CREATE A+ Content by Yourself & Get 20% Extra Sales in 2024 | Step By Step A+ page Tutorial by Canva
Summary
TLDRThis video script outlines the significant impact of A+ content on Amazon, which can boost conversion rates and increase sales by up to 20%. The speaker demonstrates a case study showing a 27% sales increase after implementing A+ content. They then guide viewers on creating high-quality A+ content for free using Canva, even without Photoshop skills, and emphasize the importance of professional A+ content for brand-registered sellers. The video concludes by promoting EcomClips as a seller-centric company offering top-notch A+ content creation services.
Takeaways
- 📈 A+ content on Amazon can significantly improve conversion rates and potentially increase sales by up to 20%.
- 🔍 The speaker demonstrates a method to check the sales impact of A+ content by comparing sales data before and after its implementation.
- 📉 A case study is presented where A+ content led to a 27% increase in sales, verifying Amazon's claims about the effectiveness of A+ content.
- 🛠 The video offers a free alternative to Photoshop for creating A+ content, using Canva, which is accessible even to beginners.
- 🎨 Canva is used to create various modules of A+ content, including lifestyle images, text overlays, and product highlights.
- 🌐 Free resources like Freepik.com are recommended for sourcing images that can be used in A+ content creation.
- 📐 The importance of adhering to specific dimensions for A+ content modules is emphasized, with guidance on finding these sizes in Amazon's backend.
- 🖌 Elements such as circles, shadows, and text are manipulated in Canva to create an appealing and professional look for A+ content.
- 📝 The process includes adding a logo, adjusting text properties like font, size, and color, and aligning elements to create a cohesive design.
- 🔗 The video provides a step-by-step guide for creating different types of A+ content modules, from simple text and image overlays to more complex designs.
- 💼 EcomClips positions itself as a seller-centric company offering professional A+ content creation services at competitive prices.
Q & A
How does A+ content on Amazon potentially impact conversion rates and sales?
-A+ content on Amazon can significantly improve conversion rates and is said to help increase sales by up to 20%, as mentioned in the script.
What is the purpose of checking the sales before and after applying A+ content?
-The purpose is to analyze the impact of A+ content on the sales performance of a product, demonstrating whether the investment in A+ content has led to an increase in sales.
How does the speaker calculate the percentage increase in sales after applying A+ content?
-The speaker calculates the percentage increase by subtracting the number of items sold before A+ content from the number sold after, dividing the difference by the initial sales figure, and then multiplying by 100 to get a percentage.
What is the speaker's experience with A+ content creation?
-The speaker has experience with A+ content creation using both Photoshop and Canva, and is demonstrating how to create A+ content using Canva for those who may not have Photoshop skills or the budget to hire a professional.
What is the recommended size for A+ content according to the script?
-The recommended size for A+ content, as mentioned in the script, is 970 pixels by 600 pixels.
How does the speaker suggest finding images for A+ content without incurring costs?
-The speaker suggests using free websites like Freepik.com to find images that can be used for A+ content without the need for purchasing or hiring professional services.
What is the role of Canva in creating A+ content as per the script?
-Canva is used as a tool to create A+ content designs easily and for free. It allows users to upload images, customize text, and manipulate design elements to create professional-looking A+ content.
What are some of the elements that the speaker uses to enhance the A+ content design?
-The speaker uses elements such as lifestyle images, text boxes, color codes, circles, shadows, and icons to enhance the A+ content design and make it visually appealing.
How does the speaker suggest creating a logo for A+ content if one is not available?
-The speaker suggests using Canva's homepage to search for 'logo' and find numerous customizable logo options that can be used for A+ content.
What is the speaker's final recommendation for creating high-quality A+ content?
-The speaker's final recommendation is to get A+ content created by professionals for the best quality, suggesting that their agency, EcomClips, can provide top-notch A+ content at the lowest possible price.
Outlines
📈 Demonstrating A+ Content Impact on Sales
The speaker begins by emphasizing the significant impact A+ content can have on Amazon sales, citing Amazon's claim that it can boost sales by up to 20%. They proceed to verify this claim by analyzing the sales data of a product before and after the implementation of A+ content. Using a 2-month-old EBC content as a case study, they compare the sales figures and calculate a 27% increase, thus confirming Amazon's statement. The speaker then encourages brand registered sellers to leverage this tool, acknowledging the challenges some may face in creating A+ content and promising a solution in the following part of the video.
