion that could be used in a database reactivation campaign for a dentist?
-An example of a promotion for a dentist could be offering free teeth cleaning or teeth whitening vouchers, which is communicated through a marketing text message as part of the reactivation campaign.
How many text messages are typically sent in the Go High Level workflow for a database reactivation campaign?
-The workflow typically involves sending two text messages. The first message is the initial offer, and a follow-up message is sent a day later to those who did not respond, reiterating the offer and asking if they would like to reserve a spot.
What is the suggested next step after successfully running a free database reactivation campaign?
-The next step is to offer the business owners the opportunity to continue using the software that was used for the campaign at a lower cost than paying for the service. This allows them to manage their leads and appointments more effectively.
How can the success of the free lead magnet campaign be leveraged to sell the AI chatbot service?
-After the business owners have experienced the positive results from the free campaign, the AI chatbot can be introduced as a tool that can continue to book appointments across various platforms, including the business's website and social media. The demonstrated value makes it easier to transition them into paying customers for the service.
What additional resources are offered to those interested in setting up a similar campaign?
-For those interested, there is an offer of a free extended 30-day trial to the Go High Level software, a step-by-step course on getting clients, fulfilling for clients, and a pre-built snapshot with a funnel, website, email, and text automations already set up to help get started quickly.
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