4 4 Aktivitas Video Tentang Penyelesaian Sengketa Dengan Metode Negosiasi 1
Summary
TLDRPT Dinamik, a company in Batam, faces financial struggles after significant losses, leading its major investor, PT Pertama Abadi, to consider pulling out. However, PT Dinamik negotiates to keep the investment by offering a proposal with new business strategies and a promising future. The negotiation involves adjusting profit-sharing terms, with PT Pertama Abadi requesting a higher profit margin. After some back-and-forth, a compromise is reached with a 4% profit margin and a 2% bonus based on sales performance, leading to a successful agreement between the two parties.
Takeaways
- 😀 PT Dinamik is a construction company in Batam, initially funded by PT Pertama Abadi, which holds a significant share in PT Dinamik.
- 😀 PT Dinamik faces financial losses in its third year, prompting PT Pertama Abadi to consider stopping its investment due to lack of profitability.
- 😀 PT Dinamik strongly opposes PT Pertama Abadi's plan to stop investing, as it would exacerbate their financial difficulties.
- 😀 PT Dinamik believes that with the right strategies, the situation could improve in the following year, including a new marketing and project plan.
- 😀 PT Dinamik prepares a proposal to convince PT Pertama Abadi to continue its investment, focusing on mutual benefits.
- 😀 The proposal is accompanied by a detailed BATNA (Best Alternative to a Negotiated Agreement) to prepare for negotiation outcomes.
- 😀 Both parties meet for the negotiation, with PT Dinamik presenting its proposal and PT Pertama Abadi evaluating it.
- 😀 PT Dinamik apologizes for the losses in the current year but emphasizes that strategic changes will lead to future profit potential.
- 😀 PT Pertama Abadi expresses concern about a clause in the proposal offering them only a 2% extra profit, which is insufficient for them to continue investing.
- 😀 After further negotiations, PT Pertama Abadi agrees to a 4% profit margin with a bonus of 2% if certain sales targets are met, resulting in a signed agreement.
Q & A
What is the core issue that PT Dinamik is facing in the script?
-PT Dinamik is struggling financially due to significant losses in its third year of operation, leading PT Pertama Abadi, its main investor, to consider halting its investment.
How does PT Dinamik react to PT Pertama Abadi’s decision to potentially withdraw its investment?
-PT Dinamik refuses to accept PT Pertama Abadi's decision to halt its investment because without the financial support, PT Dinamik would face even more difficulties. They believe that the situation will improve with new business strategies.
What steps does PT Dinamik take to try to secure continued investment?
-PT Dinamik prepares a proposal that benefits both parties, including a plan to present new business strategies, and sets up a negotiation meeting with PT Pertama Abadi. They also prepare for the meeting by addressing logistical aspects like the agenda and refreshments.
What is the purpose of the proposal prepared by PT Dinamik?
-The proposal aims to convince PT Pertama Abadi to continue its investment by highlighting new business strategies, potential profits, and newly acquired contracts that could improve PT Dinamik's financial outlook.
What does PT Pertama Abadi think about the initial proposal from PT Dinamik?
-PT Pertama Abadi considers the proposal from PT Dinamik to be generally good but finds one point, the extra profit of 2%, unacceptable. They calculate that they need at least 5% to continue their investment.
How does PT Dinamik respond to the objection regarding the extra profit percentage?
-PT Dinamik adjusts its offer by proposing an extra 4% profit and an additional 2% bonus if PT Pertama Abadi's sales targets are met, in an effort to meet PT Pertama Abadi’s needs and keep the investment intact.
What is the final outcome of the negotiation?
-The negotiation ends successfully with PT Pertama Abadi accepting the revised proposal, agreeing to a 4% extra profit and the bonus arrangement, and both parties signing the agreement.
What role does the marketing analysis team of PT Dinamik play in the proposal?
-The marketing analysis team of PT Dinamik identifies potential profits for the first half of the upcoming year and supports the proposal by providing detailed calculations and projections to persuade PT Pertama Abadi.
Why does PT Dinamik need PT Pertama Abadi’s continued investment?
-PT Dinamik relies on PT Pertama Abadi’s investment to stay financially stable, as losing the investor would further hinder the company's ability to recover from its losses and implement new business strategies.
How does the final agreement between PT Dinamik and PT Pertama Abadi reflect the negotiation process?
-The final agreement is a result of both parties compromising. PT Dinamik offers a 4% extra profit along with a bonus, which PT Pertama Abadi finds acceptable, and both parties come to a mutually beneficial understanding.
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