🛠 Creating A+ Content with Canva for Free
The speaker introduces a step-by-step guide on creating top-notch A+ content using Canva, a free graphic design platform, without the need for Photoshop expertise. They demonstrate how to set up a Canva project with the correct dimensions for A+ content, select and customize modules, and incorporate lifestyle images, product images, and text. The tutorial includes tips on downloading free images from websites like Freepik, adding elements like circles and shadows for visual appeal, and adjusting text properties for consistency with the brand's aesthetic. The speaker showcases their process of creating a lifestyle image module, adjusting opacity, and positioning elements to achieve a professional look.
🎨 Designing Modules for A+ Content
This section of the script focuses on the detailed process of designing various modules for A+ content. The speaker explains how to create different sized modules, such as a 970 by 300 module featuring icons and text, and a 970 by 600 module with a leaf design and text overlays. They guide the viewer through adding lifestyle images, creating circles for icons, adjusting colors and borders, and using free resources to find suitable images. The tutorial also covers adding shadows to give depth to the product images and adjusting text properties to match the design's theme. Each step is aimed at creating an engaging and informative A+ content layout that can enhance the product's appeal on Amazon.
📚 Finalizing A+ Content Banners and Encouraging Professional Help
The speaker concludes the tutorial by finalizing the design of several A+ content banners, each with specific dimensions and elements such as lifestyle images, text, and shadows. They demonstrate how to adjust layers, duplicate effects, and paste text for consistency across banners. The speaker then highlights the importance of professional help for creating high-quality A+ content, promoting their own e-commerce agency's services, which include managing Amazon choices and bestseller rank products. They offer free content and same-day appointments, emphasizing their commitment to helping sellers succeed on Amazon and positioning their company as seller-centric.
Mindmap
Keywords
💡A+ Content
💡Conversion Rate
💡EBC Content
💡Canva
💡ASIN
💡EcomClips
💡Brand Story
💡Freepik
💡Lifestyle Image
💡Shadow Effect
💡E-commerce Agency
Highlights
A+ content on Amazon can significantly improve conversion rates and potentially increase sales by up to 20%.
The presenter checks the sales impact of A+ content on a 2-month old product and finds a 27% increase in sales after its application.
A+ content creation is accessible to brand registered sellers, even without professional expertise or budget.
Canva is introduced as a free tool to create top-notch A+ content without the need for Photoshop knowledge.
The video demonstrates step-by-step A+ content creation using Canva, starting with setting up the custom size for the design.
Amazon's suggested size for A+ content is provided, making it easier for sellers to create compliant designs.
The presenter uses free resources like Freepik for images and Canva for design elements to keep the process cost-effective.
A detailed guide on creating a lifestyle image with a product shadow using Canva is provided.
The process of adding and customizing text, such as size, color, and font, is explained for A+ content.
Creating icons for product attributes like 'cruelty-free' and 'non-gmo' using Canva's elements is demonstrated.
The importance of adding shadows to product images to enhance the visual appeal of A+ content is discussed.
A method for creating banners with lifestyle images and text overlays is shown, using Canva's editing features.
The final product of the EBC A+ content is showcased, emphasizing the ease of creating professional-looking content with Canva.
EcomClips offers professional A+ content creation services at the lowest possible prices for sellers looking for high-quality designs.
The company's mission to be the most seller-centric in the world and its commitment to helping Amazon sellers is highlighted.
A free appointment booking service for sellers seeking help with Amazon and e-commerce is mentioned.
Over 10 years of e-commerce agency experience and managing thousands of Amazon products is part of the company's background.
The video concludes with a reminder that Amazon's mission is to help customers, not sellers, and the importance of seller-centric support.
