Why Salespeople Get Ghosted

Summary

The video script addresses the issue of prospects not returning calls despite leaving seemingly effective voicemails, texts, or emails. It identifies three main reasons for this: sounding needy or salesy, coming across as robotic, and failing to focus on results-based messaging. The speaker advises against using phrases that diminish one's status and suggests personalizing messages and slowing down the delivery. The script emphasizes the importance of results-based thinking in voicemails to increase callback rates. It concludes with a call to action to join a free Facebook group for further sales training.

Takeaways

• 🔔 Always remind viewers to hit the subscribe button and notifications bell for your YouTube channel to stay updated with your content.
• 📉 Avoid sounding needy or overly eager in your communications with prospects as it diminishes your perceived value.
• 🗣️ Refrain from using phrases that make you seem desperate, like 'please call me back at your earliest convenience', as it positions you as less authoritative.
• 🤖 Don't sound robotic or scripted in your voicemails or messages; it's off-putting and reduces the likelihood of a callback.
• 🌟 Personalize your messages to make them more engaging and to stand out from generic sales pitches.
• 📈 Focus on results-based thinking in your communications, emphasizing the outcomes the prospect will achieve by engaging with your product or service.
• 📆 Provide specific details in your messages, such as the time and date of the prospect's interaction with your ad, to make it more relevant and memorable.
• 📞 Encourage prospects to leave a message or text if you're unavailable, offering a two-way communication approach.
• 💬 Use a conversational tone in your voicemails to make them sound more natural and less like a sales pitch.
• 📈 Join the 'Sales Revolution' Facebook group for additional training and resources to improve your sales techniques.

Q & A

Why might prospects not be calling back despite leaving what you think are cool voicemails, texts, or emails?

Prospects might not be calling back because the communication may sound needy or salesy, come across as robotic, or fail to focus on results-based thinking.

How can using phrases like 'please call me back at your earliest convenience' affect your status in the prospect's mind?

Using such phrases can lower your status in the prospect's mind because it puts you in a weaker position by essentially asking for a call back, which can make you seem like just another salesperson.

What is the issue with sounding too excited in your voicemails or messages?

Sounding overly excited can trigger fight or flight mode in prospects, as they often associate such enthusiasm with scripted sales pitches, leading to disinterest.

Why does sounding robotic in your communication negatively impact the prospect's response rate?

Sounding robotic makes you seem like you're just going through the motions without personalization, which can make your message seem generic and unappealing to prospects.

How can focusing on results-based thinking in your voicemails or messages improve the chances of getting a call back?

Focusing on results-based thinking helps connect the prospect's needs with the outcomes your product or service can provide, making the call back more relevant and appealing.

What is an example of how to personalize a voicemail to increase the likelihood of a callback?

Mentioning specific details such as the time and date the prospect responded to an ad, and the nature of their interest, can make the message more personalized and engaging.

Why is it important to slow down and be more specific in your voicemails?

Slowing down and being specific helps convey a more genuine and personalized message, which can pique the prospect's curiosity and increase the likelihood of a callback.

How can you avoid sounding salesy in your communication with prospects?

Avoiding phrases that sound pleading or overly eager, and instead focusing on the benefits and results the prospect will gain, can help you sound less salesy.

What is the significance of using the end result of your product or service in your communication?

Using the end result emphasizes the benefits and solutions the prospect will receive, which is more compelling than focusing on the features of the product or service itself.

How can joining the 'Sales Revolution' Facebook group help improve sales techniques?

The group offers training, Q&A sessions, and client interviews that provide insights and strategies to help salespeople improve their sales techniques and increase sales.

What is the NEPQ 101 mini course and how can it assist in sales improvement?

The NEPQ 101 mini course is a free training that provides a list of questions and phrases for various sales situations, which can enhance communication skills and potentially increase sales.