Transcripts
it's no secret that A+ content on Amazon can improve your converstion rate by a huge margin
and Amazon is even saying A+ content can help increase sales by up to 20% that's insane
man who here isn't taking the advantage of this yet uh is it true? so what I'm going to do I'm
going to check um so this is the database of the EBC content that uh we have uploaded so what I'm
going to do I'm going to take a date of 2 months old I think this one will work so let's open this
one and I'm going to check the sales so before 2 months and after 2 months of applying A+ content
so here is the A+ content so it's coming yeah this one so this is the A+ content and what I'm going
to do I'm going to check the sales uh of of this product so before and after uh applying A+ content
so let's go to the back-end from here so report business report so from here we will check the
sales uh of the individual item so this is what this is the one that we are going to check let's
duplicate it from here and then apply a date so it will be 2 months before the uh upload upload date
so here here you see it's uh 15th of September so it will be uh then 15th of what July yes so
15th of July and then let's give it September okay so 14th of September and then let's go
there and then okay September 15th and this will be November 14 I think done let's copy the ASIN
from here this the ASIN and then see if the sales increased or not here it is so the it was 69 item
sold and if we go there control F, V it is 88 the sales increased WOW! so Amazon is not lying so
let me see if uh let me see how how what's the percentage so calculator and then 60 so 88 minus
69 so it will be 19 great and then if I divide it by 69 into 100 so it will be 27% so Amazon
is not lying wow so if you are a brand register seller I must say you take this Advantage now I
know that there are many sellers who don't have the expertise to create A+ content maybe even
you don't have the budget to hire a professional no where is my friend today everything is free
I'm going to show you how to create top-notch A+ content for free without any Photoshop
knowledge even if you are a complete beginner I have got you covered this is NIZAM from EcomClips
and today we are going to create A+ content from start to finish by using Canva so let's get
started so this is a mouthwash so we have created A+ content for this one uh using Photoshop so you
see this is the A+ content so what we are going to do we are going to create the same kind of
almost same A+ content using Canva so let's go to Canvas so canva.com I have the both a
free version and uh paid version so what you can do you can uh if you have a free version you can
still create the same A+ content uh the way I'm going to show you so and if you have a pro
version that's great you can you can also do that so the first thing that we're going to do
we are going to create a design click here and then custom size so the size will be 970 into
600 so here it is so um what so you see Amazon product description so it's also suggested here
so basically if you don't have the idea about the size of a plus content then you can easily
have it so what you need to do you need to go to the back end so let's go to the back end so
I have there and then go to uh advertising and A+ content manager here and from here you can easily
see the sizes and everything so start creating A+ content click here so you see basic premium
Brand Story we're going to create a basic A+ content and not a premium one so we're going to
talk about the premium one in a later video so create basic so here you can see the modules so
we need to give a name let's give it test for now and then add module so here you see all
the modules here so you can select the module modules um that goes you with your design and
then you can easily pick the create the design so let's select this one and here you see 970 uh by
3 uh 600 so this is what is your size for A+ contents so let's go there and then create new
design okay so this way you can also check the other sizes as well no problem so what we're
going to do right now we need the uh let's go to the product page so here you see we need a
lifestyle image like this one and for this what we are going to do we are going to use a free tool or
you can say free website like uh freepik.com but what you can do you can if you have images you
can easily use them in my case the product is a mouthwash so having a smiling face goes with my
product and I think this one is good so right click here and you can easily download it from
um and you can easily download it if you have IDM or open it in a new tab to download it so
here you see there are many other options you can also check them out uh I have already downloaded
them so let's go to canva once again first go to uploads click on upload and select the
file I have already uploaded all the contents here you can also simply drag and drop here to
upload any files on canva it's really simple once done just select the file and select it
as a background now we need to give a kind of flare here something like this one let's search
with "B L U R" oh! we need to select elements here yeah uh this one will work we need to
change the color I have my color code I'm just pasting it here but you can easily select any
color by selecting this pen here like if I want a color similar to this I can simply select
it here but I want it a bit bright so control Z now I am going to duplicate this layer alter
plus drag it will create a duplicate then I will adjust it a bit you can customize the opacity as
well I think this is okay the opacity and other things um you can adjust it's up to you so now
I need to add the logo and other attributes I have my logo here so from upload select logo if you
don't have your uh logo created you can create it from here as well I'm going to show you how
but uh first let's create this one so first we need a circle from element Circle adjust a
size the color will be white now we need to bring the product here adjust it now we need
to give a shadow of the product here search for shadow let's check with this one
okay we need to send this to backward so click on the image from layers and
select backward so now we need to adjust it uh it's looking good to me let's check with
another one I think this might look better let's see any let's see and properly adjust
it I think I think now it this looks better now adjust the logo so if you don't have a
logo and want to create one from canva you can easily do it uh so for me let me show
you simply just go to canva homepage search with logo you'll find numerous logo that you can
customize and use so now we need to add a text select text from here click on add a text box but
first let's copy the text that we are going to use here basically I have all my text written in doc-file
so that it becomes easier so first copy the text oh! where is the box? uh at the Box okay paste
it here okay let's s the front now uh a fact face here's this one now need to increase the size the
alignment will be left now need to fix the size also need to select the color with the pen here
so you see the little leaf in the logo however over to it and select this color now add the other
[Music] writings need to change the color it will be black alignment will
be left we can keep the size as 20 and the font will be "Poppins"
select extra light it is almost done uh just need to adjust the size and
spacing it's done almost same right now let's create the second module
the size will be 970 by 300 so this pretty simple we just need to add
this icons and adust the text I already have these icons made from Photoshop but
I will use the free resources this time to create these icons first let's take a
circle make five of
[Music] them change the color we're basically using this 'Greenish' kind of color the first
logo will be 'cruelty free' search on the elements see all this one we can use make it white the next
one is 'artificial flavor' we can use this one need to make sure that the size is accurate the color
is white and we need to add border to make it a bit bold and then change the color to white
the third is 'non-gmo' we can use this one I think give the color white and then add a white border
the next one out like to have a 'smiley face' this one started with a smiley face this one will work
I think so uh White will be the color now we need to select a circle to make it identical
with others okay now the last one search with 'fresh breath' here select this one take a white
circle like the previous one and then add the icon inside the circle and the color will be
white now we need to add the text to all of them just to tell what I'm highlighting on the
image okay BOOM! so that this one is done now let's move to the next one the size will be
970 by 600 once again here so here you see this Leaf is designed using Photoshop as
we are going to use free resources we are going to use something similar to this from
canva first we need to give the text and then and then the same front we're using
here for the every heading select the color now let's add the sub-heading need to adjust
the font, color and size now let's add the bottle here let's search with "leaf's" and
try to find out a suitable one that goes with the design I think this will work I'm
going to duplicate it and then adjust it to give it a good look now let's add the other
[Music] text here we'll use the same font and we'll adjust the size now let's add the shadow of the
product double click on the product> effects> magic grab for a proper adjustment then click on Shadow
drop shadow adjust it bit I think it looks [Music] okay done now let's start the fourth one it's very
simple just need a proper lifestyle image and then um a bit of editing the size is uh same 970 by 600
and then just uh a product lifestyle image I already have it so select it as background now we need
to add a bit of the shadowish glow that we added in our first Banner let's just copy the same uh
from the first banner and paste it here and do the adjustment properly let's duplicate it alt+drag it
[Music]
I hope this is okay now we need to add the text let's do the same copy the text from
the first banner and then paste it here now we need to adjust the alignment replace the text
I think we are good to go so here is the final product for the fourth [Music] Banner okay this is
looking pretty good let's keep going so this one is also easy we just need to create three separate
images the resolution will be 500 by 500 then we can select a suitable module with the option
of adding three images so let's create a design 500 by 500 and the lifestyle image as background
we'll just add a box adjust a size, color it 'Greenish' like the way we did for the others
and add the text here it is suggested to add the text with a new text box for better adjustment and
then adjust the size and color now do the same for other two images duplicate and change the images
and [Music] text done so here is just another quick view of the final product for the fifth
[Music] Banner perfect now we are almost done let's start the final one so this is going
to be 970 by 600 so what we need to do first add a lifestyle image bring it to the corner and we will
do the same thing here copy and paste the 'blurry shadow' layer from the first banner and paste it
here now make it full opacity I would prefer to duplicate it and adjust uh properly so we we need
to add some text below here so let's make some room below need to add a box below this layer
has uh this layer has to be at the top and the color should be white now we need to copy paste
the text from the first banner to make it easier now, let's replace the text we need to add other
text and I think we are done so this is the final product of our EBC as you can see it's
pretty [Music] good so you see how easy it is to create A+ content with canva by
the way if you want more exclusive and top-notch A+ contents it's always recommended to get
it done by a professional like us so these are some of the examples that we have prepared
[Music] So, with us you will have the best quality A+ content within the lowest
price possible a very rare combination I hope you found this video helpful however if you
have any question just Google them and at the suffix 'Ecomclips' and I hope you'll find all
the answer because we have covered almost every important points about um Amazon and e-commerce
However, it's important to remember that Amazon is not your friend Amazon's mission is to help
customers sellers are not Amazon's customer and our mission is to help sellers we want
to be the most seller-centric company in the world so that we can help Amazon sellers to
do better on Amazon that's why we give out all our content for free still, if you don't find the
answer to your queries you can book a same day free appointment with us we are an e-commerce
agency with over 10 years of experience we have launched and have been managing thousand of
Amazon choices and bestseller rank products We also have over 300 e-commerce experts
who help businesses all over the world and we would love to help you as well [Music]
goodbye
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